Chapter 113 A name you are more familiar with
To be honest, it is rare for a work to achieve the effect of both the actors and models and the main product becoming popular at the same time, even in the Star Age, but a peripheral advertising promotional film like "The Necklace of the North Star" actually did it so easily.
The popularity caused by the advertisement forced the industry to re-evaluate the value of the work "The Necklace of the North Star".
On the first day of sale, all online channels were sold out, and long queues formed overnight in major offline shopping malls. Under strict purchase restrictions, the store inventory was also sold out.
The situation was so hot that it was once reported in the Federal News, and posts on the Star Network by netizens showing off the gift boxes were bursting out like a gusher.
[Am I the first one to buy it offline? The texture is very good, and it is well worth the price. Even if you don't know it is a co-branded peripheral, you will think it is very beautiful. The only bad thing is that my daughter likes it so much that she refuses to take it off when she goes to bed, and even wears it when she takes a bath. [Picture X9]】
Under the careful planning of Light Year, although it is a peripheral product, it is also made very beautifully.
For example, the necklace is an affordable design product launched in cooperation with the famous Delia jewelry brand in the star.
After the first lucky netizen who got it posted a buyer's show, it directly became a large-scale recommendation site.
[Wow, it's really beautiful, it feels more beautiful than in the advertisement? If you didn't tell me, I wouldn't believe it would be a co-branded peripheral of children's animation. I initially thought it would be a toy necklace. 】
【Stop posting, stop posting. I didn’t buy it. My twins at home almost hugged me and cried when they saw it. Can you lucky ones who bought it hold back and stop posting pictures? It’s exhausting and heartbreaking. 】
【Strange, I was just passing by and wanted to ask if this animation is really that good? I’ve been bombarded by advertisements recently】
【Super good! Beautiful and healing style and plot, a must-have animation to watch with meals after work every day. TwT, this new screenwriter is really amazing, I beg you to make up the plot quickly】
Moreover, under the strong and professional promotion of Light Year, many interstellar residents who have not watched the animation "The Necklace of the North Star" were unexpectedly attracted by this advertisement and the real picture of the necklace. I
fell into the pit inexplicably.
But the more people join the game, the more often the stock is out of stock. With the supply exceeding the demand, the popularity of the game has been rising steadily as the animation of "The Necklace of the North Star" continues to air.
[I'm out of stock of Rainwater here. I can only buy a few other beads. Please, Rainwater, I'm willing to pay a high price for them! If I can't buy them again, my daughter will really cry. ]
[Ah, do you still have the original necklace in stock? It's worthy of being the Central Star. The necklaces in our more remote galaxies are all sold out. I took my kids there several times and they were all sold out. Alas. ]
[No, no, no, every time we replenish the stock, it has to be snatched away. We almost had a fight here. The faith of parents should not be underestimated. But I originally planned to buy it for my niece, and after I got the actual product, I couldn't help but want to keep it for myself. Orz】
Even let alone children, many adults were attracted by the peripherals this time.
Every time a new guardian of the solar terms appears in the play, the same sales boom will be staged once in the counters of major shopping malls, making many offline physical stores almost numb.
No one dared to imagine that such a movement was caused by a children's animation.
From another angle, the movement of "The Necklace of the North Star" undoubtedly made many previous remarks that this animation was a virtual fire completely lose the market.
If this is a virtual fire, then what is real fire?
If you walk a few more steps on the road, you can see children wearing the same necklace or hairpin in the park, and there are even more children wearing the same dress in the amusement park.
Once you put on the same clothes, you can't wait to spin around and admire them, as if you also possess the mysterious power of the North Star!
There was once a news report that a young reader cried and refused to take off her clothes, insisting on wearing a skirt to school, which made countless fans and netizens laugh.
Many schools have also publicly suggested that parents should try to let their children wear it during holidays.
[I'm a teacher, I have the final say. It's really best not to let your kids wear these to school. A few days ago, a girl in my class came in a Lichun skirt, and the whole class wanted to gather around and touch the skirt (covering their faces. Although it is indeed very pretty, it disrupts the order too much.]
Many parents feel very aggrieved about this.
[Don't we parents want to? Once we put it on, we won't take it off. We are desperate too!]
This dress and the little beads simply fascinated the kids. They wouldn't let go even if they held on to it. The parents are no match for them at all.
[I can only say that this script is horrible. It knows child psychology too well. It manipulated the little kids, and
in a disguised way, we parents were manipulated. I won’t say more. My old mother was immediately begged by her ancestors to go out and continue to snatch goods.] As soon as this comment was posted, the comedy effect was surprisingly strong. When the number of likes soared, countless parents shared various funny experiences below.
However, the one flaw in this marketing was that Lightyear only considered selling peripherals to young audiences at the beginning.
So there is no way to stop it. Whether it is the content of the advertising video or the size of the peripheral products themselves, they are all designed according to the standards and preferences of children.
I never expected that after the peripheral products became a hot seller, a bunch of adult audiences who had been hiding in the small audience group and had never said a word before would burst out.
Their biggest demand is that they urgently need adult versions, such as making the necklace longer, instead of asking everyone to buy extension chains!
Don’t adults have the right to transform into magical girls?
You are age discrimination!
[And not only the necklace needs an adult version, but the clothes also need an adult version! I envy my niece so much that I am about to cry. I don’t have the opportunity to wear it normally, so can’t I wear it at home and admire myself? ]
[That’s right, please protect the magical dreams of us adults as soon as possible, otherwise I will really complain to you! (Screaming]
[I work as a social animal during the day, and secretly watch North Star at night when I go home. I am still treated as a child and cannot buy the same peripherals. I am really broken. Guangnian, you better know your ways! ]
The protests from adult audiences were so huge that the industry first realized that "The Necklace of the North Star", an animation for young audiences, has quietly nurtured such a large number of adult audiences.
Usually hiding in the group of young audiences and keeping silent, it is indeed a bit tragic that the peripheral sales have been forgotten.
Guangnian Films naturally attaches great importance to the needs of this wave of adult audiences to watch animations, and soon stated very solemnly:
peripheral products for adults are also being produced urgently, so please be patient, all North Star fans.
And if there are related peripherals in the future, we will consider launching children's, youth and adult versions respectively to cherish the beautiful dreams of every North Star fan!
After the official statement of Guangnian was urgently released, these big friends were barely appeased.
[Okay, okay, that's good enough, hurry up, your wallet is ready and you don't make money TwT]
[To be honest, watching North Star really relaxes me, as if I have become a child, but I was embarrassed to let others know that I was actually following it. ]
[+111, I am also afraid of being called childish, but how should I put it, both the plot and the characters are very beautiful, sometimes I want to travel to the world of North Star and take a look at North Star and everyone! 】
After the protest was successful, the audience couldn't help but share their different viewing experiences in the comment section.
The most mentioned one was undoubtedly that the world of Beixing was like a utopia where one could temporarily escape from the pressure of reality.
There were magical solar terms magic, gorgeous and dreamy costumes, loyal and lovely partners...
All the worries and pressures of the day would be taken away, as if one had immersed oneself in a wonderful world and become a magical girl who could save the world under the moonlight.
[Sometimes I was even quite moved. Watching the healing stories that happened every time Beixing found her solar terms partners, I felt that life was actually very beautiful. 】
And this unprecedented protest storm has brought even more thoughts to the screenwriting industry.
"Many people have always thought that this work is for children, so they feel unconvinced that it was defeated by such a work. But now reality tells us that adult audiences also look forward to beautiful fairy tales."
After the screenwriter Quint, who has always had a high degree of favorability for "The Necklace of the North Star", expressed his feelings, many screenwriters who had secretly thought about this in their hearts also felt a little excited.
Although only Coslin turned around and left that day, many screenwriters actually still had a kind of complicated emotions in their hearts.
But now this complicated emotion has undoubtedly gradually melted away in the face of the sincere feelings of countless audiences.
Isn't the original intention of everyone to create the script to bring a wonderful story to the audience?
How can a work that deserves the love of so many audiences be unrecognized?
"But the good news is that Director Lin Ke said that this screenwriter agreed to attend our association exchange meeting next week!"
Quint finally announced the news with a smile, which directly made the atmosphere on the scene boil.
"Can I really meet this person?"
"I really want to ask him how he came up with such a story."
"Ahem, I want to ask for my daughter, which one is more powerful, Rain or Fright..."
In fact, many children in screenwriters' families have become fans of "The Necklace of the North Star" without realizing it.
My friends in school are watching and discussing it, and when I go home and turn on the screen to watch it, it is easy to become a fan of the North Star.
Since the beginning of spring and the rain appeared in "The Necklace of the North Star", the plot of the North Star collecting solar term colored stones has been unfolding rapidly, and many of the colored stones that appeared one after another are also very popular.
The gentle and silent rain and the rebellious and handsome Jingchen have definitely become the two solar term male gods that the elementary school students are crazy about.
Whenever someone mentions this topic during class breaks, the fans of the two camps can argue with each other for three days and three nights, and it will not end until the class bell rings.
And this scene is happening even in Coslin's house.
"Daisy, Carl, what are you two watching?"
Coslin has been planning to rewrite a more popular script since he and Quint left because of a disagreement.
I am an expert who has worked in this field for many years, how can I not be as good as a newcomer's first work.
It's even a children's animation! It's unreasonable.
"We are watching North Star."
"Dad, do you know this screenwriter? Jingchen is so cool."
"No, rain is the coolest, we girls like rain!"
A brother and sister are sitting in front of the screen, drawing and watching animations, arguing with each other from time to time.
Coslin, who has been writing the script for half a month, was shocked to find that his two little guys were actually learning to draw the characters in "The Necklace of the North Star" when he saw the drawing paper and brushes on the table in the living room.
I didn't see them pay so much attention to their father's works before, right?
"That's because they just can't understand your work."
Coslin's wife couldn't understand Coslin's grief of "the enemy planting weeds in his own fields", and her words unintentionally stabbed Coslin with a knife.
Coslin: ...
Coslin felt that this mysterious screenwriter who suddenly appeared suddenly became a curse on his head.
Children's animation?
Why don't you write one yourself sooner!
Yu Mian didn't know that his first screenwriting work would make so many people feel complicated. On the contrary, he just received the first dividend from Guangnian, and his small treasury became richer without him noticing.
[Yu: If you need to increase the budget recently, you can contact me at any time. =w=】
Even facing the designer Deerqin, Yu Mian, the fish, gradually became rich and powerful.
Some time ago, the main creative team of "Taoyuan Restaurant" took a collective vacation after a major version update. I heard that Deerqin himself even went back to his hometown. Yu Mian is still very concerned about how the family relationship of his rebellious game designer is recovering.
[Fish: Have you met with your family? ]
[Deerqin: Yes. ]
Deerqin, who came back from vacation, also responded silently to Yu Mian's concern.
If being scolded by the elders together with the family can be regarded as sharing weal and woe, it seems to have repaired the relationship.
At least Deerqin thought that his parents would not understand his choice again, but he didn't expect that his father Barov would only sigh to him in the end: It turns out that his son went to the Federation Star to do great things.
Although he stole his own food the next second.
[Deerqin: They like games and the novel "God of Food". They also asked me to bring some specialty gifts to you. Is it okay?]
However, when Deerqin thought about the gifts for the fish noodle teacher that he was forced to bring back by many relatives and friends, he could only overcome his nervousness and ask Yu Mian again.
Specialties from Deerqin's hometown?
Yu Mian was really a little curious.
So soon he received a huge package.
"Wow... Brother Yu Mian, what is this?"
Huo Yan also helped to bring it in, but when he opened it, he found that it was all various fresh fruits and vegetables.
The most amazing thing is that these fruits taste much better than those grown in Uncle Harrison's laboratory?
If there is one obvious difference, it is the taste of nature.
"They should be a special race, and they are very talented in planting."
Huo Ting picked up a peach and observed it. His conclusion was the same as Yu Mian's.
"They should also be a race that is very good at planting and loves nature."
Could this be the reason why Deerqin liked "The God of Food" so much from the beginning?
This race hidden in a corner of the universe, isn't it the real version of Lu Zhen and his Peach Blossom Spring?
After Yu Mian took a bite of the peach, he was conquered by the fresh and juicy taste.
But compared to Yu Mian and Huo Ting, Uncle Harrison was the one who was deeply shocked by this pile of special fruits and vegetables.
"This is simply a natural talent for planting. Where did he come from? If we can cooperate, it would be perfect. Can you really help to contact them? We can provide a lot of special seeds and funds."
Yu Mian also gave feedback to Uncle Harrison's request to Deqin.
I wonder if Deqin's hometown will be interested in these.
[Deqin: Maybe, they have been looking for seeds everywhere recently, and they should be happy to do so.]
Although many people planted peppers, garlic and other things everywhere in the forest, which made the elders very angry for a while.
However, after the elders took a bite of the three-fresh asparagus soup, they suddenly shut up and finally acquiesced to the appearance of the vegetable garden. Quite
a number of elves really like the various novel fruits and vegetables introduced in "The God of Food".
The only problem is that there are many different types of seeds in two different star systems, and it is not that convenient to express them through long-distance interstellar transportation.
If you come to the Federation Star in person, many people should be willing to do so?
[Yu: If you invite friends to come, you can treat them well. In this way, they can learn more about your work. Uncle Harrison will definitely welcome them very warmly. The Food Research Institute is like a food museum. ]
[Deerqin: ...Yeah. ]
As for the relevant entry approval materials, they were naturally handed over to Secretary Hals to help with the processing.
It's just that there was something that Deerqin was entangled with for a long time, and in the end he was too embarrassed to speak up.
[Brin: Deerqin!! Did you ask the fish soup noodle teacher to go there too? ? Can we meet the fish soup noodle teacher! 】
【Carls: Exactly, where do you live on the Federation Star? Are there really so many seeds there? Are there enough snail noodles? 】
【Brick: We're arriving next week, at least give us some special gift packs in the game? I also want to get a signature from the fish soup noodle teacher. 】
Because most of the good friends who signed up to come to the Federation Star and exchange planting techniques with the Food Research Institute are actually the most curious about Yu Mian himself.
Everyone thought that if they came to the Federation Star specifically, with the relationship between Delqin and the fish soup noodle teacher, maybe they could meet each other?
Who knew that every time Delqin talked to Yu Mian, as long as they didn't talk about the game, he would be very frugal with words and would get nervous as soon as he said a few more words.
Deerqin finally said that if he came, he might not be able to meet him, but in addition to a bunch of gifts from the Food Research Institute, he could also get a physical book of the fish soup noodle teacher and a large gift package of peripherals.
He managed to coax these curious elves, and they were full of expectations for this trip to the Federation Star.
However, during the period when the peripherals and animations of "The Necklace of the North Star" were hot at the same time, an unexpected piece of news once again made Yu Mian, the mysterious screenwriter, the center of attention.
That is, Ms. Delia, the founder of the Delia jewelry brand, actually designed the adult version of the North Star Necklace herself.
The colored stone material used has also been upgraded compared to the children's version, and the cutting design has become a very exquisite adult necklace.
The pricing is also very friendly to adult fans with a certain purchasing power, so the pre-order sales directly set a record.
The most important thing is that in addition to the version that is generally available, the founder also took out his own private collection of gems and made a high-bead version of the North Star necklace. It
is currently on display at the Central Star offline flagship store, and the dazzling pearls have made countless fans' eyes light up.
[Help, the gift I want most is out. I am even arrogant enough to want to buy this. When I see the price, I say goodbye. ]
[But it is definitely not its fault that it is expensive, but my fault that I am too poor. Wait until I work for another 300 years... Well, I can't afford it even if I work for another 300 years. ]
[Isn't the affordable version good? Let the rich sisters buy this high-bead version. TwT I will try my best not to be envious. ]
Most fans just lament that this high-bead version of the North Star necklace is simply out of reach.
However, in the Central Star where rich people gather, naturally many wealthy fans also paid attention to this string of jewelry, and there were reports of various attempts to bid for it.
After all, no matter how rich the parents are, once the children at home like it, they will naturally pay for it.
Moreover, this necklace is indeed of great collection value.
A popular actress directly expressed that she hoped to buy this necklace and leave it for her daughter to wear when she grows up, making this necklace very popular.
Netizens also said that it was really eye-opening in this wave of hidden bidding among bigwig parents in "The Necklace of the North Star".
[Light Years, you are really willing to spend a lot of money on this marketing. Ms. Delia, I remember that I haven't designed jewelry myself in ten years. This time you actually asked me to do it? How much money did this cost! 】
"You have misunderstood us. No matter how rich Guangnian is, he can't do this."
Director Lin Ke and a group of staff were actually surprised.
At first, Guangnian did think that since it was an adult necklace, he might as well stir up the topic by making a high-priced version and displaying it at an offline event during the animation.
He never thought that it could be sold.
After all, the price would definitely be very expensive. After the animation is over, the cost of disassembling the gems on it would not be high. It was just a marketing topic.
Who would have thought that this designer would design it himself?
"If you ask me, the only reason is probably that this person also likes the work "The Necklace of the North Star" itself, so he took the initiative to design it himself?"
Director Lin Ke guessed the key point at once, but even so, there are still many doubts.
"But isn't this Ms. Delia famous for being unmarried all her life? She doesn't have any young audience at home and she's so old, how can she like it?"
It is said that this Ms. Delia is not a native of the Federation Star. Her origin is extremely mysterious, but she is extremely rich in jewelry collection. She soon developed a jewelry business in the Federation Star and established a very famous jewelry brand.
Some people speculate that Ms. Delia's ancestors are probably very special, otherwise how could ordinary people own so many shiny gems.
As a result, not long after Director Lin Ke speculated, this silver-haired Ms. Delia publicly rejected all bidding requests.
She said that she made this necklace just to give it as a small toy to the little daughter of the screenwriter of "The Necklace of the North Star".
"I was really attracted by the world of this story, and even thought that it would be perfect if I had such a lovely little daughter."
"After learning that this mysterious screenwriter created this lovely story based on my daughter, I made this necklace gift, and it will not be sold publicly."
Ms. Delia, with shaggy silver hair, was extremely elegant. She only wore a sparkling necklace around her neck, which was obviously worth a fortune. She
said it lightly, but the necklace directly became a hot search.
[Help, big boss! Are you still in need of a daughter? QWQ I am willing to compete for a full-time daughter——]
[I can't believe that the screenwriter didn't even come out to respond! 】
At the moment when the hot search exploded, the screenwriters who finally waited for the association exchange day looked at Yu Mian who pushed the door in under the guidance of Director Lin Ke, and looked at the hot search on the optical computer. Their brains were not enough for a while.
"Ahem, this is the screenwriter of "The Necklace of the North Star" - Yu Mian. He is obviously still very young. Don't you applaud and welcome him?"
Director Lin Ke was rushing all the way. When he received Yu Mian, he was shocked at first. He didn't expect that the fish soup noodle teacher could be so young.
Not to mention that this look is a star, Director Lin Ke can believe it. Even Yu Mian is so beautiful but has never appeared in public. Director Lin Ke felt that this person is really low-key enough.
In short, he was so excited that he shook hands with Yu Mian for a long time, saying that he hoped to continue to cooperate if there were any good scripts.
"The reason for not showing up before was actually quite complicated. Well, plus I usually stayed at home when writing, so there were really no opportunities to show up."
When asked about not showing up, it was because he owed a debt at first, and he was afraid of being exposed by Huo Ting. Later, he gradually got used to it and never showed up...
In short, Yu Mian was a little embarrassed by the director's enthusiasm, and subconsciously moved closer to Huo Ting.
Director Lin Ke found that he had broken the social distance a little, so he embarrassedly shook his head and said that he would go to the association's activity hall soon.
The screenwriters were all looking forward to meeting and learning.
However, after opening the door and introducing Yu Mian, Director Lin Ke found that everyone was staring blankly without moving.
Could it be that they looked down on me because I was too young?
This was really too much.
"Maybe you are more familiar with another identity and name, a bowl of fish soup noodles?" As soon
as Director Lin Ke finished speaking this time, the minds of all the screenwriters present were almost completely broken.
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