Penguin Games, in Tian Boxun's studio.
"It's time to start warming up!!!"
Ever since Tian Boxun got the news that "Genshin Impact" was going to be released, he has been keeping an eye on the information on the Internet.
It was only until now that he made the decision to warm up.
Although Tian Boxun didn't take Wang Chuan seriously, it was better to be on the safe side.
There are many benefits to choosing this time to preheat and launch.
After all, he had conflicts with Wang Chuan on the Internet before, and he was a person who brought his own traffic.
The two warmed up and went online at the same time.
It makes the traffic even more! !
This will make "Illidan's Fable" even more popular.
Just like a famous saying in the previous life, the eldest and the second oldest fight, and the third oldest dies!!!
Why???
Because of fame!
Although the eldest and the second in command were fighting, they also gained fame in the process.
What about the third brother?
Yes, even if you didn't participate in the fight, your funds and foundation are still strong.
But you are totally unknown, if you don’t die, who will?
These days, even good wine needs to be marketed far away! ! !
The same principle applies to the gaming industry.
But the only difference is that in the game, when the eldest and the second oldest fight, it’s not just the third oldest who dies in the end.
One more person has to die!!
Simply put, if "Illidan's Fable" and "Soul Knight" fight.
Whoever loses the fight will have to die with the third brother.
The remaining shares, fame, and players are all taken away by the winner.
Of course, Tian Boxun is not worried at all about this.
Because the concept of meta-games is very popular in the current market, you will never lose money if you follow the market.
If Wang Chuan, the person who created the meta-game, continues to develop the sequel.
Tian Boxun will still be worried for a while, but now, there is no need~~~
In Tian Boxun's opinion, Wang Chuan is quite capable since he was able to develop "The Stanley Parable" and come up with the concept of meta-game.
But what I absolutely shouldn't have done was not continue making meta-games, but instead switched to other types of games.
"Alas, young people are young people, they get carried away by a little bit of success~~~"
Thinking of this, Tian Boxun couldn't help but sigh.
He was already 90% sure, and now with the Penguin promotion.
Then he is definitely the winner.
Although within Penguin, "Illidan's Fable" is not considered a heavyweight.
However, with the care of Mr. Ding, the promotion resources it has obtained are not comparable to those of Wang Chuan's small company.
The dragon is on my face, how can I lose???
......
Shortly after the pre-heating of "Soul Knight" began, Penguin followed suit and started its pre-heating.
Because Wang Chuan has limited funds, he spends his money wisely.
The promotion is mainly based on keywords, and advertisements are also placed specifically in game forums.
Compared to Wang Chuan's simplicity, Penguin's is much more grand.
In addition to promotion through Penguin’s own channels, it also casts a wide net through online live streaming sites, short video apps, forums, and other places.
It is precisely for this reason that on the Internet, "Illidan's Fable" is undoubtedly ranked first in popularity, while "Soul Knight" can only be ranked third.
"Boss, look at this! Penguin is really going too far. Even with this attitude, they're still one of the top three factories? Ugh! Ugh! Ugh!!"
In the office area of the villa, Huang Shanshan stood up angrily.
On the screen in front of him was a promotional image of Penguin.
"Yeah, the penguin is really shameless!!!"
"That's right, Penguin is simply not a human being!!!"
Liu Qiang and Zhou Wei looked at each other, then stood up together and spoke in unison.
"Alright, alright, what's the big deal? It's just a game, right?"
When Wang Chuan saw this scene, he was speechless.
You know, they were not like this before.
At that time, when he mentioned playing games, several people agreed.
But now, he is either trying to change the subject or pretending to be dead.
"Ahem, yes, yes, Mr. Wang, you are right."
In response, Liu Qiang quickly nodded and admitted his mistake.
Well, as long as we don’t play games together, anything is fine.
Even if it means working overtime, well, except working overtime, I can do anything!!!
Actually, it’s not their fault. It’s mainly because of Wang Chuan’s skills, which are simply amazing.
After playing a few games together, a few of them almost quit playing games.
No, no, I can’t carry it!!!
"But, Mr. Wang, Shanshan is right. Online, our 'Soul Knight' is nowhere near as popular as Penguin's 'Illidan's Fable'!!"
Zhao Jing suddenly thought of something, put away her smile, and said with a worried look on her face.
"Haha, that's nothing. After all, Penguin is one of the three major studios. If their popularity is overshadowed by us, will they still have any face left?"
"But speaking of which, we still have to thank Penguin. After all, this is also indirectly helping us promote our products. Hmm, I suddenly want to see Tian Boxun's expression."
If other people had some worries to some extent, Wang Chuan was calm.
It’s normal that our publicity is not as good as others.
Compared with the size of Penguin, Huangtu Game Company is really too small.
Besides, if his publicity ability could be comparable to Penguin, then why would he make "Soul Knight"?
Wouldn’t it be better to just go for the 3A masterpiece?
Moreover, the current situation is quite optimistic.
Because of the conflict between Wang Chuan and Tian Boxun, the media wanted to gain more attention when publishing the news.
They would put "Illidan's Fable" and "Genshin Impact" together, and put Tian Boxun and Wang Chuan together.
After all, compared to playing games, people prefer to watch producers quarreling with each other.
Moreover, neither Tian Boxun nor Wang Chuan responded to or clarified these news.
This also led to more media outlets getting involved, subtly pointing out the competitive relationship between the two in their news reports.
This earns traffic and attention.
The reposting by a large number of media naturally brought huge amounts of popularity.
Because of the bundled promotion, when the popularity of "Illidan's Fable" was rising.
The popularity of "Soul Knight" is not to be outdone.
The two increased together.
In the penguin's studio, "bang bang bang", another cup was thrown to the ground.
Just as Wang Chuan expected, Tian Boxun looked very bad.
He looked at the media coverage and suddenly felt that he was shooting himself in the foot.
Especially the media's explicit or implicit interpretations of his conversation with Wang Chuan on social platforms.
All of this made Tian Boxun very dissatisfied.
"Humph, you're trying to ride on the hype, huh? Bundled promotion, huh? Then we'll see how you die!!!"
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