Chapter 464 Lin Fan’s Financial Sponsors
Huahai Island.
Yu Mengmeng was squatting under Lin Fan’s personal Weibo account, constantly refreshing it, waiting for the staff to send out Lin Fan’s daily life.
Considering that Wang Lingli had already sent everyone VIP tickets for Lin Fan's concert two days ago, and also specifically mentioned Wang Lingli and a few others, promising to personally entertain them after the concert, Yu Mengmeng was excited about this news for two days, and has only now calmed down a little.
However, now that they had the tickets and Fanfan had promised to personally entertain her and the others, Yu Mengmeng was even more reluctant to go home and decided to stay on Huahai Island until the concert was over!
But it's just a bit boring. The last time Yu Mengmeng came here, she had already walked around the entire island. In addition, the longed-for yard is not open to the public now. Yu Mengmeng is so idle every day that she is almost growing hair. She can only rely on Lin Fan's daily life to cheer herself up.
However, I didn’t wait for the daily routine today, but instead received news from home.
When Yu Mengmeng opened her phone, her eyes widened instantly!
This is a group photo of Grandpa, Mom and Fanfan! Could the painting in Mom's hand be drawn by Fanfan?
Yu Mengmeng couldn't sit still anymore and called back directly: "Grandpa! Grandpa, when did you meet Fanfan? Why did you take a photo with him? What's the matter with that painting?"
Grandpa Yu snorted: "Why should I tell you?"
"Grandpa~~~" Yu Mengmeng used her coquettish skills, "Just tell me! Grandpa~~~~"
“Uh, hehe, I just participated in a brand charity night. It happened to be the brand endorsed by Lin Fan…” Grandpa Yu still couldn’t stand his granddaughter’s coquettishness and told Yu Mengmeng the whole story.
Yu Mengmeng was so regretful!
How great it would have been if I had been in Shanghai at that time!
You can see it with your own eyes!
You can also take a photo with Fanfan!
Maybe I can even snatch the painting from my grandfather!
"Grandpa~~~"
"Don't even think about it! You already have a painting, and this one is mine! I bought it!"
Yu Mengmeng was unhappy: "It's so ugly to say 'buy', Grandpa, it's usually charity!"
"I also paid for the charity! I contributed to Lin Fan's career, so the painting is mine!" Grandpa Yu refused to give in.
In order to prevent his granddaughter from playing tricks, Grandpa Yu even hung up the phone after he finished speaking!
Yu Mengmeng, unfortunately lost!
"Humph! Damn grandpa! I can also contribute to general charity!"
But how to add bricks and tiles, Yu Mengmeng, who has always been responsible for spending money, has no experience at all. But it doesn't matter, if I don't have experience, others must have!
For example, veteran fangirl Wang Lingli! …
Lin Fan had never thought that he would have to rush to attend announcements! He had been shooting two endorsement ads in a row these days, and then attended two brand spokesperson conferences, two charity events hosted by the brands, an online fan meeting, and a fashion dinner.
It is said that there will be several brand activities later, and Lin Fan will be required to attend them. Although the time is not long, he has to rush to attend them, and all his time is wasted on the road.
After a round, fans are surprised at Lin Fan's business frequency during this period, brands are satisfied with Lin Fan's professional attitude, Yang Hongxia is relieved that Lin Fan, a big salted fish, finally turned over, and the fashion circle is surprised that Lin Fan is so good-looking and has a high-end fashion temperament! You know, good-looking in the eyes of the general public is not so popular in the fashion circle. The fashion circle values personal characteristics, being different, and the so-called high-end feeling. In short, uniqueness.
After participating in this round of activities, Yang Hongxia received many olive branches from people in the fashion circle, but Lin Fan was exhausted.
But this is not the point. The point is that the same watch that Lin Fan wore when shooting the commercial was put on pre-sale online on the day of the press conference! Lin Fan was not optimistic about the pre-sale of his own watch, because the lowest price of this brand of watch is more than 60,000 yuan, and Lin Fan's watch is under the banner of "spokesperson's same watch", so the price is even more exaggerated. Lin Fan does not think that his fans can afford this price.
But soon, Lin Fan found out that he was wrong.
That's totally wrong.
In just half a day, the pre-sale of Lin Fan's same style broke the previous record of the same style pre-sale of the spokesperson! The pre-sale stock was directly sold out! Lin Fan himself couldn't believe it: "They are so rich?"
Yang Hongxia was horrified: "Do you have any misunderstandings about your fan base?"
Lin Fan was puzzled: "What do you mean?"
Seeing that Lin Fan really didn't know, Yang Hongxia had no choice but to ask, "What age group do you think your fans are in? What's their spending level?"
Lin Fan thought about it, and the first person that popped into his mind was Wang Lingli, then Yu Mengmeng, and the group of fans who had stayed in the B&B: "Well, in their early twenties, anyway no more than thirty. As for the consumption level, the high ones are very high, but not universal. The average is probably the kind that can support themselves, and have some spare money to chase stars and travel in their spare time."
There is no mistake in the poem, post, content, and read the book on 6, 9, and bar!
Yang Hongxia felt that she needed to correct Lin Fan's misconception: "You are not wrong. When you were on Morning Star, your fans were indeed within this range."
"Is it different now?"
"Of course it's different! Show fans are only a small part of your huge fan base! They're less than a third! Oh no, probably less than a fifth. You have the most singers now, you know? They range in age from twenty to forty, with the most being in the twenty-five to thirty-five age group!"
People of this age group have one characteristic, that is, they are financially independent, but have not yet taken on too much pressure in life, and they pursue a better life and are willing to work hard for it. In simple terms, they are people who have the purchasing power to meet the standards and are willing to spend money! And don’t forget the grandfather who spent 230,000 yuan to buy a painting by Lin Fan at the brand charity night! Lin Fan understood: "They are all a group of rich sponsors, right?"
Yang Hongxia: "...You are right..."
Are you afraid that your fans will find out that you are so flattering? "Besides all that, this brand is your first endorsement. The beverage one doesn't count. There is no rush to buy it. This watch is different. It is a quantitative standard of your commercial value. Fans who have never had the opportunity to express their support and love for you will certainly not miss such an opportunity!"
Moreover, it is precisely because Lin Fan has accepted endorsements for both a high-end luxury brand and a popular beverage that fans do not have to worry about what to do if they have no money to support Lin Fan. Those with money can support high-end luxury brands, and those without money can support beverages, which just solves the contradiction.
Anyway, we usually have to buy drinks, so it’s a good opportunity to buy and try the drink endorsed by our favorite person.
Both brands achieved the sales they wanted, Lin Fan proved his commercial value, and everyone was happy!
and.
"Didn't you participate in two charity events? Fans responded to your call and launched two charity events, one for fundraising and the other for sending books to the countryside. In just two days, the donations raised exceeded one million yuan, and more than 20,000 books were donated... In order to better participate in charity activities, they also set up a charity station and plan to continue this for a long time."
Lin Fan did not expect that his activities would have such a great impact on his fans. This response to the call, active participation in charity activities, and treating it as a long-term career deeply touched Lin Fan's heart.
An unprecedented enlightenment emerged from Lin Fan's heart: Perhaps this is the social responsibility that an artist should shoulder.
(End of this chapter)