Chapter 608 Follow Lin Fan, and you will get money naturally!
"How much?"
When Yang Hongxia heard the number Hu Yuhua said, she touched her heart and felt it beating wildly in her chest. In her mind, she was already quickly calculating the cost of the play "The Legend of White Snake".
If I remember correctly, the cost of "Legend of the White Snake" seems to be no more than 70 million? If Shanghai Satellite TV really bought the exclusive broadcast rights for 300 million, the profit would be amazing!
And this is only the first round of exclusive broadcasting, there will be second and third rounds, and there is also the right to broadcast online! Besides, this is only part of the copyright income. In addition to copyright income, a TV series has other income channels, such as advertising sponsorship, authorization of peripheral product development, online game development, and so on.
There are many places to collect money! Yang Hongxia is not a person who has never seen the world, but she was still stunned by Wang Xiuying's act of spending 300 million yuan in one go.
"Three hundred million."
Hu Yuhua repeated it again to indicate that Yang Hongxia had not heard it wrong.
Lin Fan couldn't help but be amazed: "What a big deal from Magic City TV!"
Although spending hundreds of millions to purchase a TV series is nothing new on Earth in recent years, the prerequisite is that those TV series are either adapted from big IPs, or are large-scale productions with large investments, or have luxurious casts.
Unlike "Legend of White Snake", there is only Riemann and Lin Fan himself, who can be considered to be the ones who can carry the banner of ratings. "A Chinese Ghost Story" also has Cheng Guohua. The rest of the actors in "Legend of White Snake" are not considered famous figures in the circle.
The total investment did not exceed 100 million yuan, but the first round of exclusive broadcast sold for 300 million yuan. This investment return ratio is indeed considerable. No wonder Yang Hongxia was still shocked by this price after experiencing the box office of "A Chinese Ghost Story".
After all, this is just the price for the first round of exclusive broadcast.
Moreover, this was also the offer from Shanghai Satellite TV. Hu Yuhua hadn't mentioned the offers from other satellite TV stations yet! As expected, Hu Yuhua, who would not give up until Yang Hongxia was shocked to the point of being speechless, quoted the prices of two satellite TV stations: "In addition to Shanghai Satellite TV, two other satellite TV stations have also made offers. One offered 5 million per episode and did not require exclusive broadcasting, but could share the first broadcast rights with another satellite TV station. The other one, like Shanghai Satellite TV, required exclusive broadcasting in the first round and offered 6.3 million per episode."
Yang Hongxia's eyes sparkled, as if flashing the unique light of RMB: "Has Shanghai TV followed up?"
When a TV series is released, there may be a situation where several satellite TV stations offer the same price. In this case, these satellite TV stations will share the first broadcast rights of the drama, but when broadcasting the drama, they must follow the principle of broadcasting it at the same time and maintaining the same update speed.
Of course, if there is a satellite TV station that is unwilling to share, for example, Shanghai Satellite TV wants the exclusive broadcasting rights, then Wang Xiuying can continue to raise the price after other stations have made their bids, just like an auction, until no one raises the price, then Shanghai Satellite TV will exclusively buy out the first broadcast rights.
After the buyout, Shanghai TV can broadcast the drama however it wants.
The TV station that offered a price of 6.3 million was obviously well prepared. It raised the price of Shanghai TV Station by a factor of 2. It was unknown whether it really wanted to buy it or was deliberately trying to make trouble. In any case, Hu Yuhua thought that it would be better to wait and see their offer first.
"I followed it. Now it's 6.5 million per episode."
Yang Hongxia began to hold her little heart and inhale again.
Lin Fan laughed: "Sister Xia, is it that serious? You didn't act like this even when A Chinese Ghost Story grossed 4 billion!"
You know, the cost of making "A Chinese Ghost Story" is even lower than that of "Legend of White Snake"! Lin Fan doesn't believe that "Legend of White Snake" can make more money than "A Chinese Ghost Story" in the end.
Yang Hongxia said angrily: "You are not happy even though you have made money?"
Lin Fan thought about it and thought, well, I am indeed very happy.
However, with the success of "A Chinese Ghost Story" before him, Lin Fan became much calmer when facing the profits of "Legend of White Snake"!
Calm down! Calm down! Isn't it just a few hundred million? Not even a fraction of "A Chinese Ghost Story"! Hu Yuhua smiled and said, "Let them bid first, and then we'll talk about it after the final price comes out."
This kind of bidding will not be delayed for a long time, because after purchasing the copyright, there is still need to follow up with publicity and arrange the release date and so on. If the time is delayed for too long, the TV series cannot be released. This has happened before.
Which satellite TV station doesn't have a pile of copyrights in its warehouse that they bought at a high price, but due to various reasons, such as the wind direction changed, the actors were imprisoned, etc., they were unable to be released and could only gather dust there? Not to mention the distant past, just take Shanghai Satellite TV itself, which spent 500 million to buy the exclusive first broadcast rights of a drama, but not long after the purchase, the male and female protagonists had problems. Now, they can't even change the faces, and they can't even reshoot. All the publicity money they invested before was wasted. How can I describe it with just one word "miserable".
Yang Hongxia is only concerned about: "What do the Internet copyright people say?"
Hu Yuhua said before that Lin Fan wanted to premiere directly on the Internet and broadcast it on multiple platforms. It was not a lie. Lin Fan did have such an idea.
At most, I didn’t tell the whole story.
But in this kind of situation, how could Lin Fan, an amateur, be a match for a professional like Hu Yuhua? Hu Yuhua dismissed the idea with just a few words.
It still has to be broadcast on satellite TV. The audience overlap rate between satellite TV and online platforms is not very high, and the audience positioning of "The Legend of White Snake" is also very broad, so it would of course be best if it could be broadcast on both satellite TV and online platforms at the same time.
There is no mistake in the poem, post, content, and read the book on 6, 9, and bar!
Hu Yuhua said: "If we lower the price of online copyright and sell it to more companies, the difference in revenue between us and satellite TV will not be that big. For example, if we quote 1 million per episode to the online platform, I think they will be able to accept it."
One million per episode, the entire "Legend of the White Snake" has a total of 50 episodes, which is only 50 million, which is really cheap for these online platforms. Just for the names of Lin Fan and Li Man, even if they paid 50 million to show their goodwill, those online platforms would not blink an eye.
"As for the second round..."
Lin Fan said, "For the second round of broadcast, let's wait for the ratings to come out before we decide."
After the first round of broadcasting rights are sold, you can actually start selling the second or even third round of broadcasting rights. You can even sell the broadcasting rights to those TV stations that are not broadcast on satellite channels, but the price will be much different.
Furthermore, if the broadcasting rights were sold now, Lin Fan would be afraid that he would lose money when the first round of ratings came out.
Yang Hongxia is now very confident in Lin Fan: "Yes, once the ratings come out, the second run can still be sold at a very good price. If we rush to sell it now, the TV stations will work together to suppress the price."
Lin Fan: Don't be impatient, play the long game and catch the big fish. Will the ratings of "Legend of White Snake" be bad? Just kidding!
Yang Hongxia: Follow Lin Fan, and you will naturally get RMB!
Please vote, can the monthly votes exceed 1,000 this month? Where did everyone's votes go? (End of this chapter)