Chapter 889 If I Can't Beat You, I'll Join You
"What? You want to participate in the box office PK event? Or did you take the initiative to ask for it?" Yang Hongxia couldn't believe her ears, "Are these crews crazy?"
Tao Zheng tried hard to hide the smile on his face, but he couldn't do it. So he simply gave up. His face, which was not very old, turned into a chrysanthemum because of his smile.
"Isn't that crazy?" Tao Zheng handed a box office data to Yang Hongxia, "Boss Yang, you will know after you look at this data."
Yang Hongxia took the data and opened it. "Wow! So tragic? Isn't this Director Su's suspense film? The movie star Hu Feng was invited to star in it. It's said that the investment was as high as 180 million yuan. There are many thrilling scenes. The script was written by the famous screenwriter Mr. Wen. It took two years to perfect all the details."
This movie has received a lot of attention online, and Director Su even stated at a media meeting that he wanted to achieve a box office target of 3 billion yuan.
However, after looking at the data in her hand, Yang Hongxia felt that this goal was out of reach.
"There are also Director Chen's classic martial arts blockbusters, Director Yue's sci-fi masterpieces, and Director He's romantic comedies... They all took the initiative to ask to join the box office competition and agreed to all the reward and punishment clauses. They just have one small request, which is that they hope the competition time can be extended a little bit."
Yang Hongxia understood.
These blockbusters participated in this PK event just to take advantage of the popularity of "Roman Holiday" and save their own dismal box office results.
That is what the legend says: if you can't beat them, join them.
Most of the popularity of the Valentine's Day period has been snatched away by "Roman Holiday", and the remaining small part has been taken away by several other crews participating in the competition, leaving very little popularity and traffic for these blockbusters.
If they don't find a way to save themselves at this time, the movie they worked so hard to make will end up in failure.
The solution that these big directors, the crews and investors behind them came up with after brainstorming was to tie Lin Fan together for hype! Now "Roman Holiday" has taken up all the limelight, and other movies simply cannot make a breakthrough under the strong pressure of this movie.
Only those crews that participated in the PK activities were able to gain the attention of passers-by by selling misery and earn a lot of box office revenue.
When this wave of popularity passes, other movies will have a chance to come to the fore, after all, their quality is not bad.
But the key is that they don't have time.
All of them were released during the Valentine's Day period, and their release dates were similar. By the time the popularity of "Roman Holiday" had faded, even if netizens and passers-by had noticed other movies, the film crews would not have enough time to boost the box office.
Time is money, and this is clearly reflected here.
So, although it seems so humble to take the initiative to ask for Lin Fan's support, but in front of the box office, what does humbleness mean? Isn't it just to support others? Who hasn't supported others?
Even such a weird Lin Fan, when he first debuted, didn't he hug Xia Yan's big thick legs? That's why Tao Zheng came to Yang Hongxia to talk about this matter.
Yang Hongxia also knew that Tao Zheng could sign a box office PK agreement with these big directors without telling her. After all, the organizer of this event was Shengxia Cinema, and Tao Zheng could have done it without informing her.
But Tao Zheng still came to ask for his opinion, or rather, to ask for Lin Fan's opinion, to see if Lin Fan was willing to take advantage of the popularity of these big directors.
To be honest, even if Lin Fan didn't want to, these big directors would have ways to take advantage of Lin Fan's popularity. But they didn't do that, and instead sought a cooperation through Tao Zheng's box office PK event, which shows how much they value Lin Fan.
This matter must be agreed to. If nothing else, just to sell it well to these big directors is worth Lin Fan's agreement.
What's more, the whole thing has no disadvantages for Lin Fan or the movie "Roman Holiday". He can even take away some of the screening time from these crews. Only a fool would disagree.
Yang Hongxia's mind was already full of thoughts, but she still had a hint of doubt on her face: "For the box office PK event, Shengxia Cinema is the organizer, and we are just participants. Naturally, everything will be arranged by the organizer. But..."
"Mr. Yang, do you have any concerns?" Tao Zheng was not afraid of Yang Hongxia making any requests.
If there is a request, there is a way to solve it. It is fatal to owe favors to others without asking for anything, because when the other party asks you to repay the favor, you don’t know if you can afford it.
Yang Hongxia smiled and said, "That's right, Mr. Tao, look, our film itself cannot be compared with these blockbusters in terms of investment, cast, or scheduling. We are not on the same level, but we are asking for the same box office. Isn't this inappropriate?"
Tao Zheng's mouth twitched: "Your investment in the movie is still low? You have taken out hundreds of millions of jewels. Who can compare with you?"
All the movies in the entire Valentine's Day schedule combined don't have as much investment as your family!
Yang Hongxia said reservedly, "Hey! President Tao, don't listen to the nonsense of netizens. What hundreds of millions? How can we have so much money? It's just that Lin Fan has a good relationship with Princess Mia, and the princess lent him the jewelry for free."
There is no mistake in the poem, post, content, and read the book on 6, 9, and bar!
Tao Zheng: This is even more heartbreaking! I also want a friend who casually lends hundreds of millions of jewels! Tao Zheng rubbed his aching heart and decisively changed the subject: "So Mr. Yang wants it?"
"Investment and cast are all irreversible. The only thing left is the filming schedule. Don't you think this makes sense?"
Yang Hongxia looked at Tao Zheng with a smile, "If I remember correctly, Director Su's film had a screening rate of 26%, Director Chen and Director Yue's were around 20%, and Director He's film was slightly less, but also 17%.
But even if we snatch the screenings of other films participating in this event from our Roman Holiday, the maximum we can get is only 13%. Isn’t this unfair to us?”
Tao Zheng was well prepared: "Although I believe that with the quality of Roman Holiday, it is a foregone conclusion that it will win the box office competition and snatch the screening schedule of other movies. But Mr. Yang, you also have a point. This matter is indeed not fair to you.
How about this, since it was Director Su and his team who proposed to join in, why not let Director Su and his team give up some of their schedules to you, as an entry ticket to join this game?"
As for how much screening time Director Su and his team can give up, it all depends on how Yang Hongxia talks to them. Tao Zheng doesn't need to care about the process, as long as the result is beneficial to Shengxia Cinema Line, that's enough.
Yang Hongxia was also very satisfied: "I accept this plan."
(End of this chapter)