The first batch of albums sold out completely within an hour.
The market is in complete shortage of supply, and in many large shopping malls even the sample albums have been bought up by the surging fans.
From early morning until eight o'clock the next morning, long queues formed in front of the major audio-visual stores and shopping malls. They even refused to listen when their bosses told them not to wait and there would be no second batch of goods arriving the next morning.
What’s even more outrageous is that even some old men and women with hunched backs and walking sticks came over with their high-level fan certificates from the “Ergouzi Association” to join in the fun and queue up.
When seeing this scene, the owners of major shopping malls were very confused.
It's true that Lu Yuan's fans are of all ages, but it's too much for you to come here like this. What's more, your "senior fan certificates" are not of him at all. Why did you come here to join in the fun?
After being confused, these bosses suddenly realized.
Lu Yuan's album not only represents the enthusiasm of his fans, but also represents the huge business opportunities it contains.
This kind of business opportunity is like buying a lottery ticket. If you buy it, you will make money. If you win the first prize and there is a signature, then...
Wouldn’t that mean you’re going to make a fortune?
Not to mention queuing from early morning until the next day, even if we started queuing from early morning yesterday until now, there are still countless people queuing.
"Uncle, aunt, please go back. Your 'senior fan certificates' are useless. You must bring your ID cards..."
"Yes! You can't queue up for others..."
"You guys should go back. There are too many people here. It's not safe for you. Not to mention that we don't have the goods now, even if the goods arrive in the afternoon, we can't give them to you..."
"real!"
“…”
Seeing these grandpas and aunts coming over to join in the fun...
The bosses can only come here to exercise their rights.
…
"The first batch of 50,000 albums sold out in the early hours of the morning. The market is in short supply. Is 'Remote' starting a thirsty marketing strategy?"
"The album became popular before it was even heard. Behind the signed photo posters was a huge commercial dispute. The owners of the major sales outlets were miserable, claiming that the albums the studio gave them were too few..."
"Famous sociologist Shen Zijian: We should criticize this behavior. Knowing that the market is in short supply, they still reduce the production of albums. This forced hunger marketing has many negative effects..."
"The first fan who got the autographed poster, Chen, wearing a mask and sunglasses: I haven't listened to the content yet. I was so excited that I stared at the poster all night and couldn't sleep. Please don't interview me anymore. Besides, I am a loyal fan of Er Gouzi. I will never sell this album no matter how much money you offer!"
“…”
“…”
Without a doubt.
Lu Yuan dominated the headlines of 90 percent of Chinese media.
Along with the severe shortage of the first batch of albums, all kinds of heat and topics flew.
Amid this kind of heat and topic, there were inevitably waves of accusations and scolding. It seemed that the entire network was accusing Lu Yuan of forcibly creating that kind of hungry heat and not producing multiple batches at one time, leaving many of the originally fanatical Ergou fans unable to buy the album and had to wait in vain.
Even the major album manufacturers have come under countless criticism.
but……
The major studios responded helplessly. They said on Weibo that they had indeed tried their best and were already rushing to produce the second batch of albums. Although they had prepared in advance, the supply still could not meet the demand. Please don't scold them, please be patient, the second batch of albums is on the way...
…
South Korea.
"We have worked very hard, and we have provided sufficient resources. For Mr. Lee Da-jun's album "Love Me", most album distribution stores have posted eye-catching promotions on their posters, but..."
"What bad news!"
"Yes, with all due respect, Mr. Li Duojun's album cannot enter China at this time. Really, I don't know how the sales of Mr. Li Duojun's album are in Korea, but in China, Lu Yuan's album is already the king. No singer in China dares to release an album at this time. The popularity in all aspects has completely surpassed Zheng Li's in the past. It is only a matter of time before he breaks the record of physical album sales in China... This is the worst era!"
“Does your company have any solution?”
"There is absolutely no way!"
“…”
KS Entertainment, where Lee Da-jun works, is holding an urgent meeting.
The meeting started at nine in the morning and lasted until eleven in the afternoon, with everyone's eyes looking solemn.
Lee Da-jun is quite popular in Korea. In the three hours of pre-sale, the first batch of more than 10,000 albums were sold out. The second batch of albums is also being urgently produced. The feedback from the market is also good, and there are many likes...
but……
However, Li Duojun's album in China was met with unprecedented coldness.
China has a large territory and market, and its fan base far exceeds that of South Korea. Generally speaking, if South Korea can sell out 10,000 pre-sale albums, China should not have any problem selling out 20,000 albums.
but!
But reality slapped everyone in the face, and it hurt so much!
Of the 20,000 pre-sale albums by Hua Xia, only less than 2,000 copies were sold. Then all the major music stores and the manufacturer suddenly announced that the album was no longer available. Even though the most eye-catching promotional slogans were posted in the most conspicuous advertising spaces, few people paid attention.
You said, do your best to promote Lee Da-jun's album?
What to promote?
The current situation in China's entertainment industry is that Lu Yuan crushes everything and suppresses everything. No matter how much money is spent on publicity, Li Duojun's popularity cannot withstand such a terrifying crushing feeling...
How to stop a car with a mantis arm?
How can fireflies compete with the bright moon?
Isn't this bullshit?
The situation in China is quite grim, and Lee Da-jun's album is facing failure at this moment.
certainly……
These things are still acceptable to KS company. After all, China is Lu Yuan's place, and Li Duojun's popularity in China is indeed not as good as before this year. If this album fails in China, it's fine.
As long as South Korea remains stable, that will be fine.
In fact, according to common sense, all of this is fine, and KS Company would not have mobilized a large number of personnel to hold an emergency meeting just for this matter.
but……
What they could not accept the most was that Lu Yuan’s album strangely gained a certain popularity in Korea!
Lu Yuan’s album was not represented by KS, but by KS’s rival company, Xingyao Entertainment.
Xingyao Entertainment attaches great importance to the promotion of Lu Yuan’s album.
The entire official website, including all available resources in South Korea, has been mobilized.
Even at the press conference, Park Soo-hyun, the CEO of Star Entertainment, personally came on stage and said, "This is the first album in Korean history that has epoch-making significance. At the same time, this album will be a miracle in the world music scene!" Such words seemed very arrogant to others!
And when he saw that the pre-sale price of Lee Da-jun's album was 10,000 copies, he specially changed the pre-sale price of this album to 12,000 copies!
These words and his behavior really make people feel very arrogant!
It's clear what the meaning is.
That is, Li Duojun, if you want to challenge Lu Yuan here in Korea, I will give you a chance!
Then……
A situation occurred that shocked everyone!
For the same period of pre-sale albums, Li Duojun's album sold 10,000 copies, while Lu Yuan's album sold 12,000 copies!
Moreover, this popularity continued to rise in just a few hours, and there was a tendency for it to overshadow the popularity of Lee Da-jun's album.
After the situations in China and South Korea emerged, KS Entertainment Company finally couldn't sit still anymore!
At the end of the meeting, KS's CEO Kim Jiming specially played the Korean song from the album "Lu Yuan" in the conference room!
Because the nature of each country is different, the first song of each country's album is also different.
And the first song album in Korea...
It's Korean!
"Hello, Korean friends. I'm Lu Yuan. This is my first original album, with lyrics, music and dance completed independently. I hope you like it..."
"The name of the first song is 'Gangnam Style'..."
"Let's go!"
The first video of the album is Lu Yuan wearing a suit and tie, facing the camera...
Dynamic music suddenly sounded, and this music made everyone in the conference room's heart skip a beat.
As the music started, the scene around me suddenly changed.
Lu Yuan, wearing sunglasses, made a very trendy gesture under the camera, and then...
"Gangnam Style-Psy
My brother is Gangnam style! Gangnam style! "
After shouting these two devilish words, he tilted his head back, and the scene changed. Then Lu Yuan was wearing pink shorts, leisurely lying on a chair by the sea, drinking red wine. His expression looked like he was enjoying himself and was arrogant. There was a young child dancing next to him...
…
An increasingly dynamic melody sounded in the conference room.
In the MV, Lu Yuan danced with great enthusiasm, accompanied by even more magical sounds and indescribable scene changes. It was like a devil's sound piercing the ears, like a monster, echoing in everyone's mind.
Especially when Lu Yuan twisted his body and posed in a horse-riding posture, it was very impressive at first sight!
As several people in the conference room listened, they actually felt an urge to dance along!
Then a hint of excitement appeared on their faces, and as the MV and the music became more and more hypnotic, their impulse became stronger and stronger!
Kim Ki-myung also had this strange feeling, but he still listened to the song patiently.
After watching the MV, he took a deep breath and looked at the very strange people in the conference room...
"You guys, do you have anything to say?"
"I……"
"Boss Jin... Lu Yuan was previously a mid-level hypnotist. Did he add something to this dance..."
"Yeah, my mind is full of his arrogant expression and weird dance. I don't know why, but now I want to..."
"It's terrible. I think this MV is poisonous. My mind is full of the melody... This..."
“…”
After looking at the expressions of the managers one by one, Jin Jiming closed his eyes slightly and calmed his mind a little.
Then...
He walked to the back of the conference room and looked at Li Duojun, who had the same expression of horror and disbelief!
He suddenly smiled.
only……
The smile was a little cold.
"Has anyone ever reminded you before that you are irrational?"
"Boss Jin, I..."
"What do you think we should do?"
"I...Mr. Jin, I...I..." Li Duojun kept asking me for a long time, but in the end nothing came out.
He is not an idiot!
Although this song "Gangnam Style" doesn't have much connotation, but...
There is a high possibility that it will explode like a plague in South Korea!
after all……
After listening to it, he felt like he was brainwashed!
and……
There is more than one song "Gangnam Style" in Lu Yuan's album!
so……
Li Duojun felt that he couldn't even imagine the consequences.
"Contact the manufacturer and temporarily stop the album..."
"Ah? Then I will become a joke... This... My popularity and fans in Korea, they are not..."
"So do you want to continue fighting him? Xingyao has no fewer resources than you do, and it's very likely that they have more!"
“…”
“…”
Li Duojun took a deep breath.
"Boss Jin, I...I want to try it, okay?"
"At least... the factory has already produced 100,000 copies. At least these 100,000 copies..."
"The company can't give you too many promotional resources, do you understand? At this time, it's irrational!"
"I...I won't give up. I'm in Korea. This is my territory. I...Give me a try! Mr. Jin, give me another try!"
"Okay! However, if the situation is not good, we may have to sell at a discount to protect our capital!"
"What!"
When Kim Ki-myeong saw Lee Da-jun's pleading eyes.
He finally nodded.
After all, a hundred thousand album still needs to be sold. If it doesn't sell...
That would mean losing money, so we should sell at a discount while the product is still popular and before Lu Yuan officially launches his campaign.
When Li Duojun heard that there might be a discount sale...
He almost fainted.