Chapter 902: Endorsement Advertising Competition



The first wave of popularity for Titanic was not the popularity during the actors' auditions...

But...

Advertising industry is hot!

This is an era that even Lu Yuan himself feels caught off guard!

Branded red wine, branded luxury cars, luxury jewelry companies, clothing companies, commercial financial companies...

Almost all American brands want to get their products into Titanic.

They hold a lot of money, open their eyes and try every possible way to find all kinds of connections to get in touch with "remote"...

Whether the future "Titanic" can be a box office hit is no longer so important to them!

The important thing is that they really hope to create all kinds of stories with "Titanic", and then use these stories to strongly promote their own company's presence. Everyone knows that "Titanic" will definitely be an indelible existence in the history of movies, so...

Who wouldn’t want to?

The economic benefits generated by "Final Destination" are visible to the naked eye, so what about "Titanic", a world-class movie that is currently in preparation?

Is there any need to doubt the huge economic benefits it brings?

Many astute investors grasped this point, and then rushed to wave their money, determined to buy advertisements from "remote"!

If you can’t buy formal advertising space, you can sponsor clothes, props, wine glasses, compasses, glasses…

The various requests overwhelmed the entire "remote" external business system.

So there was a fight at the Rose Bowl Stadium...

Blanc is the head of the U.S. regional business for the famous French red wine "Margaux".

Adler is also the head of the U.S. regional business for the famous French red wine "Carafi".

The rivalry between the two brands has a history of almost hundreds of years.

They both make high-end red wine brands, and they both want to suppress the other in their own fields so that the other can only look up to them. Often, after Magos takes a business, Calafi will immediately grab another business to compete with Magos...

Although everyone seems to be competing fairly internationally, there are many dirty things happening behind the scenes, such as poaching each other's talents and undercover operations...

This time, after seeing the phenomenon of "Final Destination", "Magos" company immediately rushed over to use its resources to grab the advertising space of "Titanic" in the hope of being one step faster than "Calafell", but it did not expect that "Calafell" actually had such an idea.

In the past, when I saw you grabbing promotional space, I didn’t compete with you. I grabbed other promotional spaces.

But now…

Everyone knows that this wave of promotional advertising resources for "Titanic" is extremely important to both companies!

And it's unique!

After all, there is no movie in the history of cinema that is more impressive than this one.

You mean The Anthropocene?

Sorry, before Titanic came out, Anthropocene might have been awesome and they were also competing for it, but Titanic came out…

How does the promotion of your "Anthropocene" compare with that of "Titanic"?

Therefore, whoever can get the advertising sponsorship for "Titanic" will be able to write a large number of articles, and the business opportunities contained in these articles will be enough to suppress the other party.

So, both Blanc and Adler were determined to get "Titanic", and they happened to have participated in the auction of "Lu Yuan Dinner" and happened to be one of the candidate actors...

In short, after meeting, the two gentlemen were nice and polite at first, but as they chatted they started fighting in front of the camera without any gentlemanly manners.

and……

The way they fought was very ungraceful, with both of them beating each other up in a rather awkward manner, including the bodyguards accompanying them who also joined in the fight.

They all want to win.

After this chaos...

If Bob hadn't seen the situation as not right and asked the staff to cut off the live broadcast in advance, this incident would have made international news.

Two wine companies are fighting over advertising!

This is ridiculous news...

It's so embarrassing.

Of course, the scene was in chaos, and a bunch of onlookers who were not afraid of making trouble started to make a fuss without saying a word.

Anyway, the audition for Titanic was forced to end...

What is this?

When Lu Yuan arrived at the lounge at the scene, he saw his two enemies with bruised faces and noses.

Bronck's front teeth were broken and he spoke with a lisp, while Adler's glasses were broken and he had black eyes. One of his eyes was swollen and squinted. Both of their suits were covered in dirt and looked torn.

Lu Yuan's expression was full of speechlessness and pain.

Is this still what is called a gentleman, a civilized person?

Don't they know that after such a fight, their company will become notorious?

Both of them are social elites with management skills!

After this incident, the two of them will probably be fired by the company.

"Mr. Lu Yuan, we at 'Margos' hope to sponsor the advertisement for 'Titanic'... Mr. Lu Yuan, you may not know that our red wine..."

"Mr. Lu Yuan, our president of 'Karafi' really admires your talent, I think..."

When Bronck and Adler saw Lu Yuan, they rushed to talk to him without saying a word.

Lu Yuan looked at the two people's miserable appearance and was suddenly at a loss whether to laugh or cry.

Are you still concerned about advertising and expanding your business at this time?

"I'm sorry, you two, let's talk about these things later. I hope you can clear up the misunderstanding and go to the hospital to have a good look, so as not to leave any sequelae... Mr. Bob, let's leave it like this for now."

"Ah? We are fine! Mr. Lu Yuan, can I talk to you? Please give me three minutes!"

"Mr. Lu Yuan, please give me three minutes..."

"Sorry, let's talk about the advertising business after you calm down. Now is really... not appropriate." Lu Yuan took another look at the embarrassed appearance of the two people, and finally shook his head and left the lounge.

What kind of talk is this!

"boss……"

"What's wrong?"

"I just received more than ten applications for advertising cooperation. They are basically all very famous international brands. Many of these brands were introduced to me by some of my old friends... How about we put the advertising cooperation for "Titanic" up for auction on the EBY platform again? Hold another big advertising auction?" Bob looked at Lu Yuan with a slightly red face.

Bob was a little overwhelmed by what happened today.

He has been working as a director for many years, but he has never encountered a situation like today.

Everyone is scrambling to get advertising space for a movie...

He did a rough calculation and concluded that if they could really take over some of these advertising spots systematically, then the film company of "Titanic" would not only not have to spend a penny, but would be able to make hundreds of millions even before filming!

When he told this to others, he felt like he was living in a dream.

"Auction?" Lu Yuan was silent for a while and then looked ahead.

"Yes, compared with the auctions of 'Lu Yuan's Dinner' and 'Final Destination', if we calculate it based on the ad space specifications, we can probably get five ad spaces. Add in some sponsored ads, and there will probably be quite a few left..." Bob said, looking at Lu Yuan.

"Mr. Bob..."

"Um?"

“We are making a movie, a work of art.”

"I understand, but there shouldn't be a conflict." Bob fell silent when he heard this.

In fact, he knows exactly what a movie is about, as America 1900 does.

“Won’t there be a conflict?”

For the first time, Lu Yuan began to think seriously about his life.

He looked up at the evening sunset and Los Angeles in the distance...

It was so golden that it looked like a big gold mine. As long as he wanted to dig, he could always dig up a lot of money.

The golden ** is undoubtedly huge.

Lu Yuan instinctively wanted to use a hoe to dig out the money.

but……

"Yes." Bob nodded.

"I can't do that." Lu Yuan finally shook his head. "Even if there is no conflict, I can't do that."

"Why?"

"'Titanic' is different from 'Final Destination'. Although Carlodia Jewelry Company has no advertising resource agreement with us and we will not be affected in any way in accepting any advertisements, the only advertising space for 'Titanic' can only be Carlodia's... I can't do anything else. Even if these things have no effect on me, it's unfair to old man Henry and Jester and the others!" Lu Yuan looked at Bob with an unprecedented serious expression.

"Ah?" Bob was stunned, and then he remembered the story of the birth of Titanic.

Then……

He suddenly understood!

Carlo Diamant, the world's number one diamond jewelry company, is the largest sponsor of the entire "Titanic"!

"I used to like money very much because I had no money and was very poor, but now I think maybe some things are more important than money..."

Lu Yuan turned around and looked into the distance again.

He thought of Brando's smile.

Although Brando has left, Lu Yuan always feels that many things in his mind have changed after Brando left.

Then……

He gave an affirmative expression as if he was talking to himself.

Finally, he nodded.

Although he is still the person who cannot resist the temptation of money, he is probably no longer the Lu Yuan who would do anything shameless for money.

In the evening sunset...

Bob looked at Lu Yuan's back.

He was suddenly filled with respect.

"I understand, boss... Is this how I reply to them?"

"Yeah, that's right."

The evening of October 20th.

When the official website of "Remote" announced that it would not accept any form of direct sponsorship advertising, the whole world was shocked.

"Why?"

"How can this be possible?"

"He doesn't want to make money anymore?"

"It has absolutely no effect on him, this is so stupid, this is such a terrible decision!"

"No, Mr. Lu Yuan, do you know how stupid your decision is?"

“…”

“…”

A wave of crazy voices rang out.

When Lu Yuan returned to "Remote" and planned to have a good sleep...

He had no idea that not only would his announcement fail to calm the "brand" companies, but all the "brand" companies went crazy and sent people to block the entire "remote" network.

Using connections, protesting, arguing...

It seemed as if they had to be given an explanation "remotely".

Everyone felt that their visit was not in vain, and everyone hoped to have a chat with Lu Yuan...

Lu Yuan was shocked by this situation.

“Beep, beep…”

"Lu Yuan..."

"Huh? Mike?"

"Can we talk?"

"???"

When Lu Yuan answered McVis's call, he took a deep breath.

Especially...

There was a very powerful brand, and he actually used his connections to get it to McVis.

And it was hard for McVey to refuse.

After all, he is the father of McVeys’ girlfriend…

“Beep, beep…”

Before Lu Yuan could react, Edward called again.

"Lu Yuan... Actually, the most famous violin company in English..."

“…”

“…”

After answering Edward's call.

Lu Yuan began to doubt his life.

The violin company used their connections to get Edward here...

“Beep, beep…”

Lu Yuan's phone rang again...

Lu Yuan took a look.

All right.

It was Kennedy calling...


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