Chapter 316 Xu Li's Stage (Please subscribe to support!)
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There are no popular stars, no huge investment, and not even any special effects. It stars sketch actors Xu Li and Ma Lili. Although it is directed by Xu Kai, the box office champion of domestic films, "Charlotte's Troubles" was not favored at the beginning. However, what is unexpected is that the movie's reputation has made a comeback, with a score of 8.3 points, and the box office has also been climbing steadily.
Xia Luo wanted to be a singer, but she had no job; Ma Dongmei practiced javelin, hoping to become an athlete, but in the end she spent her days with tricycles and cupping jars; Qiuya's ideal was definitely not to marry a man as old as her father;
Yuan Hua is so handsome and talented, but his stage has always been limited to a palm-sized stage like a dining table...
The characters in "Charlotte's Troubles" have not actually realized their ideals. They are not successful people, but you cannot say that they are unhappy.
After experiencing a long dream, he realized what was the most precious thing when he woke up. In the entanglement between what he could not get and what he had lost, Charlotte finally understood where his happiness lay.
It is at this moment that makes people cry like rain. Keeping the ordinary and tasteless life that belongs to you is the greatest happiness.
Charlotte didn't understand when he was a student, and he didn't understand when he was obsessed with Qiu Ya, but after he got her and lost her, he finally understood.
This kind of insight and relief into life actually applies to every audience struggling in ordinary life.
Therefore, "Charlotte's Troubles" is a movie made for ordinary audiences. It contains the feelings of reminiscing about the past and the reflection on life, which can resonate with the vast number of ordinary audiences.
This also allowed the majority of ordinary audiences to see the great sincerity of Xu Kai, the producer of "Charlotte's Troubles" and its soul figure.
It is also because of this that "Charlotte's Troubles" has won the enthusiastic support of the vast number of ordinary audiences.
On the contrary, "Ten Miles of Foreign Lands 2", which is a virtual arena, was played out by Zhao Qihang and others.
"Ten Miles of Foreign Lands 2" originally wanted to take advantage of the huge legacy left by "Ten Miles of Foreign Lands" to reap the leeks of the vast number of ordinary audiences.
This is understandable. The world is bustling with people, all for profit; the world is bustling with people, all for profit.
But the problem is that the way Zhao Qihang and others were greedy was just too ugly - they doubled the ticket price of "Ten Miles of Foreign Lands 2" in one go, just like vampires with red eyes.
It would be fine if "Ten Miles of Foreign Land" 2 could really reach the heights of "Ten Miles of Foreign Land", but the problem is that, except for the graphics, "Ten Miles of Foreign Land" 2 is really far behind "Ten Miles of Foreign Land" in other aspects.
The audience is not stupid. After hearing what kind of movie "Ten Miles of Foreign Lands 2" is, why should they let Zhao Qihang and others take advantage of it?
As a result, within three days of its release, the box office of "Ten Miles of Foreign Lands 2" began to plummet.
Upon seeing this, Zhao Qihang and others held a meeting overnight to sum up experience and lessons, and finally realized that the problem was that the ticket prices were set too high, so they quickly lowered the prices. In some individual areas, the ticket prices for "Ten Miles of Foreign Lands 2" were even lower than "Charlotte's Troubles".
However, the sudden price reduction of "Ten Miles of Foreign Lands 2" not only failed to save the box office of "Ten Miles of Foreign Lands 2", but instead confirmed the poor reputation of "Ten Miles of Foreign Lands 2", resulting in the attendance rate of "Ten Miles of Foreign Lands 2" dropping even faster.
Cinema chains are always the ones who take advantage of whoever feeds them. Seeing that "Fortune 2" was not doing well, while the next door "Charlotte's Troubles" was becoming more and more popular, many viewers who had obviously seen it were still watching it a second, third, fifth, seventh, or even ten times, so they cut part of the screening schedule of "Fortune 2" and gave it to "Charlotte's Troubles".
As a result, after just one week, the screening rate of "Ten Miles of Foreign Lands 2" dropped to less than 20% (only 16.5%), while the screening rate of "Charlotte's Troubles" increased to more than 60% (as high as 63.7%)! As a result, the box office gap between "Charlotte's Troubles" and "Ten Miles of Foreign Lands 2" is getting bigger and bigger.
Less than ten days after its release, the box office of "Ten Miles of Foreign Lands 2" is less than a fraction of "Charlotte's Troubles".
On February 26, the single-day box office of "Charlotte's Troubles" reached 197 million, just shy of 200 million! On the same day, the single-day box office of "Ten Miles of Foreign Lands 2" was only about 51 million.
The popularity of "Charlotte's Troubles" has created tremendous pressure on the producers of "The Forbidden City 2". Seeing that if they don't think of a solution, "The Forbidden City 2" might not even be able to maintain its current 16.3% screening rate, Zhao Qihang and others quickly made countermeasures to regain the market, that is, to restore the screening volume with high subsidies.
Soon, the distributor of "Ten Miles of Foreign Lands 2" introduced a subsidy policy for key cinemas, stating that during the event, if the cinema gives a screening rate higher than 20%, it can enjoy a discount of 5.1 yuan per show. In other words, for cinemas with a screening rate higher than 20%, audiences can buy movie tickets 5.1 yuan cheaper.
At the same time, a considerable subsidy was given to cinemas in an attempt to get them to schedule more screenings of "Ten Miles of Foreign Lands 2" and attract some audiences to watch "Ten Miles of Foreign Lands 2".
Although audiences pay more attention to the content and reputation of movies, ticket prices also have an impact on them.
——Many viewers were very fond of "Ten Miles of Foreign Lands 2" at the beginning, but they were reluctant to watch it because the ticket price was too expensive. Now that the ticket price is so cheap, even cheaper than other movies of the same period, many viewers still can't help but walk into the cinema to see how bad "Ten Miles of Foreign Lands 2" is?
It has to be said that the producers of "Fortune 2" used capital to intervene in the market and boost the box office. This move was simple and crude, but effective.
However, even if the producers of "The Foreign Land 2" adopt high subsidies to save the box office, it is impossible to shake the box office champion throne of "Charlotte's Troubles". The most it can do is to make the box office of "The Foreign Land 2" less ugly.
By the way, from the moment the producers of "Ten Miles of Foreign Lands 2" came up with the subsidy policy, they have already started to lose money to gain publicity.
Of course, the fact that "Ten Miles of Foreign Lands 2" did this is not meaningless - the reason why Zhao Qihang and others did this is mainly to make the box office of "Ten Miles of Foreign Lands 2" look better, and then make more money on major platforms and overseas markets to help them make a profit.
Originally, the producers of "Ten Miles of Foreign Lands 2" had agreed with the cinema chains to release the film for 90 days before taking it off the screen.
It can be said that Zhao Qihang and others had thought of everything, but they did not expect that "The Foreign Land 2", which had an actual investment of more than 500 million yuan, would be defeated by "Charlotte's Troubles", which had an investment of less than 50 million yuan.
After less than 20 days of release, the single-day box office of "Ten Miles of Foreign Lands 2" dropped below 10 million.
What’s even more unacceptable is that the single-day box office of “Ten Miles of Foreign Lands 2” is declining sharply every day.
After a month of release, capital cannot change the fact that the box office of "Ten Miles of Foreign Lands 2" will definitely not exceed 1 billion.
In the end, the box office of "Ten Miles of Foreign Lands 2" stopped at more than 870 million.
"Charlotte's Troubles", which was previously scheduled to be released for only 30 days, was repeatedly asked by theaters to postpone its release due to its strong box office, in order to fill the huge gap left by "Ten Miles of Foreign Lands 2".
As a result, "Charlotte's Troubles" was delayed until May Day before being released.
In the end, "Charlotte's Troubles" earned a dazzling box office of 2.936 billion yuan, just a little bit away from reaching the 3 billion yuan box office mark!
Some people advised Xu Kai to hold on for a while longer. If it really didn't work, he could buy tens of millions of box office tickets himself and break the 3 billion box office mark.
But he was rejected by Xu Kai.
Xu Kai said with a smile: "Why rush? I'm not leaving the film and television industry just now."
After hearing what Xu Kai said, everyone shut their mouths.
——After experiencing "Ten Miles of Foreign Lands" and "Charlotte's Troubles", everyone believes that a box office of 3 billion is definitely not Xu Kai's limit, and Xu Kai's legend will definitely continue.
Xu Kai continued the myth of "Ten Miles of Foreign Lands" and became a veritable box office director.
This directly led to the fact that the capitals that wanted to cooperate with Xu Kai were lining up to the moon. The conditions they offered were higher and higher. Some were even willing to give Xu Kai hundreds of millions of dollars for him to spend as he pleased, as long as Xu Kai was given the title of producer.
It is actually understandable that capital praises Xu Kai so much.
First of all, the nearly unbeatable box office performance of 2.936 billion allowed Xu Kai to earn 1.1 billion from the box office share alone, and this was the net profit after deducting all costs!
In addition, some experts predict that the revenue of "Charlotte's Troubles" on the platform is conservatively estimated to be 1.5 billion.
And half of 1.5 billion is 750 million.
The only regret is that "Charlotte's Troubles", which has too strong a Chinese flavor, will definitely not perform well at the overseas box office.
But then again, "Charlotte's Troubles" is the box office champion of Chinese-language films after all, so it will definitely sell well at the overseas box office.
All in all, it may be a little difficult for Xu Kai to make 2 billion from "Charlotte's Troubles", but it will definitely not be a problem to make 1.8 or 1.9 billion.
A movie alone made nearly 2 billion yuan. It was only natural that those investors would target Xu Kai, give him money, and want to make money through him.
It’s a pity that this is just wishful thinking of those capitalists.
Xu Kai is not short of money now, and he also has a reputation and status that is enough to protect himself. Therefore, if it is not necessary, how can Xu Kai let others come to his bowl to grab his meat? As for those investors who give Xu Kai money to buy his name, Xu Kai ignores them all.
——Xu Kai didn’t want to ruin his reputation and thus lose the big picture for the small.
It is worth mentioning that the popularity of "Charlotte's Troubles" benefited not only Xu Kai, but Xu Li also became a first-line star, and more people asked him to make movies and appear on variety shows.
However, Xu Li has been busy with his marriage recently and has been unable to take care of these things.
At the end of February, Xu Li and Tang Yun went to the Tang family and were warmly received by the Tang family. Qu Xiuxiang prepared twenty dishes for Xu Li. Tang Ba'eryan accompanied Xu Li the whole time and was extremely affectionate. It seemed that Tang Ba'eryan treated Xu Li, the future son-in-law, better than his two beloved sons, Tang Mai and Tang Mao.
During the dinner, Xu Li tentatively suggested to Tang Ba'eryan and Qu Xiuxiang that he and Tang Yun wanted to get married next month.
Tang Ba'eryan agreed without hesitation, and said that Xu Li and Tang Yun could decide their own marriage, and they would definitely support it wholeheartedly.
Throughout the whole process, Tang Ba'eryan and Qu Xiuxiang never mentioned anything about betrothal gifts.
Tang Mai and Tang Mao, Xu Li's future brothers-in-law, were also very close to Xu Li. They kept surrounding Xu Li and asking him about things in the entertainment industry.
In short, Xu Li, who had been feeling depressed for many years, enjoyed the meal very much.
A few days later, the two families met, and Xu Kai put aside all other things and came in person.
This time, both sides had a very pleasant conversation. Just as Tang Ba'eryan and Qu Xiuxiang had said before, the Tang family had no objection to how the Xu family decided the marriage between Xu Li and Tang Yun.
In the face of Xu Yun and Cui Min's somewhat arrogant attitude, the Tang family still responded with a smile, and they really did not have any temper at all.
but--
Xu Yun and Cui Min did not go too far. After all, they had Tang Yun's face. Even if they looked down on the snobbish Tang family, how could they stop Xu Li from marrying Tang Yun? After the discussion, Xu Yun took out a card and pushed it in front of Tang Scar's eyes, saying lightly: "Here is two million, you sell your daughter..."
Xu Kai kicked Xu Yun's calf under the table without leaving any trace.
Xu Yun then reluctantly changed his words and said, "This is the betrothal money our family gives to Tang Yun."
When Tang Ba'eryan heard that the Xu family had taken the initiative to give their family two million yuan as a betrothal gift, how could he not understand that his two sons were right?
After taking a greedy look at the bank card in front of him, Tang Ba'eryan reluctantly pushed the bank card back to Xu Yun and said, "We were narrow-minded before, but now we understand that the children's happiness is more important than anything else. My father-in-law, please stop making fun of us with the betrothal money. We can't accept it."
The two sides pushed and shirked the offer several times, and neither Tang Ba'eryan nor Qu Xiuxiang asked for the bride price, which would have disgusted the Xu family.
In the end, it was Xu Li who took the initiative to take the money back, and then said: "My eldest brother has set up a studio for me, and now is the time to hire people. If Tang Mai and Tang Mao don't have other good places to go, just follow me."
When Tang Ba'eryan and Qu Xiuxiang heard that Xu Li took the initiative to find jobs for their two sons who had no proper jobs, their disappointment at Xu Li taking back the two million was immediately alleviated.
Tang Mai quickly said, "Brother-in-law, we are willing to go with you."
Tang Mao also said: "Yes, brother-in-law, we are willing to follow you. We will do whatever you ask us to do."
Xu Li then said to Tang Ba'eryan and Qu Xiuxiang, "Our house is a little old and a little small. Xiaoyun and I have discussed it. If you two like to go to Hengdian, Xiaoyun and I will buy you a new house in Hengdian. If you two don't like to go to Hengdian, Xiaoyun and I will buy you a new house wherever you like. Don't have any ideas. Xiaoyun and I are just being filial to you two. We have no other intentions."
Upon hearing this, Tang Ba'eryan and Qu Xiuxiang couldn't help but burst into tears, regretting that they had done such a cruel thing.
During this meeting with the in-laws, Xu Kai was smiling throughout the whole process. Apart from kicking Xu Yun on the calf to ask him not to say such harsh words, Xu Kai really didn't say anything.
The reason why Xu Kai did this was, of course, to highlight Xu Lilai.
In fact, there was no need for Xu Kai to do this.
Having won the championship of "Happy Comedian", performed in the Spring Festival Gala, and starred in the hit "Charlotte's Troubles", Xu Li has grown into a hot star. Now even Xu Kai can't completely overshadow Xu Li's brilliance.
However, even so, Xu Kai still stepped back, allowing Xu Li to become the absolute protagonist.
As for Xu Li's choice, although Xu Kai didn't like the Tang family very much, he had to consider the other person's feelings. After all, there was the relationship with Tang Yun.
Xu Kai thought, at the wedding of Xu Li and Tang Yun, what Tang Yun, a kind-hearted woman, wanted most might not be the wedding of the century prepared by the Xu family, but the heartfelt blessings of her parents and two younger brothers? If this is true, then Xu Li was not wrong in making this decision.
You know, Tang Yun had been with Xu Li step by step when Xu Li was still a nobody. It was only right for Xu Li to make some concessions for Tang Yun.
Having said that, even if this was not the case, if Xu Li made such a decision, Xu Kai would not interfere with Xu Li.
——From the beginning to the end, Xu Kai never thought of controlling Xu Li and making Xu Li a puppet, but hoped that Xu Li could live according to his own preferences.
This can be easily seen from the fact that as soon as Xu Li had achieved some success, Xu Kai set up his own studio for him and let Xu Li manage his own life.
In a word, although Xu Kai can give Xu Li everything, Xu Kai still hopes that Xu Li can live as the real Xu Li, rather than Xu Kai's younger brother.
For this reason, when it was time to disappear in front of Xu Li, Xu Kai would definitely disappear in front of Xu Li without hesitation, and then hand over the stage that belonged to Xu Li to Xu Li...
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I've been fishing for several days, and I really hope to have some motivation to update more. Which big guy can help me? (End of this chapter)
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