Chapter 33: Chen Fuzhen was used



Song Yi and Kim Tae Hee found their seats, they sat in the second row of the awards ceremony. The first row was the representatives of big brands, as well as the representatives of Cheil Planning and Innocean. The annual advertising revenue of these two companies was as high as hundreds of billions of won. The current Shinhan Media was not at the same level as these two advertising giants.

Li Jiangyun and Song Hye Kyo were of course sitting in the first row. When he saw Song Yi and Kim Tae Hee walking towards him hand in hand, his face turned unhappy. He must still be resentful of Song Yi's indifference just now.

Yu Zhenggen, the executive vice president of First Planning, saw Song Yi and greeted him, "CEO Song, long time no see."

Yu Zhenggen analyzed Samduoshui's marketing plan in the company. He keenly noticed Song Yi's talent in Internet marketing. He also extended an olive branch to Song Yi through a headhunter, promising that as long as Song Yi switched to the company, he could serve as the account director of First Planning.

The seniority system is quite serious in Korean companies. The account director is a core position in the middle management of the First Planning Company. The First Planning Company has never had an account director under the age of 30. It can be seen that Yu Zhenggen values ​​Song Yi. Unfortunately, Song Yi refused without hesitation.

Song Yi knows that Yu Zhenggen will be transferred to China next year to serve as the general manager of First Planning (China). This is also a reflection of Samsung Electronics's efforts in the Chinese market.

"Hello, Vice President Yu!" Song Yi was still very humble towards his capable senior.

Song Yi sat down, with Kim Tae Hee sitting on his left, and Choi Sun Hee and Chen Jae Chan sitting on his right. Choi Sun Hee was very pleased to see Song Yi, who was helping her husband make money, and smiled at him warmly.

Chen Zaican noticed the disagreement between Li Jiangyun and Song Yi just now, and leaned over to ask what was going on. Song Yi found an excuse to evade the question. He couldn't tell Chen Zaican that he simply didn't like Li Jiangyun, right? At 7 o'clock that evening, the award ceremony officially began. The president of the Korea Advertising Association and Chen Fuzhen took the stage to speak in turn, announcing the official start of the 2000 Korea Advertising Awards. Chen Fuzhen on the stage was graceful and had the aura of the eldest princess of the Samsung Group.

Song Yi turned around and whispered to his girlfriend, "If Chen Fuzhen could control her inherent arrogance, she would be considered a beauty."

Kim Tae Hee listened and smiled, "She seems to dislike OPPA very much."

Kim Tae-hee's family runs a logistics company. Ulsan is the headquarters of Hyundai Group. Hyundai Motor's Ulsan factory and Hyundai Heavy Industries' shipyard are both located in Ulsan. Therefore, Kim Tae-hee's family has a good relationship with Hyundai Group, but has no business dealings with Samsung Group.

Song Yi smiled, "How could I be displeased with her? Some people have been high and mighty for too long, and they feel that they should be grateful for the charity of the powerful and be humble in front of the powerful. Maybe most of the people she met are weak-willed, so they would find me, who is used to standing while talking, annoying."

When it came to the official award ceremony, Shinhan Media and Song Yi became the big winners of the night. The advertisement "Real Natural Mineral Water" shot by Song Yi for Samdo Water won the Gold Award for Best TV and the Silver Award for Best Brand Content.

The first award was the Silver Award for Best Brand Content, and Jin Xuezheng was the presenter. Song Yi went on stage to receive the award, and Jin Xuezheng presented the award. Jin Xuezheng handed the trophy to Song Yi, saying, "Director Song, you deserve this award. Work hard and try to win a gold award next year."

Song Yi is still full of gratitude to Jin Xuezheng. He is definitely a benefactor in the early stages of Song Yi's career.

Of course, Song Yi, the advertising producer, played an indispensable role in Samdasu's success in making the triple jump from Jeju Island to South Korea and from South Korea to the Chinese market, but Jin Xuezheng's unconditional support and trust in Song Yi were equally important. You can achieve results, but you also need others to be willing to give you opportunities.

Song Yi picked up the trophy, took a photo with Jin Xuezheng, and then bowed to express his gratitude, "Thank you, President Jin. I hope we can all make further progress in the new year."

As a rising producer in the advertising industry, Song Yi is already satisfied to win a silver award.

Unexpectedly, not long after, Song Yi went on stage again to receive the gold award for Best TV. Coincidentally, the award presenter this time was Chen Fuzhen.

Song Yi was a little surprised. The Korean Advertising Association would definitely communicate with the guests when determining the award presenters.

The Shilla Hotel is the host of Korea's annual advertising awards. As the host, it is not uncommon for Chen Fuzhen to go on stage to present awards. What is rare is that Chen Fuzhen presented the award to Song Yi.

Chen Fuzhen handed the trophy to Song Yi and said, "Congratulations to Mr. Song for winning a gold and a silver medal at the Advertising Awards today. After tonight, Mr. Song will become a star producer in the Korean advertising industry."

Song Yi shook hands with Chen Fuzhen and joked with her, "Is it because President Chen gave me the award?"

Song Yi took a small step back but did not loosen his hand. Chen Fuzhen lost her balance and Song Yi quickly supported her.

Kim Tae-hee, who was sitting in the audience, looked at her boyfriend on the stage and pursed her lips. Although she saw Chen Fuzhen take the initiative to hug Song Yi, the jealous nature of women still made her a little unhappy.

Cui Shanji noticed Jin Taixi's expression, smiled, and said to Jin Taixi: "If someone had just met Song Yi and Chen Fuzhen, they might have thought that they were good friends who hadn't seen each other for many years!"

When Kim Tae-hee heard this, she immediately felt relieved. Song Yi and Chen Fuzhen had very incompatible personalities. Chen Fuzhen knew that Kim Tae-hee's official girlfriend was sitting in the audience, but she still deliberately hugged Song Yi. It was obvious that she wanted to cause trouble.

Song Yi on the stage didn't care about Chen Fuzhen's threat, "Sister Fuzhen, I'm not Korean, and I don't rely on Samsung Group for food. Although I'm already 30 years old, I've maintained my figure very well, and the classic Chanel No. 5 perfume is also very tasteful."

Chen Fuzhen was furious when she heard this. This was the second time Song Yi emphasized that she was already 30 years old. A woman's age is her Achilles' heel. As the eldest princess of Samsung Group, Chen Fuzhen's fashion sense has always been a model for Korean celebrities to imitate.

Chen Fuzhen had no intention of talking to Song Yi any more and was ready to step down, but Song Yi took advantage of the situation and acted like a good kid, "Thank you, President Chen, for your encouragement! I hope that our Shinhan and Shilla Hotel will have a chance to cooperate!"

There were many reporters at the advertising awards ceremony, and they had taken photos of Chen Fuzhen and Song Yi hugging each other and taking photos together.

Some reporters have already thought of the headline: "Samsung Group's Chen Fuzhen favors celebrity producers, Shinhan Media plans to create new advertisements for Shilla Hotels."

Of course, they already knew that the Shinhan Media where Song Yi worked was once a subsidiary of Samsung Group, but it was later split up. Koreans also like to gossip about the feuds between these conglomerates, and Song Yi's move to Shilla Hotel and working under Chen Fuzhen was even more popular.

When Song Yi sat back in his seat, Kim Tae Hee quietly pinched her boyfriend's thigh. Song Yi knew that his girlfriend was jealous, so he held her hand and told her to relax, saying that he really didn't take the initiative this time.

Cui Shanji looked at Song Yi and said in amazement, "Fuzhen is a very arrogant person. It's rare to see her being so proactive towards others. In order to poach Executive Director Song, she even used the beauty trap. She really is unscrupulous."

Cui Shanji thought, Song Yi is tall and handsome, young and promising, and graduated from a prestigious university. He is much better than Chen Fuzhen's bodyguard husband. Maybe Chen Fuzhen is acting like a real person on stage? In order to make his eldest son-in-law Yu Zaizhi worthy of Chen Fuzhen, Samsung Group Chairman Chen Jianxi specially sent him to MIT to study abroad, but Yu Zaizhi failed the language test.

Later, Chen Jianxi arranged for Yu Jae-sik to work as the vice president of Samsung Electronics, and he messed up the company again. Finally, Chen Jianxi had no choice but to arrange for Yu Jae-sik to work in the First Planning Office as a sinecure to coordinate the business between Shilla Hotel and First Planning Office.

Now, other families among the five major chaebols in South Korea are all laughing at Chen Fuzhen for finding an incompetent husband and are waiting for Chen Fuzhen to divorce her husband.

Song Yi smiled. He actually just wanted to make Chen Fuzhen suffer a loss on purpose so that the reporters on the scene would focus on him and Chen Fuzhen in the news reports tomorrow.

Song Yi believes that when Song Yuxi sees the relevant reports and knows that Song Yi is one of the best advertising producers in South Korea and has a close relationship with the Samsung Group, Song Yuxi will be able to realize Song Yi's value and weight.

Ever since Choi Sun-hee married Chen Jae-chan, Chen Boo-jin has never treated Choi Sun-hee well, and has never respected her cousin.

Song Yi joked, "President Chen's beauty trap is useless. She is fighting alone, and we are more numerous, unless she can find a few more beauties like Sister Shan Ji or Tai Xi."

Cui Shanji was amused. "You are really good at making people happy. I am already thirty years old, how can I be considered a beauty? Tae Hee is truly young and beautiful, with such tender skin that she doesn't even need any skin care products."

After Song Yi received the award, the last heavyweight award of this Advertising Awards was also announced, the Best Advertising Spokesperson of the Year, which was finally won by this year's popular actress Lee Young-ae.

Choi Jin-sil, Kim Hee-sun, Shim Eun-ha and Lee Young-ae were the most popular actresses in Korea in the 1990s. In 2000, the movie "The Gift" starring Lee Young-ae broke the record of the number of viewers on the first day of its release, and she also participated in the Berlin Film Festival with the movie "JSA Safety Zone".

Song Yi noticed that Kim Tae Hee was looking at Lee Young Ae on the stage with envy. He held his girlfriend's hands with both hands and said, "Tae Hee, don't worry! You will definitely be the best advertising spokesperson of the year next year! I will present the award to you then!"

The first update is finished, and the second update will be updated around 10 o'clock. Thank you for your support!      (End of this chapter)


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