On Monday, the interview team was forced to play around by Yang Ruoqian and was exhausted. They only rested for eight hours before they were pulled out of bed by the wake-up service arranged in advance.
Then, he was taken to the city center by a car that had been arranged by the Kuiguang Group, and he played for a whole day as if to get his revenge.
The various projects are almost seamlessly connected, and various free consumption projects are ubiquitous.
Although they didn't know what kind of mental state Mr. Yang was in to create such an advanced phrase as "free consumption project", it was the first time they felt that having fun could be so tiring.
What is it like to suddenly have the illusion that a life of hard work is sweet? At dinner time, everyone had another meal at the restaurant with a very strange name.
To their surprise, the performance of this restaurant far surpassed the high-end restaurant in the scenic area yesterday in terms of service attitude, high-end ingredients, cost-effectiveness and taste.
Generally speaking, scenic area restaurants and internet celebrity restaurants are all the same, with one thing being expensive, unpalatable, and with poor service attitude.
But this rare character restaurant under Kuiguang did the exact opposite and gave everyone a great dining experience.
In order to confirm whether this restaurant is really as good as it is every year, or whether it only serves customers in such a good manner at the instruction of Mr. Yang, Xia Qing opened the Dianping website and did a search.
It turned out that most of the reviews were positive.
Those who gave bad reviews didn't think the restaurant was bad, but they didn't want the restaurant to have too high a rating, which would attract too many people and cause them to have too few seats.
After the investigation, the image of Yang Ruoqian, the boss who behaves rather strangely, has gradually become more three-dimensional in the minds of the interview team.
Firstly, judging from the car he drives and the level of hospitality he provided to the interview team these days, he must be very rich.
Secondly, he is very generous and regards money as something outside of his body. In his mind, things that can be solved with money are not a problem.
Finally...his way of thinking is beyond ordinary people, perhaps this is the reason why he can emerge as a rising star in the entertainment industry.
Such a person is worth interviewing! …
night.
After the meal, the interview team said goodbye to Yang Ruoqian and returned to the hotel.
Everyone who was afraid of playing looked at the schedule with trepidation, and the moment they confirmed that they could finally conduct the interview tomorrow, they all breathed a sigh of relief.
“It’s finally over!”
"You can work tomorrow!"
"Goodbye, cage!"
“Haha, work makes me happy!”
Duan Run, feeling relaxed, nodded gently: "Everyone can modify the interview draft slightly based on what you have seen and heard in the past two days and your own experience. Mr. Yang has been so sincere to us, we can't just be perfunctory, understand?"
Mr. Yang treated them like outsiders and provided them with good food, drink and accommodation. How could they fall behind? If the interview ended in a whimper, Jinwo Media would definitely be questioned.
We must do our utmost to maximize the influence of this interview and make Kuiguang Group the hottest topic at the moment.
If possible, it would be even better if this interview could become a classic in the entertainment industry!
The interview team, who lived in several separate rooms, gathered in the same room tonight, turned on the lights, and revised the manuscript overnight.
Anyway, an executive suite is 80 square meters, so it won’t seem crowded even if several copy editors come together.
…
…
The next morning, the interview team, who had been tortured by entertainment projects for two days, were full of energy. They once again changed into their formal clothes and took a car to the group headquarters.
The office environment that was far beyond the standard and the various entertainment devices that were not related to work gave the interview team a small shock. However, after all, Kui Guang was not an important confidential group, and a lot of related information had already been revealed on the Internet.
No one was too surprised.
After a night of discussion, they decided to expand the interview project from the leading actors of "The Black Robe Inspection Team" and Yang Ruoqian himself to the entire Kuiguang Group.
They want to write a script directly for this amazing company and produce a documentary! They want to interview the lead actor who plays the sanctimonious hypocrite to perfection, Shang Qianyu who became an overnight sensation, and other behind-the-scenes employees.
The morning's observation time passed quickly.
They looked at the company's layout, employees' work status, various company rules and regulations, and the "bitter memory meal" in the employee cafeteria.
After silently wiping his mouth, the interview team tacitly added another item to the interview.
This company from top to bottom, from offices to cafeterias, from gyms to toilets, all are rare interview materials.
However, the first interview was mainly focused on Yang Ruoqian. As the boss of a company, he must be put first.
Several cameramen who had been accompanying the group along the way quickly set up their cameras, and under the arrangement of the main cameraman, several cameras as big as guns were set up in the living room.
Duan Run, who was in charge of the interview personally, glanced at the scene around him and suddenly became eager to try.
It's been a long time since I've seen such a scene! After seeing the big move in the reception room, Yang Ruoqian hesitated for a few seconds and did not step in immediately.
"What's wrong?" Chang Zhiqing kept her eyes on Yang Ruoqian. "Don't want to be interviewed?"
"Not really." Yang Ruoqian shook his head, "I'm considering whether to show up or not."
Chang Zhiqing nodded slightly: "It depends on you. Do you want the impact to be greater or lesser?"
In fact, Yang Ruoqian was also struggling with this issue.
If only the manuscripts are accepted for publication, then the impact of what Yang Ruoqian said and did would definitely not be too great.
The people most willing to pay attention are professional analysts from other companies.
The advantage of reducing influence is that you won’t make mistakes...but the disadvantage is that it will be difficult to improve the company’s current poor operating conditions.
On the contrary, if he accepts a video interview, or even directly becomes an important segment in a documentary, what Yang Ruoqian said and even his own image will be spread to a certain extent.
If I could make use of this power, maybe I could achieve something and hold the company back.
But the risk is also great. If the interview team misunderstands his intention, or the audience who watches the interview misunderstands something, wouldn't it be like shooting himself in the foot? How to choose gave Yang Ruoqian a headache.
"Forget it, I'll just accept the video interview." After hesitating for more than ten seconds, Yang Ruoqian finally made a choice after all the hesitations.
It’s not because Yang Ruoqian refuses to believe in evil and refuses to admit defeat.
After experiencing so many times where his meaning was distorted by others' imaginations, Yang Ruoqian no longer dared to have any luck.
It’s just that his thoughts this time are different from before.
Before, both employees and partners could come up with a set of reasonable theories in their minds to justify their ridiculous statements.
In this interview, Yang Ruoqian did the opposite, and directly stated a reasonable theory, clearly sharing his secrets of making money and success! Cut off all the room for imagination.
If you can't fail, then share your success story with others so that they can succeed too.
There is always a limit to the size of the consumer market. If someone eats one more bite, someone else will eat one less bite.
As long as other companies and other competitors can succeed, Kuiguang Group will be a relative failure.
By squeezing out market share, the goal of reducing profits can be achieved indirectly.
What Yang Ruoqian wants to do is to cultivate more powerful competitors and impose sanctions on the Kuiguang Group.
This time, Yang Ruoqian chewed the rice into pieces and fed it into other people's mouths. He couldn't allow himself to be misunderstood or imagined, right?
Chang Zhiqing smiled and said, "Okay, it's up to you to decide."
Yang Ruoqian pushed open the door of the living room and sat casually on a sofa under the gaze of everyone.
Several editors and photographers couldn't help but marvel inwardly.
The image of Mr. Yang, a handsome, easy-going and high-spirited young man from the past two days is still vivid in my mind. Today, he just changed his clothes and the venue, and the temperament he exuded was completely different!
The big boss is the big boss.
As long as he is willing, he can present the image he wants to show deeply into people's hearts.
Duan Run felt a little nervous for the first time.
Logically speaking, he shouldn't have such emotions as he has seen a lot of things and met many bigwigs in the entertainment industry.
Huh…Huh…
After taking two deep breaths, Duan Run quickly calmed himself down and regained the fearless state he had in his youth.
"You have a strong aura...but I can't show my weakness."
He smiled slightly, neither humble nor arrogant: "Boss Yang, shall we start now?"
Yang Ruoqian, who was quite nervous, nodded: "Okay, let's start."
After going over all the questions in his mind, Duan Run nodded and said, "Mr. Yang's time is precious, so let's get straight to the point."
"It has only been a year since the establishment of Kuiguang Group, but it has already produced many amazing projects. Broadcasters who could not become popular in other companies can become popular in your company; the championship that all e-sports players have long dreamed of has been won by you; themes that no one is optimistic about and movies that no one dares to shoot, you invested in and filmed, and they were also a great success."
“Perhaps it is not an exaggeration to describe you as a genius.”
Yang Ruoqian's smile was very stiff: "..."
Duan Run continued with a smile, "Your great achievements need no further elaboration, but we are very curious about one thing. Why did you choose to enter the entertainment industry? What kind of thoughtful struggle did you go through before you finally chose this difficult path?"
Yang Ruoqian couldn't think of an answer to this question right away.
But it doesn’t matter, the video interview is not a live broadcast, and there will definitely be editing afterwards.
Yang Ruoqian had plenty of time to think about the answer.
After five or six seconds, Yang Ruoqian said in an uncertain tone: "It's mainly because the competition in other industries is too fierce and it's too difficult to make money. After much consideration, I chose this path..."
There is absolutely no falsehood in this statement.
Yang Ruoqian had to struggle for 10 more years to pay off his debts because of reselling live broadcast equipment, and then he died suddenly and was reborn.
The reason for choosing this path is that the traditional way of making money and repaying debts is too slow. Yang Ruoqian chose to bind to the system, run to the entertainment industry to lose money, and fleece the system.
But the problem is, he can’t lose money!
Duan Run smiled and said, "When Mr. Yang chose to enter the industry, didn't he learn more about the entertainment industry?"
Yang Ruoqian wanted to cry but had no tears: "How could I know that this business could be so profitable? Besides, although I didn't understand, my 'cute' employees did!"
Sure enough, the interview scene was exactly as Yang Ruoqian had expected, it was a large-scale execution scene.
Every question was like a knife, attacking Mr. Yang's fragile heart.
Duan Run nodded slightly and quickly wrote something on the tablet with his electronic pen.
"Others may not be able to make it in the entertainment industry even with countless connections, channels, and money, but for Yang Ruoqian, it is easy. He is undoubtedly a genius."
“I have never done any systematic research on the entertainment industry, but I can always accurately find what the public expects. Others can’t succeed no matter how hard they try… Perhaps this is the quality that is lacking in today’s entertainment industry that pursues fame and fortune.”
"He values his employees very much, does not compete for their achievements, and offers them very high salaries and compensation. On the one hand, he is absolutely confident in his own vision, and on the other hand, he is indifferent to fame and fortune."
"Only those who lack confidence will steal things that do not belong to them..."
After finishing the shorthand, Duan Run nodded with satisfaction and continued to ask, "I found that Kuiguang Group likes to discover new talents and never signs already famous artists. Does Mr. Yang have any personal considerations in this?"
It is no secret in their small circle that the first-line actress Feng Luo had sent a goodwill signal to Kuiguang Group, hoping for win-win cooperation, but was rejected at the speed of light. (Chapter 162) At the beginning, everyone thought that Kuiguang Group was too arrogant and overestimated its own capabilities.
But now I realize that Feng Luo took it for granted.
Kuiguang Group is fully capable of operating its own first-line stars, and there is no need to cooperate with others and give up a lot of resources.
Yang Ruoqian thought about it and said very seriously and sincerely: "Actually, my thoughts at the time were very simple. I just felt that she was not suitable for our company. It would be a bit of a waste of talent for such a big star to come to our small company."
"Sometimes, a person who is very good in other people's company may immediately fall into disgrace if he changes to another company. Therefore, the right one is the best."
Mr. Yang, who was desperately sharing his success story, almost couldn't help rolling his eyes.
We must refuse, otherwise let her send money to our company?
Of course, the last sentence was also his summary of his success - did you hear that, my colleagues? The right one is the best, don't throw your money into the cesspool anymore! Duan Run nodded repeatedly and continued to record on the tablet: "An absolutely rational person who is not confused by the immediate interests, a true strategist."
"If it were another agency, when they suddenly encountered a first-line star willing to sign a contract, most of them would be tempted to make money and think it was pie in the sky."
"But Yang Ruoqian was able to calm down very quickly, and after weighing the pros and cons, he made the most correct choice."
“It turns out he was right.”
Duan Run couldn't help but feel emotional after writing this. He asked again, "Mr. Yang, we noticed that there is almost no negative news about your artists. Can you share how you manage them?"
Duan Run was prepared to be rejected in answering this question.
Because it is very likely that commercial secrets are involved.
Why should you share other people’s management methods and money-making secrets?
But Yang Ruoqian did not hesitate at all and said directly: "There is no management. The company encourages them to cultivate any personal hobbies that are not illegal or criminal."
"It is entirely voluntary whether to accept the business orders, the company does not force you. It is up to you to decide whether to participate in variety shows, the company is only responsible for disbursing the money."
"The artists are in control of their social media accounts. They decide on their own whether to date, break up, get married, have children, etc. The company will never interfere in their personal lives."
Duan Run was finally shocked. He blurted out, "Aren't you worried about reputation collapse, house collapse, or any other unexpected situations?"
You know, if a first-line actress gets married and pregnant, it is very likely to cause a storm in the entertainment industry!
Every word and action of an artist represents his personality!
If you accidentally say something that doesn't fit your personality, you might lose a lot of fans.
But the Kuiguang Group simply doesn't care about it? !
Yang Ruoqian was silent for a while, then said faintly: "I believe in my vision, I believe in my artists, and I also believe in Kuiguang Group."
But unfortunately, all three betrayed my trust.
The reputation collapse and the house collapse seemed to have never been related to the Kuiguang Group.
Artists from other companies posted outrageous news on the Internet, lost countless fans, and their revenue was cut in half. But here I am, everything is quiet and peaceful.
Yang Ruoqian was extremely disappointed.
Isn't the entertainment industry famous for being so suicidal? Go ahead! Why don't you guys do that? Duan Run, who was originally very calm, heard Yang Ruoqian's answer, and a rare expression of loss of composure appeared on his face.
He immediately began to sketch seriously on the tablet.
"He is extremely confident in his own judgment. He never doubts people he doesn't employ. He has used the tactic of "it's better to open up than to block" to the extreme."
"It is enough to show the extent of Yang Ruoqian's control over the Kuiguang Group, and it is also enough to show the extent of the control that the Kuiguang Group has over its artists."
"Low-end control is to strictly control the artist's every word and action, and treat the artist as a puppet to make money. High-end control is to rule by doing nothing, and let the artist control themselves!"
"Such a success story can only be replicated by a true genius like Yang Ruoqian. Most people can only envy him."
After Duan Run finished writing, he had already developed a faint admiration for the young man in front of him. He nodded and said, "Thank you very much, Mr. Yang, for answering this question. Now we want to ask some specific questions. Is it convenient for you?"
Yang Ruoqian, who was determined to leak out all the commercial secrets of Kuiguang Group, nodded and said generously, "Of course it's convenient. Just ask me anything you want. I will tell you everything I know."
Duan Run, who was given enough face, took a deep breath and asked, "Boss Yang, if possible, we would like to know what judgment you made when investing in the filming of "The Black Robe Inspection Team" and what obstacles you encountered along the way?"
Yang Ruoqian thought about it and said truthfully: "To be honest, I didn't encounter any obstacles. My partners all trusted my judgment very much, and the whole filming process went very smoothly."
It can be said that the finished film "The Black Robe Inspection Team" almost 100% meets the requirements given by Yang Ruoqian before.
Director An Zhou and Chengyu Group are now in a state where whatever Yang Ruoqian says is the truth.
There might be some hindrance.
Duan Run, who was able to interview such top-secret content, nodded very seriously and lowered his head to take notes.
“Choosing a good partner is extremely important, and mutual trust is absolutely important.”
"The harm caused by a stupid teammate is far more ferocious than a powerful enemy."
"But even if they are in a cooperative relationship, there will be conflicts of interest between companies. How can it be easy for Kui Guang and Cheng Yu to have such unconditional trust in each other?"
“Even children know the best solution to the prisoner’s dilemma, but who can really choose the most perfect option without hesitation and leave their back to others?”
"No wonder Mr. Yang can share his success story so frankly... because no one else can imitate it! Yang Ruoqian is the strong one, not his methods."
After quickly recording, Duan Run was about to ask the next question, but he saw Yang Ruoqian on the opposite side raised his hand slightly, signaling him to pause.
He immediately understood: "Boss Yang, please tell me."
"Before we decided to make this movie, there was an interesting episode that you might be interested in." Yang Ruoqian spoke his mind without reservation, "We actually did several rounds of questionnaires, using the filming guidelines of The Boys to ask various audiences who like to watch superhero themes."
“The results are very intriguing—almost everyone expressed their resistance to piggybacking on the popularity of the original work and smearing its image.”
"But when the movie was finally made, the box office response...haha, I don't need to tell you, right?"
This group of audiences say they don't like the movie and will definitely boycott it, but after the movie comes out, they watch it twice and three times, and they are also the ones who scream and shout that they must support the light of domestic superheroes.
A wave of repeated jumps made Kui Guang earn 200 million with tears and blood.
Duan Run was shocked, but then he became very excited: "So there is this episode... Mr. Yang, thank you very much for sharing!"
This interview is of great value.
Yang Ruoqian is really serious! He really answers questions! As a top editor for more than ten years, Duan Run already had a hunch in his heart that this documentary-like film would definitely be a big hit in the industry.
Jinwo Media will also become a popular commodity because of this - because they have channels and can know so many things inside the Kuiguang Group.
We even have the right to release it for everyone to see!
Sure enough, the cost of making that phone call and buying hot searches for "The Black Robe Inspection Team" as an active show of goodwill was not wasted.
This investment is well worth it.
After taking two deep breaths, Duan Run asked the last question of the interview: "Mr. Yang, you have achieved such brilliant success now. What are your short-term and long-term goals?" (End of this chapter)
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