Qin Xin has been summarizing the reasons for the success of the variety show "Survival Room" and various details that have not been noticed, while also assisting in the operation of this escape room.
Even after the long holiday, this world's most immersive and largest escape room is still crowded every day.
After all, the escape room can accommodate too few customers every day. It takes three days to play once, even if the process is simplified.
No matter how few hardcore players there are who like escape rooms, this number of customers is far from meeting the demand.
The secret room will be demolished in a year!
If you don’t queue up and play now, you will regret it for the rest of your life.
Even many foreign players were eager to try it out and studied Chinese intensively in order to try out this escape room.
After all, the secret room does not have the time to prepare a bilingual version of the text, and if there is a language barrier, communication will be a huge hassle.
Before this, Qin Xin had never imagined that an entertainment project that required a four-digit admission ticket could be packed even on non-holidays.
This is Mr. Yang's decision-making ability...
Qin Xin sighed and sat up straight: "Boss Yang, if you have any task, I promise to complete it!"
Yang Ruoqian nodded: "I want to create a new variety show, a talent show."
Talent show variety show...
There are actually many categories of variety shows. For example, in "Survival Room", 90% of the people who can perform are people with some fame. Even Zhang Wei, the least famous one among them, is not a complete amateur.
Talent show programs, like "Idol Producer", are about selecting people to debut from a bunch of unknown people, or at least mostly unknown people.
It seems that Mr. Yang wants to train his next artist from scratch.
Qin Xin was not surprised by this: "Boss Yang, do you have any requirements for this variety show?"
As the chief planner of "Survival Room", Qin Xin is now quite confident in his coordination ability.
As for how to design variety shows, with the capabilities of the human resources department of Kuiguang Group, finding top designers is not a problem.
Yang Ruoqian sighed deliberately: "You should have watched those movies and TV shows when you were a kid, right?"
Previous film and television works? Are they related to current variety shows?
Could it be that this variety show is about nostalgia? Qin Xin thought about it and tentatively answered, "I watched some of them at home during the holidays. Does your variety show have any requirements in this regard?"
Yang Ruoqian shook his head with some regret: "No... although the special effects of previous movies were relatively poor, the scene layout, the plot and so on were not mature, and the overall viewing experience may not be as good as contemporary film and television works, but many actors at that time were really dedicated."
Qin Xin recalled and nodded: "That's true. At that time, when actors filmed martial arts movies, the moves were really physical... Now if you look at those martial arts, they are basically all suspended by wires. Basically, they just randomly slap their palms and roll around in the sky."
"But there is nothing we can do about it. The market is different now. It is too difficult to train and select a star who has both acting skills and physical skills, is good-looking, and is loyal to the company. The cost is too high, the time cycle is long, and the benefits may not be that stable."
From a training perspective, instead of spending so much effort to find an all-round talent, it is better to find a traffic star. Once the special effects are added, there will always be people who will pay for it.
The most important thing is that the trial and error cost of cultivating traffic stars is relatively low.
If you really want to pursue quality, you can cultivate some professionals, or simply look for veteran actors in the market. There is no need to go through the trouble of re-training yourself.
From the perspective of subsequent benefits, does a company really make more money by cultivating a "movie emperor" or "king of pop" than by using traffic to create a star?
That may not be the case.
Stars at the "king" level are not so dependent on their youth. Their fame is still resonating in the entertainment circle when they are forty or even fifty years old, and they have their own traffic. The agency has almost no way to control or restrict them.
It costs a lot to cultivate such stars. After seeing the hope of monetization, most brokerage companies will immediately work at full capacity and recover the costs from the stars after the contract expires.
Because these stars are different from idols who disappear without a trace once they lose their traffic. Wherever they go, there is traffic. They can go to any company they want, or even set up their own studio and work on their own.
When the contract expires, the agency, which has almost no cards in hand, wants to renew the contract, and the cost can be imagined.
After all, most people don’t consider the company’s training costs and operating costs - who would like to see most of their hard-earned income taken away by others?
Overall, traffic stars have lower costs, make more money, and are easier to control.
Yang Ruoqian patted the table and said, "That's right... We should try to see if we can cultivate a similar star now! Don't worry about the cost. All we need is a brand name."
Mr. Yang, when have you ever considered the cost issue?
Qin Xin complained in his heart: "Mr. Yang, how do you want to design this talent show? Just give me a rough outline."
"Since it is about being all-round, it is not just about being all-round in character." Yang Ruoqian said, "Nowadays, many celebrities who claim to be 'all-round' can either sing or act a little, and then pose for photos of cooking, driving or making tea, and they dare to brazenly create an 'all-round' character."
"We must put an end to such situations. If we want to be omnipotent, we must be truly omnipotent."
"It just so happens that our company has opened a branch overseas. It's a good opportunity to organize a large-scale variety show that spans all corners of the world."
A super large variety show spanning all over the world?
Qin Xin swallowed his saliva and asked carefully: "Boss Yang, what projects do you plan to design? How many projects do you plan to design? Do you need so many venues?"
Yang Ruoqian secretly laid out a plan in his mind and said, "First of all, singing and acting are indispensable. Let me give you an idea. First, there is the singing competition."
"If necessary, we can directly buy a sports stadium in Jinhai City and let all the amateurs participating in the variety show hold a concert, and use the sales volume to evaluate and eliminate them for the first time."
"Before the concert, all trainees have the same exposure, and they have two to three songs to prove their abilities. At this stage, we can also pay some well-known singers to be guests."
"Of course, in order to ensure fairness and efficiency, the concerts must all be held on weekdays, and the time must be fixed to eliminate all variables as much as possible to allow the contestants to compete fairly. The same goes for ticket sales, one ticket per person, ID verification, and no resale is allowed."
Buying a sports stadium is another huge expense!
Yang Ruoqian picked up the water bottle and took a big sip of water, then continued, "After the first round of eliminations, it's our acting round. The rules are still the same. Each trainee can have our scriptwriting team write a short play script according to the trainee's own ideas, and play the leading role in the short play themselves."
"Just like singing, every trainee has the opportunity to show their acting skills on stage in front of the audience and mentors before filming a drama."
"Of course, all short dramas have a cost limit to prevent some trainees from trying to use high-cost big productions to boost ratings beyond their acting skills."
"After the skit is finished, we upload it to the Leopard app, where traffic is distributed fairly and the actor's acting skills are judged based on data such as the number of views and completion rate. Only collecting data statistics on our app can effectively prevent people from cheating on the data."
It’s great to have your own popular social media platform…
If there were no Leopard App, there would be no way for Kuiguang Group to create a fair competition environment.
Qin Xin nodded slightly, opened his phone and quickly wrote down something on the memo.
So far so good, except for the fact that it's a bit of a burn.
But it is easy to imagine how big the scene of this variety show will be.
Even Qin Xin himself was a little interested.
"After judging the two basic skills of acting and singing, we can move to the vicinity of the Pengcheng branch. I heard that there is a city in Guangdong Province with a profound martial arts culture and a large number of martial arts celebrities... In that place, we will test the trainees' fighting skills."
"As for how to fairly determine the strengths and weaknesses of practitioners of different body types, I have no idea, but the local martial arts masters must have a way."
Qin Xin suddenly felt something was wrong: "???"
What?!
Wu, fighting? Let the trainees compete with each other with their fists? !
Why does this sound a bit abstract? Think about it, a variety show is still showing trainees singing and competing on the stage in one episode, and in the next episode it is a real-life PK on the fighting stage. The change in the picture is too big.
It's a credit to Mr. Yang that he could think of this kind of thing...
"Mr. Yang, isn't it a bit inappropriate to let the trainees fight each other?"
Yang Ruoqian nodded in agreement: "It's definitely not good. Since we are going to make a movie, there must be a lot of scenes. How can fists alone be enough? How to use legs and feet in a comprehensive way, how to use a variety of weapons are all very important."
That's not what I meant! Qin Xin opened his mouth to explain something, but how could Yang Ruoqian give him this opportunity? He continued to talk about his thoughts.
"After martial arts comes..."
"Now that the weather is getting colder, we can organize a snow sports competition."
"Have you seen the new blogger our company has signed? Yes, the blogger who is good at surviving in extreme environments. We can also create a similar one... Aren't there many businesses that buy islands overseas? We can buy one and survive in the wilderness."
"Of course, to be fair, we have to arrange all kinds of supplies in advance. We can't do it exactly like Lu Ling..."
"Flying a plane..."
"Boat...racing..."
“…”
Yang Ruoqian became more and more excited as he spoke, bringing out all the professional knowledge in his mind.
Apart from painting, a skill that requires years of accumulation, Mr. Yang basically talked about everything he could think of.
The plan even includes a very American skill, archery, in a legal shooting competition.
The reason is very simple - this skill will definitely come in handy when filming gun battle movies and TV series. If someone who has never touched a gun uses a gun to shoot a movie, it can easily become a joke.
Since you are an all-round talent, there should be no blind spots. You must master at least 80% of the skills that can be used!
After finishing speaking, Yang Ruoqian looked at the dumbfounded Qin Xin and asked with some concern: "Are these ideas of mine okay? Why do you look a little strange? Did you not get enough rest last night? Do you need me to approve a few years of paid vacation for you?"
Mr. Yang, whose image has been deeply rooted in people's hearts, is no longer so secretive when speaking.
Qin Xin immediately shook his head: "Boss Yang, I think, I think..."
After saying "I think" twice in a row, he suddenly found himself at a loss for words.
Because this is indeed aimed at cultivating all-round talents.
It’s just that this “all-powerful” direction is a bit like “Superman”.
After thinking about it, he finally sighed resignedly: "I think you are right, your ideas and creativity are very good. After I go back, I will immediately find someone to do things according to your ideas!"
Yang Ruoqian is very satisfied with Qin Xin's work attitude: "Very good, the variety show can start earlier, but the following things should be completed within half a year as much as possible."
After all, it is a big project. Whether it is making an appointment, building a deserted island or other things, it is impossible to complete it in a short time.
"...By the way, do you really not need a vacation? I see that you look a little strange."
"It's really not necessary, Mr. Yang, it's really not necessary!"
Qin Xin waved his hand quickly and stood up: "Boss Yang, do you have any other instructions? I will find someone to carry out your arrangements now."
Mr. Yang, who had two ideas in a row, waved his hand and said, "Go ahead."
The two projects, theme park and super-large comprehensive variety show, are enough to fill the business gap in the fourth quarter.
There is nothing much the top decision-makers can do now.
Play some games and wait for the good news of huge losses from the promotional video, and you will lose a lot of money in the fourth quarter.
…
After leaving the president's office, Qin Xin quickly @ed all the staff in the work group, especially calling out the former haunted house designer and roommate Mai Xiurong.
"Everyone come out, there is new work."
"What kind of work? Or a variety show?"
"Okay, okay, I'm going to be bored to death during this period of time!"
"It's a variety show. I have summarized Mr. Yang's requirements into a document. You can take a look at it yourself. If you have channels, please contact them. If you don't have channels, please contact the group operation. [Document]"
A few minutes later, the group chat exploded.
"My goodness, what is Boss Yang trying to do? Train genetic warriors?"
"Is the world going to end?"
Mai Xiurong: "Okay, okay, this design is difficult and challenging, especially the design of the deserted island... I apply to be in charge of this project!"
“…”
(There will be more later~ As usual, it’s very late, those who can’t wait should go to bed) (End of this chapter)
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