Reference to the variety show "Escape Room Survival"...
Yang Ruoqian didn't say it was good or bad - after all, this secret room had a chaotic feeling of both success and failure, and it was hard to say whether it could be copied completely.
And if the reference component is relatively large, it might not have the disgusting effect.
Tourists who are willing to visit this theme park have more or less watched the variety show "Breakthrough". When faced with familiar things, their fear will drop at an alarming rate.
The feeling of playing the same escape room for the first time and the second time is completely different.
Even if you have never played the game, looking at a guide or a set of photos online will destroy a lot of the mystery.
This is why Yang Ruoqian repeatedly instructed the secret room to make fine adjustments to the contents after each visitor reception, in order to teach all those who committed suicide an unforgettable lesson.
"Let me see first, how you plan to design this haunted house." Yang Ruoqian nodded, "Do you have any photos? Or concept drawings or something like that?"
When it comes to scary things, pictures or videos are always more intuitive than text.
Chen Fen opened a file on her phone: "Boss Yang, take a look. Our design ideas and some of the design drawings are all listed above."
In theory, in order to avoid disputes, only a small part of this creative design content can be shown to customers.
But considering that the other party was the Kuiguang Group, the design team felt that it was no big deal.
Yang Ruoqian received the file from Chen Fen, opened it and read it in detail.
First, the props and staff style of the haunted house...
“I really did refer to quite a few of them.”
Many of the abstract designs in the haunted house and the employees’ costumes all bear some resemblance to “The Room.”
Appearances that make people shudder at first sight, faces that push the uncanny valley effect to the maximum, and some abstract things that are simply completely chaotic and make people lose their minds.
The scene layout is also very exquisite. From the entrance to the end, there are all kinds of decorations and arrangements that seem normal but are actually abnormal, which always convey a message to tourists - something is wrong with this place.
The double pressure of psychological suggestion and visual impact, and it is continuous from beginning to end, with a very good rhythm...
Moreover, the process of visiting the haunted house is limited to 15 minutes. Even the most timid and slow-walking tourists can get out within 15 minutes.
I have to say that this is a truly professional design team that was able to come up with such a design plan in such a short time.
That’s right, Yang Ruoqian always felt like something was not quite right.
He put the phone down, thought for a moment, and asked, "From a design perspective, it's very good, but I always feel like something is missing."
really!
Chen Fen was not at all surprised that the people from Kuiguang Group would express different opinions - on the contrary, she felt that it was incredible that the design team could produce something that satisfied Kuiguang Group in one go.
"Mr. Yang, if you have any requirements, please tell me directly and I will help you reflect them to the design team."
Party A's dissatisfaction did not make her angry or ashamed, but instead made Chen Fen very excited.
She was also very curious about what bad things the Kuiguang Group could do.
Yang Ruoqian said: "It's scary, but I don't think it highlights the 'abstract' theme of our theme park."
Several designs in the haunted house are indeed "abstract", but this abstraction is different from that abstraction. Mr. Yang's abstraction is that when the whitewater rafting is in the final sprint, a stinky-faced hero of the motherland suddenly jumps out on the face and sprays water at the tourists with his mouth.
Both are abstract, but one is traditional abstraction and the other is modern abstraction.
Yang Ruoqian hoped to launch a mental attack on the passengers rather than a more traditional scare like the escape room.
The design team’s design is good, but the direction does not quite meet Yang Ruoqian’s requirements.
"First of all, our group is still operating escape rooms. If the two styles are similar, even if the process and duration are different, the frightening effect will be greatly reduced."
"Secondly, I think since this is the first theme park developed by the group, there should be something different... You should know that we plan to fully develop our IP projects online and offline. This is not easy to do and we must strive for excellence."
Chen Fen said she understood: "Then Mr. Yang, what are your ideas or suggestions?"
The reputation of Kuiguang Group in the industry has long been established. As the Party A, Kuiguang Group is simply the kind of top financier who is generous with money, has few tasks to do, and states the requirements very clearly. Even if mistakes are made accidentally, the financiers will not be harassed for no reason.
Just make the changes according to what Kuiguang Group says.
"The horror atmosphere of a haunted house can be lowered appropriately, and the process can be shortened to about three or four minutes. For example, the props can be made of a lower quality so that people don't find them so scary at first glance."
“We can even add some abstract versions of our IP to make the whole haunted house look a little more funny.”
The horror atmosphere was lowered... and in such a direct way that destroyed the sense of immersion? Chen Fen was stunned.
Even the process time is shortened so much... Then wouldn't this haunted house be just in name only?
Projects like this have always required a sense of immersion and involvement. If the process is too long, it will certainly be tiring, but if the process is too short, the tourists will walk out of the secret room before they can even get into the environment, and the effect will be very poor.
However, since it was Mr. Yang who said so, he must have his own reasons.
Chen Fen still has great trust in her idol.
Since its establishment, the work produced by Kuiguang Group has always been eye-catching.
This theme park is just as Yang Ruoqian himself said, the most important part of the IP battlefield of Kuiguang Group. A haunted house cannot be that simple.
Yang Ruoqian continued to talk: "However, what I just said is only the first part of this haunted house."
"The first step?" Chen Fen's curiosity was piqued. "Do you mean there are other steps?"
"Yes." Yang Ruoqian nodded, "This is what I planned. The first stage of this haunted house has actually begun from the queue entrance."
"All the way to the exit, everything is designed as I said... The exit is also the same as other projects, with a souvenir shop inside, with cashiers and staff."
“But when you leave the souvenir shop and step out of the exit, what greets you is not the sun, but the second stage of the haunted house.”
"The design of the haunted house in the second phase is exactly the same as that in the first phase, but some subtle things will be changed. Those things that look funny can be slightly shifted towards the bottom of the uncanny valley... The layout of the haunted house in the second phase is the same as that in the first phase, with only some parts changed."
"This design is repeated five times, and each change is subtle, but enough to make people feel that something is wrong."
"It's best to choose twins to serve as all the staff in the haunted house. If you can't find them, use some technology and special effects. In short, give tourists the feeling that they are constantly looping in the haunted house."
After saying this, Chen Fen was silent for four or five seconds.
Sure enough, the person who could design the variety show "Escape Room Survival" must have a lot of bad intentions! But as a professional designer after all, Chen Fen quickly thought of a flaw: "Boss Yang, what if it's some more experienced players? They should be able to easily see the true situation of this haunted house."
"Moreover, the focus of haunted houses like yours is on the design. If some tourists visit for the second time, or if someone posts their experience of the haunted house online, the effect may be greatly reduced after everyone knows what it is about."
After all, it is an amusement park, so we can’t forbid tourists from sharing their experiences, right? As long as someone is willing to share and reveals the secret of the haunted house, the so-called “ghost wall” will immediately lose its mystery and will not have the effect of scaring people.
However, this small problem did not bother Mr. Yang at all. He laughed and said, "How could the haunted house loop we designed be easily figured out?"
"What I just said was only a two-dimensional loop, but why does a haunted house have to be a two-dimensional loop? We can add two more floors and use a special elevator to complete the three-dimensional loop."
"In addition, we can also add a small loop to the big loop. During the loop, the staff watching the surveillance can make real-time adjustments to the interior of the haunted house or the special elevators. We can update the props every once in a while. This ensures that every visit for every tourist is a unique experience."
"We can even set up some fake exits and real exits. If passengers touch the real exit, they can leave smoothly..."
"We have also designed a facial recognition and ID card recognition system in our amusement park. If we detect that this is a second or multiple visitor, our staff will be reminded to let him feel the warmth of the amusement park and have a completely different gaming experience from the last time."
In order to prevent others from releasing strategies, Yang Ruoqian had already used a similar design in the secret room of "Survival in the Room".
Whoever plays according to the guide will be trapped in an endless cycle...
For a haunted house like this, where there is a two-dimensional loop within a three-dimensional loop, a small loop within a large loop, and even manual operation, and props are updated every once in a while, it is extremely costly to come up with a strategy, and it has extremely poor practicality and short timeliness.
The various cyclical permutations and combinations alone are enough to make all "hardcore players" collapse at the mathematical level.
After finishing speaking, Yang Ruoqian thought about it and felt that there was nothing more to add, so he turned to look at Chen Fen: "Well, what do you think of what I said? Is there any way to realize this kind of haunted house?"
"I'm an outsider. If you think there's something inappropriate or have any better suggestions, feel free to tell me."
Use a variety of tricks to discourage hardcore players who try to make guides, and use dark and abstract content to severely attack tourists who use it to play.
Isn't this IP dead?
Chen Fen finally came to her senses and shook her head: "Boss Yang, no no... I was shocked by your creativity. You are such a genius!"
"However, if we design this haunted house as you said, the entire site may need to be expanded to a certain extent. In addition, in order to better hide the structure and prevent some hardcore players from roughly analyzing the interior from the outside of the building, we may also need to build a part of the underground structure to better operate the elevator."
If all the buildings are placed on the ground, some hardcore players can easily determine where the design core of the haunted house is by the height of the buildings.
But if it is buried underground, once it enters the house, the macro perspective is lost, and it is surrounded by several loops, no matter how hardcore it is, it will be led by the nose.
Chen Fen thought for a moment and added, "And if we want a design like yours, the cost of the entire project will increase a lot."
Building a basement is a really big project.
Hearing about the cost increase, Yang Ruoqian was even happier: "It's okay as long as it's not a design problem. You don't have to worry about the cost. You just need to come up with a plan and then give a quote."
As a designer, it is a great honor to be able to personally participate in the design of such a project. Sometimes designers have a lot of things in their minds, but due to their own limitations and the client's requirements, these inspirations cannot be realized.
At most, I can just draw pictures on the computer to satisfy my craving.
Now that a godsend opportunity was before her, and funding was not a problem, how could she not agree? "Don't worry, Mr. Yang, I'll go back and tell the design team about your requirements, and I promise to come up with a design plan that will absolutely satisfy you next time!"
…
Under the coordination of Kuiguang Group, all industries in Jinhai City have flourished, and raw material suppliers, contractors and designers have been driven in all aspects.
But the trainees far away in Hengdian don’t have the time to take care of these things.
What lies before them is an opportunity that can change their destiny.
In the makeshift classroom, Shang Qianyu clapped his hands proudly after explaining how to convey the corresponding emotions through acting: "Okay, that's about it. If you still have any questions, please feel free to ask me!"
After saying that, she turned around and left the classroom.
"Mr. Xiao Shang is quite cute when he teaches us in a serious manner."
"Shh, everything you say and do will be recorded, don't get me into trouble."
"You guys are really in the mood to play around. We're going to have to practice on our own soon. If you don't perform well, you'll really be eliminated."
“…”
Kong Feifei packed up her things, quickly left the classroom, and came to her lounge.
Wei Wenjun had been waiting here for a long time: "How is it? Did you learn anything? Do you have confidence in the competition in a week?"
"I feel like I'm doomed... These things can't be learned quickly!" Kong Feifei put the things down and immediately took out a pen and paper to write down what she still remembered, "I won't really take turns."
"Don't worry, this thing is difficult for everyone, just take a qualified photo."
"But...but I'm not good at the upcoming shooting competition." Kong Feifei knocked his head.
Why is she not good at anything? Wei Wenjun yelled, "Nonsense, who can be good at this? Stop imagining nonsense, and try to perform better. You should not only think about advancing, but also think about how to perform well in front of the camera and attract more fans!"
"The second episode has already started filming, so please pay attention!" (End of this chapter)
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