Mr. Yang, whose lips just couldn't stop curling up, suddenly changed his expression: "Mr. Cheng, this is not necessary, right?"
If the level of attention is very high, the production cost and publicity cost of a movie are equivalent. Cheng Fei's casual remark of "three discounts" means an extra eight-digit profit for the Kuiguang Group.
As a promotional video produced in cooperation with the official, Song Qianhe has said that there are minimum requirements for the publicity and promotion of the promotional video.
Originally this was a good thing, but how come Cheng Fei changed the tone after typing a few words? Yang Ruoqian immediately replied: "Boss Cheng, this is unnecessary, right? Our group is planning to do some charity work, and it would be a shame to drag you into this as well."
As everyone knows, Mr. Yang never forces others to do things against their will. He always lets others do the money-making work, and he always takes on the losing business himself.
However, this time Cheng Fei responded quickly: "Hahaha...Boss Yang, how can you be the only one to pay for something that is beneficial to both of us? What would I be like then?"
In many cases, being able to maintain friendly but not overly close cooperation with the authorities can be of great benefit to the group.
Kuiguang Group got this opportunity without saying anything, and then turned around to share it with Chengyu Media. If Chengyu Media doesn't pay some money, it would be too embarrassing to tell others about it.
If Cheng Fei didn't know Yang Ruoqian's character, she would have simply waived all the publicity and promotion costs this time.
A 70% discount is already the lowest of the lowest limits.
Cheng Fei also knew that many decisions made by Kuiguang Group seemed outrageous and would seem to cost a lot of money, but in fact they had various long-term plans.
The more it loses at first glance, the more it will prove to earn in the end.
For a promotional video that can be cooperated with the official, it is necessary to invite a star with a good reputation as the "publicity ambassador", and the cost will definitely not be low.
Yang Ruoqian knew that Cheng Fei was obsessed with her imagination, and who knows what she was imagining, so he could only avoid the topic and said, "This promotional video is quite long, and it is difficult to promote it."
No matter what he does, he won't make a penny, so Yang Ruoqian is not afraid that Chengyu Media will carry out publicity behind his back again this time.
No matter how much publicity is done, there will be no income.
On the contrary, large-scale publicity and promotion will increase the cost of publicity and promotion. Although the cost of publicity and promotion was reduced by 70% due to Cheng Fei’s unreasonable request, as long as the base is large enough, the 70% discount will also be a very considerable figure.
Cheng Fei: "Don't worry, Mr. Yang. What difficulties have we not overcome? By the way, have you got the data on the specific strength of the publicity and promotion? If you have, please send it to me. I will see what specific tasks to assign to the employees."
Just now on the phone, Song Qianhe only told me the general requirements. Detailed information such as what kind of publicity and promotion efforts are needed, how much traffic to invest, and which major TV station to directly promote on, definitely cannot be told on the phone.
First, it is a waste of time, and second, it is easy to miss something.
Yang Ruoqian glanced at the extra unread message in the upper left corner of the chat box and swiped open the chat box with Cheng Fei.
Sure enough, it was Qi Mu who sent the relevant documents.
Yang Ruoqian downloaded the document to his mobile phone, glanced at it, and then forwarded it to Cheng Fei.
Then he reminded Cheng Fei emphatically: "This version of the requirement corresponds to a promotional video with a total length of more than 15 minutes, which may not be applicable to my plan."
As a mature boss, Cheng Fei certainly knew what Yang Ruoqian meant: "Don't worry, Boss Yang. I understand that the more money you spend, the more money you earn in the end. The issue of publicity and promotion must be far beyond their standards."
Seeing Cheng Fei fall into the trap, Yang Ruoqian nodded with satisfaction: "Then it's a happy cooperation."
"Okay, happy cooperation. Alas, I've recently discovered that Chengyu Media is always taking advantage of you, but they don't give much back. I heard that Shang Qianyu is filming a TV series recently? Do you want us to promote her performance in the TV series?"
Another promotion for a stupid kid?!
How much publicity has she received? Is this a reward? You are repaying kindness with hatred! Yang Ruoqian immediately stopped Cheng Fei from having such irrational thoughts: "Don't give back, it's fine as it is now. Shang Qianyu only worked in the company before, and it was not easy to let her experience the ups and downs of the outside world... Now suddenly giving her more resources, isn't it a waste of all the previous efforts?"
Cheng Fei was convinced: "That's true... Xiao Shang really needs some training. Speaking of celebrities, who are you going to make the promotional ambassador for this promotional video?"
Yang Ruoqian didn't even think about it: "That must be Shang Qianyu. Among all the celebrities that Kuiguang Group can find now, this is the only one with the greatest influence and the best reputation."
Moreover, if he asks stars from other companies to shoot the film, if the reputation is accidentally exposed or a scandal is revealed, Yang Ruoqian will be greatly embarrassed.
Although Mr. Yang wants to lose money, he would rather avoid doing something that would lead to social death.
Anyway, this promotional video won’t make a penny.
Cheng Fei replied: "You are really willing to let your company's ace star star in this promotional film that can't make any money? How big a loss is this? By the way, the actor who played the hero of the motherland in "The Black Robe Inspection Team" has recently filmed a very popular movie and has been very popular on the Internet. Why don't you invite him to be a promotional ambassador?"
He knew clearly who were the people who were trying to ruin Mr. Yang's plans to lose money.
Many actors who were once unknown have now been included by Mr. Yang in the list of dangerous people who need to be highly vigilant.
This includes the person Cheng Fei mentioned.
People like this who have the potential to make a lot of money must make this public welfare film.
Yang Ruoqian explained: "He also wants to shoot, but he has to participate in a variety show recently, so he can't be the lead actor."
"Okay... As long as Mr. Yang makes the arrangements, I won't ask too much about your company's internal decision-making. Then you can get busy!"
"Okay, bye."
After closing the dialog box, Yang Ruoqian pressed the shutdown button on the computer, picked up his things, walked into the elevator, and came to the underground parking lot.
At the door, a cyberpunk-style supercar was already started and waiting. When Yang Ruoqian arrived, the butterfly door of the passenger seat clicked and slowly opened upwards.
Yang Ruoqian put his things in the front trunk of the car, then sat in the passenger seat and reached out to close the door.
"This car seems to have been gathering dust for a long time, right?" Yang Ruoqian complained, "Why did you suddenly think of driving this thing?"
The supercar that Cheng Fei gave to Yang Ruoqian has great power, pleasant sounds, and is limited to one in the world... The only problem is that this car is not comfortable to sit in.
After getting this car, Yang Ruoqian just wanted to try it for the novelty, and later on he chose a more comfortable sedan.
99% of the times when a car is needed are either for commuting in the city or for picking up other customers, so there is basically no room for this sports car to appear.
What's more, this car is a fuel guzzler and the maintenance cost is very high. Mr. Yang will of course try not to drive it if possible.
Chang Zhiqing, who was sitting in the driver's seat, fiddled with the car for a while, slowly backed it out of the parking space, and said, "Can you please take care of things at home? The other car was sent for maintenance today... You don't drive the other cars in the company home, so you can only use this one?"
"Oh yeah, I remember now." Yang Ruoqian nodded, "We used to ask the driver to pick us up, and I almost forgot about this."
"It's okay. It's not a problem to drive a sports car occasionally." Chang Zhiqing glanced at Yang Ruoqian with a smile, "I'll take you for a ride today."
Chang Zhiqing, who easily passed the driving test as soon as she became an adult, is not a road killer, otherwise Yang Ruoqian would not always let her work part-time as his driver.
Yang Ruoqian was playing with his phone in the passenger seat and complained, "I am obviously a few months older than you, little sister."
"Alas, this is what happens when you are too familiar..."
“…”
…
Ten minutes later, the sports car arrived at the entrance of the crew's set.
The staff who had received the news that the boss and the boss's wife would come to the set in person to observe immediately came out to greet them.
"Boss Yang, Boss Chang." The staff member came up with a smile, "Please come in, the rooms are ready."
The staff's enthusiasm is not fake - anyone who has worked on Yang Ruoqian's set knows that the conditions here are much better than other places.
The luxurious working meals alone can make people willing to work.
On other film sets, a better working meal would consist of two meat dishes, one vegetable dish, and one soup, with plenty of rice.
The worse ones are simply pre-prepared lunch boxes with too much oil and salt, which make people feel very uncomfortable.
Here, the buffet cart was pushed directly to the set!
As long as you don't waste it, there is an unlimited supply of whatever you want to eat.
A questionnaire was even distributed to everyone on the set two days ago, including the extras, asking them what they wanted to eat and what they were forbidden to eat...
The next day after completing the questionnaire, many people saw the dishes they ordered on the dining cart.
The other employees of Kuiguang Group who were already accustomed to this kind of treatment were fine, but the college students who always ate "pig food" in the cafeteria were completely shocked.
Many of the college students who are willing to join in the extras have seen the filming scenes of film and television dramas - when time is tight and the environment is bad, everyone, including the director, can only eat boxed lunches with mineral water.
They have rarely had such a lavish meal like the one at the Kuiguang Group studio, not to mention when they were working or studying!
Except for the fact that the dining environment is not very good and one has to sit in the audience seats of the football stadium to eat, all other conditions can be described as luxurious.
"Don't be so polite." Yang Ruoqian waved his hand, "I'm just here to take a look. I won't tell you how to make a movie."
"Okay...By the way, has Mr. Yang eaten yet?"
Yang Ruoqian nodded: "I have eaten. How are these college students? Can they adapt to the difficult working environment?"
"They have adapted, really adapted." The staff member immediately started reporting. "Not only have they adapted, but they...they, uh, how should I put it."
When Yang Ruoqian saw the staff's hesitant attitude, he immediately became curious: "Don't worry, talk slowly, I will help you overcome any difficulties."
"It's not that difficult... It's just that these college students are very energetic and enthusiastic about work. For example, in the morning we were filming a scene about a football match, and we needed to ask them to simulate the behavior of the audience during the game."
Yang Ruoqian was delighted: "Didn't perform well?"
"It was a great performance, Mr. Yang." The staff member said with a wry smile, "We had originally planned to use post-production to synthesize the audience cheering, but these college students were so enthusiastic that there was no need for simulation at all."
"And after the team scored a goal, the performances of the players on both sides were very realistic... How should I put it? It felt a bit like football hooliganism, do you understand?"
"The problem now is that the college students are too involved and too absorbed in the play. Sometimes they can't hear the director shouting stop... Their own voices have drowned out the sound of the speakers. We often have to go to the radio station and use the whole venue's loudspeakers to pull the students back."
Mr. Yang was stunned when he heard this.
My goodness, did these college students kill the script of turning group acting into an immersive experience? Even football hooligans were simulated? After a long silence, Yang Ruoqian smiled and shook his head: "It's okay, it's a good thing for young people to have some passion. It's okay if the progress is slowed down. I miss the passion when I first entered the society."
Chang Zhiqing, who was holding hands with him, suddenly showed a strange look on her face. She asked in a low voice: "Work passion? Wasn't it two years ago? Do you miss it?"
"Ahem... I just miss that state, not that kind of life at all."
“…”
At the same time, the crew members in the center of the set were eating and resting.
After a morning of shooting, many people were a little tired.
"Wow, are working conditions so good now?" The girl in the couple sighed, "Another big meal, and even air conditioning! These conditions are too good."
Although it is already October, the temperature in Jinhai is still above 32 degrees, which is very hot.
But hundreds of refrigerators were brought to the set, so no one felt hot at all.
"Wake up, it's just the Kuiguang Group." The boy finished the last bit of food on the plate and let out a long sigh, "Can you understand why so many people would rather take a pay cut to work for the Kuiguang Group?"
"Wow, I suddenly don't want to leave... Hey, look over there, there are handsome guys and beautiful girls, are they celebrities? Why haven't I seen them before?" The girl was about to say something literary, but her eyes suddenly turned cold, "This beautiful girl, I think she is prettier than Sister Feng Luo. They are even holding hands, aren't they afraid of rumors?"
The boy knew that his girlfriend didn’t know much about the entertainment industry, so he looked over.
After being stunned for a few seconds, he suddenly lowered his head and lowered his voice: "You are so fierce, they are the boss and boss lady of Kuiguang Group! They are outsiders, what kind of scandals are there?"
The girl ate slowly. She was stunned when she heard this and ignored the food on her plate: "Ah, is that so? Are they coming to inspect us today?"
"It's over. We can no longer hide the fact that we are football hooligans..." (End of this chapter)
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