Sure enough, Mr. Yang is just as the legend goes, with a very high acceptance of various creative ideas.
The director's slightly uneasy mood calmed down and he gave a shot of prevention: "Boss Yang, don't worry, it's not something particularly subversive."
That's a pity...
But that's normal. If someone comes up with an "idea" like having tourists and animals have a battle royale in the wild, it's unlikely to be accepted.
"It's okay, go ahead." Yang Ruoqian nodded.
The director scratched his head and said, "Mr. Yang, you know that most untamed animal performances are extremely harmful to the animals themselves, right?"
As expected, this question is brought up! As expected of an older generation animal lover, as expected of an elite selected from thousands of places, he even made an excuse for Mr. Yang in advance! Otherwise, as a big boss in the entertainment industry, I would take the initiative to tell my employees that animal performances should be humanized... It always feels a bit weird.
This kind of scene should appear in a gloomy office, where an employee full of dreams holds a very idealistic report and makes an impassioned speech in front of the indifferent boss.
The big boss made all kinds of troubles...
Yang Ruoqian thought about the plots he had learned from various movies and TV shows, controlled himself not to laugh out loud, and asked in a deep voice: "What do you mean?"
"Boss Yang, don't worry. I will definitely not turn the zoo into a charity." Seeing that the big boss did not express his attitude clearly, the director of the zoo quickly explained, "It's just that I want to use some gentler methods... and from a cost perspective, animals that have been forced for a long time and are depressed will not live long even if they are kept in captivity and well fed."
"Once an animal dies, you have to spend money to buy a new one, and the cost is quite high."
"Moreover, if some animals are in an abnormal mood, they may easily hurt their keepers. At that time, it would be a big blow to the reputation of both the zoo and the group..."
“…”
The director spoke eloquently and explained the pros and cons to General Manager Yang.
Yang Ruoqian felt that it was about right, and the reasons were sufficient, so he nodded: "What you said makes sense, then let's do as you say... Do you have any other ideas?"
The director actually had a lot more to say, but he didn't expect the boss to agree so quickly.
"Ah, no, no more, this is enough."
Yang Ruoqian sighed, asked the director to sit down, and said earnestly: "From your appearance, you haven't completely gotten rid of the influence of your last job, and you haven't adapted to the working environment of Kuiguang Group."
"Of course, this is not your responsibility... After all, you have never been to the company headquarters once since you joined the company."
"I repeat, what we need most in our company is unbridled imagination and creativity. How can we call it creative if we just reduce some of the animal performances? How is such a change fundamentally different from other ordinary wildlife parks?"
Director: “Ah?”
At first, the director felt that it would be very difficult for the boss of a company whose main purpose was to make profits to agree to what he had just said. He was prepared to be scolded and was ready to take several steps back.
But the other party not only agreed immediately, but also complained that the change was not big enough? Zoos are not rare things. Various successful profit models have long been established and do not need to be changed.
Seeing the confused look of the new employee, Yang Ruoqian sighed again: "Innovation means creating something out of nothing, rather than patching up the original foundation. Your idea is good, but the overall idea is not good."
The director, who had hardly ever been in a traditional workplace and whose knowledge of offices was limited to movies and TV shows, didn't know what he had done wrong, so he hurriedly and cautiously asked, "Mr. Yang, do you have any constructive suggestions for the zoo?"
Yang Ruoqian said, "You only thought of reducing the intensity of the animal performances and achieving your goal by reducing the effect of the show, but you never thought about whether there is such a possibility... We can directly improve the effect of the show through other means?"
"You are a very clever locksmith. You encountered a very sophisticated lock that you couldn't open no matter how hard you tried. But you didn't realize that it was only locking a broken wooden door... What you should have done most was not to try every possible way to pick the lock, but to just kick the wooden door open."
This metaphor is very vivid and vivid. In other words, the zoo can improve its appeal to tourists through other means instead of focusing on animal performances? The director nodded slightly. Yang Ruoqian was definitely not as good as him in terms of professional knowledge of various animals, but he was far inferior to Yang Ruoqian in terms of how to commercialize the zoo.
Yang Ruoqian smiled and said, "Sometimes, you can think a little more deeply. In ordinary animal performances, tourists sit in the stands and watch the animals perform, right?"
The headmaster had no idea what Mr. Yang was trying to say and could only nod woodenly: "Yes..."
"Then we can add another layer on top of the original one." Yang Ruoqian said, "This is also a way of thinking. Adding another layer on top of the original one may produce unexpected results."
The headmaster was still confused: "Mr. Yang, can you tell me more about this?"
In fact, it was not that Yang Ruoqian wanted to be a riddler on purpose. It was mainly because some of the things were rather outrageous. If he didn't lay the groundwork before telling them, it would be difficult for others to accept them.
Seeing that the foreshadowing was almost complete and the director was confused, Yang Ruoqian slowly said, "We can let the animals sit in the audience and watch the human performance on the stage, and then set up another audience seat for tourists to watch the show. This is called a reversal followed by another doll. Do you understand?"
Let people perform, let animals watch... and let tourists watch this scene in other audience seats? !
The zoo staff performed hard on the stage, and the animals were forced to sit on the spectator stand to watch their performance, while the tourists sat next to the animals, watching the performance with them and watching the animals watching the performance...
This picture is so abstract that it is a little hard to imagine!
It really is that multiple nesting doll!
How could Mr. Yang come up with such an abstract idea? The director felt that he was a little confused, but he still thought of something more important: "Mr. Yang, let the zoo staff perform on stage, is this okay?"
Will there be protests from staff?
Yang Ruoqian naturally understood what the director meant. He said calmly, "You can take another look at the basic salary and benefits of the staff, and then think about this issue."
With this salary and this intensity of work, let alone protesting, how many people want to get this position but can't? The director thought about the amount he signed in the contract and immediately realized: "I completely understand, Mr. Yang!"
"That's right." Yang Ruoqian nodded again. "Then let's talk about the zoo's creativity. We are always limited to a misunderstanding... Does creativity have to be innovation in content? Can't we innovate in other areas?"
"No, somewhere else?" The director tried his best to keep up with the boss's thinking and said carefully, "You mean, you want us to give tourists a different experience in terms of food?"
Yang Ruoqian shook his head: "No, it's about time."
The headmaster who felt like a complete rookie: "Time?"
"Yes, time." Yang Ruoqian felt that his creative ideas were endless. "Generally speaking, zoos are open during the day, right?"
The director, who had already realized what the big boss was going to say, took a deep breath and said, "That's right, Mr. Yang."
"Then why don't we do the opposite and hold an event open at midnight?" Yang Ruoqian said, "Our zoo can launch a regular event and sell tickets in the evening and early morning."
"So many animals are nocturnal. How do animals behave differently at night in a wildlife park than during the day?"
"In this eerie environment, you'll feel the kind of immersive feeling that you can't get during the day... How cool is that? How much of an experience is that? Won't the tickets be sold out immediately?"
Going to the zoo during the day is just going to see a group of creatures locked in cages.
Even in wildlife parks, which claim to allow close contact with animals, tourists are sitting in cars wrapped in metal, so no matter how ferocious the beasts are, they cannot cause harm - as long as the tourists don't open the door and get out of the car.
But if it’s at night, it’s not that simple.
Firstly, for safety reasons, tourists should not be allowed to drive their own cars into the zoo on a dark and windy night. Otherwise, if the car breaks down due to visibility problems, things could get out of hand.
Therefore, the most professional staff who are most familiar with the roads must drive special vehicles to wander around the zoo at night.
This special vehicle can be designed to be less safe.
Let passengers experience what it means to be walking on thin ice and what it means to truly feel involved.
"Open the zoo at night? Will there really be tourists buying tickets during this time? And the zoo also needs time to clean up, and there are times when it is not convenient for the public to display. If it is open 24 hours a day, many things will not be able to be done."
"It's not about making the zoo really open 24 hours a day," Yang Ruoqian explained, "but about doing a similar activity project, once every few days, once a week, or once every two weeks... The specifics will depend on the arrangements of your park."
Even if you only drive once every six months, you must buy all the relevant night vision equipment, relevant exclusive tour buses, relevant various supporting facilities and other necessary things.
The purchase cost and maintenance cost of this equipment are Yang Ruoqian’s main purpose.
He also hoped that there would be as few night tours as possible. If there were more night tours, wouldn't more tickets be sold? "I, I understand." The director nodded absentmindedly.
Before meeting Mr. Yang, he felt that what he said would be difficult for a boss to accept.
After greeting Mr. Yang, he realized that he was too conservative compared to the man in front of him.
"If you understand, just follow my instructions." Yang Ruoqian checked the time, stood up and patted him on the shoulder. "This is what we call creativity. Do you understand? If you have any other ideas in the future, ask yourself first whether they are creative enough."
"Boss Yang, I understand..."
After leaving the zoo and returning to the car, Yang Ruoqian was very satisfied with the two ideas he had come up with on the spur of the moment.
Well... other zoos choose the animal with the best performance in the animal show as the star, but we do the opposite. We choose the animal in the audience who is most immersed in the show and most serious when watching the human performance, and make it the star!
There shouldn't be many tourists for such an abstract zoo, right? Yang Ruoqian knew that being too unique might bring more traffic, but zoos are different from ordinary projects. Such projects are usually aimed at families with children. If there are no children, few people would consider visiting a zoo as their first choice for vacation.
Are parents nowadays willing to let their children watch such abstract things?
Let your children watch performances on stage with animals?
Can parents nowadays still let their children stay up all night, take a tour bus that looks unsafe, and go to a wildlife park in the dark? It is hard to imagine that anyone would come to the activities that are open at night.
After arriving at the company, Yang Ruoqian immediately called Qi Mu over and briefly told him what had just happened at the zoo and his thoughts.
The secretary, who was already used to it, was in a relatively stable mood. She nodded and said, "Boss Yang's idea is very impressive... Do you have any other plans for the zoo?"
Qi Mu almost never directly manages the specific details of surrounding projects. Since Yang Ruoqian mentioned the specific details, it means that she needs to do something with these details.
As for animals watching human performances, whether the night zoo itself is abstract is no longer within her consideration.
Yang Ruoqian casually flipped through the documents in his hand, then turned on the computer and opened the game interface, and responded: "Yes, according to what I just said, make a promotional video and promotional copy for our zoo. The focus should be on the two points of 'creativity' I just mentioned, do you understand?"
Parents who want to take their children to the zoo must be made aware of what a weird and evil place this is.
This is to prevent some careless parents from bringing their children to the zoo in a hurry without seeing anything and paying the ticket money for Yang Ruoqian.
Qi Mu nodded: "I will go and arrange it for Mr. Yang now...but the zoo has not been built yet, do you still plan to use special effects to fill in the real picture?"
With the experience on the cruise ship, the secretary was familiar with Yang Ruoqian's tactics.
"That's right, just use special effects... It's better to make the animal performances more exaggerated and the night travel more terrifying!" (End of this chapter)
Continue read on readnovelmtl.com
