Malatang originated in Niuhua Town, Wutongqiao District, Leshan City, Sichuan Province, on the bank of the Minjiang River.
It was the boatmen and trackers who first created Malatang, a simple, easy and unique way of eating.
In the Sichuan Yangtze River basin from Chengdu to the Three Gorges, due to the rapid flow of the water, trackers have become an indispensable landscape. In addition to pulling the boats, they pile up stones on the riverside, set up clay pots, pick up some branches as dry firewood to make a fire, scoop a few buckets of river water, and use local materials. If there are vegetables, they put them in, and if there are no vegetables, they pick some wild vegetables to make up the number, and then add chili peppers, Sichuan peppercorns and other seasonings, and eat them by rinsing. It can not only fill the stomach, but also drive away the cold and dampness.
This way of eating quickly spread along the river because of its simplicity and ease.
The vendors at the dock saw the business opportunity and modified the dishes and stoves, placing them on both ends of their carrying poles, shouting as they walked. The people working by the river and at the bridgehead gathered around the carrying poles and became regular customers. Malatang gradually spread from the riverside to the shore.
Later, it was improved by people from Northeast China, making Malatang popular all over the country.
A few years ago, the story of having 13 servings of spicy hot pot for 6 yuan went viral on the Internet. This story was originally just a marketing advertisement for a condom brand, but it also made spicy hot pot popular.
At the entrance of an old residential area in Luohu District, Shenzhen, there is a spicy hot pot restaurant that has been in business for many years. It is located at a crossroads in an alley and has a fairly average customer flow.
The owner of this spicy hot pot restaurant is named Ye. He is an honest man with a somewhat dull personality.
The proprietress has a rather aggressive personality and she is the one who takes care of everything inside and outside the business.
In the past few years, the couple was busy. Business was neither good nor bad, and they made a profit of about 7,000 to 8,000 yuan a month, which was considered good and better than the average worker.
Because of this spicy hot pot restaurant, the couple no longer have to spend extra money on meals. They can just eat at the stall, which saves them a lot of money.
This doesn’t mean that the couple eats malatang all day long, but that they can eat whatever they want. After all, there are many ingredients for malatang and they can cook them in any way they want.
Therefore, the couple's main expense is just one thing - renting a house.
The couple rented a cheap house in this old neighborhood, and after adding up all the miscellaneous expenses, they could save about four to five thousand yuan a month.
This money is mainly used to support their children's education.
It was not until last year, when their daughter graduated from college and did not go out to look for a job but came to help run the spicy hot pot restaurant, that their income skyrocketed, from 7,000 to 8,000 yuan a month to 14,000 to 15,000 yuan, almost doubling.
The reason for this is that their daughter has a good figure and good looks, which greatly stimulates customers' desire to consume and increases the frequency of their eating malatang.
After all, spending ten or eight yuan on a bowl of spicy hot pot can not only fill your stomach, but also allow you to appreciate the beauty up close, and occasionally chat with her. Why not do it?
Only their daughters dress properly and occasionally show off their slim waists. If they were more sexy women, wearing slightly revealing clothes, showing off their cleavage or something, I'm afraid the profit would go up a lot.
However, even so, the couple was very satisfied.
Now not only is my income higher, but my expenses have also been further reduced. My son is the only one still in school, so saving 10,000 yuan a month is not a problem at all.
At the end of this year, I have saved 120,000 yuan, which is really good.
Although this income is far from enough to buy a house in Shenzhen, it will not be difficult to buy a house in my hometown after working for a few years. By then, my son will be old enough to get married, and it will be easier to find a wife if I have a house.
As for their daughter's marriage, the couple never worried about it.
With their daughter's figure and looks, men who want to marry her can line up from her hometown to Shenzhen. It all depends on what kind of man she wants to marry.
On this day, the three members of the Ye family opened their business as usual.
Their Malatang restaurant is open from 10 a.m. to 1 a.m., a full 15 hours, covering lunch, dinner and midnight snacks.
10 o'clock in the morning is actually an awkward time. It is too late for breakfast and too early for lunch, so there are not many customers, only one comes occasionally.
While there were not many guests, the three members of the Ye family prepared some food to fill their stomachs.
After breakfast, more and more guests came, and the three members of the Ye family started to get busy.
…
Jiang Feng went out for a drink and chat with his cousin last night. The two cousins drank until about one in the morning before coming back to take a shower and sleep. They didn't get up until about ten in the morning.
Then, he went to a restaurant outside to have a meal with his aunt's family. It was not until a little after 1 p.m. that Jiang Feng left his aunt's house and went to Luohu to make connections for his client Chu Xinghui.
When Jiang Feng arrived at the Ye family's spicy hot pot snack stand, the lunch rush had passed, and Ye's father and mother had gone back to the rental house to rest, leaving Ye Fengyi alone to look after the stand.
Seeing Jiang Feng approaching her, Ye Fengyi smiled and asked, "Handsome boy, what do you want to eat?"
Although Jiang Feng was not hungry at all, he still ordered a few of his favorite dishes and sat down at the small table next to him.
Soon, Ye Fengyi skillfully prepared the spicy hot pot ordered by Jiang Feng and brought it over.
As Jiang Feng unpacked the disposable chopsticks, he asked, "Pretty girl, do you know me?"
Ye Fengyi was stunned for a moment, obviously not understanding why Jiang Feng asked this. Then she shook her head and said, "Excuse me, who are you?"
"Pretty girl, my name is Jiang Feng, Jiang for Yangtze River, Feng for maple leaf, nicknamed Master Jiang, and I come from the Happy Matchmaking Agency." At this point, Jiang Feng revealed a confident and friendly smile, "I'm a bit famous on the Internet, and I've been a matchmaker for many big stars, such as Xiao Min, Fan Xiaoli, Principal Gu, Teacher Yu, and Aunt Li. You can check it out online."
Ye Fengyi was shocked by Jiang Feng's words. She couldn't help but take out her cell phone to check to see if this handsome guy in front of her was lying.
Needless to say, the result was that Ye Fengyi was completely shocked by Jiang Feng's matchmaking resume. After she roughly read Jiang Feng's information, her eyes changed when she looked at Jiang Feng again.
At this time, Jiang Feng had finished eating the spicy hot pot. He wiped his mouth with a tissue, then said with a smile: "Pretty girl, from your face, you are still a virgin and have never had a boyfriend. I have a very good client here and I want to introduce him to you. I wonder if you are willing?"
If Jiang Feng had said this before, Ye Fengyi would have definitely rejected it immediately and would not have taken it to heart. But after knowing Jiang Feng's identity as a matchmaker, Ye Fengyi could no longer say no.
After some psychological struggle, Ye Fengyi took a deep breath and said, "Master Jiang, I am still young. I just graduated from university last year. I originally planned to talk about marriage in a few years.
However, it is rare to meet a matchmaker like you. This may be the greatest opportunity in my life, and I don't want to miss it easily. Can you tell me about your client's situation?"
Jiang Feng smiled and nodded, then briefly introduced: "My client is 26 years old, 1.77 meters tall, and I won't hide his appearance from you. He is not handsome, but not ugly either, just an ordinary person.
He doesn’t have a job and isn’t interested in starting a business. He just thinks about how to make himself comfortable every day. He is a person who really knows how to enjoy life.”
The more Ye Fengyi listened, the weirder it felt. This sounded unreliable. Where were the excellent clients? However, she believed that given Master Jiang's status and position, he would not speak nonsense, so she listened patiently.
"If this idle guy was born in a poor family, he would be a loser and would never be considered excellent. But he was born in a good place."
At this point, Jiang Feng asked, "Have you heard of XX Village in XX District of Shenzhen City?"
Ye Fengyi shook her head and said, "I came to Shenzhen after graduating from university last year. I've been busy with business all day long. I'm not familiar with Shenzhen and have never heard of this XX village."
Jiang Feng said: "The reason why I specifically mentioned this village to you is because this village is a very famous rich village in Shenzhen. The village distributes dividends of up to one or two million to the villagers every year. This is not the one or two million shared by the whole village, but one person can get so much money.
As a member of this XX village, you understand why I say my client is excellent, right? "
Ye Fengyi understood it completely. No wonder he did nothing and just thought about enjoying himself all day long. If she had such conditions, she would not want to open a business with her parents all day long. Who would be willing to go out to make a living when they can enjoy themselves at home?
Ye Fengyi is also a worldly person. If she has the chance, she would like to marry a rich man. Now that the opportunity is in front of her, it would be a lie for her to say that she is not tempted.
Looking at the smiling Jiang Feng, Ye Fengyi bit her lip and said, "Master Jiang, your client's family conditions are indeed excellent, but my family conditions are not good, and I am not a good match for him. How can he look down on me?"
Jiang Feng smiled and said, "Don't underestimate yourself. It doesn't matter what your family background is like. With your figure and appearance, you are worthy of my client.
As long as you don't mind my client's ordinary appearance, I will help you get together."
Ye Fengyi did not agree directly, but asked: "Master Jiang, I have read your information on the Internet before, and I know that you are best at predicting marriages. As long as the couples you match can live a happy life, I wonder if this is true?"
Jiang Feng smiled confidently upon hearing this and said, "I have been a matchmaker for almost two years now. I have directly or indirectly brought together thousands of couples, and they all live an enviable happy life. No couple has ever had any problems in their relationship.
So, I can tell you responsibly that this is true, without any exaggeration, and you don't have to worry about your personality not being compatible with my client. I have calculated all of this, understand?"
Ye Fengyi nodded repeatedly and said, "I understand. Since Master Jiang said so, I feel relieved. However, this is a lifelong event after all, so I still have to tell my parents."
Jiang Feng smiled and said, "That's as it should be. When will your parents open the stall?"
Ye Fengyi said: "They just went back to rest, and they will probably come out around four o'clock."
Jiang Feng nodded and said, "Okay, I have nothing to do now anyway, so I'll wait here for your parents to come out and talk to them. I just wonder if it will affect your business?"
Ye Fengyi smiled and said, "It doesn't matter. There are very few customers at this time."
"That's good. I'm free anyway, so if you don't mind, why don't you tell me about your situation?"
"Okay, then I'll briefly introduce myself. I'm 23 years old, and my height is..."
Now that there were no other guests, the two of them sat at the small table and started chatting. Facing Jiang Feng, the nationally renowned matchmaker, Ye Fengyi did not hide her information, but told Jiang Feng her situation truthfully.
Of course, Jiang Feng actually knew her better than she knew herself, and he even knew how old she was when she wet the bed.
But the question should still be asked.
Before they knew it, it was already four o'clock. Led by Jiang Feng's superb chatting skills, the two of them had a very pleasant chat, which made Ye Fengyi feel like they had found a close friend.
During this time, two or three customers came to eat spicy hot pot, but it did not affect the conversation between the two.
Ye Fengyi naturally didn’t know that with Jiang Feng’s ability, as long as he wanted, he could become a close friend with anyone in the world.
At around four o'clock in the afternoon, Ye's father and mother came to their own snack stand. From a distance, they saw their daughter chatting with a young man. From the smiles on their faces, they could tell that they were having a very happy chat.
Both Ye's father and mother felt a tightness in their hearts and quickly quickened their pace and walked over.
"Dad, Mom, you're here!"
Seeing her parents coming over, Ye Fengyi greeted them and then introduced them to Jiang Feng: "Master Jiang, these are my parents."
Jiang Feng smiled and greeted, "Uncle and aunt, hello!"
"Hello, handsome boy!"
Ye Fengyi introduced her parents, "Dad, Mom, this is Master Jiang from the Happy Marriage Agency. Master Jiang has more than 20 million fans online and has helped many big stars and wealthy people to get together. He is a nationally renowned matchmaker."
Ye's father and mother were shocked when they heard this. It was obvious that Jiang Feng's identity was beyond their expectations. They greeted him with honorifics again: "Master Jiang, hello!"
Jiang Feng smiled and said, "Uncle and aunt, you're welcome. I came here this time to introduce an excellent partner to your daughter. Let your daughter tell you the details. If you think it's suitable, I will tell the other party and arrange the blind date."
Ye Fengyi promptly replied, "Then Master Jiang, please wait for a moment."
Jiang Feng used the excuse of going to the toilet and left the space to the three members of the Ye family.
After Jiang Feng walked away, Ye Fengyi told her parents everything about Jiang Feng's client. Finally, she said, "With Master Jiang's status, the information he said must be true. What do you think, Mom and Dad?"
Mother Ye was very excited, but she still asked worriedly, "My daughter, you said that Master Jiang is a nationally renowned matchmaker who has helped many big stars and wealthy people to get together. He has more than 20 million fans online. How do you know all this? Do you know him?"