Chapter 032: Song Promotion
The vocal recording of the debut single was successfully completed under the supervision of Qu Qinghuan, followed by mixing and mastering.
Mixing is to make subtle adjustments and insert effects to audio tracks from different sources, and then integrate and balance them into a whole piece of music to ensure clear frequency bands; mastering starts from the overall process, improving loudness, testing playback effects in different environments and equipment, and examining and polishing the style.
The debut single is scheduled to be released in early January next year. Time is tight, and we will start shooting the MV for the title song immediately after completing the music production.
Lin Chiran planned his time and started preparing for the preliminary work of shooting when the music production was nearing the end.
The shooting scene of the MV was arranged in a postmodern style with a very high degree of technological development. Apart from the parts that required post-production, the real scenes and dance shots were shot first.
The finished choreography was only received not long ago, and the members practiced hard and worked together to coordinate before the filming.
Early in the morning of the photoshoot, soon after the members arrived, they were called to do their styling.
Ji Qifeng looked at himself in the mirror, feeling a little dazed.
He wore a black tuxedo with a white shirt underneath, and chose a very special bright silver tie with a dazzling tie clip with large rhinestones on it that sparkled under the light.
An Juesui had already prepared his look and was waiting. He was very interested in Ji Qifeng's outfit and took out his phone to take photos of him. "Qifeng's outfit is so eye-catching. He looks like a character from a cartoon."
"Like a butler." Jing Xing agreed very much, glanced at An Juesui and added: "You too, like a young nobleman."
An Juesui, wearing a well-fitting and exquisite suit, replied in a very appropriate manner: "Qifeng came to tell me, oh, my little master, what can I do for you?"
The makeup artist couldn't help laughing when he heard their conversation, and the photographer who was responsible for the behind-the-scenes shooting of the MV recorded this moment.
Hearing the laughter, Shen Xun, who was dressed in a long gown, looked over curiously and was attracted by the way they were dressed.
Different from An Juesui and Ji Qifeng's "master and servant" attire, Jingxing wore a black uniform with a stand-up collar and a stiff front, looking very student-like.
Jiang Hechu also wanted to turn around and take a look, but was held down in his seat by the makeup artist.
"Hey, don't move. Wait until I finish." Jiang Hechu originally had fair skin, and after a series of touch-ups by the makeup artist, he even looked a little sickly.
"Okay, put this one on." A brand new straight white coat was handed to him.
Jiang Hechu raised his eyebrows. Is this everyone cosplaying? Take it and put it on.
On the other side, Lin Chiran was communicating with the MV director about the shooting content. The MV director's work style was very stream-of-consciousness, which was very suitable for the atmosphere of the title song "Escape".
Out of the corner of his eye, he noticed that the people who had been styling their hair had very different styles, and he was very satisfied with the result.
"Chen Xun, Ji Qifeng, lie down here."
"Jiang Hechu, you will..."
After arranging everyone's position and movements, Lin Chiran returned to the camera and looked at the picture effects.
Two bodies were quietly placed on the cold dissecting table. The water gun used to rinse the table fell to the ground, and clear water continued to flow out.
Jiang Hechu took a test tube containing scarlet liquid and slowly poured it into the gap between the two bodies with a chilling and crazy smile on his face.
The smile suddenly froze, and the test tube that was not held firmly fell. The scarlet liquid splashed onto the flawless white coat and then fell to the ground, gradually dyeing the water red.
"Next scene."
The lighting was soft, Shen Xun stood on the podium, looking at the audience gently.
Jingxing was sitting in his seat, troubled by a difficult problem. He looked to the young teacher in a long gown for help, and the man smiled and solved his problem.
Scene change.
The crystal chandelier reflected a dazzling light. At one end of the long table, Ji Qifeng stood beside the young master without saying a word.
Tsk, the latest model is just like this. The young master was nonchalant, as if he was tired of playing with the new toy, and left without looking back.
Then, several confusing scenes and dance shots were filmed. When the MV was finished, Wu Wen, who had been with the whole process, was still confused: "Brother Lin, what does this MV mean?"
Is it really too stream-of-consciousness? Lin Chiran explained: "You don't need to worry too much about the meaning, as long as the picture and feeling are conveyed."
"If I must say, it depicts the story of the exchange of souls, humans and intelligence." He added thoughtfully.
Wu Wen was stunned. Is there any connection between the picture he just shot and these words...
Seeing Wu Wen's confusion, Lin Chiran smiled and said, "Wait until the film comes out before you take a look."
Wu Wen nodded, not quite understanding.
While shooting the MV, the single cover and inner pages were also shot together, and the sorted materials were used for the cover and disc design.
The title song "Escape" is based on the theme of reality and illusion. The single cover uses the magical scene of a mirage to construct a picture that combines reality and illusion.
The disc design incorporates elements of visual illusion, with overlapping curves and polygons creating a visual illusion of a circular non-circular offset, which is very creative.
After the printing proofs and design are finalized, a dedicated person will be responsible for taking them together with the master tape and lyrics to apply for a physical distribution number.
After finishing all these, we have to wait for the publishing approval, batch printing and pressing of CDs. Finally, we have reached the last step.
When Lin Chiran got this thin record, it was already winter and he had to put on a warm coat.
Wax&Wane has filmed a lot of group variety shows during this period. Some of the plans were proposed by members, and some were adopted from audience submissions. Although they were not as popular as the first season, they also helped them accumulate a group of loyal audiences, and the number of followers of the channel has been steadily increasing.
With only a little over a month left before the release of his debut single, Lin Chiran has also begun to promote the record, hoping to thoroughly cover it online and offline. The promotional period must at least cover three months before and after the release, and now is the critical warm-up period.
At the end of this week's group variety show, an unfamiliar melody was presented to the audience as the ending credits. Not long after it was released, it sparked heated discussions among fans.
New ending? What song is this? I've never heard of it. 】
[It sounds so good, but I couldn’t recognize the song. Does anyone know what it is? 】
[Could it be... a new song?] 】
One hour later, Wax&Wane’s official account sent out a Weibo post on time.
[Truth is also false, falsehood is also true, which one will you choose?
Wax&Wane's debut single was officially released on January 11th. 】
The accompanying picture shows the members recording in front of a microphone; the hazy filter adds a sense of mystery.
At the bottom are links to pre-sale physical records on major platforms. World-renowned record chain chains like Bridge Records have already announced that there will be limited special offers.
[It’s finally here!] ! ! Buy it now! ! ! 】
[Is the debut single coming? I’ve been looking forward to it for a long time]
[Please come online soon for streaming. I really want to listen to it sooner. 】
When will the full song be released? This fragment has been on loop for a long time. 】
While fans were discussing the debut single, the long-running music program on Honeydew Channel also released a trailer.
[Next Saturday on Music Life, the idol group Wax&Wane, produced by Lin Chiran, will perform their debut single "Escape". Interested viewers must remember to watch it on time! 】
Music Life has a very good viewership rate among all music programs. It occupies the 7pm time slot every Saturday and regularly invites artists who are about to release new songs to promote their songs.
Due to the considerable ratings and publicity effects, many people are scrambling to be on this show. The program director of Music Life claims that he attaches great importance to the quality of the works, and only excellent works that have passed the review of the program team will get the opportunity to be performed.
Fans who got the news spread the word and were very excited.
[Everyone must have heard of this program, it’s super famous and an extremely rare opportunity! 】
[SLANT used to be on this show a lot, I miss it so much. 】
[This also means that the quality of the debut single is really good. I am really looking forward to it. I hope it will be Saturday tomorrow when I open my eyes.]
[I’ve set the alarm. Music Life has a great vision. 】
*
Saturday afternoon, Honeydew Channel, Music Life program team.
"Lin Chiran? I've heard a lot about you." The bald man greeted Lin Chiran enthusiastically and extended his hand to him.
Lin Chiran looked at the strange man in front of him, a little confused: "Hello, may I ask who you are..." He had never seen this man before.
"Oh, I forgot to introduce myself. Look at my memory." The man smiled awkwardly, "My last name is Li. I'm the new program production director of Music Life. I heard about your fate with our Honeydew Channel a long time ago. Seeing is believing. You are really talented!"
When did Music Life change its program production director? Lin Chiran had never heard of this news and was a little embarrassed by the exaggerated tone, recalling the fate between him and Migua TV.
"And Honeydew Melon Stage...Are you talking about Qin Kai?"
Recalling the program production director Qin Kai who once came to discuss variety show production with him, Lin Chiran remembered that he was from Honeydew Channel.
“Yes, yes, that’s Xiao Qin.” The man who claimed to be the new production director of Music Life nodded repeatedly: “He often mentioned you to me, saying that you are very talented and have helped him a lot…”
The man kept praising Lin Chiran, while the other staff members who were preparing the filming equipment around him remained silent, as if they were not interested in this scene and were busy with their own things.
"Um... Director Li?" Lin Chiran found an opportunity to interrupt the other party. "May I ask when did you take over this place? My agent said that he contacted Director Wang. Is there any misunderstanding?"
The production director surnamed Li froze his smile: "Director Wang resigned some time ago, and the station couldn't let this program go unused, so they asked me to take over temporarily."
Lin Chiran felt that the authenticity of this statement was questionable. SLANT used to often come to Music Life to promote his songs, and based on the contacts over the years, the original production director Wang Ping did not seem to be the type of person who would suddenly resign without a word after connecting with his agent.
But the situation was already a foregone conclusion and it was not good to remain inactive, so he contacted the new production director to see if he could.
Thinking of this unexpected incident, Lin Chiran sighed and said to the production director: "I'm sorry, Director Li, I have another thing to trouble you with."
"Even so, I will never refuse anything that can satisfy you."
"One of our members suddenly fell ill yesterday and is still running a fever. Maybe the performance will not be as good as you expected..."
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