Chapter 197 (reputation website shuhaige.net)



"Well, what you said makes so much sense. I'm speechless. Thinking back to when I was a spirited entrepreneur, look at me now, I've become a wage earner since I met Lin Chen."

"Give me a break. If it weren't for Lin Chen, you'd still be holed up in the university town."

“That’s true. Now I finally understand what Lin Chen meant when he told me that without scale, no matter how many shares you have, it’s useless.”

"Of course! Ele.me is now practically the top food delivery platform both domestically and internationally. Your net worth is many times higher than it was back in the university town."

Wu Bo was chatting and joking with Zhang Xuhao, while Ma Yun stared at the phone that had been hung up on with a dark expression.

"That Wu Bo is really rude."

"Ahem, Mr. Ma, what should we do then? We can't just start our own group-buying website, can we? Wouldn't that make us like Lin Chen, the referee in the game?"

"Hmm?" Upon hearing this, Jack Ma's eyes suddenly lit up. "That's right, why not start my own group-buying website?" "What referee? Did I ever say anything like that?"

"I remember we acquired a website called Koubei.com before, right?"

"Yes, our Koubei.com is very similar in model to a group-buying website in Shanghai called Dianping. Unfortunately, our user quality and user stickiness are not as good as Dianping, so it has not made much progress. I wouldn't even remember it if you didn't mention it."

“Previously, our core business had nothing to do with group buying, so it was normal that we didn’t have the resources to invest in it. Now that we need to use it, let’s take it and upgrade it according to Meituan’s model, increase the subsidies. Lin Chen gave away five-yuan coupons, so let’s give away ten-yuan subsidies to annoy Lin Chen.”

"Hehe, Mr. Ma, I'll make the arrangements right away."

Soon after, Alibaba launched its own group-buying platform, Koubei.com.

Those small group-buying websites were dumbfounded. Wait, didn't you just say a few days ago that Huasuan.com lacked sportsmanship and that the referee should step in and take over the game?

So you've done it yourself now?

So what is the significance of our coming to Taobao's big data platform?

Although you are indeed cheaper, the effect is not as good as Huasuan.com. The daily traffic is simply incomparable to before. If calculated by unit price, it is not as good as Huasuan.com.

However, the voices of these small group-buying websites are destined to be ignored.

Soon, Koubei.com, backed by Alibaba, received a large amount of funding for subsidies and began to join the battle against the leading companies such as Lashou.com, Wowo.com, and Meituan.

At the same time, Taobao's big data also strongly promoted Koubei.com, directing almost all of its traffic to it.

Wowo Group's hard-won market share has started to decline again.

Xu Maodong couldn't sit still any longer and called Jack Ma.

"Mr. Ma, I paid a full 500 million yuan! Why aren't you giving me any traffic? Why are you going to develop your own Koubei.com instead?"

"Mr. Xu, don't worry, here's what happened. Lin Chen used a five-yuan coupon to attract customers on Meituan, which stole some of our customers. So I decided to use Koubei.com to fight fire with fire."

"No, what does your fight have to do with me?"

"Hey, I was originally planning to partner with your WowoTuan to steal customers from Huasuan.com, but WowoTuan is on Huasuan.com's blacklist, so I started Koubei.com. Think about it, I can then redirect Koubei.com's customers to your WowoTuan.com. That's much easier than directly stealing customers from Huasuan.com, right?"

Xu Maodong thought about it and agreed. Taobao Big Data is a new platform, and the main customer flow comes from Taobao. The traffic that can be driven has already been driven to Wowo Group in the past period.

Those that could remain have remained, and the growth rate will decrease further.

If you want to get new customers, you can only try to snatch them from online shopping platforms.

Lin Chen definitely won't give his own Wowo Group any traffic, but if he also doesn't give traffic to the new platform Koubei.com, then Huasuan.com's reputation will be ruined.

Although I don't quite believe what Jack Ma said, Wowo Group doesn't need to maintain its market share indefinitely. It can only maintain it for half a month until it goes public and cashes out. If it doesn't give out the market share after that, so be it.

"Mr. Ma, it's all settled then, don't go back on your word about not providing the data later."

"Don't worry, we have a contract. If we don't reach the market share that WowoTuan needs, you can still take back the 500 million."

"That's true, then let's leave it at that for now, Mr. Ma, you can get back to work."

And just as Xu Maodong thought, Lin Chen really had no choice but to give Koubei.com traffic.

The key to Huasuan.com's success lies in showcasing the cheapest prices found across the entire internet to users. If Koubei.com clearly offers the lowest prices, but you don't show them to users, then you're missing out.

Alibaba's direct exposure and accusations will directly cause Huasuan.com's reputation to collapse.

There's no need to compare group buying anymore; Taobao's big data wins outright.

Whether to display the item when it's cheapest or not is entirely up to you.

For example, the highest price for a group-buying coupon is 198 yuan on Meituan, 198 yuan on Koubei, and 200 yuan on Lashou.com.

I can ignore Koubei.com and only show Meituan (198) first and Lashou.com (200) second.

In this way, it wouldn't be considered a breach of trust.

But Wowo is different. Because of its involvement in commercial crimes, even though it has been blacklisted by Huasuan.com, Wowo doesn't dare to say anything. If it dares to stand up and criticize, Huasuan.com will immediately issue an announcement about Wowo's commercial violations.

That kind of dumpling is the kind that can't handle the consequences.

The reason both sides are maintaining this tacit silence is simply because they have both resorted to underhanded methods.

Therefore, Koubei.com followed Meituan's lead and launched several special group-buying deals with huge subsidies, so they barely made any money.

Just to attract traffic from Huasuan.com.

Looking at the newly added users, Jack Ma laughed heartily: "Hahaha, Lin Chen, how about it? You got the benefits from your own ingenious scheme, aren't you happy?"

Lin Chen, however, was completely unaware of the situation. He was having dinner with An Rou, Zhang Yiming, Su Xiaowan, and Li Mengqi to welcome Fatty back and prepare to send Fatty to Meidi to help expand Heytea's overseas market.

"Well done, Fatty, you've really had a very fruitful trip."

"Hehe, Brother Chen, haven't you noticed that I've lost a lot of weight?"

Su Xiaowan looked her over carefully: "Indeed, she has lost a lot of weight and gotten much darker than she did in high school."

Lin Chen: "So, you've changed your name to Little Black Fatty now?"

"Hahahaha..."

The whole audience burst into laughter.

"It's okay, Brother Chen. Anyway, I'm not single anymore. I'm already ahead of you, so you can be jealous, hehe."

"I……"

Lin Chen was about to tell Shen Yue about what had happened between them, but considering Shen Yue's ambiguous attitude, he decided to wait and see.

"You're ruthless. Hurry up and eat, and I'll send you to the airport after you finish."

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