Chapter 200 Promoting Chinese Tea Culture



In the middle of the night, Lin Chen felt Shen Yue break free of his arm and prepare to get up.

Lin Chen pulled him back.

"Don't go, it's not safe to leave so late at night."

"Um."

Hearing this, Shen Yue didn't refuse. She gently hummed in agreement and lay down again, snuggling closer to Lin Chen.

Feeling Shen Yue's body temperature, Lin Chen smiled and went back to sleep.

The next morning, Lin Chen and Shen Yue opened their room door and prepared to go to the hotel restaurant for breakfast.

As soon as I opened the door, I bumped into Fatty and Senior Yan.

"Young Miss, what's wrong with you...?"

"I was chatting with Lin Chen last night, and I accidentally fell asleep while we were talking."

The fat man recalled the sounds he had heard last night and was about to say something.

Senior Yan pinched him from behind. The fat guy turned around and saw that Senior Yan had glanced at him. He understood immediately.

"Haha, Miss, are you going to have breakfast too? Want to come along?"

"No...no, I need to go back to class."

After saying that, she pulled Lin Chen away.

The fat man watched the two enter the elevator, clicked his tongue and shook his head, saying, "See? I told you so."

"Are you stupid? It's obvious that the two of them don't want to tell anyone yet. Don't let it slip. If a fight breaks out in the company, no matter who wins or loses, you'll be the first one they take down."

"Hiss... You know what, you really have to watch your mouth. You have to keep an eye on me when I'm sleeping at night, or I'm afraid I'll talk in my sleep."

"Ugh, let's go eat breakfast, I'm starving."

"Hehe, let's go, I'm hungry too. I did a lot of exercise last night."

After Lin Chen escorted Shen Yue back to her school dormitory, he went back to the hotel restaurant and found the two fat men.

He casually picked up a sandwich from the fat man's plate and said while eating, "Fatty, after we finish breakfast, let's go check out the locations of the shops I had my eye on before. They're all in downtown New York City."

The fat man suddenly suggested, "Brother Chen, why don't you consider opening one near Columbia University, like the mall where we had dinner yesterday?"

Lin Chen was taken aback. Right, wouldn't it be even closer for Shen Yue to get milk tea if the store is located here?

"Fatty, you're such a clever little devil. Let's open a branch in that mall from yesterday."

After breakfast, Lin Chen didn't take Fatty to the city center. Instead, they went straight to the mall where they had dinner the night before. The three of them strolled around, discussing things, with Senior Sister Yan taking notes as she went.

After walking around for a while, the three of them found a coffee shop to sit and rest for a bit.

"How about it?"

"I think the shop next to the bookstore on the first floor is pretty good. I don't know what they were thinking opening a hot dog shop in such a good location."

"Yeah, does this shop owner really expect customers to eat hot dogs while going to the bookstore next door to read books?"

Senior Yan also said, "The men's clothing store is also in a good location, right at the entrance, very conspicuous."

"Okay, Fatty, you should contact the mall about these two shops. If the lease expires, then rent them."

"Okay, Brother Chen."

"This afternoon we'll go to Times Square to take a look. We're going to use it as a flagship store, and we can use it for advertising in the future."

"President Lin, I didn't expect you to be so knowledgeable about marketing," Senior Sister Yan praised.

"Hehe, basic stuff, don't be silly."

The fat man laughed and said, "That's right. Apart from not being very good at finding a partner, Brother Chen is very good at everything else."

"Fatty, just drink your coffee. If you can't speak properly, then shut up."

Lin Chen rolled his eyes at the fat man.

At noon, the three of them grabbed a quick hot dog meal, and then headed to Times Square in the afternoon.

In Times Square, there are outdoor screens everywhere, giving the whole area a very urban feel.

"Fatty, see that over there? Next to McDonald's, what do you think of that spot?"

"Not bad. People who come to McDonald's are usually people who want to eat, so it's perfectly reasonable for them to buy a milk tea on the way."

"Right? When we open, we'll rent a big screen and show ads for a few days so that the American people can experience Chinese tea culture."

Senior Yan stared at Lin Chen in shock, her mouth agape. "Wait, you call milk tea 'tea culture'? And Fatty, are you serious about nodding in agreement?"

So, you guys elevate the milk tea business to such a high level?

I'm sorry, it turns out I was narrow-minded.

The fat guy looked at the surprised Senior Yan and asked, "Is there a problem?"

Next, the three of them went to Fifth Avenue. Lin Chen pointed out a spot to Fatty, but Fatty and Senior Sister Yan both thought the spot wasn't very good.

So, the three of them decided to open Heytea at the two locations they had previously chosen.

Actually, the purpose of Meidi opening Heytea is more for publicity than for practical significance.

When promoting it domestically, we can say it's a milk tea shop that's opened in Times Square, America.

Go abroad and promote Chinese tea culture to the world.

Listen to that, doesn't it sound incredibly sophisticated? It instantly gives off a high-end, classy vibe.

Another purpose, of course, was for Shen Yue to open.

Next, Fatty and Senior Sister Yan's main task was to first obtain the legal permits for Mei Di to open his shop.

Then go and research the storefronts, and ask the landlord about things like the lease term and rent.

After the shop was rented, while it was being renovated, Zhang Xiuxiu was asked to find two milk tea girls who were willing to work for Meidi for a period of time, and to find an English institution to train them in spoken English.

Finally, the business opens and promotion begins.

After the business has been operating stably for a while, we will recruit and train Meidi's milk tea girls here.

This whole process will keep the fat guy here for at least half a year.

Now, Lin Chen is worried that this fat guy might bring a little fat boy back to China when he goes back for the New Year.

Furthermore, if the little fat boy was born in the US, wouldn't he automatically be a US citizen?

Good heavens! Thinking of this, Lin Chen suddenly patted Fatty on the shoulder and said, "Fatty, you must be careful in America."

The fat man said emotionally, "Don't worry, Brother Chen, I've trained too. Do you remember back in high school? When we fought with other people, I could take on several of them by myself."

"Ahem, that's not what I meant."

What is that?

Senior Yan, who was standing next to him, understood what he meant and poked the fat guy with her finger.

The fat man was completely baffled.

After assigning the fat man his tasks, Lin Chen had nothing else to do.

So he secretly went to Columbia University, found the classroom where Shen Yue was, and sneaked in to audit the class.

Shen Yue was very happy to see Lin Chen come to accompany her to class.

He asked in a low voice, "Are you done with your work?"

"Okay, I'm all set. I'll leave the rest to Fatty."

"I have twenty minutes left in get out of class, you can play by yourself for a while."

"OK."

Lin Chen lowered his head and took out his phone to start playing.

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