"All streamers who have signed contracts directly with Panda TV must participate in this event. Other streamers can participate voluntarily. Of course, this event also serves as a way to attract more viewers."
Each streamer can fill in the gift information in advance and put it in the lottery system.
On that day, you need to carefully check the value of these gifts. Don't include junk like autographed photos; only gifts that are truly valuable.
For example, game streamers can send skins or items as gifts.
For example, a singing streamer can specifically allow fans to request a song.
"Wow, boss, this event sounds so appealing, I'm tempted to participate. The prizes seem really good."
"Hehe, senior, you're joking, right? You're the director of Panda TV now. It's just a matter of saying a word if you want to play games with any streamer."
"Oh? Boss, so you appeared in the live streams of those good-looking streamers last time and even sent them gifts? You're the boss of Panda TV now."
"Ahem, senior, how could you invade my privacy?"
"Do I need to harass you? Your ID is Xingchen Technology Lin Chen. Those female streamers even asked me if it was your account."
Oops... I was careless. Looks like I'll have to create a new account next time.
"Hey, senior, you go ahead and get busy. Make this event a big success, and have Zhang Yiming help with the promotion on Douyin."
"Okay, I'll go right away."
Li Mengqi turned around to leave, but suddenly turned back and said something.
"Do I look good today?"
"Uh, cough cough, it looks good, it looks good."
After Li Mengqi left, Lin Chen picked up the phone and called Ye Qian.
"Boss, what can I do for you?"
"Ye Qian, I suspect that someone online is deliberately stirring up trouble to smear Panda Live. You should report it to the police first, and then locate and prosecute a few people."
"OK."
The next day, Panda TV launched a subsidy program worth 10 billion yuan.
The event immediately sparked the interest of fans.
"This event is great, and there's even a chance to request a song from the streamer."
"Wow, PDD wrote that he's giving away a League of Legends account with all champions and skins. That's not cheap."
"It seems like they really went all out for this event, which is great, unlike those fraudulent events where the prize draw is just wishful thinking."
"Upstairs, are you perhaps referring to the odds as...?"
"No, I didn't, I didn't, don't talk nonsense."
Panda TV was already in the eye of the storm during this period, and its popularity was already very high.
As soon as this event was launched, public opinion immediately swung in favor of the organizers.
Especially when someone makes a deposit and actually wins a prize set by the streamer.
The streamer sent him a private message, inviting him into the live stream room, and then gave him gifts in front of many viewers, making the netizens extremely envious.
Furthermore, the streamers discovered that when a prize they set was drawn, the Panda TV platform would make a server-wide announcement.
Then, in an instant, a large number of viewers will flood into their live stream to watch the excitement, and the popularity of the live stream will explode.
With so many passersby flocking in, some are bound to stay. Moreover, the more generous the prizes, the more viewers come in, and the more people stay.
Everyone thinks this streamer is generous; if they send more gifts regularly, they might just win one themselves.
As a result, more and more streamers, after their prizes were drawn, went to Panda TV's backend maintenance staff to request another round of gifts.
Li Mengqi was a little confused by these requests. "Wait, why are you all so eager to send gifts? You paid for the gifts yourselves, they're not provided by our platform."
So she went to ask Lin Chen again.
Today, Li Mengqi is wearing an office lady outfit, but the white shirt on top seems a bit small, with a certain part appearing a bit too full, making one wonder about the quality of the buttons.
Just like Lin Chen, from the moment Li Mengqi walked in, he was worried about what would happen if that button suddenly popped open.
Should I take this opportunity to see as much as I want, or take this opportunity to see everything?
No, no, no, I'm not that kind of person, cough cough.
"Boss, why is this happening?"
As Li Mengqi asked the question, she also rested her hands on Lin Chen's table.
This has stumped Lin Chen. Wait, senior, are you playing a dress-up game with me? I'm not giving you extra pay for this perk.
"Um... well... senior, please sit down, I'm feeling a little dizzy."
Li Mengqi smiled and sat down in the chair opposite Lin Chen.
Lin Chen cleared his throat: "It's very simple. How do streamers make money? They make money from the number of fans. Where do fans come from? They are people who happen to see a streamer, find them interesting, and then stay."
Therefore, our 10 billion yuan subsidy is essentially giving these streamers an opportunity to retain their casual fans.
They will naturally try every means to retain casual viewers, and what attracted them to the live stream this time was the streamers giving away gifts. If you were a streamer, what methods would you use to retain casual viewers?
Li Mengqi thought for a moment and said, "I will continue to send gifts, which is equivalent to spending money to attract customers."
"That's right, and the gifts they set will definitely get more and more expensive. Only in this way can they compete with other streamers. If the gifts aren't big enough, casual fans will lose interest in you and won't come back."
"Wow, boss, you're so smart!"
"Hey, keep it low-key."
Meanwhile, Ye Qian also found several accounts that were guiding public opinion, and after collecting evidence, she directly called the police.
After confirming that the incident was true, Uncle Hat applied for a case to be filed and went to Weibo to investigate the information of these people.
Subsequently, these individuals were summoned in accordance with the law.
The head of the online trolls was so frightened by the news that he fled overnight, leaving Zhang Wei without even collecting the remaining payment.
But before he could even board the plane, he was arrested and brought back.
When faced with the law, the leader of the online trolls confessed to what he had done.
Finally, Zhang Wei was summoned in accordance with the law, and relevant departments also interviewed Xiao Ma.
Therefore, the internet is not a lawless zone, and everyone has a responsibility to abide by the law.
After learning about these things, Lin Chen did not choose to make them public, as it would not do him any good.
Anyway, this wave of public opinion has already passed, so there's no need to bring it up again. Right now, Panda TV's 10 billion yuan subsidy campaign is in full swing, and I'm already quite satisfied.
When Xiao Ma returned from the relevant department, he looked dejected. This Zhang Wei couldn't even handle such a small matter. Now, he was going to become a laughing stock in the industry.
Zhang Wei was administratively detained for three days because of this incident.
After he was detained, he also received a dismissal notice from TX.
The reason for dismissal was non-compliance with laws and regulations.
Enraged, Zhang Wei smashed his phone on the ground. He had clearly reported the matter to Brother Ma, but in the end, he was the only one to take the blame and was abandoned.
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