Lin Chen took a closer look and then discovered the problem.
"Zhang San, why are all the locations you chose near subway entrances?"
"Mr. Lin, there are lots of people at the subway entrance, right? And buying a milk tea and fried chicken on your way home after get off work is such a treat. These are all potential customers."
Lin Chen sighed and turned to look at the others.
What do you think?
An Rou, Xiao Fa, Ye Qian, and Su Xiaowan all frowned.
The reason the four of them frowned was not because they had discovered a problem, but precisely because they had not.
They also felt that Zhang San's words made sense, but since Lin Chen said it that way, there must be something wrong with it.
At this moment, Su Xiaowan suddenly remembered a sentence that Lin Chen had said.
"Milk tea and fried chicken don't necessarily belong to the real economy!"
A thought suddenly struck her.
"Because we're not selling milk tea and fried chicken?"
Zhang San: ? ? ?
An Rou: ? ? ?
Xiao Fa: ? ? ?
Ye Qian: ? ? ?
Hey sis, do you want to hear what you're saying? If a bubble tea shop doesn't sell bubble tea, and a fried chicken shop doesn't sell fried chicken, then what do they sell? They can't exactly come to America to sell the air of China, can they?
Lin Chen's eyes lit up, and he said to Su Xiaowan.
"Xiao Wan, please continue."
Seeing that she had gained Lin Chen's approval, Su Xiaowan continued.
"Our Heytea Tea & Fried Chicken Life doesn't actually make money mainly by selling milk tea and fried chicken, but by building a brand and creating a concept to go public and raise funds."
Lin Chen nodded.
"That's right! Xiao Wan is absolutely right, what we need to do is go public!"
Everyone was taken aback.
Bro, which city are you talking about? The stock market? Or the farmers' market?
Lin Chen continued.
"What we need to do first is to establish a brand image."
What is milk tea? Is it a beverage? No, it's a new style of tea culture in China.
What is fried chicken? Is it food? No, it's a completely handmade, non-pre-prepared, fresh meal.
Therefore, we cannot open at the subway entrance; we must open in the most prominent location in major shopping malls!
Here's what we'll do, Zhang San: take a look at those Starbucks on the first floor of those shopping malls, and rent a shop next to one of them.
Make sure that wherever there's a Starbucks, there's a Heytea and fried chicken shop within three steps!
"Okay...okay, boss."
An Rou asked.
"And what's the second step?"
"The second step, of course, is to improve the supply chain and reduce costs. Only when investors see the sustainability of our brand will they be willing to invest. Otherwise, who will drive up the stock price when we go public?"
Xiao Fa listened in awe, muttering to himself.
"It's no wonder that capitalists are said to have dirty blood flowing from head to toe. Who would have thought that selling milk tea could earn them hundreds of billions?"
Zhang San understood and was quite convinced; otherwise, how could that person be a boss?
Without hesitation, Zhang San immediately organized a team to inspect shopping malls in California, select locations, and then negotiate rent and renovations with the mall owners.
Lin Chen left these matters to Zhang San and Xiao Fa to handle.
Xiao Fa is now the deputy director of the marketing department. Apart from Fatty, he is the highest-ranking person in the marketing department.
Moreover, Xiao Fa is very reliable. Perhaps because of his good family background and his legal studies, Xiao Fa has always looked down on the idea of taking kickbacks.
Therefore, Lin Chen felt comfortable letting him handle these matters.
As for the daily work of the branch office, it was handed over to An Rou when Zhang San was not around. As the group's vice president, An Rou had witnessed Xingchen Technology grow from nothing to something, and from small to large. She had a wealth of experience.
Lin Chen, on the other hand, accompanied Su Xiaowan to school for registration.
Stanford University, despite being a world-renowned university, is a private university.
This is absolutely impossible in China, but it is very common in capitalist countries because capital is the cornerstone of everything in a capitalist society.
Su Xiaowan applied to Stanford University's economics program, which is ranked second in the world.
Lin Chen brought Su Xiaowan to the school to register, where a large crowd had already gathered at the entrance.
People of all skin colors were present; they were clearly international students from all over the world.
"Lin Chen, there are so many people."
"Indeed, a world-renowned university, it lives up to its reputation."
After waiting in line for a while, it was finally my turn.
"Hello, we're here to enroll."
A young white man looked up.
"Are you from the Celestial Empire?"
"That's right, impressive. How did you figure that out?"
The man explained as he helped Su Xiaowan register her information.
"It's very simple. The Asian students who come to study abroad mainly come from three countries: China, South Korea, and Japan. Students from South Korea and Japan generally don't dare to look us in the eye, while students from China have sharp eyes that make you feel like they're about to start a fight with you."
"Haha, you're so funny."
"Oh no no no, this is not humor, this is a lesson learned in blood."
Last year, I was also in charge of receiving international students here. At that time, I had a senior student whose roommate was a guy from China. That guy told my senior student that in Chinese, "你瞅啥" means "hello fellow countryman," and it's a secret code among Chinese people.
So, my senior would excitedly say to every Asian person he met, "What are you looking at?"
As a result, he was beaten five times that day.
"Ha ha ha ha……"
Lin Chen and Su Xiaowan were laughing so hard they almost cried.
"So, what exactly do you mean by 'What are you looking at?'"
"Well, let me put it this way, the phrase 'What are you looking at?' is indeed a code among Chinese people. If the other person hits you, it means they are really Chinese. If the other person doesn't hit you, then they are probably a 'little devil' or a 'Korean'."
"I see. Chinese is really too complicated. No wonder my senior can speak English, German, French, Japanese, Korean, and even the most difficult Russian, but he just can't learn Chinese."
"The culture of the Celestial Empire is profound and extensive."
"May I ask you, do you have any secret codes among Chinese people that won't get you attacked?"
Lin Chen thought for a moment and then answered.
"Next time you meet someone from China, just ask them how much a cup of Imperial Jade Liquor costs."
"Oh? Is this a type of wine unique to China?"
"No, no, no, this wine doesn't exist at all."
"What will their response be?"
"If he were from China, he would tell you it costs 180 yuan a cup."
"My God, this is possible? You Chinese are really amazing."
After saying goodbye to the white guy in charge of registration, the two of them had completed the registration. Su Xiaowan only needed to attend classes according to the timetable; the school wouldn't bother her with anything else.
Lin Chen called Zhang San and asked him to come pick them up.
Just then, another Asian man came to register with the white man.
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