A year later, during the summer vacation of 1994, after more than a year of hard work, the output of the milk powder factory increased to a certain amount.
Hua Fangfang also managed the export and import. During the summer vacation, advertisements for Hua’s milk powder spread all over China like mushrooms after a spring rain.
This small factory, which had never been heard of, became a topic of conversation among people after dinner or tea.
Advertisements for Huajia milk powder are everywhere in newspapers, during prime advertising time between CCTV news broadcasts and weather forecasts, and on the radio.
The purpose of spending money on advertising is nothing more than to spread the word. Hua Yuanyuan feels that this is all she can do.
The main points have been promoted, including the milk source, technology, etc., and export qualifications. The price is slightly higher than domestic milk powder, but there is no way, the cost is too high, and she cannot help but make money.
She only planned to do this advertisement once. Basically, the whole country knew about it. The decision of whether to choose them was not in her hands.
She uses the most advanced anti-counterfeiting technology, and the packaging cannot be copied, so consumers are prevented from being deceived, especially when it comes to food for children, so she cannot be careless.
The cost really cannot be reduced.
Huajia milk powder is retailed to the general public. You can remit money to the company account, and the company will mail it to the customer, but shipping is not free.
This is a disguised telephone sales method. If people have concerns, they can first call the factory’s special customer service phone number to inquire and place an order.
It is very clear in Huajia’s advertisements that the areas covered by offline sales are limited.
It unfolds with the capital and Haicheng as the centers.
The advertisement is focused on this time and this time only.
Hua Yuanyuan also organized a reservation-based visit, which is a long-term activity.
The number of people is strictly limited. It is organized once a month, with 30 people at a time, and they can visit the ranch and production workshop.
The inspiration comes from the colleagues and leaders I have received since the establishment of the factory.
In the beginning we had no idea what to do and just made arrangements when someone came. Later we had a unified organization and carried out the work without affecting production.
Several large state-owned dairy manufacturers in the country have visited.
Hua Yuanyuan is not sure about the future path she will take and can only take it one step at a time.
She still follows the rules of the market, not allowing one company to dominate the market and allowing a hundred schools of thought to flourish.
After considering it, she gave up on cooperating with a large state-owned factory because she did not have enough control.
The particularity of the dairy industry makes her worried because she cannot control the entire process of the product.
Hua Fangfang once asked her elder sister this question about monopolizing this industry.
He talked to Uncle Shi. In terms of the current domestic industry situation, the Hua family is far ahead, but his elder sister obviously doesn't want to expand, which makes him very puzzled.
At that time, various investment accounts both abroad and domestically had considerable returns.
Building a few more milk powder factories is just repeating the process. With the experience of the first time, this is not difficult as long as the funds are in place.
The word monopoly implies huge profits.
As soon as Hua Yuanyuan heard this word, she knew who said it. Although her brother was also reading some economics books, they were all theoretical knowledge.
Speaking of this topic, Hua Fangfang was taught a lesson by her elder sister again.
Our country is very different from other countries in one respect: monopoly can only be done by the state, not by individuals.
Suppose the Hua family becomes the only dominant company and brings down all these large state-owned factories. Is this possible?
Of course there were. The Hua family invested money and built a few more factories, increasing production and lowering prices. It didn’t matter if they made losses in the early stages. They could raise prices after they achieved a monopoly.
It is only a matter of time before these factories go bankrupt.
Since Huajia is now a specialized milk powder factory and also produces other types of fresh milk, this is indeed possible.
What might happen after that?
If it is too big, there will be loopholes, which Hua Yuanyuan cannot control.
Everyone knows about making money. Wouldn’t others be jealous when they see you making money?
Some people also want to come in and eat meat and drink soup. Ordinary people may not have much problem, but those who want to make money have background.
If one company fails, it is not difficult for several companies to unite and deal with you.
For them, the fastest and most effective way to replace the Hua family is not to destroy the Hua family’s dairy products and other industries.
These industries have ready-made technologies and equipment, so they just take over directly.
As for how dirty the means were, Hua Yuanyuan didn't know.
Maybe because of Hao Li, they had some reservations.
There are pros and cons on Hao Li's side. It is said that his confidentiality level is too high and ordinary people cannot find it.
Although the special operations forces are no longer a secret, Hao Li has several top-level special teams under his command.
So over the years, the Hua family has always been trying to gain good relationships with people in the surrounding area.
If someone has problems or difficulties, they will take the initiative to help without having to look for them.
We will donate money, effort and manpower to help them through the difficult times, if for no other reason than to do good for the Nianhua family.
Maybe not everyone who receives help is grateful.
The Hua family helps others just to make themselves comfortable.
If one day the Hua family needs help, even if only one person steps forward, it will be better than no one.
It’s really hard to explain human psychology.
Some people are just unlucky and the more difficult their family life is and the more problems they encounter, the dark side of human nature will come out.
The Hua family sent a signal to the surrounding villagers that they are willing to help those who are truly in need, and they really want to help.
If the child has no money to go to school, the Hua family will pay for it. If the child has no money to see a doctor, the Hua family will also pay for it.
There is no source of income at home, so I come to Hua's house to work.
Moreover, Hua Yuanyuan still focuses the Hua family's profit point on farming, relying on space, and she feels that this field is relatively safe.
Compared with other fields, the risks in farming are more uncontrollable.
You really have to depend on God for your livelihood.
It is precisely because of this that all the people in this field are small fry, and anyone with a little bit of ability looks down on this.
In the past two years, the Hua family in Longqing has made some major moves, which are different from the operations started in Shili Village.
As soon as the milk powder factory was built, the Hua family acquired a large amount of wasteland. In just one year, they almost bought up all the wasteland in the surrounding area.
This is also a way to protect the environment. The Hua family’s planting of wasteland is the best advertisement. All we need to do is let the villagers follow suit.
Rather than wrangling with the Hua family about someone else coming to develop it later, it is better to get it directly into your own hands and eliminate the possibility.
Investment in the stock market and real estate is still in a relatively hidden stage and not in the open.
Anyone who is interested can find out. Hao Li once asked her for a detailed list of the family's assets, saying that he needed to report it.
She was very honest and listed all the assets under her name without hiding anything. The most conspicuous was the real estate in Beijing, which covered several sheets of paper.
Hao Li..., real estate in other cities, overseas assets, milk powder factories, and investment accounts are all under the name of my brother-in-law.
He still added a sentence at the end, truthfully explaining the family's property situation, that his daughter-in-law and brother-in-law were doing business together.
At the family meeting, the daughter-in-law explained the family property situation to everyone. It was to be divided equally between the two families, and each of the four children would get a quarter, to be treated fairly.
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