Chapter 196 The boss is the boss.
On April 8, 20 branches of Lawang started trial operation at 10:58 on time.
Long before the opening, store promotion work in various regions had already begun in full swing.
Let’s not talk about other regions for now.
The six branches in Chengdu have very impressive customer traffic.
Qi Sheng brought Yuan Li to Ufang Shopping Center.
As a shopping mall that just opened last year.
The popularity of Youfang is definitely much lower than that of Chunxi Road business district.
La Wang chose to open its branch here because it was attracted by the other party's generous offer.
As for those with lower popularity, they will gradually improve.
What's more, Yuan Li is very confident in the appeal of Lawang.
Haidilao can drive customer flow to shopping malls.
Lawang can do the same, or even better.
The 3,200-square-meter super-large store on the 7th floor is even larger than the main store in Taikoo Li.
In terms of rent, it is only 400 yuan/㎡ per month, which is a very good price.
The decoration plan was discussed by Yuan Li and Peng Qingsong.
The decoration style of Lawang stores is all solid wood.
Whether it is the door decoration, store decoration, tables and chairs, or floors.
Even the cash register is made of solid wood.
In addition to solid wood, there are also many retro nostalgic ink paintings and old door panels and screens from the 1950s.
The entire design concept also reveals a strong Bashu style.
Seeing Qi Sheng and Yuan Li coming over, Lin Qiu, who was busy all the time, hurried over to greet them.
"Director Qi, President Yuan."
Qi Sheng smiled and asked, "Is the preparation for the opening going smoothly?"
"Everything went smoothly. Thanks to the reputation and popularity accumulated at the main store, our restaurant is basically full."
Lin Qiu was also full of pride as he took Qi Sheng and Yuan Li to visit the store.
The 3,200-square-meter store is equivalent to an entire floor of an office building.
There are 300 waiters alone.
The restaurant has 170 dining tables and 20 private rooms, which can accommodate 1,000 people dining at the same time.
Qi Sheng's original expectation for the store's first day of business was that it would be satisfactory as long as the seats were half full.
Unexpectedly, he underestimated the reputation that Lawang had accumulated in the early days.
When Lawang recruits people, it basically poaches them from local hotpot restaurants.
In the spacious kitchen, the chef in white chef uniform prepares dishes skillfully.
The food is then delivered to each table by the waiter in the front hall.
Compared to the already mature store in Taikoo Li.
The cooperation of the employees in this branch is still a bit lacking.
But it's not a big problem.
Customers who come to dine here generally come for the taste.
As long as the service is moderate and every request is met, that's fine.
"Well done. I made a bet with Mr. Yuan that your turnover rate this month will definitely not be less than 4 times. I hope you don't let me get slapped in the face."
Qi Sheng didn't expect these branches to achieve the average table turnover rate of more than 6 times a day of the Taikoo Li store.
Even if the table turnover rate only reaches 4 times.
The turnover and net profit of these branches will also be very eye-catching.
"Don't worry, I will definitely try my best to increase the store's turnover rate to more than 4 times!"
Lin Qiu also felt a lot of pressure.
If the average turnover rate reaches 3 times, there is no pressure.
However, a turnover rate of 4 times is still a big pressure for a mid-to-high-end hotpot restaurant like Lawang, where the average price per person is 199.
What's more, Lawang has seven stores in Chengdu.
After the diversion, a single store can still maintain a table turnover rate of more than 4 times, which is definitely an impressive performance.
"Mr. Qi, please forgive me for being blunt, but the ceiling of this store is probably only 3.5 times. It is very difficult to increase it to more than 4 times!"
Yuan Li was not optimistic about Lin Qiu's management skills and said bluntly.
As long as there are problems in management, it will inevitably affect the service and reputation.
If the vicious cycle continues, the attendance rate will naturally be affected.
"Mr. Yuan, I will try my best to find out the shortcomings and make up for them, so as to avoid making mistakes or make fewer mistakes."
Lin Qiu also knew Yuan Li's character and did not have any dissatisfaction.
What's more, he knew his own level very well.
To put it bluntly.
His appointment as store manager was somewhat forced.
He used to work as an assistant to the store manager and he was quite capable of doing it.
Now he is asked to manage a super large store with more than 300 employees.
The daily coordination work alone is enough to give him a headache.
Now Qi Sheng has the additional burden of increasing the table turnover rate.
This store manager's position is indeed not easy to sit in.
But opportunities are not always there.
Naturally, Lin Qiu was unwilling to leave the store in disgrace and continued to work as the deputy store manager.
Although it is difficult to achieve a turnover rate of 4 times, it is not impossible to do so.
…
After walking around the store for a while, Qi Sheng did not disturb the busy Lin Qiu.
Taking Yuan Li with me, I visited the other five branches as well.
In terms of popularity and popularity, it is not as good as the store in Taikoo Li, but it is also a leader in the industry.
Perhaps the preliminary publicity work was done very well.
Several restaurants had decent diners.
If the table turnover rate reaches 3 times, there will definitely be no problem.
But reaching 4 times is a bit difficult.
"Boss, we just opened, and there's still time to adjust."
"I am afraid that as time goes by, the store management will become more and more chaotic, and then the reputation will be affected."
Yuan Li had heard Jian Zhenzhe bragging a lot.
The designers Qi Sheng arranged for Shengxuan Decoration are all elite designers.
When he got to the King of Spicy La, his treatment dropped drastically.
Even such an important position as deputy store manager was promoted from within the Taikoo Li store.
Although this is a great reward for employees.
For a professional manager like Yuan Li.
What Qi Sheng did was a bit too frivolous.
"The first-day sales of our 20 branches should be around 5 million, right?"
"Almost. Our branches are all located in shopping malls with large traffic, or stand-alone shops with good locations."
"The area of a single store is generally around 1,700 square meters, and the dining tables and private rooms together can accommodate 500 seats."
Yuan Li couldn't help feeling proud when she mentioned this.
"I dare say that the customer flow of these stores will definitely not be too bad. With our taste, the average turnover rate can reach at least 3 times."
"It's not a Taikoo Li store, but the turnover reached 5.6 million, so it shouldn't be a big problem."
The main store in Taikoo Li has a daily turnover of 600,000.
These stores have a combined daily turnover of at least 6 million.
According to the profit model he and Yuan Li had calculated before.
The average table turnover rate reaches 3 times, and the net profit margin is at least 10%.
The low price is also related to the high labor cost of Lawang.
In this regard, Yuan Li respects Qi Sheng very much.
Providing employees with five insurances and one fund and other costs.
To others, it seems somewhat ridiculous.
But Qi Sheng is not short of money, and the profits from La Wang are affordable for him.
What's more, the turnover rate of the Taikoo Li store reached 6 times.
Even Yuan Li was shocked.
If Qi Sheng hadn't been so generous, the employees wouldn't have been so hardworking.
Relying on accumulation of net profit is somewhat slow.
The fastest way is to take advantage of Lawang’s constantly rolling cash flow.
Payments to suppliers, for example, will be held for a month.
This gave Qi Sheng the opportunity to improve the capabilities of managers in each branch.
If La Wang’s turnover was not high, Qi Sheng would definitely not dare to do this.
But who can blame Lawang for its booming business?
Even if suppliers are forced to pay, they dare not complain.
It only takes 17 days to improve the capabilities of all store managers of these branches.
20 deputy store managers, it only takes less than 4 days.
Even if the supplier really asks for payment.
Qi Sheng still has nearly 90 million in his hands, and he can lend it to La Wang temporarily for emergency and earn interest from it.
Why is it a loan instead of a gift? Lawang is not a company that is fully controlled by itself.
Since Lawang is independently financed, some accounts must be settled more clearly.
With Yuan Li's cooperation, the system's accounting is flawless.
If there is a subsequent due diligence by venture capital, no problems will be found.
Business development requires funds, and major shareholders lend money to the company.
It's not too common in China.
"It's been a busy day today. Go back and have a rest. We'll see how Lin Qiu and his store perform tomorrow."
Qi Sheng plans to give priority to improving the staffing of Lin Qiu’s store.
Their store is the largest, almost twice the size of other branches.
The staffing configuration is also rare, with one store manager and two deputy store managers.
"Boss, I still say the same thing. Since we have just opened, we still have plenty of time to adjust."
"If it really takes too long, it won't be easy to reverse the reputation later on."
Yuan Li still tried to persuade Qi Sheng without giving up.
She was very pessimistic that Lin Qiu and his team would be able to manage the Youfang store in such a short period of time.
If she could spare the time, she would like to manage it herself.
Let Lin Qiu and the others learn it well.
"I see."
Qi Sheng smiled and nodded. He was not annoyed by Yuan Li's nagging.
After all, Yuan Li is also thinking about her own career.
But she didn't know that she had the ability to cheat at any time.
Today's Lin Qiu might still be an ordinary talent.
Tomorrow, he will definitely blind Yuan Li's eyes.
…
As of 10 p.m., Lawang’s first-day sales were released.
There are a total of 21 stores, contributing a turnover of 6.24 million and an average turnover rate of 3.14 times.
The early online, offline and private domain publicity played a significant role.
In the later stage, relying on word of mouth, it was not difficult to maintain a turnover rate of 3 times.
Qi Sheng used the cash flow from La Wang to promote Lin Qiu and the two deputy store managers to a higher level.
[Spend 5 million, Lin Qiu's talent level is upgraded to elite level! ]
[Spend 1 million, Zeng Hong's talent level is upgraded to ordinary level! ]
[Spend 1 million, Guo Tingting's talent level is upgraded to ordinary level! 】
Looking at the three employees whose data had completely changed, Qi Sheng was in a very good mood.
There is no reason to ask such a big boss for blood transfusions all day long.
With the speed of La Wang's expansion, even if the system exploded with gold coins crazily, it would not be able to withstand La Wang's unlimited demands.
This is the normal development model!
…
There is no mistake in the poem, post, content, and read the book on 6, 9, and bar!
The next day, Lin Qiu got up from the dormitory early.
When he arrived at the store, he managed the originally heavy workload very easily.
This feeling surprised even him.
Not only him, but also his two deputies.
Zeng Hong and Guo Tingting were previously just ordinary waiters.
The management level has also improved greatly and is not much worse than the previous Lin Qiu.
With the concerted efforts of three people.
The store, which was a little chaotic yesterday, became very smooth.
Even the small details that had not been noticed before were keenly captured by Lin Qiu, who urged employees to correct them in time.
"Manager Lin seems different today!"
"It's not just Manager Lin who has changed a lot, Manager Guo and Manager Zeng have also changed a lot."
"I was quite dissatisfied at first. Manager Lin was barely competent. Guo Tingting and Zeng Hong were managers, but they just occupied the status of old people. Now I don't think so anymore."
"If we work hard, we will have the opportunity to become managers in the future. Manager Guo and his colleagues have a base salary of 15,000, which is three times ours!"
"Oli Ge, just do it!"
…
Whispering about employees.
Lin Qiu and the others naturally didn't know the truth and had no time to pay attention.
After the meeting in the morning, Lin Qiu set new goals with Guo Tingting and Zeng Hong.
We strive to achieve a turnover rate of 4 times today.
First, stores cannot sit idly by.
The traffic of UFANG Shopping Mall itself can only be considered average.
Send people to the entrance of the mall to actively solicit customers.
Moments, short videos, make full use of them.
Drive the number of store diners through private domain traffic.
Yuan Li is not very confident about the Youfang store.
After parking the car and arriving at the mall, I was slightly stunned when I saw the waiter actively soliciting customers.
Lin Qiu and the others didn't have this awareness yesterday.
They just wait for customers to come to the store to serve them.
"Hello, Mr. Yuan!"
The two male waiters saw Yuan Li and greeted her quickly.
"You were soliciting customers at the door. Was it arranged by Manager Lin?"
Yuan Li asked with interest.
"Yes, besides us, there are brothers and sisters soliciting customers at other entrances."
The two waiters did not dare to hide anything and answered truthfully.
"Lin Qiu has learned to be smart."
Yuan Li nodded with satisfaction, "Then you guys continue to be busy."
"Yes, please."
After watching Yuan Li walk towards the elevator, they wiped their sweat off their foreheads.
Even her own store manager, Yuan Li never tolerates him and criticizes him when necessary.
Who made Yuan Li Qi Sheng’s trusted and beloved general?
Not only is he a valuable master-level talent, but he is also dedicated to Qi Sheng's career.
In terms of status, it is also unique within the entire group.
When we arrived at the seventh floor, we saw people queuing up at the door.
Yuan Li also looked a little surprised.
As long as there is a queue, it means the place is definitely full.
"Mr. Yuan!"
Seeing Yuan Li come in, many waiters passing by greeted her.
Yuan Li nodded in response from time to time.
Some of the little details she noticed yesterday had actually been changed.
This made Yuan Li surprised, but also a little puzzled.
Could it be that Lin Qiu was too nervous yesterday? Employees in various positions in the store also performed their duties.
If there are any minor problems, Guo Tingting and Zeng Hong will point them out in time.
To say that Guo Tingting and Zeng Hong yesterday were somewhat unworthy of their positions.
Today they are truly worthy of the name.
Even though Yuan Li used very strict standards, she had to admit it.
Their performance today was worthy of their positions.
Under the concerted management of the three.
The service level of the store has been improved to a small level.
Except for the tacit understanding, it is not as good as the main store in Taikoo Li.
In other aspects, the gap is not very big.
"Mr. Yuan?"
Lin Qiu also noticed Yuan Li.
There were nearly a thousand customers in the store, but Yuan Li deliberately kept a low profile.
He didn't notice it right away.
"Manager Lin, you really impressed me today. I used the wrong words yesterday. I am very relieved to hand over this Youfang store to you to manage!"
Yuan Li also felt sad, no wonder she could only work.
Obviously, Lin Qiu was a valuable elite talent, but she mistakenly thought that he was very mediocre.
"You're too kind. I still have a lot to learn from you."
Lin Qiu did not dare to be arrogant, but humbly asked Yuan Li for advice.
Yuan Li was generous with her advice, which helped Lin Qiu gain a lot.
After inspecting the Youfang store, Yuan Li gave up the idea of visiting other stores.
She plans to give these store managers half a month.
If they are not yet competent.
By then, it won’t be too late for her to adjust their positions.
…
Shengxuan Group, Chairman’s Office.
Qi Sheng smiled and nodded at Liu Shiwen, who left the office obediently.
"Mr. Qi, you really know how to enjoy yourself!"
He Yu could naturally see that the relationship between the female secretary and Qi Sheng was not simple.
"Mr. He, are you here because of Spicy King's sales yesterday?"
Qi Sheng smiled and blew on the tea. He knew very well why He Yu came.
"Hehe, to be honest, we were so surprised when we saw the battle report sent by President Yuan that we couldn't sleep well that night."
He Yu's eyes were indeed dark, but his eyes were very excited.
"With a turnover of 6 million on the first day, the net profit is expected to be 600,000. It is just around the corner for Spicy King to become Haidilao!"
"Calm down, drink some tea first."
Qi Sheng smiled and waved his hand, signaling He Yu not to get too excited.
"The problem of Lawang now is the lack of management talents. We will increase the cost to train talents in the future."
"By then, the store's turnover and net profit will increase."
"By then, can we have a 15% net profit?"
He Yu is not greedy. Even the current net profit is very eye-catching.
"The table turnover rate reached 4 times, and the net profit margin reached 20%. This is the performance bottom line of every Spicy King branch in the future."
Qi Sheng is full of confidence in the system buff.
Once you have eaten at Lawang, it is hard not to become a loyal fan of their brand.
“That’ll take three years?”
He Yu didn't expect Qi Sheng to have such a big appetite.
They are not even satisfied with a net profit margin of 15%.
"Three years?"
Qi Sheng smiled and shook his head.
"If it's fast, it may be by the end of the year, and even at the slowest, it will only be a year."
“I’m looking forward to that day!”
He Yu naturally also hopes that Lawang’s performance will be better and better, and its valuation will soar.
Now many venture capitalists harass Yuan Li every day.
The valuations offered generally reach US$3 billion.
A billion dollar valuation? That’s a thing of the past.
Thanks to its precise investment in Lawang, Heiyi Capital's second round of fundraising progressed very smoothly.
It is expected to be completed before the middle of the year.
"Mr. Qi, we had such a pleasant cooperation during the A round, so you have to continue to give us investment opportunities in the B round no matter what."
He Yu came to visit Qi Sheng not just to express congratulations.
Seeing that Lawang is attracting more and more venture capital attention.
He Yu was also worried that he wouldn't even have a chance to get on board in the B round.
"Don't worry, Mr. He. As long as Black Ant Capital approves our valuation, you and Sequoia will have priority investment rights!"
Qi Sheng doesn't care about the venture capital background and so-called resources.
There is a system to provide talents continuously.
The only help that venture capital can provide is money.
"Haha, let me give Mr. Qi a promise here. As long as Spicy King starts its B round of financing, no matter how high the valuation is, we at Black Ant Capital will resolutely get on board!"
He Yu felt relieved when he got Qi Sheng's promise.
Without much thought, he made the boast.
At this time, He Yu had no idea that Qi Sheng and Yuan Li had such big appetites.
Even the valuation of 5 billion US dollars was looked down upon by both of them.
Qi Sheng just gave a meaningful smile.
He hoped that He Yu could raise a larger amount of funds.
Otherwise, their little funds would easily be drained by Lawang's B round.
As for whether venture capitalists would find it too expensive? As long as 20% of the net profit is announced, there are venture capitalists willing to take a chance! (End of this chapter)