Chapter 295: Snake Swallowing Elephant Plan

Milan, Malpensa Airport.

Qi Sheng and a group of entourage walked down the spiral staircase of the Gulfstream G650ER.

"BOSS."

Shen Wan, along with a group of white and yellow-skinned elites dressed in suits and leather shoes, respectfully welcomed Qi Sheng.

There are more yellow-skinned faces here.

There is no doubt that these executives are all from Misia.

After Shen Wan introduced everyone one by one, he led Qi Sheng to the Phantom Car.

Driving into the airport.

For the wealthy who own private jets, this is not a problem at all.

After the convoy leaves the airport, head straight to No. 21 Bergamo Street.

Prada's headquarters is located here.

Although Misia has been established, its current core brands are Prada and Tiffany.

At most, add MiuMiu, which pursues the light luxury route.

After its establishment, Misia still uses Prada's original headquarters as its office location.

The core team remains the same.

Following Qi Sheng to Milan were Gu Pan, Jiang Shuying, and Mao Xiaotong.

All three of them have invitation status.

Unlike some female celebrities in the domestic entertainment industry who like to spend their own money to gain popularity.

It must be a great honor for fans to be invited by a top luxury brand like Prada.

When fans chase after stars, what they want is a sense of immersion.

When they see celebrities endorsing top luxury brands, they are happier than the celebrities themselves.

Shen Wan led Qi Sheng and the others on a tour of the entire headquarters.

Prada's headquarters is not small, covering an area of ​​over ten thousand square meters.

It has everything from management and administration to styling design studios, workshops, and showrooms specifically for fashion shows.

Although Prada is less famous than LV and Chanel.

But a lean camel is still bigger than a horse, and some light luxury brands are still far behind.

This is the heritage of a time-honored luxury brand! Gu Pan and her team took the photo with their assistant team.

We have to send some raw photos to domestic fans so that they can enjoy the viewing experience.

With Lin Meishan, a gold medal agent, Qi Sheng has nothing to worry about.

Following Shen Wan, we came to Prada’s most important design department.

A group of enthusiastic designers are busy working inside.

"Lao Zhou, the boss is here!"

Shen Wan smiled and shouted to Zhou Jiecheng who was concentrating on drawing on the blueprint.

"boss?"

Zhou Jiecheng quickly stood up from his seat, walked quickly to the door, and bowed slightly respectfully.

"Hello, boss."

"I heard from Shen Wan that you redesigned Prada's most classic hobo bag?"

Qi Sheng smiled and waved his hands, "It's hard for you to hand in the design work in such a short time."

"As it should be, because time was tight and I really couldn't design a new bag, so I had to revamp it a little bit."

Zhou Jiecheng led Qi Sheng into the design studio.

The other busy designers just glanced at them and continued with their work.

"Boss, this is the armpit bag I redesigned. I named it 'Cleo'. It has two styles: nylon and full leather. The corresponding prices are tentatively set at 5,000 and 15,000."

Zhou Jiecheng took out two sample bags and handed them to Qi Sheng for review.

Even with Qi Sheng's discerning eyes, he has to admit that Zhou Jiecheng is indeed very talented.

In terms of appearance design, the style of the crescent bag is added.

The curve of the bag becomes round and soft.

The subtlety of Zhou Jiecheng's design lies in the fact that the bottom of the bag is a sloping arc.

The design is very strong and has a 3D feel.

This is a completely new design that has never been seen in any of Prada’s previous replica versions.

The lines are beautiful and have a high-end fashion feel.

"Boss, I can confidently promise you that this bag is absolutely not picky about who you match it with. Girls of different ages, styles, and body shapes can carry it."

Zhou Jiecheng felt a little relieved when he saw Qi Sheng nodding from time to time.

Fortunately, his design work satisfied his boss.

Otherwise, he would be too ashamed to face anyone.

“What material is this bag made of?”

Qi Sheng looked at the two black bags in his hands and found the leather one to be more attractive.

"It is made of shiny leather produced by the Spazzolato workshop under the group, and the cost is three times that of the nylon model."

After Zhou Jiecheng answered, he said with some hesitation: "Boss, I personally feel that the nylon design can be reduced in the future as appropriate. This will affect the overall value of the Prada brand."

"You have a point. We should just cut off the nylon models. In the future, the threshold for Prada bags will be raised to over 10,000 yuan."

Qi Sheng put down the bag in his hand and instructed Shen Wan.

"Uh... Boss, isn't this a huge leap?"

Shen Wan was stunned for a moment, and advised carefully.

"If Prada wants to catch up with LV and Chanel, it can't just rely on the little profit brought by nylon."

"Even if the revenue drops, I won't blame you. Just go for it!"

Qi Sheng patted Shen Wan on the shoulder and looked at Zhou Jiecheng with a smile.

"Is the dress I asked you to design ready?"

"It's all ready. Do you want to change now?"

Zhou Jiecheng looked at Qi Sheng expectantly.

In his eyes, Qi Sheng is the best model.

Perfect and handsome facial features, tall and straight figure, and extraordinary temperament...

If they could get the boss to walk in a fashion show, their men's clothing products would probably sell out.

"Well, let me try it on first."

Qi Sheng did not refuse and followed Zhou Jiecheng to the locker room.

Wait for Qi Sheng to come out of the locker room.

The designers who were still busy also stopped and looked at Qi Sheng in amazement.

"Boss, please forgive me for being blunt, but you are the perfect model. How about you take my place and take the curtain call?"

Zhou Jiecheng didn't dare to hope that Qi Sheng could replace the models in the catwalk.

Even if he just took a bow on his behalf, it would be enough to shock these foreigners.

"That's your famous scene, I won't steal your limelight."

Qi Sheng smiled and waved his hand, rejecting Zhou Jiecheng's proposal.

Standing in front of a full-length mirror, Zhou Jiecheng helped Qi Sheng straighten out the wrinkles on his clothes.

There was a hint of obsession in his eyes, as if he was looking at a work of art.

Zhou Jiecheng suddenly ran to the workbench and started painting on one of the drafts with great vigor.

As Prada's creative director, Jay Chou is responsible for the design of multiple business lines including menswear, womenswear, luggage, etc.

The moment when I was helping Qi Sheng tidy up his clothes.

Jay Chou has new inspiration for several men's clothing styles that are about to be released.

"Boss, I just got an inspiration. Are you satisfied with the clothes I designed?"

Zhou Jiecheng walked over apologetically and scratched his head embarrassedly.

"I understand. I am very satisfied. I will make 20 sets of each of the styles you designed according to this size."

Qi Sheng naturally would not blame Zhou Jiecheng. Instead, he admired his obsession with design.

"Okay, once the clothes are ready, I'll arrange for someone to send them back to your country."

Zhou Jiecheng had a very bright smile on his face.

For him, getting Qi Sheng's recognition is much more important than being praised by foreign media.

"You keep busy. Mr. Shen and I will go upstairs to chat and have dinner together tonight."

Qi Sheng was wearing a new custom-made suit and was planning to talk to Shen Wan about the group's next move.

"no problem."

Zhou Jiecheng nodded in understanding and walked her to the door before stopping.

…

President's Office.

Shen Wan made a cup of tea for Qi Sheng.

Even when he was abroad, he didn't like drinking coffee as much as foreigners.

"Regarding Misia's next acquisition, do you have a suitable target?"

Qi Sheng blew on the tea gently and looked at Shen Wan who was sitting upright.

“There are a few suitable targets, but I’m worried that LVMH will do something.”

"After all, we snatched Tiffany away before, and the Arnault family is probably pissed."

Shen Wan laughed in a rather unkind way.

This is also the most popular topic in the fashion circle.

The usually powerful LVMH Group suffered a setback with the fledgling Misia.

The Pinault family, which runs Kering, and the Rupert family of Richemont Group have mocked the Arnault family for this incident more than once.

In the past, LVMH Group was the leader in the luxury goods industry.

Kering and Richemont Group ranked second and third respectively.

The last time Arnault suffered a crushing defeat was at Gucci.

The Pinault family, who runs the Kering Group, reaped the benefits and successfully acquired Gucci, a top luxury brand that is no less than LV.

This time, Arnault lost Tiffany, which is on par with Cartier and Van Cleef & Arpels! The weakness of LVMH Group lies in the field of hard luxury.

Jewelry brands, in particular, were beaten by the Richemont Group.

Originally, Arnault Sr. hoped to acquire Tiffany and, together with Bulgari, which they already owned, to support the LVMH Group's jewelry brand banner.

As expected, someone else took advantage of the situation again.

“You don’t need to worry about LVMH. How much money can we raise?”

Qi Sheng has the power of compulsory acquisition, so he is naturally not afraid of LVMH Group interfering.

“If we pledge our equity, we can raise up to $20 billion.”

Shen Wan didn't understand the boss's confidence, but he still gave an accurate answer.

“20 billion US dollars… is a bit too little!”

Qi Sheng frowned slightly, feeling that he was not particularly rich.

Even if he earns tens of billions of dollars a month now, in such acquisitions involving tens of billions of euros.

The effect it can play is not that great.

"Uh, Boss, you don't have any ideas about Kering and Richemont, do you?"

Shen Wan suddenly felt a little dry in the mouth and wiped the cold sweat from his forehead.

He didn't expect that his boss had such a big appetite and actually wanted to swallow an elephant.

Kering Group has a market value of US$88 billion.

Richemont Group has a market value of US$50.8 billion.

Even though Misia owns Prada and Tiffany, its market value is only 31 billion US dollars.

Compared with these two companies, the gap is still quite large.

Even a group like LVMH can only envy these two companies but cannot afford to buy them.

“Well, I’m very interested in them. Kering’s market value is too high.”

"Richmont Group, we can consider it."

Qi Sheng had never considered raising funds from domestic sources.

The funds for the acquisition of Richemont must come from foreign consortiums.

It’s not that he is aloof, but the domestic review of capital outflow is very strict.

There is no mistake in the poem, post, content, and read the book on 6, 9, and bar!

In any case, mergers and acquisitions between luxury groups are always inseparable from the financial groups behind the scenes fanning the flames.

Given Misia's market value, it should not be a problem to get 20 billion US dollars from these consortiums.

But even if it has 20 billion US dollars, it is still 30 billion US dollars short of the market value of Richemont Group.

Converted into RMB, that is 210 billion.

Lao Ma’s net worth is just this much.

“Got it!”

Qi Sheng's eyes lit up and he thought of those sovereign wealth funds that were not short of money.

If he used Lawang's shares as collateral, he might be able to get the money.

Do what you say.

Qi Sheng called Jin Ying, who represented Temasek in investing in La Wang last time.

"Mr. Qi?"

Jin Ying's voice was a little surprised. She didn't expect to receive a call from Qi Sheng.

"I'm sorry to wake you up so early, Mr. Jin. I want to discuss a big deal with you. Are you interested?"

"Of course I'm interested. I wonder how big Mr. Qi's business is?"

"Tens of billions of dollars, can Mr. Jin eat it all?"

"Don't worry, Mr. Qi. We at Temasek will never let you down."

"Well, Mr. Jin can buy a plane ticket to Milan. I will be in Milan for the next few days."

"Milan?"

"I'll arrange for someone to pick you up when you arrive. I forgot to tell you that Misia is my company."

"Mr. Qi, are you sure you're not kidding?"

“Am I free?”

"Hehe, I'm wrong. Please wait for me. I'll buy the ticket right away."

Jin Ying hung up the phone and immediately called her immediate boss.

After reporting the itinerary, I started packing without stopping.

It was just eight o'clock when we arrived at the airport.

Even if Jin Ying bought the nearest flight, it would still take a full day to see Qi Sheng.

Thinking of the business worth tens of billions of dollars, Jin Ying couldn't help but feel anxious.

If she could really negotiate this, the bonus alone would be enough for her to live comfortably for the rest of her life.

…

After Qi Sheng hung up the phone, he talked to Shen Wan about alternative plans.

If the negotiations with Temasek fail.

He will give priority to acquiring several luxury brands to enrich Misia's brand matrix.

There are only Prada and Tiffany, it would be embarrassing to tell others about it.

Valentino, Zegna, and Ferragamo are all included in Shen Wan’s acquisition plan.

The market value of these three brands is not high.

Even if we take them all, it won't cause any serious damage.

They chatted until almost evening, and Gu Pan and the others finally finished taking the photos.

The photographer from the accompanying team is still busy retouching the photos.

The three female stars visited Prada's headquarters with great interest.

This is the treatment you get by following Qi Sheng.

Otherwise, top luxury brands like Prada would not pay attention to these little domestic stars.

Apart from Jiang Shuying, he is considered to be somewhat well-known.

Mao Xiaotong, an ordinary third-tier celebrity.

Gu Pan is still a newcomer and is not as famous as Mao Xiaotong.

When Nothing But Thirty starts to air, the situation will definitely be reversed.

In the evening, Qi Sheng and his friends had a very enjoyable meal at a very famous local Italian restaurant.

Women are naturally irresistible to the elegant environment of Italian restaurants.

Qi Sheng, Shen Wan, and Zhou Jie were drinking red wine.

The topics they talked about were mostly professional terms related to design.

Even if Gu Pan and the others wanted to interrupt, they couldn't keep up with the pace.

Seeing Qi Sheng occasionally speak a few words would shock Shen Wan and Zhou Jiecheng, and they even looked thoughtful.

Not only will he look around, he will also look proud.

Jiang Shuying and Mao Xiaotong couldn't help but show the same expression.

Since they had carried guns together, they could be considered close friends who had fought side by side.

…

After dinner, Qi Sheng and his friends returned to the Armani Hotel where they were staying.

Although Shen Wan specially booked two of the largest Milan suites.

But the three women, each with their own little thoughts, did not reveal any intention of sleeping alone.

Gu Pan glared at Jiang Shuying and Mao Xiaotong angrily.

These two women usually go to the chairman's office to seek advancement in the company.

Coming to Milan, he still dared to compete with her for a man.

Gu Pan's anger level kept rising, and he was about to start a fight with the two of them.

"We have to adjust to the time difference anyway, so we'll watch the premiere of Nothing But Thirty together later."

Qi Sheng smoothed things over and walked into the suite first.

"snort!"

Gu Pan glared at the two old women and quickly followed them.

"Sister Shuying, isn't this a good idea?"

Mao Xiaotong felt a little embarrassed and was too ashamed to go in.

"What's wrong with that? If you hadn't behaved well yesterday, he would have taken you to Milan to attend the Fashion Week?"

Jiang Shuying looked at Mao Xiaotong with a smile.

"We agreed to move forward hand in hand, you can't hold me back."

“Just being a MiuMiu brand friend is enough for you?”

"Don't you want to go one step further and become a spokesperson like me?"

"I…"

Mao Xiaotong struggled for a few seconds and silently apologized to Gu Pan.

There's no way I can compare to your youth and beauty.

You can only swallow your pride and curry favor with men.

"That's more like it!"

Jiang Shuying held Mao Xiaotong's hand with a triumphant smile on her face.

As a female star, she knows Mao Xiaotong very well.

As long as you throw out the bait, there's no need to worry about her not taking the bait.

This is because she is old now, otherwise there would be no need for her to win over Mao Xiaotong.

Besides, she was doing it for Gu Pan's own good.

Does she really think she can handle Qi Sheng by herself?

Even if Gu Pan protected Qi Sheng, someone would go to their place to eat secretly in the second half of the night.

For Gu Pan's sake, Jiang Shuying decided to sacrifice herself and Mao Xiaotong to help share the burden a few more times.

If you are lucky, you might even be able to gain status through your son.

With Qi Sheng's wealth, the child support alone would have to start at 1 billion.

Just thinking about it, Jiang Shuying couldn't help but smile wildly.

When a female star gives birth to a child, it will have a devastating blow to her career.

Only some actors with great acting skills can barely retain their basic fan base.

Female celebrities like her who previously relied on marketing their looks to gain popularity will be out of favor if similar news comes out.

But if she could get pregnant with Qi Sheng's child, she would still be a shitty female star.

Even if you can't become a rich lady, at least you will be served and fed with fine clothes and delicious food for your whole life.

Seeing that Qi Sheng had no intention of driving Jiang Shuying and the others away, Gu Pan gave up the idea of ​​chasing them away.

Although he was a little unhappy, Gu Pan also knew that Qi Sheng was just going along with the flow.

Anyway, no matter how these two women behave.

The position he holds in Qi Sheng's heart is not even a fraction of hers.

At worst, just consider it as calling Qi Sheng to work outside.

Seeing Gu Pan suddenly smile foolishly, Qi Sheng touched her smooth forehead.

"Are you okay?"

"I'm fine!"

Gu Pan rolled his eyes at Qi Sheng and said, "You're lucky."

"Think it through?"

Qi Sheng hugged Gu Pan's soft waist and said with a smile: "They are different from you."

"I know, that's why I'm happy!"

Gu Pan naturally understood what Qi Sheng meant.

Because their men have no feelings for them at all.

Qi Sheng provided the resources and they provided their bodies.

It makes sense.

But they are different, they all have a place in Qi Sheng's heart.

Apart from anything else, she can be the first to choose the company's film, television and business resources.

How could other female artists in the company dare to think of such treatment? Seeing that Gu Pan figured it out so quickly, Qi Sheng was also quite relieved.

He just checked his phone for a while and saw that there were quite a few female celebrities from China who came to take advantage of the popularity.

As half host, he invited several female stars to play on his yacht.

Shouldn't the other party also express his feelings? (End of this chapter)