Ruyang Company's booth was all about "come and drink, then talk about it later".
Faced with a beautiful young woman holding a cup and waiting for him, the middle-aged man had no heart to refuse.
Before long, the area around Ruyang Beverages' booth was already packed with people, and a tasting event was underway.
"This 'Yang Cola' actually contains ginseng, isn't that a health supplement? How did it become a beverage?"
"This is a carbonated drink. I've had it before, and it tastes a lot like Coke..."
"Wow, this green tea is quite good. It has a refreshing taste with a hint of sweetness and even a honey aroma. Is this Ruyang Honey Tea?"
"Everyone should try it! This black tea is great, especially the iced kind. It has a wonderful aftertaste, so delicious, so delicious..."
"This is actually a domestically produced beverage! Look, there are no additives at all. It's definitely a healthy drink. Not bad, not bad."
One by one, important figures commented that they preferred this tea drink to cola.
After all, these people of high status usually drink tea and discuss philosophy, so they know a lot about tea.
For example, Yangcha tea is more to their liking than other beverages.
The reviews were overwhelmingly positive, and the shameless receptionist was practically beaming with joy.
He felt that Su Wu's plan was indeed brilliant, and it opened up the situation in an instant.
At this moment, a middle-aged man who looked like a leader spoke up amidst the crowd.
"Why haven't I seen such a great drink on TV?"
"Our company has been established for less than six months. All the funds have been used for product research and development, and we do not yet have the capacity for large-scale promotion."
"So what is the current scale of your investment?"
"Our production line investment has now reached nearly 200 million yuan, while our investment in beverage formula research and development has reached 1 billion yuan!"
Erpi already had an explanation for this, and immediately replied with a smile.
"I'll never stop until I say something shocking," Erpi said loudly, but his heart was trembling uncontrollably.
This was the result of Su Wu's discussion with him.
In order to get more support and loans, they must increase their scale and investment.
The key lies in estimating the value of the formula.
If Su Wu weren't worried about blowing too hard and scaring people away, he felt he could blow some more.
After Erpi finished speaking, everyone present stared in shock.
They originally thought it was just an unknown beverage company.
If it weren't for the news, they wouldn't even know that Ruyang Company was such a small, obscure business.
Now they are dumbfounded.
No one expected that an investment of over a billion yuan would be made in just one beverage company.
It's ridiculous that someone of such a large scale doesn't advertise their products.
However, Erpi's words gave the leader who was speaking a pleasant surprise.
"Even the best wine needs advertising; it's hard to find the best product. It seems Tianjin isn't providing much support for you. So, if you come to the Beihu area, we'll offer you the most generous policy support."
"Oh, thank you for your recognition, leader. Our Ruyang Company is determined to cover the entire country with production lines and R&D institutions, and use this as a foundation to develop more beverages that belong to our own people. We will definitely go back to Beihu..."
Erpi acted tactfully and immediately explained Ruyang Company's development philosophy.
The leader was very satisfied and turned to the person next to him, instructing, "Remember to coordinate with them; we must bring in such a good company."
After saying that, the leader led the way to the other booths, and the people accompanying him stepped forward one after another, some leaving their business cards and others recording their contact information.
As soon as they left, an area was immediately vacated and filled by the influx of people who followed.
Similar scenes happen frequently. Erpi talked until his throat was dry, but he was indeed extremely excited inside.
It's done!
He dared not say how many collaborations would be achieved.
But he felt that this was much better than running around with his men.
Soon after, leaders from Tianjin arrived and offered words of encouragement.
“Lijun, talk less about the difficulties and more about the advantages. Tianjin will also increase its support. Your new products must be launched in Tianjin first.”
"Yes, yes, yes, what you say is right, I will definitely do as you say."
"That's more like it. It's better to talk to your family about your difficulties than to outsiders. By the way, where are your major shareholders? Didn't they come?"
"He's here, he's here. He went to other booths to learn."
"Yes, it's good for young people to learn more. So let's meet tonight and talk about your company's development."
"No problem, we'd also like to hear your guidance, leader."
After much pleasantry, the meeting for the evening was arranged, and the Tianjin delegation finally departed.
Erpi finally breathed a sigh of relief, but then reporters surrounded him again.
"Mr. Wang, is the investment you mentioned real?"
"Of course, take our Coke for example, you've all tried it, how does it taste?"
"Very good, about the same as imported Coca-Cola."
"Do you think such a beverage formula can be easily created? It requires a huge investment."
"Mr. Wang, are you really not planning to advertise?"
"Advertising is definitely necessary, but we're short on funds right now, so we can't. Compared to promoting our products, we'd rather focus our energy on product development and making beverages that are truly made for our country..."
Erpi spoke eloquently and remained completely calm in front of the camera.
Making beverages for Chinese people became one of the phrases he repeated most often today.
No one knows how much attention this statement will generate, but Su Wu does.
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