Chapter 478 The Arrogant Guoguang Motors



The new car launch left everyone in awe.

At that moment, they understood the meaning of the intelligent car that Su Wu had mentioned.

This is equivalent to pulling the traditional automotive industry into a completely new field.

Guoguang Automotive is a leader and pioneer in this field.

But is it appropriate for a newcomer to the world of cars to unleash such a powerful move right from the start?

Many people have expressed doubts about the performance and quality of the Guoguang BMW.

But when the professional test data came out, everyone shut up.

It's good, and no one can fake that.

Such a good car, and you're selling it for such a low price, will your mother be able to rest in peace?

This was seen by everyone as utterly wasteful behavior.

Even for the entry-level model, do you think you're doing right by the audience if you don't spend over 300,000 yuan?

The journalists who attended the exhibition began to stay up all night writing furiously, but none of them knew what they were writing.

Guoguang Auto has overturned the public's perception of luxury cars at this moment.

As an aside, the Guoguang BMW is not a joint venture vehicle, but a completely domestically produced car.

Its engine uses Guoguang's independently developed technology, a brand-new turbocharging technology.

This is undoubtedly another technological innovation that will absolutely shock the world.

Erpi also vaguely revealed at the press conference that other series of models also use domestically developed engine technology and do not use imported engines.

This has amazed countless people, making them wonder if there's anything China can't do these days.

The news quickly spread in the media and online, leaving countless consumers amazed.

At the same time, what shocked them even more was that Guoguang Auto had actually set up a portal website.

Surprisingly, you can even reserve a car on the website, with priority purchase rights and special offers.

By ordering online, you can generally enjoy better deals and get more peripheral products or products from companies like Yangxi.

For example, promotions such as giving away a Longyao smartphone with the purchase of a car have attracted many users.

But the most crucial factors are the car's price and prestige.

Although the Guoguang BMW is a domestically produced car, it has put a lot of effort into its promotion and has a close cooperation with BMW in many aspects.

With the BMW brand prestige and price advantage, there is a constant stream of people coming to place orders.

The Guoguang BMW received as many as 100,000 orders in its first month of release.

The real trend began when the first batch of victims shared their driving experiences after purchasing the cars.

Seeing photos of others sitting in front of a car and hearing them describe their comfortable driving experience, those who were initially hesitant couldn't resist.

Even more extreme, some people have compared the Guoguang BMW with foreign models in the same price range.

There's only one conclusion: it completely outperforms other cars and has the best price-performance ratio.

Especially those features that other cars don't have, which immediately elevate its prestige.

With that kind of money, who would buy a Japanese car? Wouldn't it be better to buy a BMW?

As a result, orders for the Guoguang BMW series exceeded 500,000 units in the second month.

This led to a dramatic decline in sales for other car brands, which was quite alarming.

The biggest victims of this are the ordinary people.

According to statistics, their market share has dropped to 25% in just two months, a decrease of 10 percentage points, and the trend continues.

Who could stand this? The little one couldn't hold back any longer and spoke out.

"This is local protectionism in China. Our tariffs are too high; otherwise, we could be even cheaper."

Upon seeing this news, netizens in China left numerous comments.

"So all you have left is cheap stuff? You get what you pay for!"

Seeing this, Xiao Rizi became furious and retorted, "Guoguang Motors isn't cheap? If it's not cheap, why don't you buy our Japanese cars?"

"Are you stupid? That's called cost-effectiveness, yours is just plain cheap. Does your car have a USB port? Does it have a center console? Does it?"

"We can have that in the future. But our price-performance ratio is still the best in the world."

"Perhaps it was true before, but now, among cars priced over 150,000, only our Guoguang offers the best value for money. It's a pity that you have too few cars under 100,000, otherwise my great Longguo wouldn't be unable to take care of you."

"You idiots, you're bullying us."

When it comes to online banter, even if Xiao Rizi had eight mouths, she still couldn't beat the netizens of China.

After a heated exchange, the junior disciples were so badly scolded that they became withdrawn.

This war of words drew attention from all over the world, who thoroughly enjoyed watching it.

However, some observant netizens have noticed that Guoguang Motors does not seem to export overseas.

So people started asking questions.

"Have you all noticed that our Guoguang seems to only be sold domestically?"

"Yeah, this doesn't fit President Su's image at all. Didn't you go and slap him in the face?"

"It might be a production capacity issue, after all, it's a new company."

"I don't think so. Maybe they've been sanctioned."

"Those damn international thugs can't see our good side. Let's all boycott foreign cars and see who punishes whom."

Netizens have expressed various opinions, but Guoguang Auto has remained silent.

In silence, Guoguang Motors launched the Guoguang Ferrari series.

Only two models were launched this time: a sports car and a sedan.

To put it bluntly, this is just a gimmick.

However, this is what consumers are looking for.

This is the strategy devised by Su Wu: Guoguang BMW mainly controls the car market ranging from 200,000 to 1 million yuan.

The Guoguang Ferrari and Maybach, on the other hand, are targeting the true luxury car market, aiming to be as expensive as possible.

People were completely captivated when they saw the starry sky roof and electric massage chairs inside the Guoguang Ferrari.

At this moment, everyone could see that the Chinese auto market was about to undergo a dramatic change.

International netizens, who had been watching the spectacle, finally couldn't sit still any longer.

Especially after seeing the extremely cool appearance of the Guoguang Ferrari, they couldn't wait to fly to China to try it out.

"Why isn't Guoguang Motors sold in our country? Is it because they look down on us?"

"My beautiful daughter wants to buy Guoguang Motors, so hurry up and sell it to her, or we'll lose our temper."

"My third brother is rich, why won't he sell it to us? Sell it now, or I'm going to beat him up!"

"We Europeans aren't short of money either, what does your China mean by this?"

Amidst rising doubts, the international thugs remained remarkably silent.

They also wanted to see what Su Wu meant by not making a move.

At this moment, Erpi was sitting in the Guoguang Auto headquarters office, cursing and swearing.

He glanced at the foreigners queuing outside and waved helplessly at his secretary.

"Let them go. We're not exporting, so don't bother me."

"I've figured it out now. That kid Su Wu was up to no good. I've fallen into his trap."

After dismissing his secretary, he looked at the reporters who were ready to record the program.

He rubbed his face and put on a confident smile.

"Let me state this first: Guoguang Auto is not considering exporting for the time being. The reason is simple: we simply don't have enough to sell domestically. Our orders are already booked until next year, and we can't keep up with them. There's nothing we can do."

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