Originally, the box office of "Twenty-Two" in the island country was extremely dismal.
After three days of premiere, the total box office did not exceed 500,000, and basically no one watched it.
The reasons are naturally multifaceted.
Schedule, publicity, ideology, release time, screening rate...all kinds of factors.
Although Lu Hao's name has a certain appeal in the island country's film market, he is not the director of this movie.
Therefore, this box office appeal is of no use at all.
These box office revenues are basically contributed by international students and overseas Chinese.
However, under the fierce krypton gold offensive of Lu Hao's fan club, the ranking list completely collapsed, and "Twenty-Two" surpassed all other films and topped the list.
All the privately booked movies that day were free for the audience to watch, which also attracted a large number of real people.
This incident immediately attracted widespread attention from the island nation's media, and many reported on it.
After all, such a thing has never happened in the local market before.
Private booking...
Crush the charts...
This kind of business operation style has never existed before. After all, it is a thankless task.
However, the money spent did have an effect.
Many local audiences focused their attention on the quality of the film itself.
There is no doubt that even if we put aside nationality and ideology, this movie is still an extremely excellent film.
In particular, the human care revealed in it and the recording of the living conditions of the elderly are also topics of discussion in this island country with extremely serious aging problems.
As for the identities of the elderly people in the film... comfort women.
This word began to appear frequently in major news media and newspapers.
With "Twenty-Two" as the spark, the fan club's funds as the fuel, and the media coverage...
This spark has already started and is gradually becoming a prairie fire.
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