There is no doubt that Overlord is truly a hit.
The fire was a mess.
Ever since it topped the real-time box office charts for the day, it has sat there and never come down.
After half a month of release, the box office exceeded 1 billion.
The theater alliance took the initiative to send a message saying that the release date could be extended by one month, and Lu Hao naturally nodded in agreement.
This is the first time I have enjoyed the benefit of an extended schedule.
It seems that one billion is the standard.
Lu Hao estimated that after two months, the box office of "Overlord" would be 3 billion.
Apart from various profits, what remains in my hands is almost enough to buy a cinema chain.
…
"Overlord" became a huge hit, and many companies sent us invitations for cooperation.
Lu Hao randomly chose two companies to cooperate with.
One is a tissue brand.
They wanted to use the portrait rights of "Overlord" and release a gentle wet wipe called "Overlord Doesn't Cry". The main feature of the wipe is that it will not break the skin on your nose when you use paper to wipe it if you cry too hard.
This tissue paper company is well-known for its ability to capitalize on trending topics and has many fans online. It is jokingly called a company that does advertising and produces tissue paper part-time.
The licensing fee was three million.
This amount of money is nothing.
The main thing is that the idea is quite interesting, the application scenarios are very lifelike, and it has its own dissemination effect.
…
As for the second one, it is a dog food brand.
In fact, after the film became popular, the company's business department received business inquiry letters from dozens of dog food brands, all asking whether they could find Bawang to be their spokesperson.
Lu Hao asked the company's advertising department to carefully select a brand with a high reputation and a suitable price, and signed the contract.
Twelve million a year.
Ba Wang’s advertising value is comparable to that of a top star.
Of course, this is also because of the special category.
Dog food is a product with a high repurchase rate, just like baby formula.
Under normal circumstances, dog food of the same brand will generally be repurchased for at least one year.
Just treat this money as the New Year’s gift from the king.
Keep it for yourself first.
In fact, there are many other ways that "Overlord" can make money, such as copyright derivatives, figurines, and dolls.
However, Lu Hao didn't want to invest too much energy in this area.
To be honest, even the 10 million or so from advertising is just a drop in the bucket for him. The system salary alone is enough.
If it’s convenient, just pick it up.
If it doesn't go your way, there's no need to bother.
Given that kind of time and energy, Lu Hao would rather focus on movies.
Just make a good movie and you have it all.
…
After filming "Overlord", Lu Hao originally wanted to visit Chu Wen's crew, but she refused, saying that she was busy.
When filming, Chu Wen is in such a crazy state.
Since she is not free, forget it.
It’s not that Chu Wen is too career-oriented. This is the norm for couples in the entertainment industry. They often don’t see each other for two or three months.
Otherwise, where would all those divorced and unfaithful women come from to do hair?
Lu Hao watched movies, wrote scripts, and occasionally put on sunglasses to stroll around the school, eating and drinking with a few buddies in the dormitory...
Before I knew it, half a month had passed.
In the past half month, Lu Hao concentrated on watching classic movies.
Due to commercial reasons, many film companies prefer to make series.
Basically, mature film and television companies have their own flagship IPs.
After a series of films are made, they start to go the copyright route.
Various derivative products, theme parks, games... have maximized the potential for making money.
For example, the "City Pickup Girls" series and the "Boss" series, which had intersections before, belong to Feiniu Pictures and Star Pictures respectively.
In addition, there are various other series.
"God of Gamblers", ...Devil of Gamblers", and "The King of Gamblers" series.
The Four Heavenly Kings each made a movie.
The final chapter is called "The Incomparable Patriot", in which four gamblers get together to play mahjong, and it becomes extremely popular.
…
"Killer Code" series.
This series creates a world with a strong sense of underworld, and creates seven killers with different styles, including a shop owner, a vampire, a zombie, a dwarf, and a blind man...
Every killer has his own style and iron rules.
It is also very popular among the audience.
Now, it is said that the final chapter "Demon Coming" is being filmed, which has not been released yet.
…
"Police Story" series.
One police movie after another, each one is about a different case, full of suspense, and is filmed quite well, with a fixed and loyal fan base.
This series has produced three big-name actors.
However, he has been a bit quiet recently and hasn't released any new movies in more than a year, probably because he hasn't found a suitable script.
…
In addition to domestic films, there are also many foreign film series based on local cultural backgrounds, which make Lu Hao feel refreshed.
For example, the "Crusoe series".
The power from ancient gods, the will of good and evil gods permeate urban society, creating servants with strange abilities and confronting each other.
"The Unspeakable Lawyer", "Plague Doctor", "Doctor Death", "Lolita in the Sewer"...
…
Another example is the mythological universe of Mount Olympus in Greek culture.
Gods possessed ordinary people, causing chaos throughout history and experiencing countless reincarnations.
This series has many rich elements, from magical wars, to epic heroes, to urban love...
Zeus, Poseidon, Hades, Athena...
My dear, there is more to this chapter. Please click on the next page to continue reading. It will be even more exciting later!
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