If last year's competition only made Li Mengjiao more popular in school, the second Super Girl auditions of 2005 were officially launched at the end of April, and overwhelming publicity followed.
The dairy brand advertisements and promotional songs shot by Li Mengjiao were frequently on the screen, and she was truly treated as a "big star" in the provincial key university.
Students don’t understand what is a celebrity status or not. They just know that when they go home and turn on the TV, they can always see Li Mengjiao’s advertisements. She is definitely a big star!
Television advertising is just one of the channels for publicity. The publicity fee of 30 million is incredibly powerful. Soon everyone noticed that the advertising columns at bus stops had been replaced with Li Mengjiao's advertising posters one after another.
"Sweet and sour is me!"
In the advertisements and posters, the girl with twin ponytails repeats this line over and over again, and its brainwashing ability is comparable to that of Melatonin.
The brand and the drink became popular, and Li Mengjiao also became extremely popular!
Many commercial performances invited Li Mengjiao to perform the advertising song live. However, all she could do was cooperate with Hunan Satellite TV's promotion of the competition and Mr. Liu's schedule, and she reluctantly declined all other invitations.
Yuan Fenghui has a long-term vision and does not regret the income from commercial performances.
When Li Mengjiao was highly exposed and popular, Mr. Guan slapped himself in the face.
He had previously removed Li Mengjiao's albums from the shelves. Now that Li Mengjiao's popularity has soared, if he doesn't take the opportunity to sell those albums piled up in the warehouse, are they really going to leave them there to get moldy?
Mr. Guan removed Li Mengjiao's album from the shelves in order to force her to surrender.
Later, because he couldn't bear it and wanted to support Xu Mei, he really had to bite the bullet and take down Li Mengjiao's album.
This is General Guan’s “ban” on Li Mengjiao!
Li Mengjiao has secured an endorsement deal, tied to a dairy brand and this year's Super Girl talent show. Guan's ban seems particularly ridiculous. Will he continue to ban her? It's impossible to ban her!
So he slapped himself in the face and put Li Mengjiao's album, which had been taken off the shelves, back on the shelves for sale.
Previously, music critics criticized Li Mengjiao's first album and now they are paying people to "reverse the verdict" on Li Mengjiao's album.
Mr. Guan’s outrageous actions have confused consumers.
The public's memory is not that forgetful. I vaguely remember that a few months ago, the Internet was full of news criticizing Li Mengjiao's first album for being too bad, and Li Mengjiao then disappeared.
It's only been a few months, and not only has Li Mengjiao made a strong comeback into the public eye, but even the reviews of her first album are completely different?
Some consumers in 2005 were not as easily deceived as they were in previous years. Doubts began to appear on the Internet, and music critics hired by Mr. Guan sang a different tune. Mr. Guan then paid for a network of internet trolls to join the fray, and the two sides started arguing fiercely.
Everything attracts attention only when there is controversy. The doubts raised by sober people actually help the album sell better. After all, if you want to criticize an album, you have to buy it and listen to it first.
Li Mengjiao suddenly became so popular, and the people who were most happy about it were of course her loyal fans who had liked her since the competition!
They almost thought that Li Mengjiao had retired, but they didn't expect that she would be so competitive and make such a beautiful comeback!
——My favorite little cutie is so awesome!
Fans cheered and encouraged, and recommended Li Mengjiao to everyone everywhere, in order to consolidate her popularity.
Both the advertisements and promotional songs are very suitable for Li Mengjiao. More and more new fans are joining the camp of old fans. Several major competition areas have started auditions one after another. There are contestants who imitate Li Mengjiao's dressing in the advertisements every day. Over-the-knee socks and plaid skirts are sold out, and double ponytails have become the hottest hairstyle this year.
Of course, in the fans' minds, Li Mengjiao is the most suitable for the same clothes and hairstyle.
They are not as good as Li Mengjiao, and they imitate her subconsciously in order to get closer to her.
Li Mengjiao discovered that she could find her album again in the music store and cursed Mr. Guan for being shameless.
"Teacher Yuan, are we just going to watch him make money?"
Guan always takes advantage of others' misfortunes faster than anyone else. Now that he has found it profitable, he has the audacity to put the album back on the shelves, which makes Li Mengjiao very angry.
Yuan Fenghui's eyes gleamed, "Will I let him off so easily?"
Yuan Fenghui committed suicide alone and went to Hunan Province.
When he came back, he got a new contract for Li Mengjiao.
Yuan Fenghui asked Mr. Guan to modify the album profit sharing ratio!
The profit share ratio of the new album is, not to mention compared with that of big-name singers, at least it is much better than Xu Mei's.
Mr. Guan wants to take advantage of Li Mengjiao's current popularity, but he must pay the price!
Thinking of President Guan feeling pained, Li Mengjiao turned her anger into joy: "That's more like it. Even if I donate the money I get, it's better than leaving it to President Guan and his people!"
Li Mengjiao said it casually, but Yuan Fenghui took it to heart.
With Li Mengjiao's current momentum, the first album will be put back on the shelves and the final sales will definitely be very good.
This money was indeed earned for free. According to the original profit-sharing agreement, no matter how much Li Mengjiao earned, she could only get a small portion.
This was the compromise Li Mengjiao made when she refused to sign a long-term contract.
Everyone should be responsible for the choices they have made.
Now Mr. Guan is in the wrong and Li Mengjiao is in a strong position, so Mr. Guan has to give in reluctantly.
No matter how confident Yuan Fenghui is, after years of working in the industry, she knows very well that no star can stay at the top forever. Even the most popular superstars will have career lows, just like the global superstar MJ, who was also plagued by sexual assault scandals for many years.
Li Mengjiao is far from MJ.
MJ had his career lows, and Li Mengjiao's star journey was also inevitably full of ups and downs.
In fact, there is no need to worry when you are at the peak of your career, because as long as you can bring benefits to others, people in your circle can tolerate any big mistakes. Just like Mr. Guan, who is arrogant at first but respectful later, he must be very angry about Yuan Fenghui's request to change the profit-sharing ratio, but he has to agree to Yuan Fenghui's request.
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