So I plan to wait until the L3 model phone is developed and then launch it on the market, so that I can maximize the profits! ”
Lin Feng replied seriously.
"Director Lin, we actually have something else to discuss with you right now, and it's quite urgent!"
After hesitating for a while, Shen Lei spoke again.
"Tell me, what's the big deal in the company right now?"
"It's not a big deal. Didn't we shoot a promotional ad for the first generation of Longteng L1 mobile phone when it was released? We found a popular star at that time, and the price was reasonable, only a few million, so we reached a cooperation and let him become our spokesperson.
But now, since our Longteng L1 mobile phone became a hit, its fame has gradually become louder.
So now when our team was planning to ask him to endorse the second-generation Longteng L2 mobile phone again, he offered a sky-high price.
As a result, our management team was in a dilemma.
After all, the promotion of the first generation of mobile phones was a huge success, and its traffic has also increased a lot recently. If we rashly change the spokesperson, it may really have a certain impact on our promotion! But we don’t want them to ask for too much and rip us off, which would make us look stupid, so we can’t decide on the spokesperson for the time being. "
"How much is the other party asking for? What is the exact amount?"
Hearing this, Lin Feng's face darkened, and then he asked.
"Before it was 3 million, now he wants 30 million!!!"
"A popular star asking for 30 million yuan? Did Liang Jingru give him the courage?
You have to understand one thing: the huge success of our mobile phone is not due to the fact that we hired someone to be our spokesperson.
It’s because our products are of high quality and have a good reputation.
So don’t use this traffic star! "
Lin Feng gave the order on the spot.
At the beginning, he didn't have much objection to hiring traffic stars. After all, Longteng Technology was not very well-known at the beginning. Although it was well-known in the technology circle, it had not gone beyond the circle.
But now it is different. Under the premise that the first generation of mobile phones has achieved huge success, the second generation of mobile phones basically does not need to invest too much in publicity costs.
"Okay, I'll reply right away. At the same time, I'm going to have my team contact some celebrities again to see if we can find a celebrity with a good image and affordable price to be our spokesperson."
"I don't think there's any need to find a spokesperson. Just let me take on the role!"
At this moment, Lin Feng suddenly said this.
Hearing this, Shen Lei was stunned for a moment, then looked at his president with some confusion.
"Director Lin, do you really want to shoot the promotional advertisement yourself?"
Lin Feng asked back: "Why, is my reputation not loud enough?"
“Not really, but our promotional methods are not just about shooting promotional ads and releasing them.
Generally speaking, spokespersons still have to attend relevant press conferences and may even be arranged by us to appear on some TV shows.
So if you become our spokesperson, you may have to participate in all these activities.
I just don’t know if you have the time to deal with all this!”
Shen Lei hurriedly explained.
"That doesn't matter. I will fully cooperate with your work. As for what you want me to do, I will do it.
Another thing is that I don’t get paid to be a spokesperson, so you can put the saved endorsement fees into your publicity and promotion expenses.
Isn’t this a win-win situation? "
"That seems like a good idea. I'll contact the filming team now, and then contact you after we've finalized the subject and content."
“No, I must be involved in the discussion of the subject and content of the shoot, and I can’t let the shooting team decide everything.
Although they have professional photography skills, they may not be able to accurately understand our corporate culture, nor do they know what message we want to express. "
Lin Feng spoke immediately after hearing this.
"Okay, no problem, I'll tell you right away!"
Shen Lei left the office after he finished speaking.
The next morning, the entire filming team's director team and Han Bin, who was in charge of publicity, came to the company together.
In the conference room, Director Zhang, one of the most famous directors in the country, spoke first: "I heard that Director Lin has some ideas about this shoot, so our entire team came to discuss it with you and finally determine a shooting plan."
Although Director Zhang is an internationally renowned director, Longteng Technology pays him more money, so he is still willing to come and serve this kind of large enterprise.
At the same time, if the promotional video is well shot, other large companies may offer high prices to ask him for help.
In addition, shooting a promotional video is much easier than shooting a movie. When shooting a movie, one would have to worry about losing money, but when shooting a promotional video, there is no such consideration at all.
Therefore, this quick way of making money is also loved by many directors.
"I want to hear your opinions first. After all, you are the professionals!"
Lin Feng was not in a hurry to express his opinion, but wanted to listen to the other party's thoughts before making a judgment.
“Okay, our theme this time is this. Based on the detailed data your company provided us, we decided to emphasize the parameters and price of this product during the filming process.
At the same time, we will also emphasize to consumers that this mobile phone has gathered the most advanced scientific research technology in China.
In this way, we can fully demonstrate our extremely high cost-effectiveness in the advertisement, and also allow consumers to quickly understand our mobile phone!"
Director Zhang analyzed the issue from a professional perspective and then made this suggestion.
After listening to this, Lin Feng naturally nodded seriously.
Han Bin, who was standing by, asked carefully after seeing this: "Then Director Lin, how about we just settle this matter?"
“Although Director Zhang’s suggestion is excellent, I still want to add some other elements. After all, everyone knows that this is a domestically produced mobile phone.
However, the technology we currently have is not produced by our company alone, but is a collection of scientific research achievements in the entire Chinese mobile phone field.