Chapter 143 No, you sent me away with just a few lines of words?
Whale Leap Backstage.
Lu Ming held his chin with one hand and scrolled through the real-time data.
Every time you swipe, the number of reservations increases by one thousand.
Every time a page is refreshed, the number of reposts increases by thousands.
Traffic is rolling in like a tsunami.
Now, this topic has become popular!
The popularity of this promotion is unprecedented!
Sure enough, as long as it is combined with good looks, the traffic will be great!
No wonder the fastest way to gain popularity now is in the appearance category!
Lu Ming himself was a little dazed. Looking at the ever-increasing number of appointments, he felt it was unreal.
It is no wonder that today's manufacturers are all about "focusing on marketing and neglecting R&D".
As long as the marketing is good, the traffic will come too fast! Users will buy into this!
Take the promotion of Jingyue this time as an example. Including the cost of the promotional video, it cost tens of millions in total.
But how much does the game cost?
Lu Ming himself only invested 4 million yuan, and Jingyue later provided some servers and technical support, so the total investment was less than 10 million yuan at most.
Promotion expenses must account for the bulk of the cost!
…
There are still three days until February 1st.
The PC and mobile versions of "More Than Sunny Days" have been ready to go online at any time, and no amount of polishing will improve them.
Lu Ming sat in the office and opened the system panel.
I took out the [Marketing Random Explosion Point Maker] and tested it.
Activation failed! Well, the debt value is still less than 30,000.
Lu Ming looked at the data in Deep Blue's backend again.
The popularity of "Time Journey" and "Out of Control Accompaniment" has dropped a lot.
On Yinlang.com, there are fewer anchors who broadcast these two games.
After all, the size of these two games is still limited.
No matter how many ways to play, they will be almost used up in one or two months.
So, it’s appropriate to release More Than Sunny at this time of the month!
If you are scolded, your debt value will definitely increase rapidly in a short period of time!
Even if there was any backstabbing, sorry, that was in February!
Now, the traffic of old games on the Deep Blue platform is declining.
The Spring Festival holiday is coming, and players are getting ready to play.
It is the window period for traffic explosion!
And "More Than Sunny Days",
Too sweet to be cloying, too bitter to be heart-wrenching,
All options are emotional traps.
The experience is like stepping on a landmine.
When this game was launched, players either gave negative reviews with tears in their eyes,
Either they burst into tears and give bad reviews,
Or they would throw their phone in anger and give a bad review.
In short, you can't avoid bad reviews.
Lu Ming touched his chin, a relaxed smile appeared on the corner of his mouth:
"Perfect."
This game will definitely be a hit once it goes online!
Thinking of all this, Lu Ming leaned back in his chair leisurely.
Outside the office,
The various project teams of Jingyue are still busy.
The lights in the middle of the night, one by one, look like the mast lights of a long-distance sailing fleet.
The wind blows over the city.
Whale leaps, gathering strength.
…
January 29th, 8:00 p.m.
The countdown displayed on the Jingyue backend data panel returned to zero.
【"More Than Sunny Days" is officially launched!】
Both mobile and computer terminals are online
Uniform pricing: 36 yuan.
In just three minutes, the backend purchase data began to soar!
The entire Yinlang.com, Zhanyou.com, and Pupu game platforms,
The homepage carousel pictures are all promotional posters of "More Than Sunny Days".
Shen Xinglan stood in the morning light, looked back and smiled slightly, as if the whole spring was melting before her eyes.
If you like it, please leave slowly.
A line of thin, small characters is discreetly placed in the lower right corner of the poster, like some kind of preview or farewell.
Right now.
Across the country, countless netizens can no longer contain their excitement.
…
In Fengcheng, in a university dormitory, four roommates gathered together, each with a mobile phone.
"Holy crap! It's online! Buy it up! Buy it up!"
"36 yuan, buy it with your eyes closed!"
"I don't care, Lao Liu, lend it to me when you're done playing!"
Old Liu was wearing headphones and shouting excitedly while scanning the code to pay.
"Shen Xinglan! With such a top-notch lineup, who wouldn't want to fall in love?!"
"You should buy one for yourself. Things like love are very private!"
Payment successful.
The game download progress bar quickly filled up.
As soon as you open the game——
【Whale Leap Game】【More Than Sunny Days】【Click to Start】
After the gorgeous opening credits, the screen goes black.
Pure text interface, no other cover,
There was only a light blue background, with lines of small words slowly appearing.
【First day, morning.】
【Today is a special day.】
You wake up and your phone is full of messages from them.
Old Liu: “”
He quickly clicked down, but there were still words.
Continue clicking, still words.
A few minutes later, Lao Liu took off his headphones with a blank expression:
"Is this... a play on words?"
Suddenly, there was a cry of agreement in the dormitory:
"What the hell! Wordplay!"
"No way, no way? Such a big deal, making a big movie and marketing, but it turns out to be just a game of words."
"Where can I find Shen Xinglan for my word game?"
"Fuck, if I knew it was text-only, I... I would still buy it, but now I want to curse!!!"
"Refund, refund! Refund now!"
…
In a certain office building, Fat Brother was staying in the office today under the pretext of working overtime.
He is a veteran gamer.
I usually love role-playing games, the kind with swords and sabers.
But if I play games at home, my wife will inevitably complain, so I just play at the company.
It just so happened that when I was browsing the hot searches today, I saw a lineup of various goddesses, and I downloaded "More Than Sunny Days" on impulse.
I thought it was some kind of romance, action, adventure, monster-killing, and leveling up, but...
On the screen, lines of text unfolded:
【Today, she is waiting for you. 】
Her gaze passed through the crowd and fell only on you.
Fat Tiger frowned and clicked for ten minutes, then couldn't help but slam the table:
"So, I paid 36 yuan just to read the calligraphy!!"
"Just because of your word games, I'm still working overtime waiting for you."
"Refund!"
…
Soundwave.net,
Qin Yi is a lifestyle anchor with over 100,000 fans.
Today, just as the game was launched, she was ready early.
I will bring you a live broadcast of a love game that is about life and death and love!
At 7:30 in the evening, she opened the live broadcast room with a huge title:
[The Goddess Game is now online! You must chase the goddess today!]
The live broadcast room was instantly full.
Countless spectators flocked in, waiting to see Qin Yi flirt with girls.
Qin Yi opened the game with a smile on his face.
Then, the audience also looks at the screen.
It popped out word by word.
Twenty minutes later.
The barrage has exploded:
""
"Did the streamer start the wrong game?"
"Text-Based Dating Simulator"
"Shouldn't this be kissing, hugging, and sweet talk? How did it become a book club?"
Qin Yi's expression cracked:
"What's going on? I paid for this, it's not a romantic action movie."
…
that's all.
Countless players,
Between eight and nine o'clock,
Unification went through three stages:
Excited - confused - angry.
The number of online users in the Jingyue backend is still increasing rapidly.
But almost all of the reviews are negative.
Yinlang.com comments section:
"Whale Leap Damn You!!!"
"36 yuan for me to read the words? And the words are in black and white! Not even a Zhang Lihui (illustration)"
"I bought it, I bought it, I scolded it."
"Shen Xinglan turned around and smiled, tricking me into buying a ticket, then sent me away with just one line of words."
Wargaming Forum:
“I curse this game!!!”
"There are more than just sunny days? You mean 'there are more than just bad reviews'!"
"That's it? Really that's it."
"I was fooled from the beginning. Damn, it was full of emotions, but it was all text!"
The loudest criticism came from the Hupu Forum.
"You guys should at least get some illustrations! You spent 36 yuan on an e-novel? Don't you know I usually read pirated copies?"
"The marketing of Whale Leap is unbeatable, but I really want to drill a hole in their brains with a power drill!"
"Refunded! Rubbish company! Blackmail forever!"
"Why didn't you just lie directly? Why did you have to drag Shen Xinglan into it?"
…
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