Chapter 1326: A Higher Level

Slowly.

Slowly.

Roland Garros thus ushered in a small heat wave.

In fact, this is not surprising. Top events, including the four Grand Slams, will arrange related activities before the game to fully mobilize people's interest.

Previously in Miami, Gao Wen had participated in a series of officially organized activities, and now he is at Roland Garros, it is actually the same.

However, this Nike jersey event was a small surprise. It was not an official French Open event, nor was it an official sponsor of the French Open. However, it unexpectedly ignited a small flame at Roland Garros, and then spread out in a mighty way. It can definitely be called an unexpected surprise.

Although there are still two days before the official start of the competition, the red soil has already made preparations to welcome the annual event.

Obviously, Gao Wen, who is embarking on his first Roland Garros journey, has become part of many hot topics, and the popularity continues to rise.

At the same time, New York, on the other side of the Atlantic Ocean, had just welcomed the first golden rays of dawn.

Although it is already the end of May, the footsteps of summer have been lingering on the street corner for a while, tentatively trying to get closer but not daring to move forward rashly; but the whistling wind still shuttles between the towering skyscrapers, continuously making the sound of splitting the air, and the whole world is roaring.

Looking up, the thin sunlight fell weakly, seemingly unable to touch the ground. The city was shrouded in the shadows of large skyscrapers.

Involuntarily, you need to wrap your windbreaker tightly.

It was not until I entered the room, took the elevator through the clouds, and arrived in the air above the city, bathing in the sunlight shining through the floor-to-ceiling glass windows that I could feel a little warmth. I squinted my eyes to look for a touch of bright color where the sea and sky meet at the end of the horizon, and to capture the gorgeous dancing figure of summer.

The early morning seems quiet yet noisy. Although there are not many noisy sounds, one can still feel the hustle and bustle of New York, filling every corner of time.

Bang! With a muffled sound, a figure pushed open the door of the conference room and rushed in. However, he stopped when he saw the packed crowd in the conference room. After looking around, he hesitated to speak.

"Sorry, Charlie, there was no word outside, I thought the meeting hadn't started yet..."

Reece Bennett looked a little embarrassed.

Bennett works for Nike and was once a mid-level leader in the player development department. He was also one of the key figures in Nike's discovery and signing of Gao Wen.

Now, Bennett has been promoted to general manager of Nike's player development department for the entire North American region. The business scope of his responsibilities has also broken through the constraints of the tennis field and has also involved basketball, rugby, ice hockey, baseball and other fields. He uses his decisiveness and wisdom to help Nike continue to expand its market.

However, Bennett has only been in office for less than a month and is still in the stage of becoming fully familiar with the business. It is inevitable that he always has some favoritism towards tennis affairs. He pays more attention to it despite his busy daily life and looks forward to tennis playing a greater role.

The reason is very simple——

Nike's global business segments are already relatively stable. If it wants to seek breakthroughs in existing advantageous projects, it may often encounter more bottlenecks. However, by exploring and seeking innovation in those unfamiliar new projects, it can often tap more potential and become a starting point for breaking through the inherent market model.

For example, extreme sports.

In recent years, rock climbing, skydiving, skateboarding, parkour, etc., these seemingly niche extreme sports have attracted more and more attention and become more and more popular. They are being fully expanded through social networking platforms, quickly winning the favor of young people, and the market potential is releasing unprecedented energy.

Of course, the same is true for tennis. Compared with the global mass base of the tennis market, the energy of the market potential may only be released in a small part.

Just one month after his promotion, Bennett is adapting and adjusting, as well as learning and observing. What he needs is not the "three fires of a new official", but to truly break down barriers and open up a new battlefield to prove his ability. There is no doubt that tennis, which he is most familiar with, is the best choice.

Today was Bennett's first opportunity to attack, but he didn't expect that he would be attacked by an unexpected sniper just after he set out.

at this time.

Bennett's movements were frozen in place. This small detail showed that he was still lacking in experience among these senior leaders.

Today is Saturday. There is no routine meeting and most employees did not come to work. Only a small number of people who needed to work overtime came to work. However, when he entered the conference room, he found it was full of people. This obviously conflicted with his judgment and he was very surprised.

In front of the conference room, Charlie Dansen, who was sitting in the boss chair and swaying slightly from side to side, waved his hand nonchalantly.

"Don't worry, this isn't Adidas."

There was laughter in the conference room.

Danson, who is over 60 years old this year, is currently the president of Nike brand and also the co-president. He has been with Nike for nearly 40 years and is currently a member of the top team of Nike's management pyramid. He is specifically responsible for building Nike's brand image-related businesses, covering the world.

Danson's joke just now was actually an internal joke of Nike -

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Nike has always advocated free culture, respected individuality and broken fixed ideas.

In their view, things like accidentally breaking into a meeting room are not a big deal. As long as there is a good reason, everything can be discussed.

But obviously, not all company leaders can accept this style of doing things. For this reason, Nike has fired two CEOs in the past seven years because they tried to implement a more rigorous and efficient order within Nike.

Therefore, Nike often jokes like this internally, making fun of itself while also complaining about its competitors.

Bennett also laughed, "I was just caught off guard. I didn't expect the conference room to be so full."

As he spoke, Bennett covered his chest and made a heart-ache expression to express his embarrassment. No more words were needed and the atmosphere became relaxed.

Danson, still smiling, reminded, "Reese, you'd better have a good reason, otherwise you may need to start helping us prepare coffee."

Bennett reacted immediately and stopped joking. He just spread his hands and shrugged, then got straight to the point before avoiding further disrupting the meeting.

“Charlie, you guys go to the meeting first, after the meeting, I want to discuss Gawain’s matter with you.”

After throwing out a key word, Bennett was ready to turn around and leave, leaving time and space for the meeting to end before sitting down for an in-depth discussion.

Unexpectedly, Danson's response came straight to the wall, "Gawain? What happened to Gawain?"

Clearly, even within Nike, this is a name to watch.

(End of this chapter)