Sunday is the last day of the 2015 ATP Finals.
The attention is rising steadily, with China as the core and radiating to all corners of the world, and is breaking the peak traffic record.
The spotlight, literally.
Today is the last carnival of the annual event at the O2 Arena. The men's doubles final will be held at 3:30 pm local time in London, and the men's singles final will be held no earlier than 6 pm.
If calculated according to the time of the East 8 District, the men's doubles final will be at 11:30 pm and the men's singles final will be no earlier than 2 am. Obviously, this time is not friendly; however, this still failed to prevent this game, which carries the weight of history, from setting off a frenzy in mainland China.
Audiences familiar with sports broadcasts should know that for top events such as the Olympics, World Cup, and World Championships, sports channels will broadcast panoramic live broadcasts, with comprehensive commentary 24 hours a day; for the World Cup final, comprehensive special coverage will begin eight hours in advance.
And so on and so forth.
Now, the final battle of the ATP year-end finals has also received such treatment.
CCTV-5 will enter the tennis special broadcast at 9 p.m., a full two and a half hours in advance, to provide viewers with comprehensive coverage of this year's event.
This honor and glory is the first time in the history of tennis broadcasting in China, which also reflects the popularity of the event.
This is an opportunity to truly promote tennis in an all-round way and deepen the market foundation, so that more and more people will start to pay attention to and like tennis.
Because of Gawain, but not just because of Gawain, it is because he was able to realize the charm of tennis and was fascinated by it.
Although everyone's attention was on the final decisive battle, the ratings for the doubles final also continued to rise.
Jiang Yanqing is proud and also proud.
At the beginning, they just had a sudden idea and got together because they liked Gao Wen. After all, tennis is a special sport that tours around the world all year round. No fan can follow the players from beginning to end of the year, which also means that tennis fans have a special experience.
On the one hand, because tennis tournaments are held all over the world, almost all fans can go to the tournament closest to them to watch it in person.
On the other hand, except for their own home games, almost all fans have to watch other games in front of the TV and miss the excitement on the scene.
Over time, watching games on a small screen on TV or the Internet has become a daily routine for tennis fans.
Now, it has become a daily routine for Chinese football fans.
Whenever there is an important match - the semi-finals and finals of tennis tournaments are always held on Saturdays and Sundays, the Gowan fan club in each city will organize activities to go to the bar to watch the game and gather together to cheer for Gowan.
What used to be small gatherings of two or three people has now evolved into a special part of the social life of young people in mainland China. Unlike football and basketball, the more niche tennis has a more solid foundation and more enthusiastic activities, and is flourishing all over the mainland.
In the blink of an eye, the small organization of Gao Wen fans has more than 500,000 members, especially after the end of the US Open, there was a surge.
Jiang Yanqing did not expect this scene, but she liked it.
Today is no exception——
Night fell, and before eight o'clock, Jiang Yanqing had already arrived at the party bar, but she found that she was not the first one. There were more enthusiastic fans who could not contain their excitement and arrived early. One by one, they enthusiastically discussed the semi-final between Gavankar and Djokovic yesterday.
Buzz.
Jiang Yanqing felt the vibration of the message alert coming from his pocket. He took it out and saw that their chat group was very lively. Everyone couldn't contain their excitement, even Qiao Wangsheng and Gu Xiao who were going to New York to watch the Grand Slam were no exception.
"My place is already half full. Luckily I was well prepared and chose three places on the same street, otherwise it would not be full."
"It's the same in Los Angeles. I thought there would be no one here so early in the morning, but it turns out only a third of them are here."
"I thought Americans only watched football and didn't get up early in the morning to watch tennis."
"I thought so too. I originally thought that even if there were people here, they would probably all be Chinese, but I didn't expect there would be so many different kinds of people. I guess it's because of Federer."
"Look, everyone, look, the whole small square is already filled up."
"Wow, the Magic City is the Magic City, the specifications are different, they directly use projection, are you guys booking a basketball court?"
Chirping and bustling.
Fans from different cities and different time zones are scattered all over the world, but they gather together for a game, celebrating and partying, looking for the color and weight of life beyond their daily work.
A smile appeared on Jiang Yanqing's lips as he typed a sentence.
"I don't know what the O2 Stadium is like."
Immediately afterwards, there was a reply in the chat group.
"Swallow, look, there's a long queue!"
Local Chinese fans in London immediately posted a photo of the scene.
"The black market price of tickets for tonight's final has been driven up to 35,000 pounds per ticket. There is no demand for them, so everyone is rushing to the scene to wait and see if they can grab a bargain at the last minute."
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Wow.
There was a cry of astonishment. What does it mean to pay 35,000 pounds for a ticket? From offline to online and then to the venue, this craze is spreading across the board. Sampras and his team's concerns are not groundless. This final is indeed the focus of everyone's attention, pushing this year's tennis fever to a new height.
As a result, the attention to the men's doubles final also rose several levels.
Finally, Jean-Julien Lucha and Holia Tecau lived up to expectations. After defeating the Bryan brothers in the semi-finals to secure the year-end world No. 1, they continued their success in the final, defeating the dark horse eighth seed in straight sets to win the championship, ending the season in perfect style.
The entire game took only seventy-seven minutes.
This also means that
The men's singles final, as expected, will start on time at 6 pm local time in London.
Boom, boom, boom.
The drumbeats sounded.
Both teams in the final have maintained an impressive record of four wins and only losing one set in London this year. One is the historical record holder for indoor hard court winning rate, and the other is on a recent 18-game winning streak. They are in hot form and the match is at its peak. It can definitely be described as a collision between Mars and the Earth.
Federer defeated Gawain at Wimbledon, and Gawain defeated Federer in New York. This time in London, it is a brand new competition and a brand new format. The suspense of the outcome is zero and everything is possible.
Judging from various pre-match analyses, the two players are indeed evenly matched. Even the betting odds are almost the same. Federer is only slightly ahead, but the advantage is completely negligible and no one can easily assert it.
The only thing that is certain is that both players will play without reservation and at 100% condition, and we look forward to a truly peak battle.
And the audience? They just need to play the role of the audience, to witness, to experience, to immerse themselves in and to enjoy.
As the match time approaches, the enthusiasm and restlessness of the O2 Stadium can no longer be contained -
Whoosh, whoosh.
Heat wave is coming.