Chapter 412 Blow the horn

Times make heroes.

Many times, for a hero to make a brilliant appearance, he still needs timing and to stand out under special circumstances, just like the current situation.

At the beginning, Knox's move to break the deadlock made all the major brands focus on Gao Wen, and the brands eyeing the Chinese market became restless.

Soon after, Raonic, Dimitrov and Thiem were eliminated one after another, and the youth storm in the men's singles arena was reduced to only Gao Wen.

It is hard to imagine that just two days ago, the media was still cheering "The youth storm is sweeping Flushing", and the thunderous shouts were still ringing in our ears. Then, only two young representatives, Gao Wen and Bencic, were left in the singles arena. The speed at which the situation changed really caught everyone off guard.

In an instant, the eyes of major brands were focused on Gao Wen, and the value of this unique talent was obviously going to rise again.

And, that’s not all.

Compared with the lower half, the quarterfinals in the upper half of the men's singles are really full of highlights.

A Big Four showdown between Djokovic and Murray, needless to say, has been a highly anticipated contest since the draw results came out, and now it has finally arrived as scheduled.

The Asian storm of "Gofumi VS Kei Nishikori" is a topic of discussion on another level.

Looking back at the past twenty years of men's tennis, there have actually been many outstanding Asian singles players.

For example, Lee Hyung-taek of Korea reached the round of 16 at the US Open in 2000, becoming the first Asian male player in history to achieve such a feat, and his career-high ranking reached 36th.

For example, Paradong-Srichaphan of Thailand has reached the round of 16 in all three Grand Slams except the French Open. He is also the first Asian male player to rank among the top ten in the world, and he once reached as high as ninth.

For example, Denis-Istomin of Uzbekistan has also advanced to the round of 16 in all three Grand Slams except the French Open, and defeated Djokovic in the second round of the 2017 Australian Open. His career-high ranking is 33rd.

For example, later in 2018, the Korean player Zheng Hyun shined at the Australian Open, defeating Medvedev, Zverev Jr., and Djokovic to reach the semi-finals. Especially when facing Djokovic, "defeating Djokovic in Djokovic's way", which amazed the entire tennis world.

Simply put, Asian male players have also achieved a lot of results, but as a whole they still have not formed a collective strength. At least they have not been able to blossom in multiple areas and fully demonstrate their competitiveness like female players.

Until this year's US Open.

The twin stars of Gao Wen and Kei Nishikori are shining and creating countless history. Not only will the winner of the two become the first Asian male player in history to reach the semi-finals of a Grand Slam; the duel between the two players itself is the first unprecedented Asian clash in the Grand Slam quarter-finals.

In fact, let alone the quarterfinals, even in the qualifying rounds, the two Asian male players did not play against each other very often.

From all aspects, this match is a focus match. Just the encounter has already made history. Especially the ratings in the Asian market, it is already conceivable that it will definitely set a new record.

Thanks to this, major brands have focused even more on Gao Wen. It can be said that his every move has attracted the attention of the public.

The right time, the right place, the right people. Everything is ready.

Of course, the "momentum" is already in place, but whether it can be seized depends on the performance of the players themselves.

Just like the match between Gawain and Wawrinka, under the watchful eyes of the brand representatives, Gawain conquered the Louis Armstrong Stadium with his unparalleled performance and became the only "post-90s" player to successfully pass the level. This is what made the crocodile's sudden move create the subsequent storm.

When Knox impulsively extended the invitation, he obviously did not anticipate how things would turn out. However, it was precisely because of his sudden stroke of genius that the commercial market competition hidden behind the fierce competition of the US Open was successfully pushed to a new level, and the development of things is getting out of control.

Whether it is Gao Wen or Kei Nishikori, the attention now focused on the two Asian players is intertwined.

Although the two players represent the Chinese market and the Japanese market respectively, the market strategies after segmentation are definitely different, but from a global perspective, they can both represent the strategic promotion direction of the Asian sector. Naturally, all brands interested in the Asian market will not miss it.

It's not just sports brands, it's radiating into all walks of life. Any brand that pays attention to tennis will not miss this game. In a sense, the "economic value" of this game has exceeded the much-anticipated "Djokovic VS Murray".

In a sense, if it was "Wawrinka VS Kei Nishikori" or "Gawain VS Raonic", it might not have created such a sensation; it was precisely because of "Gawain VS Kei Nishikori", the feat of two Asian players joining hands to write history, that successfully ignited this surging wave.

If you close your eyes, you can hear a global trend quietly surging, and the waves are getting louder and louder, waiting for the moment to be released.

So, what now?

Once again facing an opportunity, once again standing at a crossroads to create history, what kind of answer will Gao Wen give? Facing the explosive Kei Nishikori, can Gao Wen continue his dark horse status?

Are you looking forward to it? The answer is undoubtedly yes. All major manufacturers are paying attention to it. It was originally the last Grand Slam event of the year that no one would miss. Now it has become an event that brand manufacturers must pay attention to and attend. The popularity is incomparable.

And it's not just them.

"Call for support for the quarterfinals!"

The latest novel is published first on Liu9shuba!

In the forum, Qiao Wangsheng posted a message immediately after Gao Wen's upset victory over Wawrinka. Although the specific time of the quarterfinals is still unknown, Qiao Wangsheng still cheered:

"Gawain is making history with his brilliant performance; and we, even though we are separated by the Pacific Ocean, are still his strongest support.

We need to unite, we need to gather strength and let Gawain know that he is not fighting alone."

The call received countless support in the forum within just a few hours, and more and more attention was focused on this young player.

Enthusiastic netizens have come up with ideas, hoping to hold online and offline live broadcast activities at the same time. No matter the time, they need to gather together, wait in front of the live broadcast signal, and cheer for Gao Wen with practical actions.

Then, with Kei Nishikori defeating Raonic, Gawain's opponent for the quarterfinals was officially announced, and the trending searches on social networking platforms followed. The Tieba call was also moved to social networking platforms, riding the wind and waves to become a trending search, and even once ranked second on the trending search list.

The first place is none other than "Gao Wen's quarterfinals against Kei Nishikori".

A mighty wave of heat was upon us. Starting from the upset victory in the first round, Gawain continued to move forward step by step, and finally reached the first climax after defeating the third seed Stan Wawrinka, and reached the second climax after confirming his match against Kei Nishikori, continuously breaking the record of heat.

After just 24 hours, the quarterfinal match between "Kofumi VS Kei Nishikori" has deservedly become the most discussed topic on social networks!

At the same time, on the other side of the Pacific Ocean in North America, a wave is also rising strongly!

(End of this chapter)