Chapter 519: Heavy Strikes
"..."
“…”
Jenkins's avoidance was obviously intentional, leaving a private space for the two to communicate, but the bathroom door was so thin, could it really block the sound? Gawain and Tobias looked at each other in silence for a short time, then Gawain raised his eyebrows slightly, breaking the deadlock, and pointed to the direction of the bathroom with his chin.
"Are you serious?"
Everything was too beautiful and too shocking. Even a calm player like Gao Wen, who didn't know much about the contract, could understand what Nike's proposal meant. To some extent, it was even more shocking than winning the US Open championship.
After all, championships are won step by step, but the Nike contract seemed like a fantasy, falling directly from the sky.
Tobias nodded slightly, a hint of pride in his eyes, "It's true."
Ultimately, we still need to thank Gao Wen for his trust in Tobias: After the semi-finals, facing Nike's almost expensive contract, Tobias gritted his teeth and held on to the bottom line, and had the last laugh in this high-stakes gamble, and then completely turned the tables, and in just twelve hours, he provoked a head-on competition between Nike and Adidas for the entire Asian market and future market layout, and finally ushered in a bumper harvest -
A high-profile player represents the Asian market, while the young people born in 1995 represent the future. The entire battle pattern has risen to a new level. This happened in 2014, when the blockade of the Big Four encountered an unprecedented impact, and both the Australian Open at the beginning of the year and the US Open at the end of the year were missed.
By the way, after the US Open men's singles final, mainstream media, led by the New York Times, the Times, and ESPN, all calmed down, objectively analyzed the current situation in tennis, and raised a very practical and important decisive question for the new season next year: Has the rule of the Big Four completely collapsed? Has the men's tennis officially returned to the era of competition? Interestingly, the mainstream media reached a consensus and approached the issue from all aspects, and finally all came to the same answer: the "Golden Decade of the Big Four" has come to an end, and the next men's tennis will open up to competition, especially the new generation born after 1990 and 1995 will bring a stronger impact.
Perhaps, in the 2015 season, the four Grand Slams will have a completely new look.
This is not just one person's opinion, but the mainstream view of the entire professional tennis commentary, and it is also the core that major sports brands need to consider.
Behind the seemingly outrageous offer is a competition between two top giants in terms of global strategic layout and future layout of men's tennis. So the outrageous figures are not so outrageous.
Tobias is good at fanning the flames and adding fuel to the fire.
However, this is obviously not the best time to discuss the ins and outs in depth.
Tobias gestured to the bathroom with his eyes, and Gawain followed his gaze. Although he couldn't see what was going on through the wooden door, he couldn't help but smile when he imagined Jenkins putting his ear to the door and eavesdropping in the corner.
Tobias came up to Gawain, his back facing the bathroom, and spoke in a low voice.
“Two choices.”
"Nike, two million dollars a year, five-year contract, dedicated product line, 1.5% dividend on sales exceeding $500 million per year."
"Adidas, three million dollars a year, ten-year contract, special product line design."
Bang! A heavy blow! Tobias summarized the main contents of the two giants' quotations neatly and clearly. The sharp contrast was clear at a glance. Just a set of numbers could show the courage of Nike and Adidas, but -
I still have to admire Nike's decisiveness.
Judging from the numbers alone, Nike's revenue is 10 million over five years, while Adidas' is 30 million over ten years. Of course, Adidas' revenue is higher, but behind the numbers is the difference in positioning.
Adidas is a one-time deal. They hope to buy Gawain's future ten years in one transaction. Although the contract number is high, even if Gawain fails, their losses can be seen at a glance, but it ensures that they can firmly grasp the current hot spots and open up the Asian market.
Moreover, spending 30 million US dollars to make a bet with Nike is not as expensive as imagined, especially after losing two giants, Murray and Djokovic, and missing Bouchard at Wimbledon this year.
It has to be said that Adidas is still cunning. Even in the face of such a situation, one can still see their considerations and calculations behind the quotation.
Nike, on the other hand, has demonstrated a determination to win.
The five-year contract does seem to be a negative sign for Nike, but from a positive perspective, the contract can be renewed after five years. If Gao Wen can continue to perform strongly, he will be the beneficiary, and Nike will probably have to write a bigger check by then.
In addition, the product line dividend of 1.5% is truly amazing, even with the restrictions attached it is still amazing because there is no upper limit.
Of course, Nike is also smart. They set a bottom line to reduce their own risks. If Gawain loses his genius early or lacks market appeal, then their losses are controllable. But at the same time, they are also bold and crazy, opening up the sky's limits and letting Gawain fly freely.
Simply put, Nike is betting on Gao Wen's confidence, his confidence in himself, his future, and tennis.
If you are confident, choosing Nike will obviously benefit you; if you are not confident enough, choosing Adidas will ensure you make a lot of money.
Although Nike and Adidas should have negotiated with Tobias separately, there may be leakers within both companies. I am afraid that the overt and covert game between the two giants should have been going on at the same time, and the final offer presented to Tobias should be an attempt to restrain the opponent.
Tit for tat!
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The storm is coming!
Wow!
The amount of information was quite overwhelming and the impact was quite strong. Gao Wen couldn't help but widen his eyes, sighed, and then chuckled and teased.
"Obviously, there's a big, big world out there that I don't understand."
Tobias also chuckled at Gawain's words. He noticed that Gawain was not in a hurry to express his opinion. If it were other players, they might just be indecisive and waiting for their agent to make a decision. But after ten months of getting along, he knew that Gawain already had his own ideas and still needed to listen to his opinions.
"Gawain, I believe you."
"I believe in your talent, I believe in your hard work, I believe in your desire for victory and your belief in fighting. I believe that a Grand Slam championship trophy is not your focus, and I also believe that you have more possibilities in professional tennis."
"So, I believe we should choose Nike. The 1.5% dividend is a big gamble for Nike, but it is also our confidence."
Sincere and frank.
The Tobias in front of him is a little different from before. During the several months of cooperation, he has been changing little by little, which means that after the initial bumps and stumbles, their cooperation is slowly getting on the right track.
(End of this chapter)