Chapter 976: Asia's No.1
Although Hannett didn't want to admit it, but -
regret.
I really regret it, I regret it so much that my intestines are turning green and my internal organs are burning. It's really uncomfortable.
The point is, the whole conference room was like this, and it was quite funny to see everyone pretending to be calm with a burning sensation in their stomach but trying to keep a smile on their face to avoid revealing even the slightest bit of jealousy.
Hannett had a hard time holding back his laughter.
“Snap! Snap!”
"Notice!"
Right in front of them, someone high-fived twice, drawing the attention of everyone in the conference room.
"Wake up."
"cheer up."
"We said, this is Adidas, we will not regret missing anyone or any opportunity, because we have such confidence."
"Everyone in front of you is a powerful figure. There is no need to complain about a missed opportunity."
"We missed Djokovic and Murray. Do we regret it? Obviously not. Are we wrong? I think, also not."
“So, it’s the same now.”
Initially, Djokovic and Murray were both signed players by Adidas, but for different reasons, both did not renew their contracts, resulting in the two giants switching to other brands respectively.
Adidas has always insisted on the view that they do not need to regret or feel sorry because a brand is definitely greater than an individual player.
Adidas also believes that if necessary, it is not impossible for Nike to give up Federer and Nadal.
Everything is possible.
In fact, after Djokovic and Murray switched to other brands, their market value did not explode as expected.
Is it because they are not good enough?
Of course not.
It’s because being a commercial superstar requires more complex conditions.
This is true for all professional competitive sports, including football, basketball, golf, etc. Countless football superstars are far inferior to David Beckham in terms of commercial value; Messi and C-Ronaldo are tied on the green field, but in the business field, C-Ronaldo is far ahead.
"Superstar" is something you can only encounter by chance.
Therefore, Adidas does not regret missing out on Djokovic and Murray. This is the truth, not just talk.
The same should be done now when facing Gawain.
"Of course, if we could do it all over again, we would definitely take the opportunity without hesitation, after all, those numbers do look very attractive."
“But there are no ifs.”
"So, instead of staring at those numbers, we should think about solutions. Men's tennis should be more than just these players. We should expand the target, not just players born after 1990, but also players born after 1995 and 2000 should be put on the agenda."
After a brief period of anxiety and uneasiness, the conference room finally regained its attention.
Hannett also let out a long sigh. Although it was indeed a great pity to miss Gawain, things were already done and Gawain should become a thing of the past.
They should focus on the future and turn the page on Gawain once and for all.
Although it's not easy.
later.
Adidas has made a series of moves, signing a number of young players including Thiem, Zverev, Tsitsipas, as well as a series of Chinese male players.
It's like going crazy.
So much so that later, when Gao Wen returned to China and trained with his colleagues, he was surrounded by Adidas, and Nike seemed particularly lonely.
However, no one can be sure whether this is directly related to Gao Wen. In any case, the competition between Nike and Adidas has been going on for a long time.
The only thing that is certain is that Luzhou Laojiao won big, and Nike won even bigger.
Of course, the biggest winner is still Gao Wen.
From a group of legendary players led by Laver, to a group of sponsoring brands led by Nike, to the bustling fans who began to watch tennis, the craze for winning the Australian Open has always revolved around Gawain, and there is still no end in sight for a long time to come.
Of course, online on-demand streaming is the real big deal.
Less than a week after the Australian Open ended, the click rate easily exceeded 100 million.
Please note that the "replay" mentioned here is not the highlights of the game, but the entire five-hour and thirty-minute game. It can only be counted as a replay after watching for a certain length of time.
Such data seems so horrifying.
Moreover, the on-demand numbers continue to grow.
The aftermath is lingering.
There is no doubt that Gao Wen is growing into a national idol of the new generation of competitive sports, and even passers-by who know nothing about tennis are paying attention to him.
After more than ten years of accumulation since the Athens Olympics, the tennis craze has finally been fully ignited and is spreading across China like wildfire.
At the same time, ATP and WTA both announced the latest world rankings, and the subsequent influence of the first Grand Slam of the year is emerging.
The latest novel is published first on Liu9shuba!
The WTA is relatively stable, with Serena Williams firmly in the back seat with the championship, followed by Maria Sharapova. At least until the clay court season arrives, there shouldn't be much change.
In fact, the ATP has not undergone earth-shaking changes, because all the top eight seeds except Federer have reached the quarterfinals, and the overall performance has been very stable. But in comparison, the impact of the new generation can still be felt more obviously and clearly, and it is indeed ushering in a new pattern.
Prize money varies for Grand Slam tournaments, and changes slightly every year due to changes in sponsors, but the points are all the same.
Men’s Competition:
Champion, 2000 points; runner-up, 1200 points; semi-finals, 720 points; quarter-finals, 360 points; round of 16, 180 points... and so on.
In addition, if you win the first round, you will get 10 points.
In addition, the three qualifying rounds also have points: 8 points for the second round and 16 points for the third round. In addition, there are an additional 25 points for successfully passing the qualifying test and advancing to the main competition.
At a glance.
Masters Tournament, champion, 1000 points; 500 tournament, champion, 500 points; 250 tournament, champion, 250 points.
That is why the Grand Slams are the top priority of the whole year, because a good performance in one tournament can completely change the situation.
Similarly, after the conclusion of each Grand Slam, because the points are generous and this year's Grand Slam points replace last year's Grand Slam points, the world rankings often change significantly, which is particularly obvious this year.
February 2nd, the latest world rankings.
First, Djokovic, 12205.
Second, Federer, 9205.
Third, Gao Wen, 6460.
Fourth, Nadal, 5745.
Fifth, Murray, 5460.
Sixth, Kei Nishikori, 5205.
Seventh, Raonic, 4845.
Eighth, Berdych, 4660.
Ninth, Wawrinka, 4050.
10th, Ferrer, 3965.
Overall, there have been quite a few changes, but the most notable ones are Wawrinka and Gao Wen.
Wawrinka failed to defend his title. Although he won 720 points in the semi-finals, he lost the 2,000 points he won last year. His world ranking has dropped to the edge of the top ten.
Gao Wen reached the top for the first time. With 2,000 championship points, he not only surpassed Kei Nishikori to become the new Asian No. 1, but also entered the top three in the world rankings for the first time.
The world is in chaos!
(End of this chapter)