From medicines to health products

The legendary story of the mysterious prescription begins with a veterinarian.

Ciyun, who had learned Taoist medicine from his master since childhood, was in his forties that year. He went to the neighboring village to treat the villagers. At the entrance of the village, there was an old yellow cow tied up. The cow's belly was swollen and it made a painful sound.

The veterinarian opened the old cow's mouth and was stuffing medicine into it. Ciyun stared at the flowers and leaves in the wooden barrel and asked, "What did you feed the cow? Why are there flowers?"

"They are all worthless things, such as honeysuckle, sophora japonica flowers, and Gynostemma pentaphyllum. Why don't you try this folk remedy?" The veterinarian picked them randomly from the mountain, chopped them up, and mixed them together to use as medicine.

I just asked out of curiosity, but I didn't expect that when Ciyun finished treating the patient and returned by the village entrance, the old ox that had taken the medicine had already eaten most of its food. The three medicines were so effective in regulating the stomach that Ciyun was shocked.

Afterwards, she used these three herbs as the base medicine and added different herbs to treat patients with gastrointestinal problems in her medical practice. She constantly adjusted and improved the formula and used it repeatedly, which led to the mysterious prescription.

During my years of traveling, this prescription has been repeatedly proven to be both cheap and effective, especially when combined with herbs with anti-inflammatory properties, the efficacy is doubled.

The theory of traditional Chinese medicine emphasizes the homology of medicine and food and the "four qi and five flavors", and achieves the effects of health care and disease prevention by harmonizing the yin and yang balance of the human body.

Seeing that the prescription was so effective, Ciyun intended to adjust it in the direction of preventive health preservation. It is not easy to add anti-inflammatory herbs for daily consumption, but without adding them, the efficacy will decline quickly and the effect of preventing diseases will not be achieved until the addition of the nameless herb.

It assists and balances the performance and efficacy of each herbal ingredient, which can be called perfect.

Shen Roujiao keenly caught a word in the story of the master: health care!

Almost instantly, she thought of the advertisement that said "I won't accept any gifts this year, the only gift I'll accept is Melatonin", and Melatonin, which achieved sales of 1.3 billion in one year and created a legend in health supplements.

This is a huge business opportunity.

In the 1980s and 1990s, there were many rounds of health care product crazes in China. In her previous life, Shen Roujiao, who worked in the clothing industry, spent money to attend the EMBA course at the business school in order to build connections. The teacher talked about cases such as Sanzhu, Taiyangshen, and Zhonghua Jijing, which were shared as failure cases at the time.

All the information related to health products in her previous life quickly formed a closed loop in Shen Roujiao's brain. From prescriptions to product research and development, to advertising and marketing strategies, every step made her excited, especially the failure cases, which could help Shen Roujiao avoid possible pitfalls to a certain extent.

As expected, learning makes people progress, and people should learn more, because maybe one day, you will use it.

All things are difficult at the beginning.

From a prescription, to a health product that is popular all over the country, there is a long way to go and many difficulties to overcome.

No matter what business you are in, the most important thing is product strength, that is, the product is good and useful. This is especially true for health care products. Those giant companies that have collapsed all died because of this, because cheating and deceiving cannot last long.

After all, the biggest question about health supplements is, do they really work?

It is necessary to prove the effectiveness from a scientific perspective and let consumers feel the actual effect. Therefore, a large number of health care product companies fabricated facts and made false advertisements, using fake doctors, fake researchers, and fake patients to package their products. Facts have proven that fake things cannot be true.

In the end, no matter how big a company is, it will be bitten back by the word “fake”.

However, Shen Roujiao intends to solve this problem fundamentally by attacking from a lower dimension.

Since “medicine and food have the same origin”, and since the master’s mysterious prescription is to cure the disease first and then prevent it, let’s start with the medicine.

Develop the formula into medicine to benefit patients; use the efficacy of the medicine to promote health care, from being able to cure diseases to being able to prevent diseases. Walk on two legs and get rid of them. Clean up the industry's atmosphere from the source and make sure that the unscrupulous companies that cheat people of their money have no place to stand.

Opportunities wait for no one.

In the end, he failed to persuade her, not even Master Zhou could persuade her. Not only did Zhou Huaiyue fail to persuade her, he also got himself involved.

"Master, after I drop out of school, I want to grow medicinal herbs, make medicines, and open a pharmaceutical factory."

Shen Roujiao's words controlled Zhou Huaiyue for a minute. He didn't blink, his eyes fixed on her face. After a long moment, he asked, "Open a drug factory?"

Just because of a prescription, she wanted to open a drug factory. Zhou Huaiyue didn't know how to describe his shock. He also had a few prescriptions handed down from his ancestors, which he used at most to treat patients and save lives, and he never thought about anything else.

How come she dares to think and do anything?

Where did you learn the skills to run a factory?

Opening a drug factory is much more difficult than setting up a drug purchasing station. The former relies on making a profit from the price difference, while the latter involves building a factory and developing the market, which is not something that ordinary people can do.

He glanced at Shen Roujiao again and thought: Of course she is not an ordinary person. Ordinary people can't do so many things.

"Yes. Start with the Grand Master's prescription, first get the treatment right, then take the prevention route." Her eyes sparkled, she was unequivocal and firm in her belief.

Zhou Huaiyue was familiar with this look. She had the same look when she gave a lesson to the village chief. She had thought about it seriously and it was not just a sudden fantasy.

"What do you want to do?" As if she had him convinced with just one look.

"Use the prescription to make powder. Buy equipment to build a factory and explore hospital channels. At the same time, try to grow nameless grass and wait for the right time to launch health products."

Sure enough, she thought it all out clearly.

"Okay! Go ahead and do it." What else could he say? He had no other choice but to support her. After all, she was much better than him in business, to the point where Zhou Huaiyue couldn't catch up even if he took off his shoes.

Master Ciyun is so lucky to have her as his disciple. She dares to open a medicine factory with just a prescription. I admire Master Ciyun, he has real skills and is a master.

As soon as her second year of high school started, Shen Roujiao went through the procedures to drop out.

Duan Baisheng stopped her downstairs in the dormitory and said, "Shen Roujiao, I have already promised you that I will not talk to you before the college entrance examination. Why do you still want to drop out of school?" He heard it from his classmates and did not believe it.

"! It has nothing to do with you. I have important things to do. You work hard and get into university and you will get rewards." Shen Roujiao sincerely hoped that he could get into university. Apart from encouragement, she had no other choice.

"Any reward will do?"

After being encouraged by her many times, Duan Baisheng made great progress and started to do mock tests with his senior high school classmates. He must fight to the end and not let Shen Roujiao look down on him or let her down.

"Let's talk about it after you pass the exam. You can't talk about conditions now." His serious expression almost made Shen Roujiao laugh.

In their previous life, they were a couple who parted ways unhappily. In this life, she only hoped that Duan Baisheng could get into university and change his life.

Teacher Wei and her classmates all took turns to persuade her to think again, but it was no use. Once she made up her mind, no one could change it.

"Senior! Why don't you go to school?" Gu Changgeng hurried over to ask her why she didn't go to school during the Chinese New Year. Because of the epidemic, he was trapped at home by his mother during the Chinese New Year and was not allowed to go anywhere.

"Do something big. Once you've completed all the procedures for dropping out, I'll go home and report to the county governor about my job. You'll know then."

To set up a factory is such a big thing, you need a factory building, machines, employees, and of course local connections, and it would be best if you can get support policies. Benyuan County currently has no pharmaceutical factories, but plans to develop the Chinese herbal medicine economy.

At this juncture, setting up a private pharmaceutical factory is a good opportunity.

Shen Roujiao had two plans in mind. If she could go through the county, she would go through the county. If not, she would go to Mayor Lu and try again.

"Then when will you come to my house? My mother is waiting to make you something delicious." After not seeing her for a month, Gu Changgeng felt that Shen Roujiao was a little different. She seemed to have broken free from her shackles and was completely free, even dropping out of school was handled so neatly.

"I'll take my master with me in two days." She knew how to run a factory, Zhou Huaiyue knew how to make medicines, and if they could find a technician who understood the equipment, they would be able to set up a small factory.

"What, your master, my grandmaster is back." Gu Changgeng came closer excitedly. He had heard the name Zhou Huaiyue too many times, especially during the epidemic period. It was rumored that it was he who prescribed the special medicine that brought the epidemic under control.

He knows both painting and medicine. It turns out that a master who can be a master must be a very powerful person.

"Junior Brother Gu, don't call him master. My master has a bad temper and scolds people very fiercely." Master sounds like an old man in his seventies or eighties with a white beard, which is really inconsistent with the young image of Master Zhou.

While they were chatting at school, Shen Tiancheng and Zhou Huaiyue were discussing their younger sister's plan to start a factory at the herbal medicine station.

"Can she do it?" Shen Tiancheng was unsure. If the herbal medicine station was the upper limit of his understanding, then opening a drug factory was beyond his understanding.

Thanks to the herbal medicine station, the Shen family has become the richest in the village. They have no worries about food and drink, and can make money even if they lie down. My younger sister doesn't have to worry about anything. She can go to school, get married in the city, and live a good life.

There is no need to take such a big risk. The investment in setting up a factory is not a small amount. If it fails, or if there is a policy change, you will lose everything in a matter of minutes.

"Yes." Zhou Huaiyue only replied with one word.

He didn't even think that he might not be able to do it.

"Okay, then follow me!" In the past, Zhou Huaiyue was an unreliable person in his mind; now, Master Zhou is a god-like person in his heart.

The document commending him for his outstanding contribution during the epidemic was sent to the village, and Shen Tianyou broadcast it for three consecutive days. The villagers wanted to worship Zhou Zhiqing, because he was giving face to the head of Hedong Village.

The village chief pointed at the radio box and said to his daughter Caifeng: "Listen, Zhou Huaiyue is not an ordinary person! You look down on him. I think he looks down on you."

When the educated youth were applying for documents to return to the city, the village chief had a phone call with Zhou Huaiyue's mother. From the accent and tone of her voice, it was clear that she was from a wealthy family that had seen the world.

Later, Zhou Zhiqing led the Shen family to dig for medicinal herbs, and everyone realized that he was not a fool at all. From then on, the village chief was particularly optimistic about him and really wanted him to be his son-in-law.

Unfortunately, Cai Feng likes that brat Shen Rushan, while Zhou Huaiyue likes that devilish girl Shen Roujiao. But he is stubborn and refuses to admit it.

…

On the third day, Benyuan County, Gu Changgeng’s home.

Shen Roujiao went to see County Mayor Gu to discuss opening a drug factory, and Zhou Huaiyue followed behind with tea and fruit.

As soon as the two of them walked to the door, they met Gu Changgeng's eager eyes, "Master! You are finally here."

!

Uh, who asked him to call me master?

Zhou Huaiyue's brows were furrowed, and his eyes darkened. "Is he calling me or you?"