Movies cannot be shown
In pursuit of this ambitious goal, Shen Roujiao and Zhou Huaiyue reviewed Shanghai's advertising channels, including TV ads, radio stations, newspaper pages, cinema ads, and outdoor billboards, and how to combine long-term and short-term effects to carry out intensive bombardment and create a huge advertising effect within a certain period of time.
After sorting out the media, I signed the billboard contract first. The contract with Japan's Mitsubishi Motors expires in September, so the timing is perfect.
Without any delay, the two immediately set off back to Beijing to discuss cooperation with Director Xie and Beijing Film Academy!
In 1983, when “nothing is impossible”, many measures were taken to vigorously promote economic development, and everything was flourishing.
In particular, government departments in Beijing and Shanghai are at the forefront of supporting national reform and development, playing the role of promoters in market movements.
Many first-time ice-breaking breakthroughs are the result of collaboration between businesses and the government.
This is an era of passion with no taboos. The land is full of soil that breeds miracles. Gold is buried in it. You have to rely on wisdom, courage and hard work to dig it out. The one who sells buttons at a stall grows into a button king; the one who sells leather shoes in the streets grows into a well-known shoe company...
The next day after returning to the capital, Shen Roujiao planned to contact Zhang Qingjie and Wang Li first. Wang Li's previous TV commercial was a friendly appearance and she did not receive any money, but Wang Li's portrait would be used in all subsequent large-scale commercials. Help was hers, and cooperation was hers.
Shen Roujiao would never do anything to betray her friends, not to mention that they would still be partners in the future.
I called Zhang Qingjie's home phone, but the ringing lasted for a long time before it was picked up.
"Hello." The voice was low and hard as iron.
Uh!
It's Zhang Qingjun.
Shouldn't he be in the army? Why is he at home?
"Brother Qingjun, I'm looking for Qingjie." Shen Roujiao said with a stiff face.
"So gentle!" The iron man's voice was tender and his joy could not be concealed.
"Well, hello, Brother Qingjun. Is Qingjie not at home?" It is a greeting between friends, warm yet distant.
"How have you been?" he asked carefully.
But Shen Roujiao didn't want to answer. She would rather Zhang Qingjun didn't care about her. In this way, the two of them would be much more comfortable with each other, instead of the awkward situation of pretending to be strangers like now.
"Yeah." She answered with an interjection, "Qingjie..."
"He just went to Beijing Film Academy and will be back this afternoon." Zhang Qingjun interrupted her and said, "Is this the number? I'll have him call you back."
"Yes, thank you, Brother Qingjun." When she was about to hang up the phone, the other party asked, "Why don't you have a wedding yet?"
He saw the midnight time signal on New Year's Eve and the subsequent advertisement. At his father-in-law's house, Qin also exclaimed that Wang Li's sweater was so beautiful. In fact, the advertisement did make the white sweater popular, and the celebrity version was really popular for a while.
Zhang Qingjun was sincerely happy for Shen Roujiao, for Sanhua Pharmaceutical, and for his brother's efforts.
Xie Yunli told him that the three of them were going to form a partnership to open a film and television company. Since returning from Yunnan, Zhang Qingjie seemed like a different person. The poor student even started reading books at home, and they were all professional books on filming.
He quit his job as a lighting engineer and became an apprentice to a producer at Beijing Film Academy. He went out early and came back late every day, trying hard not to be like him.
In Zhang Qingjie's words, to do business with Shen Roujiao, he must be as professional as Yun Li, otherwise it would bring shame to the Zhang family.
It was the ambitious younger brother who said that Shen Roujiao and Zhou Huaiyue had obtained their marriage certificate and bought a yard. They were in perfect harmony, and the only thing missing was the wedding. Zhang Qingjun had no right to ask, but he couldn't help asking.
The answer is simple and clear, not surprising.
"I'm too busy. I don't have time." Then she hung up the phone.
It is indeed true.
They were so busy that they didn't even have time to go back to Yunnan, so how could they have time to hold a wedding? The wedding was almost delayed and became a headache for Zhou Huaiyue. He was more anxious about it than anyone else.
Zhang Qingjie called in the evening. After Shen Roujiao explained her intention, the two agreed to meet and talk the next day.
The next day, Wang Li and Xie Yunli came together.
The premiere plan made everyone excited. Director Xie's "The Shepherd" is the main film promoted by Beijing Film Academy this year. The editing has been completed and it has entered the review stage. If Sanhua Pharmaceutical wants to play advertisements before the movie, it must be done as soon as possible because advertisements also need to be reviewed.
As for Wang Li’s advertising fees, we have to negotiate with the Beijing Film Academy where she works.
Since it was feasible, Shen Roujiao and Zhou Huaiyue followed Xie Yunli home to meet Director Xie that day.
"What? You're going to have a premiere?" Director Xie's surprised expression was exactly what Xie Yunli had imagined, his mouth wide open.
"I want to discuss cooperation with you and Beijing Film Academy."
From idea to implementation, from concept to execution, Shen Roujiao vividly described the entire plan for an hour.
After listening to this, Director Xie was silent for a long time, his eyes scanning the faces of Shen Roujiao and Zhou Huaiyue. These two kids are quite interesting. One of them keeps talking, while the other one doesn't say anything for a long time, and suddenly says something that's quite scary.
For example, the sentence just now, "This is a win-win situation. No one will refuse it."
Put Director Xie here.
Director Xie, who had experienced the catastrophe of the past ten years, is not the kind of person who is reckless and likes to stand out. He certainly did not expect that "Lushan Love" would become a hit.
To be honest, because of the unprecedented success of his previous film, he was under a lot of pressure when filming "The Shepherd" and put in a lot of effort. He strived for perfection in the script polishing, editing techniques, and picture and music.
Although the acting skills of the two leading actors are immature, their performances are simple and natural, which fits the needs of the characters. After the film came out, the response when it was watched internally by Beijing Film Academy was very good, but no one expected it to get stuck at the review stage.
"It's not that I don't agree, it's that There's a high probability that The Shepherd won't be released." Director Xie couldn't hide his frustration. He put his fingers into his hair and ruffled his already messy hair.
He just received the news a few hours ago.
!!!
This time it was the turn of the three people on the opposite side to drop their jaws.
The passionate emotions immediately wilted like a deflated ball.
"Why?" Xie Yunli stood up suddenly, his face full of doubt.
"The protagonist Xu Ling was once labeled a 'rightist', which is a 'sensitive identity' left over from history. The State Administration of Radio, Film, and Television is cautious about the experiences of people during that special period, so there is a high probability that he will not be able to appear in the film." Director Xie lit a cigarette, and the smoke was like a cloud of sorrow hanging over everyone's heart.
If a movie that costs a lot of money and effort cannot be released, the loss is huge. Not only will the initial production costs not be recovered, but the team members' months or even years of hard work will also be wasted.
Even Director Xie's reputation will be damaged, as the eyes of the Beijing Film Academy are all waiting to see his downfall.
"What should we do? We can't just let it go like this." Xie Yunli was furious.
Initially, the script of "The Shepherd" was approved for filing before filming began. However, after the film was completed, it failed to pass the review. Isn't this a deliberate prank?
"It's no use asking people to say hello, Old Meng, unless the script is changed."
Lao Meng is the director of Beijing Film Studio for more than 20 years. If his connections cannot be resolved, then it is basically a done deal and there is no way the film can be released.
"What, change the script? Doesn't that mean most of the shots have to be reshot?" Xie Yunli was so angry that his face turned red.
The air suddenly became silent and no one spoke anymore.
"How about I give it a try." Shen Roujiao raised her little hand weakly, her uneasy eyes filled with the sadness of being forced into a desperate situation.
"?"
The Xie family father and son looked at her in surprise at the same time, with an indescribable sense of wonder, as if they were looking at a lotus that originally grew in a pond but now bloomed in the desert. They felt a bit helpless as if they were in a desperate situation and had no way out.
"I can't guarantee it will work, but I want to give it a try. Thank you for helping me. I can't just sit there and watch. I hope there will be good news."
At this juncture, Teacher Xie felt that sincerity was more important than ability.
After all, it is not reasonable to expect a little girl to handle something that even the old factory manager cannot handle. But the child is a good child, and I appreciate the kindness of the leader.
…
Zhou Huaiyue couldn't hold back for a second after coming out of Xie's house, "Who can you find?" He racked his brains but couldn't figure out who could help the movie pass the review.
"Gu Changgeng."
"Who?" Zhou Huaiyue suspected that he had heard the name wrong.
Zhou Huaiyue didn't believe that Gu Changgeng, a young man who had just been admitted to Beijing Film Academy and probably hadn't even met all the teachers in the school, could solve this difficult problem.
In fact, Shen Roujiao was not completely sure, but her intuition told her that she could give it a try.
Gu Changgeng, who was admitted to the Photography Department of Beijing Film Academy half a year ago and secretly planned to partner with her to open a film and television company, should be quite capable. After all, Gu Jingnian is not an ordinary person.
Besides, it would be a bit abrupt to approach County Governor Gu directly about this matter. It would be more appropriate to get information from Chang Geng first.
"Gu Changgeng. Give it a try. Maybe you'll be lucky." Shen Roujiao held Zhou Huaiyue's arm, raised her head, and smiled sweetly. "Tomorrow, I'm going to Beijing Film Academy. You go see Brother Zhipei. I don't know how the research on the nameless grass is going."
The reason he was sent away was because whenever Zhou Huaiyue and Gu Changgeng met, they would have elementary school quarrels, and Gu Changgeng always lost, which made him angry every time. It would be bad to make him angry again when asking someone to do something for you.
"Why can't I go?" he asked with a strong smell of jealousy.
She pulled Zhou Huaiyue's sleeve and hooked her finger. He moved closer to her. Shen Roujiao leaned over to his ear and whispered with raised eyebrows, "Brother Zhipei's laboratory is close to Tsinghua University. Wait for me at home when you are done."
"Why should I wait for you!" Even though he was already very excited in his heart, Brother Strong still looked unhappy on the surface.
"What are you doing?" Shen Roujiao's innocent eyes blinked at Zhou Huaiyue's heart, looking very cute in an artificial way.
He shook his head stubbornly. He felt uncomfortable with the fact that Shen Roujiao went to meet her love rival alone.
"I'm up there!"
Zhou Huaiyue covered her mouth with his hand and pulled her into his arms. Her face turned red from her neck to the tips of her ears. His voice sunk into his chest, "You are talking nonsense."
His expression looks stern, but his tone sounds particularly joyful!
"Are you going or not?" She looked so triumphant and arrogant.
"I'll only wait for you for one hour. If you're late, I'll go back to the alley."
She touched Zhou Huaiyue's chest with her little hand and assured him with a bright smile, "I will definitely not be late."
Then, she was spectacularly late!
Not only was he late, he was also drunk; not only was he drunk, he also won a dream watch!
He almost went crazy because he was drunk and acted crazy in front of Zhou Huaiyue, showing off his watch everywhere.