Organize a group to attend the pharmaceutical fair
At the Gu family dinner, Shen Roujiao sat between Director Jiang and Gu Jingnian, the director of the pharmaceutical factory next door to Director Jiang and Shen Tiancheng's future father-in-law.
It was more of a mobilization meeting than a meal. Gu Jingnian wanted to organize a group to participate in the Zhangshu Medicine Fair.
Zhangshu is adjacent to Ganjiang River and has convenient transportation. It was an important commercial center and transportation hub in ancient times. The history of Zhangshu medicine is over 1,800 years. In the seventh year of Jian'an in the Eastern Han Dynasty, Ge Xuan collected herbs and practiced medicine in Gezao Mountain, built a furnace to refine elixirs, and pioneered the medicine industry. In the Ming and Qing Dynasties, Zhangshu became a "medicine wharf" for the collection of medicinal materials from the south and north of Sichuan and Guangdong.
In the long-term development process, Zhangshu gradually formed fixed medicinal materials trading places and trading times. For example, on the tenth day of the third lunar month every year, drug dealers would gather at the Sanhuang Palace to trade. This traditional trading model laid the foundation for the later holding of a national medicine fair.
In particular, in 1958, Zhangshu Pharmaceutical Fair was approved as one of the three national pharmaceutical fairs, and this policy support provided a strong impetus for its development. During the planned economy period, the state implemented the pharmaceutical production plan through the pharmaceutical fair.
In the coming year of 1982, Zhang Shu was about to hold the 13th Pharmaceutical Fair. Not only did the local government spend a lot of effort to build a 10-story Pharmaceutical Capital Hotel, but the relevant state departments also issued documents to all levels of localities to encourage relevant pharmaceutical companies and drug dealers from all regions to actively participate.
It can be seen that the support is unprecedented. Currently, more than 800 units have confirmed their attendance, and the scale is bound to exceed any previous session.
Gu Jingnian, who was determined to expand and strengthen the Chinese herbal medicine economy, decided to seize this opportunity to lead the Benyuan County group to debut and create the first golden business card for Yunnan Chinese herbal medicine.
"I would like to ask for everyone's opinion." Gu Jingnian put down his chopsticks and looked at Boss Cui sitting opposite him.
"I support it, of course I support it." Cui Wenhao raised his hands in affirmation.
The current medicinal materials distribution center has an influence only in the southwest region, and both its coverage and advertising effects need to be further expanded.
"We at the pharmaceutical factory also support this," Factory Director Jiang followed suit.
As a pharmaceutical factory producing traditional Chinese medicine Xiaoyao Pills, Director Jiang first focused on the quality of the local medicinal materials, as only good raw materials can produce good efficacy. Later, with the support of the county government, he did not expect that the pharmaceutical factory could be built and put into production so smoothly.
Now that the county government has formed a group to develop the economy, he will definitely support it fully.
"County Gu, is there an exhibition hall?" Shen Roujiao's mind was full of thoughts. Sanhua urgently needed such a good opportunity. If she didn't seize it, she would be a fool. The key was how to seize it. It was not enough to just agree to participate.
There are so many units and pharmaceutical companies, so many opportunities and fierce competition. It is not just about participating, but getting orders is the most important thing.
"What Roujiao asked is also what I am most concerned about. Since we are using Benyuan County's traditional Chinese medicine as our name, if we only have one booth, we will inevitably be drowned in the 2,000 booths. If we want to shock people, it is best to have an exhibition hall. You see..." When Gu Jingnian said this, everyone at the dinner table understood what he meant.
In the days when there were no professional advertising planning companies, the county government was only responsible for pulling the strings. How the exhibition halls were divided, how the themes were determined, how the pharmaceutical factories and medicinal materials worked together, and how the expenses were shared were all things that had to be negotiated and arranged by everyone present. It was a cumbersome and troublesome task, and it was easy to do things with good intentions but end up with bad results. If the results were not good, or if there were any mistakes, it would be a problem.
No one spoke for a long time, not even the most enthusiastic Shen Roujiao.
It's not that she doesn't want to do it, it's that she can't take the initiative to do it.
No one is a professional when organizing an exhibition, and it is inevitable that various small problems will arise due to lack of consideration. If you take the initiative to do it, it means you are incompetent; if you are forced to do it, it is understandable.
Many things cannot be done with just passion, but require careful methods and approaches.
The older director of the Southern Pharmaceutical Factory, who had been silent the whole time, said tentatively, "This kind of thing is more suitable for young people. I will fully cooperate with the young girl."
!
The youngest person at the table is undoubtedly Shen Roujiao.
"Everyone is assured of our girl's work." Director Jiang has only one precious daughter. He had previously used the pharmaceutical factory as bait to recruit Shen Tiancheng as a son-in-law. But after visiting Sanhua Pharmaceutical, he weighed the idea in his mind and finally gave up.
Shen Tiancheng is capable, has high emotional intelligence, is reliable, and manages the factory in an orderly manner. His daughter loves him very much, but she is afraid that if the deal fails, she will lose a good son-in-law, which would be a loss.
As for his sister Shen Roujiao, Director Jiang wanted to give her ten fingers of praise. Running a factory is not a small business, and a 20-year-old girl can handle it. He, who has experienced many ups and downs in the business world, can't compare with her. One has to admire the young.
Even though his daughter's marriage has not yet taken place, in the eyes of Director Jiang, Shen Roujiao, whom he has long recognized, is already a member of his family.
At this time, Gu's mother brought a plate of tomatoes mixed with white sugar, which was considered a dessert. Gu Jingnian picked up a piece for everyone at the table. Finally, he tapped the edge of Shen Roujiao's bowl with his chopsticks, "Sister Gu knows that you like to eat this, so she sprinkled more sugar on it. The soup below is very sweet, so use a spoon to scoop it out yourself."
!
Everyone knew that County Governor Gu was not ordinary to the director of Sanhua Pharmaceutical, but no one thought he was so good to her, and treated her like a daughter. If it weren't for Zhou Huaiyue beside Shen Roujiao, I would have thought she was the county governor's daughter-in-law.
"Roujiao, do you want to do it?" Boss Chen asked with a smile, and added, "I'll let Xiaoqi help you."
Xiao Qi, Qi Nanhua, is the nephew of Boss Chen. He used to be good friends with Zhang Qingjie. They both worked in the factory and were frequent customers at the snack stand. Since the herbal medicine distribution center started, he left the factory to help his uncle with management.
"Brother Qi?" Shen Roujiao hadn't seen him for a long time.
"I'll add two more people for you, one to help you connect with the medicine exchange, and one to help you coordinate other things." Gu Jingnian picked up another sweet tomato and put it in the bowl in front of her.
The atmosphere was right and it would be impolite not to express my opinion. "Okay. I'll do it and try my best to live up to everyone here." Shen Roujiao's face was filled with confidence and she patted her chest to make the promise. She was so happy in her heart. Her experience of participating in fashion weeks for many years in her previous life finally came in handy.
After New Year's Day, Shen Roujiao's first thing was to contact the two soup makers. They worked for a large pharmaceutical factory in the south and must have experience in participating in pharmaceutical trade fairs directly or indirectly.
As expected, although their pharmaceutical factory had never participated in the Zhangshu Pharmaceutical Fair which was resumed in 1980, it participated in the Baise Pharmaceutical Fair last year, the scale of which was unprecedented and quite unprecedented.
The total turnover of the entire pharmaceutical trade fair reached 120 million. In 1981, this figure was astonishing and inspired many medical professionals. The great development of the pharmaceutical industry, which was forced to be interrupted by the Cultural Revolution, finally ushered in a bright spring.
After learning about the plan of Benyuan County to organize a delegation to participate, the two people opposite praised the wisdom of County Mayor Gu. They were originally scheduled to take up their posts after the Chinese New Year, but they immediately expressed their willingness to come and help before the New Year. Although they have never been to the venue and do not know much about the specific promotion methods and promotional materials of the pharmaceutical trade fair, it does not prevent them from having an urgent desire to join.
Due to the tight schedule and heavy tasks of the pharmaceutical trade fair, Zhou Huaiyue had just decided on the location of the most important exhibition hall when he rushed back to Yunnan in mid-January. The locations of the several options given by Zhang Shu were not very good.
Shen Roujiao wanted the small pavilion closest to the largest pavilion so that she could get some traffic, but they insisted that there was no pavilion and all the pavilions had been allocated. Gu Jingnian solved the problem with just one phone call, and Benyuan County got the most conspicuous position next to the National Medical Products Administration.
"Baby, I want to discuss something with you." Shen Roujiao snuggled up to Zhou Huaiyue's chest, listening to his heartbeat surging from his hard work.
"?" He lifted her chin and caressed her lips lightly.
"We may have to stay in Yunnan for the New Year this year. There are a lot of things to do at the pharmaceutical fair, and everything needs to be ready by the end of March. If I go back to Beijing, I'm afraid it will delay my work. Besides, my second brother's engagement ceremony is before the New Year, and my mother will rush back after she finishes dealing with the few cases on hand. She can't go back to Beijing to accompany my parents."
As she spoke, Shen Roujiao's fingertips stroked his Adam's apple and touched the tip of Zhou Huaiyue's nose. He caught it, placed it between his lips and tongue, and bit it lightly.
"Or, let Ms. Zhenhua come. They have always wanted to come to Yunnan to see the pharmaceutical factory. It's just right for the in-laws to meet. The marriage certificate has been obtained, but the two families haven't met yet. It's my fault for not handling it well." Compared with Shen Tiancheng's emphasis on marriage, Zhou Huaiyue always felt that he owed Shen Roujiao.
"You are good in every way, but you are not allowed to say that about yourself." These were simply what she wanted, but Zhou Huaiyue had to bear all the public pressure, which made her feel guilty.
"Roujiao," he held the person in his arms and stroked her soft hair, "after we finish the pharmaceutical trade fair and second brother's wedding, let's also hold the wedding, okay?" Although he had the certificate in hand, Zhou Huaiyue always felt uneasy. There was an awkward feeling that the government had approved it, but the people were still questioning it.
Especially when he knew that Zhang Qingjie and Xie Yunli had come to their house for dinner, Zhou Huaiyue felt indescribably uncomfortable, as if he had always been an extra staff member who had not been converted to a regular employee.
He may not care what others think of him, but he cares a lot about what Zhang Qingjun thinks of him.
It's probably just like what Zhou's father said, there is always an imaginary enemy in your heart throughout your life, reminding yourself all the time that what you have now is something others can only dream of.
"Okay, whatever you want is fine." After all, it wasn't a matter of principle. Since it was a ceremony that everyone wanted and could be happy about, why should she make him and her family anxious? Shen Roujiao didn't want to do such a stupid thing as to cause trouble to those around her.
!
I thought she would try hard to convince him with all kinds of excuses, but I didn't expect her to agree so readily.
"Why are you so easy to talk to?" Zhou Huaiyue pinched her waist and pulled her under him, put his hands on her ears, and looked down at Shen Roujiao.
"I don't want to embarrass you, nor do I want you to suffer any injustice. I'm just afraid of trouble, not wanting to make everyone unhappy." Even the Shen family members couldn't understand, let alone outsiders.
"Whose considerate little mouth is this?" Zhou Huaiyue stared at her slightly open lips. He moved down and rubbed her rosy lips with his thumb until it touched the tip of his tongue.
"Mine." The man under him held his fingertips in his mouth.
He smiled complacently and seductively, leaned over to her ear, and said passionately, "Mine."
…
Although it is a private courtyard, I can still vaguely hear some noise next door, as if a man is asking a woman for something, for the last time or something like that.