Chapter 394 Final Result (asking for monthly ticket)
"On the last day of the Spring Festival, Lost on Journey topped the box office with a single-day box office of 300 million yuan."
"Lost on Journey" set a new record by bucking the trend for seven consecutive days during the Spring Festival."
"The biggest winner of the Spring Festival has already emerged, and that is Lost on Journey."
…
Many media outlets began reporting on the event.
The seven-day Spring Festival period has officially ended, and next are the working days, so the box office will definitely fall back.
There has always been a saying in the industry that the seven days of the Spring Festival will determine who will be the annual champion, or that the seven days of the Spring Festival will determine success or failure.
Now that the seven-day Spring Festival period has ended and everyone who had returned home has started working, it is time to make a systematic comparison of the movies released during the seven-day Spring Festival period.
As a current fan of Yu Xiaoshu, Xiang Fei began to write a summary of the Spring Festival period after witnessing with his own eyes the success of Lost on Journey, a film written by Yu Xiaoshu.
For Xiang Fei, he certainly thinks that "Lost on Journey" is the biggest winner of the Spring Festival, because you have to know that a movie can reverse the decline during the Spring Festival, and reverse the decline for 7 consecutive days, which is not an easy thing.
The right time, the right place and the right people are all indispensable.
The script of "Lost on Journey" is excellent, everyone knows this. In recent times, Yu Xiaoshu's scripts have never failed.
This is the first reason. The second reason is that it is the most correct principle to choose to release "Lost on Journey" during the Spring Festival, because every element of this movie is very suitable for such a festive day as the Spring Festival.
The most important point is that none of the other movies in the Spring Festival have such a good comedy style. This can be said to be the most important point.
Of course, what’s more important is that Yu Xiaoshu and the entire “Lost on Journey” team have been working overtime on the roadshow since the third day of the Spring Festival.
The roadshow in third- and fourth-tier cities was a huge success.
The box office of "Lost on Journey" also began to soar from third- and fourth-tier cities. It can be said that Yu Xiaoshu's strategy was a huge success.
During the seven days of the Spring Festival, the total box office of "Lost on Journey" reached 1.25 billion.
That's right.
In 7 days, the 7 days of the Spring Festival, the total box office of "Lost on Journey" can be said to have successfully exceeded 1 billion.
Not only that, the total box office of "Lost on Journey" during the Spring Festival ranked second.
If someone had predicted before the Spring Festival that the box office of Lost on Journey would surpass that of Dragon, Aliens and When the World Goes Away, they would probably have been considered crazy.
Apart from anything else, the production cost of "The Man from Outer Space", which has the least investment among these movies, is over 100 million yuan.
What is the result? ?
The box office of so many movies is not as high as that of a movie with a production cost of only 8 million.
Who the hell can I go to for justice?
The current number one movie, "The End of the World", had a box office of just less than 1.4 billion during the seven days of the Spring Festival, which can be said to be far below expectations.
You have to know that the production cost of this movie is quite high. Someone once said that the box office of this movie would have to be more than 3 billion to avoid losing money.
No compensation.
And if it wasn’t 4 billion, the box office would have definitely been a flop.
Of course, for "The End of the World", many people predict that it will set a new box office record. This new record will be towards 5 billion, to be exact, it may reach 6 billion.
As a result, given the current situation, let alone 5 billion, I'm afraid 3 billion would be quite difficult.
Xiang Fei's article roughly summarizes several movies, and then says: "Lost on Journey" may bring about a huge change in the film market, that is, not only big movies can have box office success, but also small-budget, small-production movies can still be successful if the script is good."
Think about it, the fact that "Lost on Journey", which cost only 8 million to produce, was so successful, doesn't it explain the reason?
And these days, the entire film industry is so envious and jealous that it’s vomiting blood.
It was really vomiting blood.
"Lost on Journey" can basically make its investment back as long as the box office reaches 30 million, which means that the movie has already made its investment back on the first day of its release.
Compared to so many other movies that are still making losses, "Lost on Journey" can indeed dominate the Spring Festival period.
Now all everyone wants to know is whether Lost on Journey can surpass The Demise at the box office.
It turns out that the potential of Lost on Journey has indeed reached its peak.
In the next 20 days, the box office of "Lost on Journey" gradually began to decline, and even on the 12th day its single-day box office had fallen behind the other two films "The Man from Outer Space" and "When the Tiger King" .
This is not surprising.
Everyone feels that on the one hand, the box office of "Lost on Journey" has indeed stabilized, and on the other hand, the potential of this movie has been fully tapped.
On weekdays, or to be more precise, people in third- and fourth-tier cities have already started to return to work and do not have much free time to go to the movies.
After all, most of these people earn their money through hard work, and basically do not have so-called weekends off, so it is normal that the single-day box office of "Lost on Journey" fell sharply.
It is also because of this that many people are more envious and jealous of "Lost on Journey".
"Fuck, this Baiqian Media is really fucking awesome. They chose the Spring Festival time slot."
"Yes, I really admire Baiqian Media. Even if Lost on Journey was released during the National Day holiday, it probably wouldn't have achieved this result."
"It's not impossible, but it's absolutely impossible to achieve this result."
"That's true. I'm afraid that Lost on Journey will only be able to be released during the Spring Festival."
"Lost on Journey is really lucky."
…
At this time, more people were discussing it with envy, jealousy and hatred, and everyone was more willing to call it "Lost on Journey" a sign of good luck.
Let alone these people, even Su Dong was a little speechless and said: "This Lost on Journey is really very lucky."
"Good luck??"
Su Qing heard what his father said and shook his head slightly and said, "Who wrote the script for this movie?"
Su Dong said: "Whose could it be? Of course it must be Yu Xiaoshu."
"Yes, the script of this movie is written by Yu Xiaoshu, and it was scheduled for the Spring Festival even before the script was written and before the filming started. So, is this just luck? No, no, it's because Yu Xiaoshu had already decided that Lost on Journey would be released during the Spring Festival. Besides, Yu Xiaoshu has also said in all the interviews he has accepted that he was aiming for the Spring Festival."
Su Qing nodded gently and said, "So, many people really have a seven-second memory. When Yu Xiaoshu said he wanted to sprint for the Spring Festival, a lot of people mocked him, and even thought that a movie shot in such a short time would definitely be a bad movie. Then, when Lost on Journey was about to be released, they all thought that this movie would definitely flop. And later, needless to say, when the box office was slightly better, they thought it was just good luck? Dad, what about you? Do you really think it was good luck?"
yes.
How can a movie be successful just because of luck?
Every year, during the various major and minor periods such as the Spring Festival, National Day, and summer vacation, how many movies become cannon fodder? Many movies that were originally thought to be successful also end up being flops.
What is the result? ?
As a result, "Lost on Journey" took advantage of the right time, right place, and right people, and with a production cost of only 8 million, it earned 1.89 billion at the box office. And then other people say that this movie was just lucky? ?
Good luck? ?
What are you talking about?
With good luck, you can make a small profit with a big investment and create such a high box office? ?
This is not only disrespectful to Yu Xiaoshu, but also disrespectful to all the audience.
For this reason, Su Qing was the first to fire at his father.
Su Dong didn't want to say anything.
Of course he understood. As a director, how could he not know that the success of a work could not be due to luck? He said this simply because he was still unhappy with Yu Xiaoshu.
It's really unpleasant.
Su Dong never thought that the second movie script written by Yu Xiaoshu would create another miracle at the box office.
You know, a box office of 1.89 billion is quite impressive. If you think about the production cost of this movie, it’s not just quite impressive, it’s incredibly impressive.
Su Dong himself had always wanted to make a movie, but as his TV series failed consecutively, let alone making movies, what he really needed now was to reshoot the TV series.
Look, he has been filming this TV series with Luo Yuan recently.
He is still full of confidence in this TV series.
Su Dong felt that he needed to quickly get this TV series started and then have it aired as soon as possible, so that he could then make movies.
kindness.
Su Dong’s idea was quite beautiful, and he also wanted to go to the film market to take a look.
"Dad, I'm not saying anything bad about you, but if you keep having this attitude towards the market, I think your TV series will flop, and your movie will probably flop too."
What Su Qing said was really heartbreaking.
Su Dong was no longer angry. He shook his head slightly and said, "Okay, in your opinion, whatever your dad and I shoot will flop. Wait until my TV series starts airing, and then you can take a good look at it yourself."
Su Qing nodded gently: "Dad, I will take a good look. Okay, I'm going to work. I won't talk to you anymore."
Obviously, the father and daughter have reached an agreement, that is, they will no longer argue with each other.
It doesn't make sense.
It is better to let the facts speak for themselves when the time comes.
Su Qing said she was going to work, but in fact she was preparing to write an article.
"The era of blockbusters vs. scripts being king"
This is what Su Qing has always wanted to say.
She does not like the current film market's blind evolution towards the blockbuster era. Not only does she not like it, Su Qing even thinks that this is a deformed film market.
Light on the script and heavy on the production, what kind of blockbuster will come out in the end? ?
There are a lot of special effects, and it looks lively and exciting, but what happens after the fight is over? ?
Everyone found that there was nothing.
This is exactly the case. These big-budget movies are often just for fun, but the scripts are a mess, and many times the poor scripts result in a very poor plot.
Movies like "Cold Blooded Dragon" and "The End of the World" are ready-made examples.
The lineup is quite strong, and the production is even stronger, but what’s the result?
Turns out the script was really shit.
Even people think that if you spend so much money on special effects and actors, can't you spend a little money on the script? ?
But it's impossible.
Many times, screenwriters have great say, just like platinum screenwriters can almost control the shooting direction of the entire movie. It is precisely because of this that the film industry has been filled with the theory that scripts are useless in recent years.
Everyone thinks that if you spend so much money to hire a platinum screenwriter, and then this platinum screenwriter doesn't allow you to change the script, and not only doesn't allow you to change the script, but also there are all kinds of problems, then why do you hire a platinum screenwriter? ?
What is the most important thing?
The most important thing is that in recent years everyone has discovered that if you don’t hire a platinum screenwriter, but hire one who doesn’t care much about the right to speak, the box office can still be a big hit.
In this case, why should we invite Dad?
Can't you just ask for a grandson?
This is the market situation in recent years, or more precisely, the situation of the film market in the past two years.
Many people have forgotten that script is king.
That's exactly the case. From "Let the Bullets Fly" to "Lost on Journey", these two movies really tell everyone what it means when the script is king.
Especially what kind of performance the script of "Lost on Journey" achieved.
Su Qing's post about blockbusters being king and scripts being king in the film market really resonated with many people.
"What Ji Da said is right. I actually feel the same way. So many big-budget dramas in the past were really meaningless."
"I still support Ji Da in this regard. Ji Da is never wrong."
"Hahahaha, Ji Da, the eternal God."
"I support Ji Da. I think what Ji Da said is absolutely right."
…
For a while, after Su Qing published this article, basically everyone agreed with Su Qing's analysis.
Not only netizens agree with this, but some screenwriters also agree with it.
Often, screenwriters, directors, and investors are all in a state of bargaining. Sometimes, everyone in the crew wants to have a say, but who has the final say at the critical moment?
Of course, the screenwriter has a lot of say.
As we just said, the platinum screenwriter can decide the direction of the filming.
Apart from this, it goes without saying that the director is responsible for all the responsibilities of the crew, after all, he has to take charge of the overall situation. Besides this, there is also more interference from capital.
Many times, capital can really intervene and control everything.
In addition to these three types, some well-known actors will also change the scripts.
As a result, sometimes when a screenwriter writes a script, after it is revised by the director, capital, actors, and other people, the final script may not even be recognized by the screenwriter himself.
In this situation, if you were the screenwriter, would you be angry?
While the outside world was discussing this, Yu Xiaoshu was preparing for his next movie.
…
…
(End of this chapter)
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