Chapter 446 Please Shut Up
The first place is "Lost in Thailand", with a box office of 350 million on the first day.
The second place is "One Man's Revenge", with a box office of 270 million on the first day.
The third place is "Blood Case", with a box office of 95 million on the first day.
…
Obviously, many people were caught off guard by such first-day box office data.
Of course, everyone was not just surprised by the first-day box office performance of "Lost in Thailand". On the contrary, the first-day box office performance of the movie "A Man's Revenge" also broke Wang Ze's record.
It can be said that the word of mouth for this movie "A Man's Revenge" was quite good when it was previewed, but at the same time, many people also criticized this movie.
As we said before, the criticism mainly focused on the female lead Jiang He.
But even so, the box office of "One Man's Revenge" reached 270 million on the first day.
This achievement deserves great publicity.
Wang Ze was stunned after seeing the first day box office of "One Man's Revenge".
He couldn't quite believe it.
You have to know that the preview of "One Man's Revenge" did have good reputation, but there were also some negative reviews. It can only be said that the negative reviews were suppressed because of public relations and some publicity.
That’s exactly the case. In fact, Wang Ze himself also had an expectation.
In any case, there is no problem with the script of "A Man's Revenge", but the character of Jiang He does have some problems. This is not only because of Jiang He's acting skills, but the more important reason is that Jiang He added more scenes.
Yes.
Logically speaking, as a platinum director, Wang Ze has great say on the set, but on the one hand, Jiang He does have the qualifications, and on the other hand, this film was invested by Jiang He's company.
Obviously, on the set, the director sometimes has absolute power, but sometimes he has to make concessions.
Exactly like this, the character of Jiang He was not originally such a saintly bitch. On the contrary, according to the original script, this character is relatively complicated, and not only is she scheming, she also has her own plans.
In fact, if the performance was carried out according to the original script, then this character might actually become a hit.
Because Wang Ze also knows that the market is changing, and in today's market, the so-called simple, naive characters are no longer very popular.
On the contrary, what is needed now is a strong female protagonist.
Moreover, the heroines here are not the kind who only know how to talk about love, or even look for a boyfriend or girlfriend when something happens. Even if she is in her 40s, she is still acting out love.
You say, what is this???
Let’s not talk about whether it’s shameful or not, let’s just talk about whether we should have shame or not.
From Wang Ze's perspective, he had good intentions. He was confident that as long as Jiang He would listen to his instructions, he would be able to train Jiang He well.
But who could have thought that Jiang He simply wouldn't listen.
He totally ignored what Wang Ze said.
Because Jiang He has always been in her comfort zone, she absolutely doesn't want to come out. Even Jiang He's agent has given Jiang He some suggestions.
But Jiang He still went his own way.
And Jiang He was also quite confident.
Since I am so comfortable in my comfort zone, why should I go out?
Besides, I am an artist for the sake of enjoyment. If I don’t enjoy it, what kind of artist am I? ?
Jiang He has no awe when it comes to acting.
It can be said that Jiang He didn't really like acting. In this respect, she was actually far behind Mu Lefeng.
I know that Mu Lefeng’s character is not that good, but she is still very ambitious in her career.
But Jiang He is not like that. She has never been very career-oriented. She is already 40 years old, not young anymore. Besides, she has a lot of people supporting her no matter what.
If that's the case, why should she work hard?
Isn't it good to lie flat?
Why is it so inward-looking?
A man remains a boy until he dies, and a woman remains a little princess until she dies.
This is Jiang He.
In fact, Wang Ze had secretly sworn that if there was another chance, he would never use Jiang He again.
Even in this "One Man's Revenge", Wang Ze felt that Jiang He was hindering the film too much.
How to say it actually? ?
From Jiang He's perspective, her acting style has been fixed, and she feels that she doesn't need to put too much effort into playing the role of a silly and innocent girl, so she can just act casually.
If that's the case, why would she bother to act something profound?
That's so tiring.
On the set, Wang Ze and Jiang He had actually discussed this many times. He wanted Jiang He to be more dedicated and truly become a professional artist.
But it doesn't matter.
Because Jiang He totally doesn't listen to Wang Ze. You, Wang Ze, can say whatever you want and I, Jiang He, will act however I want.
Recalling his cooperation with Jiang He, Wang Ze has made his decision.
Never again next time.
And precisely because of Jiang He's performance, Wang Ze actually knew that the movie would definitely have some so-called bad reviews, but he never expected that the Internet would be so dissatisfied with Jiang He.
At the beginning, Wang Ze had some luck in his mind. He thought that he just needed to edit "One Man's Revenge" a little bit when the time came.
In the end, he still underestimated the audience's expectations of Jiang He.
After all, Jiang He has been saying in recent years that she wants to work hard and change, but nothing has changed.
Let’s not talk about the fans, even some casual fans are actually quite angry.
You have to know how popular Jiang He was at the beginning.
Many people are looking forward to her.
What’s the result???
Ten years, a full ten years, Jiang He's acting style has not changed at all.
At that time, everyone felt that Jiang He was still young after all and could be given some opportunities, so they kept giving her opportunities until she was 30 years old. They couldn't give her any more opportunities.
It’s not appropriate to say that you are a child at the age of 30.
What's more important is that during these 10 years from the age of 30 to 40, it cannot be said that Jiang He has not made any progress. It should be said that she has been degenerating little by little, to the point that now her only fans are those who only care about her looks and those who are crazy about her.
Now, this "One Man's Revenge" has almost completely wiped out some of Jiang He's career fans.
It cannot be said that there is none at all.
After all, for some fans, as long as their actors are a box office hit, that's enough.
The rest is not a problem.
Even for some fans, even if their favorite artist only makes a cameo appearance in a movie, as long as the movie is successful, it will all be related to their favorite artist.
I am proud.
After Jiang He’s fans found out that “A Man’s Revenge” grossed 270 million yuan on the first day, they were so excited that they were almost beating drums and gongs.
"Where are those passers-by who slandered our He He???"
"It's so funny, those who slander our He He, please come out and take a walk? "
"It turns out that no matter how evil these people are, they can't stop the box office of "A Man's Revenge"."
"That's right, facts speak louder than words. The box office revenue of 'A Man's Revenge' on the first day was 270 million, proving our He He's ability to carry the box office."
"Protect the best He. Come on. No matter how much criticism He He has suffered, we will always support He He."
"Hahahaha, the first day box office was 270 million, I think this slapped a lot of haters in the face."
…
For a moment, Jiang He’s fans felt like it was New Year’s Day.
They felt that their He He had finally responded to the doubts with her strong strength.
Are you haters feeling pain in your face now?
Are you guys who often criticize our He He feeling pain in your face now? ?
Originally, Wang Ze was quite happy about the box office of "One Man's Revenge", even excited and thrilled, because he felt that this proved that although the audience was annoyed with Jiang He, they were still willing to watch it.
Therefore, Wang Ze decided to downplay Jiang He as much as possible in the next promotion, and not to mention anything else, to make other actors move as much as possible.
After all, the performances of other actors are still remarkable.
The result was totally unexpected.
This is fucking bullshit.
Why do Jiang He's fans still say this?
Is this because they are afraid that the audience will not rebel? ? ?
Thinking of this, Wang Ze hurriedly called the person in charge of publicity for "A Man's Revenge": "Hurry up and find a way to suppress the comments about Jiang He's fans on the Internet. Are these people really going to kill us?"
Obviously, as a senior director, Wang Ze knows the audience's rebellious psychology.
Everyone already had opinions about "One Man's Revenge", and now the audience is finally willing to support it with some money, but these fans are still yelling here one by one.
I beg you to shut up.
This is Wang Ze’s truest thought.
He now feels that if these fans shut up, then he still has a chance. But if they continue to talk nonsense like this, then he might really be finished.
This case has happened before.
What does it mean that one fan can outweigh ten haters?
Basically, the fans of Jiang He, the leading actor of "A Man's Revenge", have been shown off.
Of course, it’s not just Jiang He’s fans who are shown this way, there’s also another movie.
That is "Blood Case".
Logically speaking, the screening schedule for the movie "Blood Case" reached 25%, but the box office on the first day did not even exceed 100 million.
Such data can actually be said to be a definite failure.
Because it is totally inconsistent with reality.
It was well received but not popular.
That's basically what you can say.
Of course, it is not just that. There is a more crucial point, which is that the screening schedule of "Blood Case" will definitely be further compressed.
Because the box office is so high that it is absolutely impossible to increase the number of screenings.
And the extra screenings will probably be taken up by "Lost in Thailand" and "A Man's Revenge".
Then, some Douhu big Vs expressed their displeasure.
"I personally think that the movie Blood Case can be ranked in the top ten in 2022. No, not just the top ten, I think it is possible to be in the top five. However, for such a movie, not many people went to see it. The box office is so bad now. What does this show? It shows what I said before, the audience is too bad."
“I really don’t understand why the box office of Lost in Thailand broke the record on its first day, but the box office of Blood Case is so bad??”
"I also don't understand. Well, I hope, I really hope, that these people will only watch rubbish movies like Lost in Thailand."
"I'm really convinced. Why is the box office of Blood Case so poor?"
…
Good job.
At this moment, Zhang Yiwei from Yuexing Media was actually a little speechless.
He called the publicity director over and said, "Go, tell these Douhu Vs to say less and not go against the audience. Make sure they get on the right track as much as possible. I'll talk to Director Sun about this."
After giving general instructions about the situation, Zhang Yiwei came to Sun Qi's office.
“What’s going on???”
Sun Qi said to Zhang Yiwei angrily, "Why is the first-day box office of Blood Case so bad? It didn't even break 100 million. How did you promote it?"
Zhang Yiwei smiled bitterly and said, "Boss Sun, we have actually promoted everything we should have, but this movie is too cruel after all, so it is just well received but not popular. On the other hand, during the National Day holiday, people still like festive movies, so the box office of Lost in Thailand is so high, and One Man's Revenge is also good because it is a fun movie..."
"Don't make excuses. The poor box office performance of Blood Case on the first day is one reason. Your promotion was not good enough. Another reason is that there was not enough discussion about Blood Case online."
Sun Qi interrupted Zhang Yiwei and said, "Keep increasing the publicity. The first day's box office difference is nothing. We will just have to make a comeback next time."
"Director Sun, I think we can't increase the promotion of Blood Case any more, because the attendance of this movie has been declining today, and there are only 20 screenings today. I think the screenings will have to be reduced in the future. The screenings of Blood Case in the prime time in the evening have been reduced by two-thirds. Obviously, the theaters have already voted with their votes."
That's right.
Cinemas need to make money.
The purpose is to make money, so they will schedule prime time for the movie that does well at the box office.
Let’s take a look at “Lost in Thailand”. At this time, the attendance rate of “Lost in Thailand” is as high as 70%, and although “A Man’s Revenge” has dropped by half, it is still more than 40%.
But what about Blood Case?
The attendance rate of this movie is actually only 10%.
And this 10% attendance rate is still falling.
To put it simply, there is a lot of demand for "Blood Case" on the Internet, but these people don't even go to the cinema to watch it.
At this point, adding more advertising expenses would be like throwing meat buns at a dog.
"What do you know? We should increase our publicity spending at this time, and this is because netizens don't understand. What we need is a call for action."
Sun Qi shook his head slightly and said, "Okay, let's do it this way."
After coming out of Sun Qi's office, Zhang Yiwei sighed.
Teacher, you are really old.
The old here does not just refer to age, but also to some concepts.
The era of teachers is over.
But the teacher still thinks in the same way as before.
At this time, how could "Blood Case" still make a comeback? ? ?
…
…
(End of this chapter)
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