Chapter 485 Never Disgust the Audience
“Dying to Survive” still performed quite strongly on weekdays.
In the new week, the single-day box office on Monday reached 30 million, which can be said to have given more capital some market confidence. Many people feel that the addition of "Dying to Survive" has instantly changed the entire March movie schedule.
After all, according to past experience, March is basically a schedule that even dogs dislike. Before "Dying to Survive", basically not many people paid attention to it.
The attention here refers to the so-called March as the release date. After all, someone used this as the release date before, but it ended up being a flop. Not only did it flop, but the flop was quite tragic.
There is a saying in the industry that whether a movie can be successful sometimes does not depend solely on its quality. Some movies are of good quality, but there are also many that fail due to poor publicity and promotion. In addition, the choice of release date is even more crucial.
A good release date can increase a movie's box office by hundreds of millions. At the same time, if the release date is not chosen well, it is possible that a movie will completely flop.
Before, everyone trusted Yu Xiaoshu and his script writing ability, but everyone really didn't understand the release date choice of "Dying to Survive".
That's exactly the case. Basically, many people don't understand why Yu Xiaoshu is so confident. Even if he wants to be more inflated, there's no need to be so inflated.
Yes.
Could it be that Yu Xiaoshu could really change the schedule? ?
Who gave Yu Xiaoshu the confidence?
Could it be that the success of Love Is Not Blind made Yu Xiaoshu think that Dying to Survive could create a miracle in March? ?
How is it possible??
kindness.
Before the release of "Dying to Survive" on March 15, everyone thought it was impossible, and some even thought that even Yu Xiaoshu could not change the so-called release date.
Everyone believes that Yu Xiaoshu can turn stone into gold, but this is not just turning stone into gold, this is changing the composition of gold.
How is it possible? ?
yes.
How is it possible? ?
But it succeeded just like that.
On Monday, "Dying to Survive" grossed 30 million yuan in a single day, setting a record for the best box office on a recent working day.
On Tuesday, the single-day box office of "Dying to Survive" actually increased instead of decreased, directly taking in 32 million.
You know, this is totally irrational.
After all, for many people, the working day itself is an extremely quiet day in the market. Even for many movies, it is considered quite strong to get 10 million on a working day.
As a result, this "Dying to Survive" actually breaks the rules again and again.
Yu Xiaoshu came here to break the record.
For many people, this is basically what they say when they really don't understand.
yes.
Who made him Yu Xiaoshu?
The industry is more concerned about the popularity and discussion brought by "Dying to Survive". For many people, "Dying to Survive" may once again achieve unexpected success at the box office on the following Saturdays and Sundays.
After all, "Dying to Survive" has been released for 5 days now, and in these 5 days, it has earned more than 600 million yuan at the box office, which is almost like robbing money.
The cast of "Dying to Survive" is basically the same. The most important thing is that all the actors are out-of-date actors, and their pay is basically very low.
This is exactly the case. It can be said that the production cost of this movie is actually not high. In fact, perhaps only Lin Feiyang and Bao Nan have higher pay in this movie.
Under such circumstances, it would be a lie to say that everyone is not envious of the box office success of "Dying to Survive".
The most important thing is that although "Dying to Survive" has only been released for 5 days, its reputation has been increasing. Everyone who has seen this movie says it is good. Not only is it good, but the movie also has greater practical significance.
After all, the lines in the movie are quite real.
There is one disease in this world that cannot be cured, and that is poverty.
This sentence is actually quite accurate, and more and more people are starting to say it.
Some people even joked that they were suffering from poverty disease or something like that.
It would have been fine if it was just said at the beginning, but as the conversation went on the topic shifted to another angle.
In this situation, Su Qing on Douhu couldn't help himself.
She directly posted a post titled: "Please don't turn a serious movie like "Dying to Survive" into entertainment."
In this post, Su Qing said that "Dying to Survive" is an extremely excellent movie, and it is not just a movie. The real-life issues it reflects are also worth thinking about. Moreover, some ordinary people nowadays basically cannot and dare not get sick, because it is possible that the so-called middle-class life is an illusion, and basically once they get sick they will fall back into poverty.
Falling back into poverty due to serious illness is not an isolated case.
Therefore, Su Qing hopes that everyone can think carefully about this movie and then promote something through it, rather than just turning it into entertainment.
Don't be poor, don't be sick. This sentence is not a joke sometimes. Just like what the old lady in the movie said, who can guarantee that they will never get sick? Who doesn't have a patient in their family? ? ?
That's exactly the case. I hope you guys won't over-entertain this movie. For me, this is a phenomenal movie that can be brought up for discussion among you all. The way you guys discuss it is completely contrary to the purpose.
Many times, some things are suitable for playing memes, while others are completely unnecessary. Not only are they unnecessary, but they may even deprive people who really need help of their channels of expression.
…
Many times, it is so difficult to have the same values.
For Yu Xiaoshu, among his several ex-girlfriends, Bai Suzhen is one of them. For Yu Xiaoshu, the difference between his world views and Bai Suzhen's is so great that it may be as big as a few Chang'an Avenues.
On the other hand, for Bao Nan, Zhou Xiaozhi and others, it is actually different, but for Su Qing, Yu Xiaoshu feels that his world views are surprisingly consistent with Su Qing. This consistency is not only in the so-called film and television dramas, but is basically the same in other aspects.
Of course, in the field of film and television dramas, there are many coincidences.
This coincidence is not a coincidence. One movie may be a coincidence, and two movies may also be a coincidence. By the way, it was not a movie at the beginning, but "I Am Yu Huanshui". After this web drama started, Su Qing began to stand by Yu Xiaoshu again and again.
Think about it, since "I Am Yu Huanshui", Yu Xiaoshu has written so many works. Basically, every time, as long as there is a work by Yu Xiaoshu, there will definitely be the figure of Jijiliangmiba.
On Douhu, the once unattainable Jiji2.80, which used to be almost unpromotional and unadvertising, and even never showed its face, has been supporting Yu Xiaoshu's works again and again.
Some people's support means buying tickets or booking the entire theater, but for Jijiliangmiba, her support is different. Her review of a play or a movie can be said to be able to defeat thousands of troops.
A real army of thousands.
Sometimes, a good drama review can bring more audiences to a work, and a good film review can even directly increase the box office by tens of millions or even 100 million.
Think about it, why do some movies basically bribe film critics or even spend money on countless big Vs when promoting them?
Isn't it because everyone knows that only these film critics and big Vs can do some publicity, which can be said to be a huge boost to the movie.
Of course, in the past two years, whether it is the big Vs or the film critics, they have suffered too many setbacks. Precisely because they have suffered too many setbacks, the audience has gradually become more rational and will no longer blindly believe in these big Vs or film critics.
However, there are still some viewers who will believe it, such as Su Qing. After all, her personal image is quite wonderful. Up to now, it can be said that basically everyone still doesn't know her real identity.
Many people only know about Ji Da, but they don’t know whether Ji Da is a boy or a girl, what Ji Da does, what does Ji Da do in real life, etc.
You know, it has been so many years, and the size of the chicken is still a mystery.
A real fan.
As for Yu Xiaoshu, he never thought that the person with a penis of 2.8 meters long was Su Qing. This made him feel that he and Su Qing were really comparable.
The most important thing is that the two people often have the same ideas. For example, when it comes to the film review of "Dying to Survive", the review written by Su Qing can basically be said to be the best. This is the best not only because Su Qing wrote it well, but also because it is true.
Many people write movie reviews basically at random, or in a condescending manner, or what they write is not really a movie review, it's more like a spoiler.
But Su Qing is different. The film review she wrote is a professional analysis of "Dying to Survive". Not only did she analyze "Dying to Survive", but she was also able to write with true feelings in the end, which is not easy.
If it were just the film reviews, it would be fine. Yu Xiaoshu had actually seen the public opinion online in the past few days. He had already asked Liu Qianqian to make some changes. Just as Su Qing said, she didn't want a realistic film to become an entertainment film.
This is intolerable.
Just when Yu Xiaoshu finished talking to Liu Qianqian, Su Qing's film review also appeared.
You said it couldn't be just a coincidence.
All I can say is that this coincidence happened because everyone’s three views are extremely consistent.
Yu Xiaoshu read Su Qing's film review in detail, and he felt that what Su Qing said was indeed quite right.
Taking advantage of the movie "Dying to Survive", Baiqian Media happened to start some charity activities again. Yu Xiaoshu had wanted to set up a foundation before, but later he found that instead of setting up a foundation, it would be better to help the poor.
Many people have basically fallen back into poverty due to serious illness, and some are in need of assistance. Yu Xiaoshu has been working on this.
Baiqian Media will not engage in live streaming. Although Yu Xiaoshu knows that live streaming can make money, and that live streaming may even become a big hit in the future, the same thing still applies: Yu Xiaoshu today is unlikely to fall into such a low-level pursuit as making money.
Yu Xiaoshu is not short of money now, and if he really wants to make money, he has a hundred ways to do it.
I don't care about the box office when I make a movie. This is not just talk. At present, Yu Xiaoshu really doesn't care about the box office. He just wants to make what he wants to make. Then he knows the influence of these movies, and he knows the ability of movies. It is precisely because of this that he believes what level the movie will eventually reach.
At present, Yu Xiaoshu no longer thinks about the box office of "Dying to Survive". As for the promotion, he doesn't need to care too much about it for the time being. After all, the reputation of "Dying to Survive" no longer requires any further promotion.
For a good movie, the audience can promote it spontaneously.
Moreover, in Yu Xiaoshu's opinion, there is only one thing that makes a good movie, and that is, it absolutely should not disgust the audience. Not only should it not disgust the audience, it should also not force the audience to accept its aesthetic.
This is quite rare.
However, the creators of some movies were too arrogant, and because of that they ended up ruining the box office. It can be said that such things are not isolated cases.
Some movies, even if they don't have much advantage in scheduling, still have a lot of fans promoting them, and may eventually make a comeback. However, this is not the case for some movies. Some movies simply ruin a good hand.
Yu Xiaoshu has been talking to the Baiqian Media team about this.
Always, always respect the market. Never, never think about educating the audience, or even tell the audience that they don’t understand and have to listen to me.
The creator who treats the audience as his grandchildren and has a very fatherly manner will inevitably be educated by the audience on how to be a good person.
This will never change.
This is basically the case for all screenwriters and directors at Baiqian Media. Everyone follows the same principle: respect the market and respect the audience.
Many newcomers in Baiqian Media are even more surprised by Yu Xiaoshu. After taking his lessons, they wonder why Yu Xiaoshu is so successful.
kindness.
Sure enough, there is a reason why everyone is successful.
In the following week, especially on Saturday and Sunday, the market exploded again, and "Dying to Survive" successfully broke the 1 billion box office within 10 days of its release.
We are already used to the major media reporting on the box office success, but more people are reporting on the dual success of "Dying to Survive" in terms of both word-of-mouth and box office.
This is truly rare.
The most important thing is that "Dying to Survive" has the best reputation among the scripts written by Yu Xiaoshu and has the highest score on Douhu.
Who wouldn’t say this is awesome?
…
…
(The status of my new book "Sorry, I'm Quitting" has changed. Please go and support it. The competition for new books is too fierce now. It's not easy for newcomers. I would like to ask all brothers and sisters to support it.)
(End of this chapter)
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