Chapter 584 Have you asked about "The Beginning"? (asking for monthly votes)
On April 1st, Kunlang Video’s “Scam” and Xiaoma Video’s “The Beginning” were launched.
The industry is paying close attention to the launch of these two dramas.
In terms of quality and publicity, everyone thought that "The Trick" was better, but what was unexpected was that the reputation of "The Trick" was so polarized.
Those who liked the book praised "The Trick" to the sky, while those who hated it cursed Zhang Fan to the sky.
Overnight, even Nie Fei was slightly affected.
"It turns out that even someone like Nie Fei can't drive traffic."
"What the hell, I hope Kunlang Video can come up with an automatic blocking function. I only want to watch Nie Fei's scenes and automatically block Zhang Fan's scenes."
"Ha, you think the same as me. Isn't Nie Fei short of money? Why is he like this?"
"You are too naive, this is just marketing, anyone who believes it is an idiot."
"Actually, this is very normal in the entertainment industry. Nie Fei is not short of money, but don't forget that he has to repay some of his friendships."
"Yes, that's the fact, so I personally think Nie Fei is probably unhappy about this matter, but there is nothing we can do."
"Take a look for yourself. It's not just Nie Fei. I think everyone who plays opposite Zhang Fan must be unhappy."
"Is "The Trick" worth watching? I think it is, but no matter from which aspect, this drama will not be a hit."
"It would be fine if there was no "Beginning", but when "Deception" is compared with "Beginning", it is completely different."
"I think there is nothing wrong with the script of "The Deception", but the acting is poor, and there are some problems with the editing, so let's just forget about it."
…
There is quite a lot of discussion about "The Trick" and "The Beginning" on the Internet.
How to say it?
Because these two dramas are quite representative. Although everyone says that "The Liar" is a bit bad, this degree of badness also depends on who it is compared with.
Compared with "The Beginning", it is definitely a bit bad, but compared with the web drama "I Love the Nanny" which will be aired on Xiaoma Video today, it is a complete crusher.
On April 2, a web drama titled "I Love the Nanny" was launched on Xiaoma Video.
They are actors, not traffic stars, but the kind of actors that can be seen in various urban dramas.
Xiaoma Video thinks that this drama is still quite marketable. After all, it is a middle-aged idol drama.
kindness.
Some recent urban dramas are basically middle-aged idol dramas. For example, the man and woman are both 40 years old, and then they cheat on each other, and their children are in a mess, and then they meet true love and so on.
Anyway, these are very common in urban dramas.
But it’s still the same as I said before.
Nowadays, urban dramas are becoming less and less interesting.
The reason why it doesn't look good is simple.
It just isn't real.
There are no poor people in today's urban dramas.
The people in these urban dramas all live a glamorous life, but they all look very miserable and unhappy.
In short, it is difficult for the audience to feel involved.
For example, the same is true for the movie "I Love the Nanny".
The nanny turned out to be a college student. She worked as a nanny just to experience life. Then it happened that the child of the male protagonist was about to take the high school entrance examination, so the nanny gave tutoring to the child.
Then, the male protagonist gradually developed feelings for the female nanny.
One is a college student, the other is married with a child. If these two people are in love, then in reality, what is true love? Isn't it just mutual gains?
What’s funnier is that Xiaoma Video also updated the web drama “I Love the Nanny” at 12 o’clock.
After all, "The Beginning" was updated at 12 o'clock yesterday, and the number of clicks exceeded 100 million in two hours. This can be said to have given Xiaoma Video an illusion. They think that maybe "I Love the Nanny" can also create a new miracle.
Then what? ? ?
"I Love the Nanny" was updated at 12 o'clock, and at 2 o'clock, the number of clicks in 2 hours did not even break 5 million.
It can be said that there was a lot of criticism.
Many people wanted to curse after watching the first episode.
This is so ridiculous.
The first episode starts with cheating, and not only the woman cheats, but the man also cheats. Then there are conflicts between the mother-in-law and the daughter-in-law. There are all kinds of bloody things on the man's side, and on the woman's side, her roommate and her boyfriend are having an affair. In short, it's as bloody as it can be.
We're not saying that urban dramas can't be melodramatic, but you've gathered all the melodrama together in the first episode.
Honestly, have you ever considered what the audience thinks???
All in all, in short, there is almost no need to watch the last two episodes. Just watching this first episode is enough to make many people die from the poison.
"What the hell is this rubbish show?" I want to say.
"Personally, I think that Xiaoma Video should just focus on promoting 'The Beginning' and put all its energy into 'The Beginning' this month."
"That's right. Xiaoma Video actually has a total of four dramas this month. In addition to "I Love the Nanny", there are two other dramas. I looked at the cast and trailers, and I think they will also be flops."
"I laughed my ass off. Actually, compared to "The Nanny", I personally still want to continue watching "The Trickster."
…
This can also be regarded as another kind of peer contrast.
Obviously, the audience was extremely disappointed with "I Love the Nanny".
At the same time, everyone is looking forward to the fourth episode of "The Beginning".
After all, in addition to "I Love the Nanny" on the 2nd, MiLi Video will have another drama airing on April 5th.
MiLi Video also attaches great importance to this drama.
The web drama has only 13 episodes in total, and the main character is Jing Xiaoqiang. At the same time, the leading actors of this web drama are all veteran actors, none of them have any popularity, and the leading actor is none other than Zhu Qing, who has been very popular recently.
Zhu Qing has a very good reputation in the entertainment industry. He is also handsome. Although he is 50 years old, he looks almost 30 years old because of proper maintenance.
Male god.
Zhu Qing was a handsome guy when he was young, but now at his age he has become a veteran actor with a good reputation. He also has a bit of an uncle vibe, and the older he gets, the more charming he becomes.
Zhu Qing is not only successful in the film industry, but also very good in TV dramas.
This is his first web drama.
In an interview, Zhu Qing said that he filmed this web drama because he liked the script and trusted the director.
The director of this web drama is Ma Yanyan from the film industry. Many people said that her filming of the web drama was a dimensionality reduction attack. After all, Ma Yanyan has been famous in the film industry for a long time.
At the same time, the screenwriter of this web drama is Gu Yiming, the chief screenwriter of Dongyi Film and Television.
That's right.
Gu Yiming is considered the chief screenwriter of Dongyi Film and Television. His style is neither as dark as Earrings nor as all-encompassing as Yu Xiaoshu. Gu Yiming is good at writing about the tragedy of small people in a big environment, the kind that even if you try hard, even if you have done something amazing, you still cannot change your name.
Depressing?
If you only look at the so-called outline, it is indeed depressing, but the scripts written by Gu Yiming actually have a sense of unwillingness to admit defeat and resignation.
Small people really cannot change their own destiny. Even in great times, the lives of small people are often just a price.
But no matter what, Gu Yiming's scripts are often like this.
It’s a tragedy, a true tragedy.
But it can’t be said to cause depression.
This time, Gu Yiming wrote the modern urban drama "Dead End".
You can tell from the name, and it mainly tells the story of a male protagonist who was abandoned by his parents since childhood. When he wants to succeed through his own efforts, every choice he makes is right.
But every step ended badly.
Although the protagonist was abandoned by his parents during his student days, he grew up by eating at other people's houses, studied hard in school, and became a model student, a celebrity, a good singer, and was loved by the school beauty.
It can be said that when he was a student, the male protagonist really felt that as long as he worked hard, he could succeed.
But when you enter society, everything becomes different.
In society, what matters is no longer hard work, but connections.
The school beauty and the male protagonist chose to break up because love could not withstand the reality after all.
What is even more depressing is that the advantages in the student days, such as honesty and uprightness, may turn into inflexibility in society, and then the male protagonist will be blamed for various work issues.
In short, Gu Yiming's script can be said to be more realistic than dark.
Just as everyone has criticized, many TV dramas nowadays are becoming less and less real. There is no reality at all in the TV dramas. Even the male and female protagonists in the TV dramas do nothing but fall in love, as if they don't need to survive.
But the play "Dead End" written by Gu Yiming is not like that.
The first three episodes of "Dead End" are about the background of the times, whether it is the student days or the environment of the house where the male protagonist rents after graduation, which basically belongs to the poor environment.
It can be said that the producers have done a very good job in restoring the original in this regard.
Apart from that, Zhu Qing is very suitable to play the slightly miserable male protagonist, the kind whose life is already very hard, and the occasional sunshine on his face is mixed with sadness.
Apart from Zhu Qing, other leading actors, supporting actors, or female characters are no longer stereotyped. For example, in some film and television dramas, the female characters are basically single, either the wicked mother-in-law, the simple mistress, or the so-called kind wife, etc.
These characters serve the purpose of the drama and have no thoughts of their own.
Just like some previous dramas, why would the mistress like the male lead?
It is impossible for the male protagonist to be liked by such a considerate and beautiful mistress in real life.
Yes, just like in “I Love the Nanny”, how could a college student like the male lead?
Of course, not necessarily.
Some women just like to be mothers, or they like to be Bodhisattvas to save bad men.
That's going too far.
Let’s get back to “Dead End”.
All in all, this is a film with good acting skills, reasonable characters, and the director's filming is also quite good, but the rhythm is a problem.
I don’t know if it’s a common problem when movie directors start to turn to shooting web dramas, but basically, movie directors who turn to shoot web dramas often end up flopping. Some are big flops, and some are small flops.
As for "Dead End", it was shot by the film director Ma Yanyan. Ma Yanyan is not a professional director. She was originally a photographer. It can be said that her films are basically very aesthetically pleasing.
This is the case with "Dead End". The set design and various aesthetics of the crew are quite good.
But there was something wrong with the rhythm.
According to the external publicity of "Dead End", this web drama belongs to Jing Xiaoqiang. There are only 13 episodes in total, but the first three episodes are quite dragged out. It seems that the story has graduated all of a sudden from the student days. It seems that the pace is very fast. The male protagonist goes straight from being abandoned by his parents, to his student days, then graduation, to work, and experiencing all kinds of things at the same time.
But each incident was only briefly mentioned, or even replaced by a narration.
Tell me, how can the audience feel involved in this way?
On the contrary, in some aspects, such as the protagonist's inner monologue, it was filmed too detailed. Maybe because Ma Yanyan usually likes to shoot art films, she almost shot "Dead End" as an art film.
To be honest, if you shoot the first three episodes of a web series in this way, how can the audience have the patience to watch it???
On April 5th, at 8 pm, the web drama "Dead End" was aired. Within one night, the number of views of this web drama did not even break 50 million, let alone 100 million.
By noon the next day, Dead End had not yet broken 50 million.
MiLi Video had originally placed high hopes on "Dead End", but the result was that this drama not only failed to defeat Xiaoma Video, it even failed to defeat Kunlang Video.
If we say that Kunlang Video felt a little sad at the beginning, after all, Kunlang Video's "The Trick" is still climbing up, this drama is definitely not as good as "The Beginning", but "The Trick" first crushed "I Love the Babysitter" and then killed "Dead End".
Good job.
Originally, Erhuan was a little depressed, but now she is becoming more and more calm.
Because like the earrings said before.
This April, everyone will die.
Look at "I Love the Nanny" and "Dead End", these two dramas were expected by everyone before, but what was the result? ?
These two dramas are completely off the mark.
Especially Dead End.
The number of views of "Dead End" is not good now, but the word of mouth is good.
"I thought this movie 'Dead End' was pretty good, why is the performance so bad?"
"The number of hits for "Goodfellas" and "Dead End" is even lower than that of "The Nanny"??"
"This domestic entertainment industry is really not doing well. The quality of the audience is really getting worse and worse. They can't even watch such a good drama?"
…
Obviously, for film directors like Ma Yanyan, if their films fail, they will often say it is not their fault.
It’s because of the audience.
Okay.
This is pushing the blame onto the audience again, isn’t it?
Have you asked about "The Beginning"?
…
…
(End of this chapter)
Continue read on readnovelmtl.com
