"So what should we do, sister?" Wang Junjun asked immediately. "I saw on Weibo that everyone said our movie's special effects are great, and that this kind of special effects theater is the best place to go. But now it seems that this kind of theater is monopolized by 'Whale Sea Chronicle'."
Hearing Wang Junjun's words, Wang Xingrui shook her head. "For things like this, we can only ask Brother Yang. He'll definitely know how to handle it! And most importantly, even though we have more screenings tomorrow, they're still not as prime-time as the two previous ones. Especially 'Whale Sea Chronicles,' which is almost entirely prime-time."
Wang Junjun tutted, "From that perspective, the capital behind it is quite impressive! But don't they know that President Zhou is behind 'The Lotus Lantern'? Aren't they worried about what President Zhou might do if he gets angry?"
Listening to Wang Junjun's words, Wang Xingrui didn't know how to answer this question.
In the film industry, everyone sees each other every day and is likely to work together again. So generally speaking, as long as the action is not too extreme, there will not be a complete quarrel.
Moreover, although it may sound shameful to guarantee screening schedules, grab prime time slots, and grab special effects theaters, it is actually quite common.
So Wang Xingrui guessed that even if Zhou Yiyang knew about this, he probably wouldn't be able to do anything.
"Brother Yang should know by now, right?" Wang Xingrui said softly, "I guess Brother Bai has already reported it to him."
…
Just as Wang Xingrui guessed, Zhou Yiyang had just learned everything from Bai Yangyu's angry phone call.
He calmly put down his phone and looked at Su Yin sitting across from him calmly.
Bai Yangyu was so emotional just now that Su Yin could hear his roar through the phone and naturally understood what had happened.
Compared to Zhou Yiyang's calmness, Su Yin was much more angry.
"Brother Yang, who is behind that 'Whale Sea Chronicle'? Why is it scheduled for so many screenings?"
Ye Kongjing was also a little confused. She had listened to Su Yin's popular science lectures before and thought that things like film scheduling were actually determined by market performance and the audience's real money votes.
But now, after hearing what Bai Yangyu reported about this phenomenon, it seems that capital still has considerable room for maneuver.
Zhou Yiyang raised his head and said softly:
"It does have a lot of capital behind it, otherwise they wouldn't have spent a fortune on the IP, hired a big director, invited a bunch of big stars, and finally invested a lot of money in the special effects. This film, no matter how you look at it, is a big production."
"It's just that its reputation seems to be below expectations, so the box office performance has not met the expectations of the investors behind it."
Su Yin shook her head. She was aware of these polite words, but she knew that this was not the point.
"But Brother Yang, even if he signed an agreement with the cinema to guarantee the screening schedule, given that the attendance clearly falls short of expectations, it's only right that he reduce the screening schedule appropriately. Or, in other words, give him some daytime screenings!"
"I know what you said." Zhou Yiyang lowered his eyes, but the emotion in his eyes was not as friendly as the smile on his face.
"They must have spent a lot of money, otherwise the cinema wouldn't be doing charity. But why do I feel like I'll only get scolded for doing this?"
Zhou Yiyang does not think that the actions of these capitals behind the scenes are wise.
Today's Internet is very developed and people can obtain information very quickly.
Obviously, these little tricks of the film crew will be discovered soon.
"Brother Yang," Su Yin picked up the teacup beside her and took a sip slowly, finally calming herself down. "Why don't you look like you care at all? We really need these special effects rooms for 'The Lotus Lantern'."
Zhou Yiyang smiled:
"I know, but if I go back to the cinema now, wouldn't I just have to pay more and ask them to give me the special effects theater? Do you think I should be the one who gets taken advantage of?"
Su Yin stopped talking immediately. She was a smart person, so it was impossible for her to ask Zhou Yiyang why he didn't just expose everything directly.
While she was stroking her chin, thinking about what to do, Zhou Yiyang spoke:
"Of course, sometimes we don't need to do it ourselves. Using someone else's force to counter their own is actually a very useful tactic."
After hearing Zhou Yiyang's words, Su Yin's eyes on the opposite side obviously widened for a moment, and many images flashed through her mind.
"Brother Yang, what you mean is, let the audience speak for us."
"Well," Zhou Yiyang said lightly, "We are already on the moral high ground and have an innate advantage. All we have to do is wait for our fans to discover this matter, raise it, and then make a big deal out of it."
"And then we add fuel to the fire?" Su Yin laughed. "And if 'Whale Sea Chronicle' fails to perform as expected at the box office despite all the tricks, both the investors behind it and the theater managers will give up."
Su Yin believed that these people had limited money and they would not do business at a loss.
"So, Brother Yang," Su Yin now had a rough guess in her mind: "They used so many methods and spent so much money this time, actually just to ensure that they will be the number one box office tomorrow, right?"
Zhou Yiyang nodded and gave Su Yin a thumbs-up. "Good, it seems you've found the key. In fact, for many moviegoers, especially those during the Spring Festival, they may not use ticket purchasing apps when they go to the movies, but buy tickets directly at the cinema."
"Cinemas don't publish scores for every film. If you don't search online, choosing a film is pretty simple: just pick the one that tops the box office. People subconsciously assume that a film with a good box office is inherently good quality."
Su Yin showed a sulky expression at this time, because this method was really despicable, and she didn't know how many people would be deceived.
"If it's a decent film, like a comedy like 'The Hangover,' most audiences are actually quite forgiving. It's the Spring Festival season, so just have some fun! And then there might even be people defending it, saying it deserves the title."
"After all, it's a family-friendly, live-action film, so it's only natural that it does well at the box office. Just like when the box office and word-of-mouth for "The Lotus Lantern" came out today, some people stood up for us, but the most popular comment on Douyin said:"
"For an animation like 'The Lotus Lantern', the ceiling itself is not high, and it is already good to have this box office."
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