Chapter 297: Letting children shoot commercials for you, really?



Chapter 297: Letting children shoot commercials for you, really?

the next day.

When Lin Tian woke up from bed, it was almost noon.

However, after sitting up.

Lin Tian still felt that the air he breathed was fresh!

It's really a joyful time when good things happen.

Thinking back to what happened on New Year's Eve last night, Lin Tian still felt like everything was just a dream.

I just don’t know whether Gan Yanyu, who returned last, likes the New Year gift I gave her. In fact, when Lin Tian gave her the doll, he also had a little fantasy in his heart.

Will Gan Yanyu give him the same one? He really wants it.

It would be even better if you could send me a full-size one. "Ding Dong——"

Lin Tian was still immersed in the little drama in his heart just after waking up, when the doorbell rang.

Lin Tian got out of bed, put on his slippers, went to the living room and opened the door.

As the door opened.

At the door, Gan Yanyu, wearing a very homely dress, was standing outside.

In his hand, he was holding a slaughtered chicken.

What are you carrying??? "Lin Tian."

Gan Yanyu pinched the chicken's neck, lifted it up, and said with a smile,

"Come and eat chicken together!"

"???"

Stupid Gan Yanyu, what are you doing with your lovely body?! Lin Tian complained loudly in his heart.

When Lin Tian thought of the scene of Gan Yanyu carrying the chicken all the way here, he felt quite horrified and terrifying.

He suppressed his shame and asked:

"Where did you get the chicken?"

"Did you get up early in the morning and go to the market to buy it?"

“Why did you buy the chicken?”

"Of course, I eat."

Gan Yanyu showed an expression of being indifferent to everything. She picked up the chicken again.

"How can we celebrate Chinese New Year without eating a chicken?"

"Why do we have to eat chicken during Chinese New Year?"

Lin Tian had just finished complaining halfway when he quickly remembered that Gan Yanyu was born in Guangxi.

Guangdong and Guangxi are normal.

Last time, I creatively made a pineapple chicken dish that opened Lin Tian’s eyes.

This time, it’s the bloodline that has awakened.

Looking at Gan Yanyu's funny appearance, Lin Tian finally couldn't help laughing.

"Then bring it in."

"Okay, hurry up, I'm so hungry."

"How do I do this?"

"Of course it's white cut."

"How to make white cut?"

"Cook it in water."

"Isn't that just blanching? How can it have any taste?"

"You don't understand. You also need to add some ginger, green onions, etc., and then I will make you a chili sauce."

“.”

"Put down the kitchen knife and let me do the chopping!"

"Lin Tian."

The two were arguing like this, and suddenly there was silence, and the girl spoke.

Lin Tian was stunned and turned his head.

Gan Yanyu tied her hair into a high ponytail and put on a kitchen apron.

She looked at him sideways and smiled: "Happy New Year."

“.”

Lin Tian was stunned for a moment, but couldn't help laughing.

yes,

This year's Spring Festival, I am no longer alone.

"Well, Happy New Year."

The Spring Festival is fleeting.

After spending a few days with Gan Yanyu doing nothing but eating.

In the blink of an eye, it is the day when millions of workers return to work.

Lin Tian and Gan Yanyu are no exception.

As soon as the Spring Festival was over, Lin Tian received a text message from his class teacher Zhang Juan, informing him of the time to return to school.

Similarly, Gan Yanyu also received a message from her class teacher.

The last semester of the senior year of high school was not worthy of a vacation. Even a school as relaxed as Qingzhou No. 7 Middle School had to adopt China's traditional and cruel half-day system during this final period of time.

Theoretically, we have to return to school almost as soon as the Spring Festival holiday is over.

However, considering the special circumstances of Lin Tian and Gan Yanyu, Zhang Juan told Lin Tian that the school specially allowed the two to study at home and return to school when it was time for the college entrance examination to take the college entrance examination with the main group of the school. They only needed to fill out an application form later.

In fact, this is not a very rare thing.

Almost every year, in the last semester of senior year, there are many students who apply for "home schooling".

Basically, these are students who suffer from depression and anxiety due to excessive stress.

This is normal. The depressing atmosphere in the second semester of senior year leads to frequent cases of students jumping off buildings every year. If there is no green channel like this, the school will really be doomed.

However, such an application is generally very difficult, and it mainly depends on the attitude of the class teacher and the director of the Academic Affairs Office.

Lin Tian and Gan Yanyu obviously don't have such worries.

The two of them have now become the school's golden signboard. It is even said that because of their existence, Qingzhou No. 7 Middle School will focus on the training of music students next year and plans to invest more money to expand the number of music and art students.

But the happiest person was Zhang Juan.

As the class teacher, when Lin Tian wanted to switch to the art exam, Zhang Juan had tried to persuade him earnestly, for fear that such a good ace candidate would fail in her hands and she would not be able to explain to the school.

Now, although Lin Tian’s leave will inevitably cause him to fall behind in the college entrance examination results, apart from that, she has already told the school too much!

Because she had brought up a student like Lin Tian, ​​as the head teacher of Class A, she would have a huge promotion next year. However, Lin Tian didn't care too much about these things.

Speaking of this.

The entrance examination for the Tianchao Conservatory of Music also begins this month.

What’s surprising is that this year, Tianchao University of Music has an examination site in Qingzhou City!

This means that Lin Tian and Gan Yanyu can save a lot of trouble and time, and they can just take a taxi to take the exam.

However, the Tianchao Conservatory of Music has set up 2 to 3 test sites across the country over the years, and there has never been one in Qingjiang Province. This year, a new test site was unexpectedly added.

There are rumors online that it was because Qingjiang completely established itself as a "music powerhouse" in the Parrot Cup held a few years ago that it made an exception this year and set up a test site in Qingzhou City.

The biggest contributors to this are Lin Tian and Gan Yanyu.

It is no exaggeration to say that the Celestial Music University came to Qingjiang Province specifically for the two of them.

It is difficult to verify the authenticity of such rumors.

However, this school entrance examination was not difficult for Lin Tian and Gan Yanyu, who had already won the first and second place in the Qingjiang Province Music Art Examination.

What is really difficult is the college entrance examination.

The school has given Lin Tian the freedom to study, so it depends on how he arranges it.

"University" is a pursuit that Lin Tian has never given up. How to arrange work and study plans with Gan Yanyu is also very important.

Lin Tian himself has very good grades, and he has [Efficient Learning] to make up for the lack of time, so it doesn’t matter.

But Gan Yanyu is different. She has missed too many courses and it cannot be made up overnight.

So, how to decide is crucial.

"May, start studying in May."

At Lin Tian’s house, Gan Yanyu said this when the two were discussing.

In June, there is the college entrance examination.

"During this period, I will read some books when I have time, but by May, I want to make proper preparations."

Gan Yanyu said seriously.

Same.

In Gan Yanyu's eyes, she has never given up her dream of attending music college.

In fact, judging from the experiences of Lin Tian and Gan Yanyu in participating in the competition.

A background from a top music university is really important in the music industry.

It not only represents the basic appearance of a musician, but also represents your connections, international recognition, and whether you can meet people anywhere who are willing to help you because of your background.

Just like Lin Tian could certainly choose to be a casual cultivator and wander around the world and still make an immortal name.

However, the background of a "big sect" can obviously make it more convenient for Lin Tian to act anywhere.

Of course, the most important reason is because.

Tianchao Conservatory of Music has already become a part of Lin Tian and Gan Yanyu's future plans.

"Can."

Lin Tian approved Gan Yanyu's arrangement, "When the time comes, we will put aside a month's work and concentrate on preparing for the exam."

Although it sounds crazy and is somewhat disrespectful to other college entrance examination candidates.

How long have they been writing? You took a year off from school, played music for half a year, and came back in the last month to cram, and you think you can beat us?

However, at this point, Lin Tian had no other choice.

This is the only way since I can't balance music and study at the moment.

At that time, Lin Tian could only hope for Gan Yanyu's learning ability.

You have to pass the exam! Lin Tian couldn't imagine that one of him and Gan Yanyu would fail the exam.

After finishing this biggest battle in my student days.

After the college entrance examination.

The two of them are about to fully begin preparations for the Longqin Cup.

The national competition is only a few months away.

"Come on!" Lin Tian encouraged.

In short, there is still a lot to do!

The second day after the New Year holiday.

On this day, Lin Tian dressed up, combed his hair, and set off with Gan Yanyu, picked up by He Zhichen.

Today's target location is the Qingzhou branch of "Pude Dairy".

The preliminary work has been completed through negotiations between agent He Zhichen and the other party’s person in charge.

When I arrived at the company today, in addition to formally signing the endorsement contract, I also visited the company headquarters.

As spokespeople, Lin Tian and Gan Yanyu must understand the basic situation of the company and products before officially starting cooperation.

And it's not just a formality.

Yes, I really understand! As a musician group, "Moonlight and Cat" has been active until now, and Lin Tian cherishes his reputation very much.

As for Gan Yanyu, it was even more so. In the early days when the two were just small internet celebrities, when they received the order from Lotte Music Store, Gan Yanyu had to get the instrument in her hands and try it herself before seriously considering whether to agree! Although He Zhichen has agreed to this cooperation on behalf of Moonlight and Cat, if there is any problem, with Gan Yanyu's personality, she will definitely ask the other party to solve the problem before continuing the next filming.

On stage.

Lin Tian and Gan Yanyu signed the endorsement contract together.

办公室内,传来了员工们的掌声。

德普的产品经理握住了林天的手,高兴地说道:

“月光老师,祝愿我们合作顺利!”

“.”

之后,在经理的亲自带领下,几个重要人员的陪同,林天一行人被带着参观了德普公司。

最⊥新⊥小⊥说⊥在⊥六⊥9⊥⊥书⊥⊥吧⊥⊥首⊥发!

作为天朝牛奶三巨头之一,德普的名号类似于前世的伊力和蒙牛,真正做到了家喻户晓。

逢年过节,送礼物,送年货,基本都能看到“德普”的身影。

来到了一面巨大的墙前。

经理站住了身子,向林天一行人介绍:

“这些,就是我们德普目前正在销售的不同种类的产品。”

林天抬起头。

墙上,是一个巨大的奶牛图案。

奶牛的旁边,延伸出了很多不同的线条——

有【德普纯牛奶】、【德普乳酸菌】、【德普“小布丁”冰淇淋】.甘言雨指着其中一个图案,惊讶地微微瞪大眼睛,对着林天说道:

“他们家的‘超级酸酸乳’牛奶饮料很好,我以前做甜品的时候,喜欢用这个来当原料.”

听到这句话,经理立刻露出了和善的笑容:

“我们的酸酸系列跟国内很多大型连锁蛋糕店都有合作,像你们可能熟知的‘五字’、‘阿姆雷’都是找我们拿货的。”

“原来如此。”

林天点点头。

他还真没想到。“五字”是林天和带甘言雨去吃的一家甜品连锁店,没想到他们跟德普也有合作。

这句话一出来。

不用想,反正甘言雨应该是对这家的产品已经有了不少好感了。

林天能理解,就好像他最初喜欢上桃乃木香奈的时候,也是惊奇地发现原来那么多名作都是她主演的,有一种“原来我们早就有缘分”的宿命感。

再往前,众人来到了一个放满人物照片的墙面。

“这里,是我们德普历年的官方代言人。”

墙上,每个代言人的照片,旁边显示的是年份和代言的产品。

这种记录,也代表了企业对于代言人的尊重与铭记。

毕竟,有些代言人,跟企业真的是能有某种情愫在其中的。

就拿前世大名鼎鼎的“娃哈哈”矿泉水来举例。

多少人,是因为娃哈哈才认识王力宏的,又有多少人,是因为王力宏才一直将水喝下去的。

在很多年的时间里,王力宏和娃哈哈矿泉水,就是无法分割的存在,几乎成为了一个年代所有人对于“矿泉水”的记忆。

是娃哈哈让王力宏在那个年代收获了如此之高的知名度,同样的,王力宏也是娃哈哈在大陆代言的第一个明星,可以说,两者是互相成就的。

为了感谢娃哈哈,王力宏20多年没有涨过代言费,而娃哈哈也始终如一,20多年从未更换过代言。

正因如此,创造了一段属于企业与代言人的佳话,被人们传颂着。

而这一切,直到2018年,老董事长的大女儿宗馥莉上位产品经理。

一上位,宗馥莉就以“王力宏太老,不符合产品定位”为由,解约了这位二十多年的代言人。

这样的决定取得了怎样的结果,不好说。

唯一能知道的是,现如今,市面上几乎彻底看不到娃哈哈了,人们选择的矿泉水,也几乎都是农夫山泉和怡宝,娃哈哈彻底成为了过去的回忆。

而与之形成鲜明对比的是。

直到2024年,王力宏仍然在一场演唱会上饮用娃哈哈矿泉水,为其进行宣传。

哪怕娃哈哈已经将其解约,王力宏仍然感激着这二十年的相逢。

“.”

不过,像这样的故事,终究还是少数,绝大多数的大企业,更换代言人的速度还是很快的。

此时映入林天眼帘,就是一个非常庞大的阵容。

一眼看去,三十多年的跨度中,德普陆陆续续换过二十多位代言人。

有上世纪的港星,也有近年的小鲜肉。

无一例外,几乎都是那个时代的一线明星。

难怪,在接下代言之前,贺智宸会那样告诉自己。

——代言德普,能够让自己的知名度有一番迅猛的增长!

这一个两个都是一线明星的水准,

混进一个自己和甘言雨这样的音乐家.算怎么回事?

即便据说两人代言的不是主力产品,而是旗下的分类产品,这也仍然是一件让人感到无所适从的事情。

毕竟,月光和猫是什么个知名度,能不能跟娱乐圈比,林天还是心里有数的。

似乎是看出了林天的顾虑。

一旁的贺智宸相当自信地拍了拍林天的肩膀,

“等会看到产品,你就明白了!”

最后,终于是来到了“德普”的产品研制基地。

在这里,林天和甘言雨见到了自己将要代言的产品。

经理将一盒蓝色包装的牛奶放在手中,向林天一行人介绍道:“这是我们公司准备在今年推出的新品‘哈穆雷芬兰酸奶’。”

“采用的是有机牧场的优质鲜奶,没有任何添加剂,只保留最纯粹的味道.”

听着经理的介绍,林天和甘言雨都将吸管插入牛奶中,品尝起来。

随着林天将浓稠的酸奶吸入口中,口腔中瞬间满溢出香甜。

还没等林天做出反应,一旁的甘言雨已经发出了“嗯——”的满足声。

“好喝诶。”

甘言雨抬起头,忍不住问,“这个要卖多少钱哇?”

“单盒售价的话,是定在九块钱。”经理说。

“九块钱!”

听到这个,林天没忍住。

他松开嘴,再次向了手中的牛奶。

什么贵族牛奶啊?

芬兰的就牛逼了是吧?

九块钱,这几乎相当于一杯珍珠奶茶了!

这要放蜜雪冰城,都够喝个爽了。

哪怕是同类型的其他酸奶,价格也不过在六块钱的左右。

这能卖九块钱?

“有机牧场的维护和认证费用、有机饲料的高成本、严格的动物福利标准、研发和生产控制的投入、更高的物流和管理成本.这些都是我们这款新品成本中居高不下的原因。”

经理笑了笑,向两人解释道。

“确实要好喝一点。”

甘言雨在林天的旁边轻声说道。

作为甜食大师,甘言雨对于任何甜的东西的敏感程度都要比一般人更高。

尽管林天没喝出跟一般的牛奶太大的差别。

但既然甘言雨说好喝,那应该是确实不赖。

至于能不能到九块钱的价格,就不好说了。

“事实上,我们这个产品,走的是高端路线.目标群体不太一样。”

似乎是担心眼前高中生模样的林天和甘言雨在除了音乐之外的事情上听一窍不通,经理用了比较委婉的说法,恭敬地说道。

林天是听懂了。

反正就是不骗穷人钱呗!

这么说或许有点难听,不过9块钱,对于真的很喜欢喝酸奶的人来说,也没达到喝一盒就说奢侈的程度偶尔想喝的时候,还是可以奖励一下自己的。

但消费的主力军,能够经常买几箱喝的,确实都不是一般人家。

不过,林天还是有一个地方没有搞明白。

那这主打“高端路线”的酸奶跟要找自己和甘言雨当代言人有什么关系?“我们为哈穆雷芬兰酸奶打造的广告概念,其实就是两个词,艺术感、以及、高级感!”

介绍到这里,这位产品经理的表情变得兴奋起来,“我们这款充满了艺术气息的作品,就应该,需要一个高雅的、文艺的品牌形象!”

“月光老师、猫老师,能与你们二位合作很高兴!”

“我是真心尊重且钦佩着,像你们这样的古典音乐家你们的那些国际审美,我不太清楚,但前段时间,林天老师,您在东京上的表演我看了,我真的很喜欢您弹奏的古典音乐!”

经理认真地说完。

林天愣了愣,随即,点点头,

“谢谢。”

真相大白。

林天终于知道,为什么偏偏是自己和甘言雨成为了代言人。

在圈外人的眼中,音乐家,的确是一个让人觉得相当高大上而又逼格满满的的职业。

这样的身份一出来,天生就能让人们感受到高级感。

可为什么以前没人找音乐家代言呢?就像院士、科学家、宇航员一样,同样是令人天生崇拜的身份,为什么没有人找他们代言?

归根结底,就是知名度小。

代言,除了产品定位之外,经济效益才是最重要的。

没有名气,什么身份什么概念都是白搭。

而这个时候,“月光和猫”这样的宝藏就出现了。

作为一个古典音乐家组合,月光和猫的公众热度现在甚至可以跟流行歌手媲美。

这,就让德普注意到了他们。

偏偏,眼前的这位产品经理,又是一个对古典音乐家充满了膜拜滤镜的人。

所以,就想让月光和猫代言,来将他们的产品打造出“高级感”!通过一系列的广告拍摄,概念结合,来慢慢将产品打出这样的招牌。

“.”

道理,林天是听懂了。

可是让他很尴尬的是。

This manager probably doesn’t know that Gan Yanyu really looks very handsome when he performs.

But in reality, apart from music, it feels like a complete child.

Let the kids take pictures of you. Are you sure? (End of this chapter)


Recommendation