Some old customers recharged their accounts and then bought a set of summer clothes, which were then discounted.
The inventory of summer clothes was decreasing rapidly. Gu Qiangwei was very happy when she saw the less goods in the warehouse.
The store's turnover has been very high these days, and they quickly made back their profits. Su Qingshuang asked her mother to help contact a friend in the south to get a batch of down jackets shipped to the store.
The event was over, and the summer clothes were almost cleared out, so the two of them officially started selling autumn clothes.
I sold a batch of early autumn clothes before, and now I’m selling thicker late autumn clothes, and quite a few people are buying them.
Most people use the money they recharge.
Gu Qiangwei explained to Su Qingshuang, "We can do this activity every once in a while, and the effect of the activity is quite good."
"Everyone is happy to receive gifts when they top up their account, especially regular customers, because they will come back to buy clothes in the future. Who wouldn't like discounts and gifts after topping up their account?"
"And after topping up, because the money is here, people are afraid that the store will go bankrupt, so they want to spend it quickly."
"After spending their money early, they will definitely top up their account when they see clothes they like next time. This is the psychology that encourages customers to spend."
After Gu Qiangwei finished her explanation, Su Qingshuang admired her very much.
She has an incredible brain!
Clothes worn in late autumn can actually be considered winter clothes.
After a while, they had sold out most of their autumn clothes, and the city officially entered winter.
Because they had prepared winter clothing designs in advance, when winter came, they took out all their winter clothes.
The models were also dressed in winter clothes.
The winter clothes have only been sold for a few days, and the weather has become very cold, but the recharge activity has continued.
The recharge activity in winter has turned into giving away autumn clothes.
Winter clothes are more expensive, a coat costs about 50 yuan. The styles they design are very slim-fitting, and almost all women who come in to try them on will buy them!
There are also new lightweight down jackets in their store.
A down jacket and a coat were given to each model. If you like something lighter, choose down. Down jackets are rare in this era, and one costs around 120 yuan.
The prices of products with different colors and styles will be more expensive.
Many old customers like coats and down jackets, and those who have money buy them almost all the time, so the top-up amount becomes more than 500 yuan.
If you spend more than 500, you can get a 10% discount on clothes in the future.
Sometimes Gu Qiangwei would give old customers some small gifts to make them feel comfortable.
Gu Qiangwei organizes various activities and runs the store very well. Su Qingshuang is responsible for making patterns. While selling winter clothes, she starts designing next year's spring clothes and new clothes for the New Year.
Both of them were busy.
Gu Qiangwei receives more than a dozen customers every day. With the arrival of the cold winter, it means that the Chinese New Year is approaching.
More and more people came to buy clothes, and the business of the two people's shop also picked up.
When old customers came in to choose down jackets, Gu Qiangwei would choose colors that suited them.
"Sister Yan is here!"
Gu Qiangwei had just dropped off a customer when a black sedan stopped at the door and a beautiful woman got out.
She greeted him with a smile, "The red coat I said I'd save for Sister Yan is still in the store!"
Xu Yan got out of the car and closed the door. When she turned around, Gu Qiangwei saw her permed hair.
She exclaimed, "When did Sister Yan get her hair permed? This is too ugly. Let's go in and sit down first. We can talk about clothes later. You can also tell me where you got your hair done!"
Xu Yan is a big customer of their store. The amount she recharged last time was over 1,000 yuan.
Hearing what Gu Qiangwei said, Xu Yan smiled and said, "You have a sweet mouth. Let me try that red coat you mentioned."
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