After waiting for a while at the bar entrance, Chen Jin arrived on his electric scooter; by then, the bar was already closed and had a transfer notice on it, looking utterly desolate!
...
I opened the bar door and sat by the window; Chen Jin brought out a dozen polar bears from the warehouse and sat down opposite me, then sighed, "You really do become oblivious to your own family when you're busy... I've called you so many times, but I still haven't seen you!"
"Small business, big life... When I get busy, I'm always managing a lot of things, there's no way around it."
"Come on, if you keep bragging, you'll be the one who saves the world!"
After a brief pause, he said to me with a hint of urgency, "Tell me quickly, why did you call me here in such a hurry?"
"This bar hasn't been sold yet, has it?"
"No, they've poured so much money into it and it still hasn't taken off... Who would dare take it on so easily!"
"Stop turning around... After spending the last two days getting to know the market better, I've come up with a fairly feasible idea."
Chen Jin shifted his sitting posture and asked more urgently, "What are your thoughts?"
"I want to transform this place into a bar with a social theme..."
Before I could finish speaking, Chen Jin interrupted me and said, "This idea isn't new anymore... There are many bars in the old city where you can leave little notes and write your contact information. What's even more ridiculous is that many milk tea shops have also learned this trick, with walls covered with little notes. It looks really low-class!"
“What I’m going to do is themed, so I definitely won’t use such an outdated approach… Let’s take it slow and figure it out. Since there are many bars and even milk tea shops in the old town that are creating content around making friends, does that prove that the consumer group we can reach has a strong need for making friends?”
"That's for sure. Who wouldn't want a companion when traveling alone? Otherwise, why would Lijiang next door be known as the city of romantic encounters?"
"That's right. In fact, the need to make friends is not limited to tourists, but also to new Dali residents who have just arrived in Dali... So, in the face of such a huge demand for making friends, we can do our best in technology to make the way of making friends more interesting and vivid."
After a brief pause, I continued, "Here's what I'm thinking: if we build a social platform in a bar and combine it with the mobile internet, which is currently the most valuable technology... wouldn't that sound much more sophisticated than leaving a note?"
"Of course... but how exactly do we implement it?"
I gestured as I replied, "We'll put a screen in the most prominent spot in the bar... with our bar's QR code on it. Customers can scan the QR code to upload their photos and dating needs to the screen, which will then scroll through. If they want, they can even record short videos to showcase themselves... We'll also set up an account for each customer who wants to make friends... They can top up their accounts, and if they meet someone they click with, they can use the money in their account to buy them drinks, even if they're not actually at the bar... We'll put all this data on the bar's WeChat official account. Even if someone has only been to the bar once, as long as they follow our official account, they can make friends from anywhere in the world... Isn't this way of making friends more interactive, more comprehensive, and more engaging than leaving notes?"
"Holy crap... how did you come up with this plan?"
"If you immerse yourself in the front lines of life, you'll also come up with good ideas."
"You're awesome! ...But I still have a question: how technically difficult is it to implement your idea?"
“It will definitely be difficult, but I have friends in this field... If you are willing, I will take care of the technical aspects.”
"Yes, I'd love to... You should stop delivering food and come back to work with me at the bar. I'll talk to Tina right now and give you a share of the bar's shares!"
"Don't be impatient... We haven't gotten to that point yet... I will definitely continue to deliver the food... because I have bigger ideas. Your bar is just a temporary idea."
Chen Jin stared at me, stunned for a long time…
I added, "By the way, once the bar's renovation is complete, I'll talk to our boss and see if we can do some product placement during delivery orders... We could make some wet wipes, displaying the bar's logo and unique features on the packaging, and give them away for free to customers ordering takeout... That way, all the tourists in the old town and long-term residents of Dali will know about this bar... The advertising will be absolutely massive, and it'll benefit consumers too... I never fight a battle I'm not sure I can win. If my ideas can be implemented, this bar will definitely be revived!" Want to chat with more like-minded people about "My Tenant Miss"? Follow "Youdu Literature" on WeChat to read the novel, discuss life, and find kindred spirits!
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