As the sun rose and set, Fang Yang had just arrived at the office door when he saw a large crowd gathered there. He wondered what had happened, but when he went over, he found Yang Huajin and a few others chatting animatedly at the door, completely unaware of Fang Yang's arrival.
"What are you talking about, you seem so happy?"
Fang Yang, standing at the back, suddenly blurted out a sentence that startled everyone. When they turned around and saw it was Fang Yang, they patted their chests. Zheng Xiuli complained, "President Fang, you walk so quietly, it's terrifying!"
"Is it my fault? You guys were so engrossed in your conversation that you couldn't even hear other people walking by?"
Pushing aside Zheng Xiuli and Zhong Zhifeng, Fang Yang walked with difficulty to the door, opened the office door, and immediately turned on the air conditioner and heater. This damn weather is getting colder and colder, with a biting wind. It seems that the first snow of the year is not far away.
Zhong Zhifeng and Zheng Xiuli, who had been separated from their companions, didn't seem to mind and followed them inside. Chen Chen, on the other hand, ran over excitedly and started boiling water. On such a cold day, being able to drink a pot of hot tea was a real treat.
Fang Yang sat down at the coffee table, reached for the tea leaves, and saw that Chen Chen's water had already boiled. He first rinsed the teacup, then put in a small pinch of tea leaves. "You all seem to be in a good mood today. Share something good with us!"
Zhong Zhifeng, however, couldn't contain his excitement and said with a beaming smile, "President Fang, your idea yesterday was brilliant! I never thought advertising could be done like this!"
"What's wrong? Is it working well?"
Fang Yang poured a cup of tea for everyone, then pushed it in front of everyone, picked up a cup for himself, and slowly savored it.
"It's not just good, it's absolutely amazing!"
Zhong Zhifeng gave a thumbs up. "Last night at eight o'clock, as per your plan, Mr. Fang, Xiao Zheng and I filmed that video in Xiao Zheng's office. After some minor editing, we uploaded it to the company's short video website. At first, I was severely criticized by netizens!"
Zhong Zhifeng still feels aggrieved when he thinks about it now. "As soon as the short video was released, it attracted tens of thousands of likes and tens of thousands of reposts. People kept cursing me in the comments, calling me the second Zhou Bapi, the modern-day Sang Ge, and Boss Fang. I was really wronged!"
Zhong Zhifeng was truly disgusted. "This is just the beginning. After the short video went viral, it not only gained massive traffic support on our short video website, but also on the Douyin short video website. It received tens of millions of likes, reposts and comments in just half an hour. I don't know why these people would recommend this short video so much. It even topped the trending searches last night, sparking heated discussions across the internet. Now I can't shake off my image as a demanding employee."
Fang Yang found it amusing to see Zhong Zhifeng complaining with a long face. "Isn't this good? You, Minister Zhong, have become famous in China overnight. Although it's a case of being infamous, being infamous is still being famous. You don't show your face in public, so what's there to be afraid of? Besides, Zheng Xiuli's album is selling very well, and you'll definitely benefit from that."
Fang Yang comforted Zhong Zhifeng, saying that he really couldn't stand this guy's behavior. As a behind-the-scenes leader, even if Zheng Xiuli's matter is exposed, if Zheng Xiuli's album sells well, you will not only have a considerable commission, but you can also enjoy the fame brought by planning short videos. Moreover, even if Zheng Xiuli is wronged, netizens will look for the company boss. What does it have to do with you, an unknown person?
Zhong Zhifeng thought about it and realized that once he left Yuewen Entertainment Media, who would recognize him except for his acquaintances? If someone asked, he could just say it was for advertising purposes and no one would really care.
Thinking about this, Zhong Zhifeng's face darkened. "Haha, that makes perfect sense. Mr. Fang, I never expected that such a simple short video could garner so much attention, and that the audience would enjoy it so much. They not only criticized me but also teased Zheng Xiuli, saying they wanted to increase her workload so that she wouldn't have to make short videos all the time."
Fang Yang chuckled, "That's why I had you guys film short videos. Zheng Xiuli has been getting a lot of attention these past few days. Even the slightest thing she does can become the focus of attention. Besides, celebrities are always high and mighty, so an opportunity to make a celebrity look bad is something that the audience will naturally enjoy talking about, or even kicking her when she's down. So, what seems like a humiliating situation for Zheng Xiuli is exactly what the audience wants to see. This will not only increase Zheng Xiuli's popularity among her fans, but also allow her to break out of her niche and let more people know about her. This is also a shortcut to quickly increase album sales."
Ma Wenhua, who was standing nearby, had been busy with other things these past two days and had only just managed to free up some time, so she wasn't very familiar with the situation. At this moment, she chimed in, "When I saw this short video last night, I was wondering why the company would make such a short video. Now I know the reason. But this short video has really gone viral today. It's not only on short video platforms, but it's also all over WeChat Moments. I estimate that after this, most people across the country, whether inside or outside the industry, will know who Zheng Xiuli is."
Yang Huajin was also delighted with this, saying, "Isn't this a good thing? I estimate that Zheng Xiuli's fan base will increase dramatically after this wave."
When the topic of fans came up, Zheng Xiuli realized that she hadn't checked her fanbase for several days. "Oh dear, I haven't checked my fanbase for several days. I've been signing autographs every day for the past two days, and I'm so tired of it. I don't even know how many new fans I've gained."
She hurriedly took out her phone, logged into her Bole account, and as soon as she saw the screen, Zheng Xiuli screamed, "This...this...this can't be real, can it?"
Zhong Zhifeng was sitting next to Zheng Xiuli when he was startled by her scream. He almost jumped up, but his seasoned composure allowed him to calm down. "Zheng Xiuli, what are you doing? If someone has a heart condition, this scream could trigger one, and you'd be the murderer!"
Zhong Zhifeng roared angrily. It's not Zhong Zhifeng's fault, but Zheng Xiuli's scream was too sudden and had a strong penetrating power. Everyone present was a company veteran, except for Fang Yang. They were all old and could not withstand such a shock from Zheng Xiuli.
"I'm so sorry, everyone. I was too rash. I apologize to you all. It's just that the number of fans has increased so much this time that I couldn't help myself. Please forgive me."
Zheng Xiuli stood up and bowed to everyone present to apologize. Yang Huajin stepped in to stop her, saying, "It's alright, Xiao Zheng. This isn't your fault. But you're a big star now. Don't be so reckless in the future. If someone really has a heart condition, this could have been a serious incident."
Although Zheng Xiuli has been forgiven, a warning is still necessary. To put it nicely, it was recklessness; to put it bluntly, it was a matter of etiquette. Celebrities especially need to pay attention to these things. When they are out in public, every action of a celebrity not only represents their own image but also the image of their company. They must always pay attention to the public image of their artists. Sometimes, a small action can burn all the resources that the company has invested in cultivating them!
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