"Wow, here she comes, Luo Zhenzhen is finally here!"
"Looking forward to Chen Xiran's acting!"
"Looking forward to Zheng Yang's Mr. Murong!"
"This summer movie season is a battle of gods!"
"I'm just looking at the Immortal Mountain Love Sword."
"The feminine fragrance will definitely be the hit of the year!"
"Legend of the Half-Immortal should be pretty good, right?"
"Just based on Su Yue and Zhang Xin's theme song, Xianshan Qingjian has already won!"
It was a little past seven in the evening, and there was still more than half an hour before several new dramas were to be aired, but netizens were already eager to discuss them.
In the past two days, the focus of the entertainment industry has shifted from several variety shows to the upcoming summer TV series season.
Several entertainment companies with TV series about to be released, including Shenxin Entertainment, Dajiang Entertainment, Baifeng Media and Aiyao Studio, have entered the final promotional sprint stage in the past two days.
However, after Shenxin Entertainment released the theme song composed by Su Yue and sung by Zhang Xin, "Sword of Love in the Immortal Mountain", which was already ranked first in popularity, took the lead and left the following dramas far behind.
In the past two days, "Sword of Love in the Fairy Mountain" and Luo Zhenzhen, Zheng Yang, Chen Xiran, and Zhang Xin have been dominating the charts of Weibo hot searches, super topics, and artist popularity.
Zhang Xin's theme song, "The Heartless Sword", quickly topped both charts after its release, and remains firmly at the top until now.
At the same time, various topics about the three top-tier leading actors also took turns to be at the forefront of hot searches.
Yesterday it was Luo Zhenzhen and Chen Xiran who made such a great couple, today it was Zheng Yang’s character who was so miserable, and then it was Chen Xiran who moved China by filming with an injury, and so on.
The three popular stars used various topics and tricks to fully arouse the expectations of fans and audiences.
In comparison, the other two TV series that also starred top stars, "The Scent of a Woman" from Dajiang Entertainment and "Legend of Half Immortal" from Baifeng Media, were slightly less popular.
Among them, the first round broadcast rights of "Legend of Half Immortal" were bought by Apple TV, and "Sword of Love in the Immortal Mountain" will be broadcast simultaneously on Yunhai TV, Shenzhen TV and Kyoto TV.
Everyone in the industry can see that this is another competition between several major TV stations.
However, Apple TV, which has always been strong, was at a disadvantage from the beginning this time.
In addition to these three TV series, the most eye-catching among the remaining dramas is naturally "The Longest Day in Chang'an".
However, this drama is only broadcast on iQiyi Video and Apple TV, and the channels are obviously much worse than the previous three dramas.
In addition, except for Lei Tao and Zhou Xiyang, the other leading actors are either old actors with little fame or newcomers. Therefore, most people do not have high expectations for "The Longest Day in Chang'an".
"It doesn't matter. As long as the show is good, it doesn't matter whether it's a hit or not."
This is how the audience who are looking forward to this drama comfort themselves.
As for people in the industry, many people find it incomprehensible that iYi Video bought the broadcasting rights of "The Longest Day in Chang'an" at a high price.
After all, such a high price can already buy the online broadcasting rights of "Xianshan Qingjian". You did not choose the most popular drama, but chose a drama with obviously insufficient traffic.
Is this because he has too much money to burn, or is he out of his mind?
…
"Director Shi, let's wait until the show airs and see how it's received, right?"
"Why look at word of mouth?! Nowadays, audiences look at traffic! Without traffic, who will watch? Yu Lizhi, Aiyi is not your one-man show. You have to be responsible to the shareholders!"
“What if this show makes money?”
"Yu Lizhi, stop dreaming. If this show can make money, I'll kneel down and sing for you to have courage!"
"Okay, Mr. Shi, it's almost eight o'clock. Just stay home and watch the show. If you make money, don't forget what we said today when you count it."
In an office building in Shenzhen, Yu Lizhi, CEO of iYi Video, put down his phone and rubbed his sore temples.
This was the Nth angry shareholder call he had received today.
At the summer TV series screening, he went against the crowd and bought the online broadcasting rights of "The Longest Day in Chang'an" at a high price.
This decision caused dissatisfaction among many people within Aiyi, especially the shareholders, who were afraid that the investment would be wasted.
Especially after the popularity of "Xianshan Love Sword" has been increasing in the past two days, Aiyi's shareholders have all panicked.
Yu Lizhi also bore a lot of pressure.
However, he has no regrets about the decision.
He still remembers the shock he felt when watching the beginning of "The Longest Day in Chang'an".
The control of the camera and the details that truly restored the prosperous Tang Dynasty made him very impressed with the quality of the drama.
Although "The Longest Day in Chang'an" was only rated A+ at the time, lower than the S-level of "Sword of Love in Immortal Mountain", "Fragrance of a Woman" and "Legend of Half-Immortal", Yu Lizhi chose "The Longest Day in Chang'an" without hesitation.
Unlike the shareholders, Yu Lizhi always believes that the quality of a drama is not determined by the popularity of the actors, but by the script, the director's directing skills and the actors' acting skills.
The current situation in China where traffic is dominant and bad dramas are rampant will eventually be eliminated by the times.
Yu Lizhi wants to be the one who stands at the forefront of the times.
He had a hunch that "The Longest Day in Chang'an" might be the beginning of a new era for domestic dramas.
At least, besides popular idol dramas, it can give the audience another choice, right?
"Mr. Yu, you haven't eaten yet, right? Do you want me to order you some food?"
There was a knock on the door and the assistant came in and asked.
"No."
Yu Lizhi shook his head wearily.
"OK."
The assistant turned around and walked out, took two steps, then stopped, seeming to want to say something but stopped.
"Anything else?"
Yu Lizhi asked.
"Mr. Yu, I actually think 'The Longest Day in Chang'an' is very well made. If the ratings are not good, it's not because of your vision, but because the market is not accepting it."
The assistant hesitated for a moment and finally spoke.
"knew."
Yu Lizhi nodded, and the assistant hurried out.
"This Xiao Liu, can't he even comfort someone?"
Yu Lizhi burst out laughing. The assistant obviously wanted to comfort him, but from her words, it could be heard that she, like everyone else, was not optimistic about "The Longest Day in Chang'an".
Do even your most capable subordinates think that their decisions are wrong?
Yu Lizhi sighed slightly.
He looked at his watch. It was seven fifty-five.
He took out a tablet and entered the iYi Video app. On the homepage was a poster and link for "The Longest Day in Chang'an".
Under his leadership, this drama became Ai Yi's key resource in the summer season.
For Yu Lizhi, this was a complete success.
If you fail, you'll die.
How can young people not have some drive?
The youngest CEO of iYi Video, who is just 30 years old, smiled.
At exactly eight o'clock, "The Longest Day in Chang'an" was officially launched.
Yu Lizhi clicked on the play button and also opened the data page that could only be seen within iYi.
Whether it's a mule or a horse, just take it out for a walk.
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