What is coming will eventually come. Yan Yinan raised his chin and let her answer the phone first.
Min Xi didn't avoid Yan Yinan and answered the call casually.
Sheng Jianqi said in a deep voice: "What's going on with the hot searches? In today's press conference and Xiao Xiaoshi-related topics, they were all discussing you, and they were all your photos."
"I'm sorry, Mr. Sheng. I'll deal with it now and give you an explanation tomorrow at the latest."
Sheng Jianqi hung up the phone directly.
This was Min Xi’s first time in charge of a project, and he lacked experience in handling public opinion.
Yan Yinan analyzed: "There must be competitors of Shengshi behind this. Now the competitors have become smarter and no longer spread negative information. They have started to divert our publicity focus."
Pause.
"I have asked someone to handle the public opinion."
It’s hard to say what the effect is.
Their PR agency fees were linked to Xiao Shi's sales, and Yan Yinan put aside their previous unpleasantness for the time being.
Min Xi calmed down and thought for a long time. She looked at Yan Yinan and said, "I plan to spend only half of the money on purchasing media resources."
Yan Yinan couldn't believe what he heard and smiled speechlessly, "The situation we are facing now is that even if we double the budget, it may not be enough."
Min Xi said, "We'll only give half of the fee to one company, and spend the rest on Lu Zhen's studio. Didn't you say that she has so many media resources that even people in the industry don't know about them? Giving her one company might have a better effect than buying from a hundred companies."
The media resources controlled by Jiachen Public Relations plus Lu Zhen's are enough.
Yan Yinan had to remind her: "Put all your eggs in one basket. You should know how big the risk is." She pursed her lips and said, "Besides, if you only buy from Lu Zhen Studio, you will be suspected of profiteering and you will not be able to pass the board of directors. I am doing this for your own good."
Min Xi thanked him but still insisted: "If I can save the company half of the cost and achieve the same PR effect, it doesn't matter if people question whether I am transferring benefits."
“What if it doesn’t work?”
"Lu Zhen won't ruin his job after receiving so much money."
Yan Yinan was silent for a moment, "You go and write the expense application, and I will sign it, and we will share the risk."
Min Xi was stunned. He didn't expect Yan Yinan to let go of his grudge.
--
The next morning, just after Lu Zhen got up, she received a call from the studio partner, saying that Jiachen Public Relations had increased their purchasing fee fivefold and prepaid half of it, and the money had already been received.
Lu Zhen didn't even have time to eat breakfast, "I'll go to the office right away."
On the way to the company, she roughly figured out what was going on. Min Xi made a gamble, betting that after she got the money, she would put 200% of her heart into promoting Shengshi Technology.
When she arrived at the company, the partner and several managers were waiting for her.
The partners were puzzled: "When did Yu Chengtan become so generous?"
Lu Zhen: "It's Min Xi who is generous."
She opened her tablet to check the trending searches. After a night, the entry for Shengshi Technology was still on the trending searches, but eight out of ten were discussing Min Xi.
The partner was even more puzzled: "Didn't you say that Min Xi was Fu Yanzhou's wife? Why didn't Fu Yanzhou care?"
Lu Zhen could only think of one possibility: "Maybe the couple didn't communicate well, and Fu Yanzhou thought that the trending search was Min Xi's own idea and was part of the publicity plan."
After all, Jiachen himself is a public relations person, so it is normal that Fu Yanzhou didn't think much about it.
The most talked about entry is Min Xi's side profile. Lu Zhen personally thinks Min Xi's front profile is even more stunning.
Several popular photos were taken during the interactive session of the press conference. Xiao Xiaoshi performed well yesterday without any mistakes, so Min Xi didn't have to go to the center of the stage.
Because of her dignified and extraordinary temperament, even though she was standing at the edge of the stage, the reporters present still turned their cameras towards her.
In the photo, Min Xi was wearing a black women's suit with a white shirt, with light makeup and a blue work ID hanging around her neck.
What astounded netizens was not Min Xi's beauty, but the unique cool and noble aura that emanated from her bones, which made people unable to take their eyes off her.
The search popularity is higher than that of the robot Xiao Xiaoshi and Shengshi Technology’s male god Sheng Jianqi.
Lu Zhen thought for a long time and said to his partners, "Call everyone to a meeting and prepare the entry."
Partner: “Where do you want to start?”
Lu Zhen looked at the impeccable profile on the screen and said, "Netizens are paying attention to Min Xi's appearance and temperament. If I tell them that Min Xi is also a top student from a top university in the world, what will they think?"
The partner was worried: "We took the money to promote Xiao Xiaoshi. Don't put the cart before the horse. Min Xi's popularity is higher than Xiao Xiaoshi's. If she steals Xiao Xiaoshi's limelight, it will not be good for Jiachen PR. If they anger Shengshi Technology, they may not even get the PR agency fee. This will harm Min Xi."
Lu Zhen hadn't finished speaking yet: "Jiachen PR paid us so much money just to let me draw netizens' attention back. These high-ranking trending searches and netizens' heated discussions are not something you can buy with money, so we have to make full use of them. All of Xiao Xiaoshi's promotional videos and promotional ideas are from Min Xi. These ideas are associated with her beauty entry. In addition, a new entry is opened to focus on the plaza. It turns out that the elegant beauty is the project director of Xiao Xiaoshi's project. All platforms are promoted simultaneously like this."
Partner: "Okay. I'll notify everyone to have a meeting right away."
Lu Zhen found a number in her address book. It was a friend she had known a few years ago. She was a senior worker in the financial circle with an impressive resume. She and Min Xi graduated from the same university.
She called her friend and told him her purpose directly: "Please forward the blog post related to Min Xi. You can write whatever you want, just praise Min Xi and show that Min Xi is your junior and graduated from a top university. I want to push this blog post to the hot search."
After hearing this, the friend laughed and said, "Min Xi's husband is Fu Yanzhou."
That means he is your love rival.
Lu Zhen joked with his friend: "Why, I am not worthy of being friends with business leaders?"
"It's a misunderstanding, that's not what I meant." My friend said honestly, "I was prejudiced. After all, there is rarely pure friendship between beautiful women and big men."
Lu Zhen smiled: "I am the exception." She lied without blinking, "I like a friend of Fu Yanzhou. It's all in the past. Let's not talk about it."
When my friend heard this, he didn't want to mention it, which meant there was no result.
Naturally, he would not dig into the details of other people's sad stories.
Lu Zhen continued, "If Fu Yanzhou and I were really like what you heard, Min Ting would be the first one to be unhappy. How could he allow me to be so close to Fu Yanzhou?"
“That’s right.” The friend said, “If someone spreads this later, I’ll explain it to you.”
Lu Zhen smiled and thanked him, then added: "I am too lazy to explain now. Anyway, the rumors will be broken one day. I just think it is unfair to Min Xi that he is being criticized behind his back for no reason."
After chatting for a while, my friend said he would retweet the relevant Weibo post immediately.
Three hours later, Min Xi was on the hot search again, and her name was finally tied to Xiao Xiaoshi.
After one afternoon, the order volume on Xiaoxiaoshi’s official website increased by nearly 30%, and attention finally slowly returned.
--
In the president's office of Jiachen Public Relations, Ju Youyou has been following the trending searches. Netizens' attention has finally slowly shifted back to Xiao Xiaoshi, and she finally put her mind at ease.
Sister Min has worked hard for this project for more than half a year. If it fails in the end, she will blame herself to death.
Min Xi was still in the boss's office, and Ju Youyou refilled their coffee.
When she found that the boss was making coffee himself, she backed out again.
Min Xi hadn't put down her phone the entire afternoon. Now that the topic related to Xiao Xiao was back on track, she locked the screen of her phone, put it aside, and pressed her eyes.
Yu Chengtan added half a stick of sugar to her coffee, stirred it gently, and handed it to her: "Do you trust Lu Zhen so much?"
Min Xi said: "I actually don't know anything about Lu Zhen. I trust Fu Yanzhou, and I believe that the people he admires will not be bad." Facts have proved that Lu Zhen is a friend worthy of admiration.
She took a sip of her coffee, looked up and smiled, "Thanks for the extra sugar."
"I added one and a half more." Yu Chengtan said, "You've been suffering for the whole afternoon, drink something sweet to get rid of the bitterness in your heart."
Min Xi finished a cup of sweet coffee.
Yu Chengtan told her not to work overtime tonight and go home and rest early. The crisis public relations department was monitoring the relevant public opinions on the Internet, so she didn't need to worry about it.
Min Xi just arrived in Beijing at noon today and barely slept last night.
At six o'clock, she left the company.
When I got home, I unpacked the things in the box and took a hot bath.
After she replied to Fu Yanzhou yesterday that she didn't want to see him off, he hasn't contacted her until now.
Min Xi came out of the bathroom and heard the sound of a car in the yard. Fu Yanzhou had returned.
Before he went upstairs, she gathered the blankets and pillows on the sofa, threw his pillow on the sofa, and went to the cloakroom to get a quilt and put it on the sofa.
She would sleep alone in bed tonight, leaving him to reflect on his actions on the sofa.
Min Xi placed his pillow in the middle of the big bed. Just as he had done so, the bedroom door was pushed open from the outside.
Fu Yanzhou closed the door and looked at Min Xi for a few seconds. She was wearing a white shirt over her smoky pink nightgown, but it was her own women's shirt.
Not wearing his.
Min Xi glanced at him out of the corner of his eye. He was wearing a black shirt today and a gray suit under his arm. Do you plan to never wear a white shirt and a black suit again?
Fu Yanzhou walked towards the sofa and was about to put his suit on the back of the sofa, but when he saw the pillows and quilt on the sofa, he hesitated for a moment before putting the suit down.
He looked at Min Xi and spoke to her first: "What do the pillows and quilts on the sofa mean?"
Min Xi sat on the bed and began to apply lotion without even raising his eyelids, "It means reflection."
Fu Yanzhou: "I'll lend you the bed to sit on first. When you're done, go to the sofa and reflect on why you're so partial to Min Ting. When you're done reflecting, you can go to bed and sleep."
Min Xi: “…”
She laughed out of anger.
She raised her head and glared at him: "I asked you to reflect on this, not me! You were right to throw me in the parking lot! This was the lunch I had yesterday."
Fu Yanzhou was obviously surprised and explained: "I thought you took Min Ting's car and went to dinner with him."
His cold voice softened a lot: "Why didn't you call me at that time?"
Min Xi: "I don't want to see you either."
Thinking of what he said yesterday at noon, she is still upset: "Even if you didn't choose the black suit specifically for me, you can just explain it. Why say such hurtful words?"
Fu Yanzhou took off his watch and put it on the sofa. He didn't expect that she cared so much about what he said yesterday. He paused for a moment and said, "You knew that I chose the same color because you wanted to wear a black suit and a white shirt, but you still had to ask me again and again."
This time it was Min Xi who was stunned.
He admitted it?
Fu Yanzhou took off his wedding ring and went to the bathroom.
Min Xi came back to his senses and said to his back: "If I say that I asked you because I was not sure whether you wore a black suit for me and I was worried that I was being too sentimental, would you believe me?"
Fu Yanzhou paused and looked back at her.
Min Xi put down the lotion in her hand and stretched out her hand: "Give me the hug you owed me yesterday."
Fu Yanzhou looked at her for a few seconds, said nothing, and walked towards her.
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