"So for this project, we want to use the most down-to-earth elements and popular methods. First, we want to treat foreigners as 'people' like us, putting people first, and then use our own culture to tell stories."
"Pa pa pa pa!" The people below were really convinced now. It could be seen that Yan Zi's analysis was very accurate and to the point, and he must have made a lot of preparations.
"My plan is to start with 'A Bite of China'!" Yan Zi continued, "We have an old saying that food is the most important thing for the people. In the United States and Europe, the Chinese restaurants that foreigners are most exposed to are Chinese restaurants."
"So, for this documentary, we will fully experience the charm of Chinese cuisine from a foreigner's perspective. The first season is expected to be six episodes, each showcasing cuisine from East China, South China, West China, North China, and Central China, plus a general chapter."
"Mr. Chen plans to contact more TV stations in Europe and the Stars. The terms are negotiable, but there is only one requirement: prime time slots."
"Don't worry, Mr. Yan. We have already purchased the copyrights for many TV series from the European and Star Channels. The cooperation between the two sides has always been quite pleasant. As long as we relax some of the conditions, I am confident that we can negotiate prime time slots for several of their major TV stations."
Chen Mingshan agreed immediately. What he said was indeed true. Some of his dramas were usually broadcast on foreign TV stations, but due to cultural differences, the time slots were not very good and the ratings were mediocre.
But Yan Zi just mentioned "A Bite of China," and he thought it had potential. He usually interacted with a lot of foreign guests, most of whom were very interested in Chinese cuisine. As long as he could pique their interest, ensure a certain viewership, and give up some profit, it wouldn't be a problem to broadcast it during prime time.
"Well, that's good!" Yan Zi was very satisfied with Chen Mingshan's answer: "Use the documentary to arouse their curiosity, and then we can do a variety show and open Chinese restaurants in several major countries in the United States and Europe. Use the variety show format to directly create a clash between Chinese cuisine and local cuisine!"
"That's a great idea!" Lu Xun cheered immediately and said, "I wonder which European and Star-Spangled cities Mr. Yan prefers? We can start with the preliminary work like selecting sites."
Some of the executives below stared in amazement at the two former bosses vying for favor in front of the new emperor, and couldn't help but sigh: This is the reason why they are closer to the new boss than themselves.
"Okay, then Mr. Chen and Mr. Lu, please cooperate and complete the preliminary work for these two plans first. We can also start collecting scripts, lyrics and music for the upcoming Chinese Superhero Movie Universe and the National Style Music Awards. I'll tell you the details when I get back!"
"Boss Yan is going out?"
"Yes, I'm an actor! 'Fashion Devil' is coming out tomorrow, and I'll be away for a few days to promote it. You guys should prepare the first two plans first, and we'll start when I get back."
It was then that all the executives present remembered that the young and beautiful new CEO in front of them was actually an actress!
Continue read on readnovelmtl.com
